Travel CMS

17/06/2024

Are you wondering if you need a website for your travel business even though you have a store?
The answer is yes, omni channel marketing is how you grow your business post covid.
Data shows that consumers like to browse a website to research their purchases and then like to interact with a human to complete the purchase.
And a website optimised for mobile and desk top is crucial because they browse on mobile and move to desktop to complete the purchase.

If you are home based, then an optimised website is vital for your business.

Our website and search engine are fully optimised for mobile. Get started today
https://portal.travelcms.com.au/signup

https://youtu.be/GHeOcx6fna0

Shopify’s 2023 Commerce Trends report suggests eCommerce will continue to evolve as a shopping channel of choice for consumers this year, following rapid ado...

14/06/2024

Has setting up your own TravelCMS website or search engine been on your to do list?
Time to move it off the to do list and slot it in for development!
We've been super busy the last couple of weeks and our development calendar is filling up fast.

Our timeline is currently 4 weeks, we are scheduling in new projects until 1st August to have all sites completed by 28 August, and are pausing new developments until 1st October while we are on holidays.

It's only 2 easy steps to get the process started.
If you don't have a Tour Atlas account, create one here
https://www.tour-atlas.com/Account/Join
Once you've done that, click on this link
https://portal.travelcms.com.au/signup
You will then receive an email to complete the registration with your credit card.
We take over from there and guide you through the rest of the set up.
How easy is that?!
Here is our sample white label website for you to have a look at
https://search.go-touring.com.au/

09/06/2024

Travel advisors what do you think the purpose of a website is for your business?
Is it information or is it lead generation?

It needs to be lead generation first, information second.

"A lead generation website educates your visitors on your product or service and the industry you operate within.

What are the common issues with websites that hinder lead generation? Many websites are not constructed for lead generation, and they can be slow, thin on content, and unfriendly to mobile users. These challenges can be countered by evolving the website into a lead-generation website. This involves improving website speed, adding valuable content, and optimizing the website for mobile users."

TravelCMS is -
*optimised for speed,
*has over 10,000 live itineraries from over 50 suppliers,
*is mobile friendly
*has additional landing pages
*is flexible, you can add your own cruise and hotel search links

Our development calendar is filling up, if getting your own TravelCMS site has been on your to do list, it's time to move it up.
It's only 2 easy steps to get the process started.
If you don't have a Tour Atlas account, create one here
https://www.tour-atlas.com/Account/Join
Once you've done that, click on this link
https://portal.travelcms.com.au/signup
You will then receive an email to complete the registration with your credit card.
We take over from there and guide you through the rest of the set up.

How easy is that?!

Here is our sample white label website for you to have a look at
https://search.go-touring.com.au/

04/06/2024

We have received lots of positive messages and congratulations on our rebrand from Tour Atlas to Tour Tek Solutions, it's fab when people take the time to send a message 😊

I want to reiterate that our product names aren't changing. Tour Atlas and TravelCMS are still going strong and growing, they now have new siblings in Tour Tek REST API & Tour Tek TDES(tour data entry system)

Our evolution over the last 6 years has exceeded our wildest expectations.
Here is our story on how we went from an idea to being the leading B2B distributor of tour content from Australian based tour operators 👇🏻

Set your travel business apart from the pack by offering easy online access to tours, small ship cruises and rail journeys.

31/05/2024

Travel agency owners do you resonate with this story?

Bob (not their real name 😏)wants a new website. He does a Google search for website developers or gets a recommendation from someone. He finds one that seems ok, they don't know anything about the travel industry, but reassure him that they can build a great website and send through a quote for over $10,000 to build a website. Bob thinks it's bit expensive, but isn't sure because this isn't his forte, sending clients on amazing holidays is what he does best.

While Bob is mulling this over, he decides he wants to add product content from some of his favourite touring brands, he asks the website developer if he can add the content to his website. The developer says, "sure, I can do that, it will cost about $15K to integrate the content via API (because I have no idea what I'm doing)"

Bob is now faced with spending over $25,000 dollars on a website. That is a lot of money for any business to spend, but especially so for a small business.

What are Bob's options?
A- Spend $$ on a website that isn't fit for purpose
B- Put creating a new website off even longer because it's too expensive and overwhelming
C -Kick the developer to the curb and get in touch with us because
TravelCMS is built for travel agencies, is billed monthly, is easy to get up and running and we look after all the content.

Smart Bob chose option C.
Be like Bob and get in touch today to get your own TravelCMS site and provide your selected range of tour, river cruise, rail and expedition cruise content to your customers.

It takes less than 10 minutes to sign up and you get a free consult with Greg, our IT extraordinaire who will guide you through the whole process.

Set your travel business apart from the pack by offering easy online access to tours, small ship cruises and rail journeys.

29/05/2024

“With cognitive bias, you might be very intentional about making a judgment on something based off of your beliefs or previous experience.”

Are you using cognitive bias when marketing and selling travel to your over 60’s clients? Could you be confusing over 60 with over 75?
It’s can be a costly mistake to make. Why? Because they are very different generations.
The 60-70 age group grew up in the 1970’s, the era of social revolution and worked in the 1980’s & 90’s where they saw the emergence of technology. They are avid users of technology now, especially when researching travel. Statistic show that they are spending hundreds of hours researching online, across multiple websites and sharing that information with each other.

Website that don’t have engaging content don’t capture this wealthy demographic who are now planning multiple trips per year, up to 5 years in advance. They may look a bit wrinkly on the outside, but on the inside they’re still vibrant, curious and ready to explore.

How’s your agency website looking these days? Is it full of stereotypical marketing?
Is it overdue for a refresh? If it more than 2 years old, it needs a refresh!

Don’t have time to think about it? That’s not a problem because we have taken care of it for you with TravelCMS. It’s the website designed for busy travel agencies that excel in selling travel and making dreams happen, and don’t want to waste time spinning their wheels trying to find a developer, a website host and manage the design and build process.

The website is easy to set up, affordable and comes with marketing features that are compatible with Genesys Email Marketing

https://www.travelcms.com.au/WhiteLabelWebsite
Get in touch with us and we’ll get the ball rolling for you in minutes, not months. Greg is always available to answer questions
[email protected]

21/05/2024

Does your agency name include Tour & Cruise in it?
You have a cruise search for your customers, but where is the tour search?
Potential customers visiting your website expecting to find tours because it's in your business name will leave disappointed and potentially not return.

How much business are you missing out on in this growing product sector because you haven't added a tour search to your website?

We can get it set up for you very quickly, and we make it easy

"No coding, no hassle, fully customisable travel platform, with instant connectivity to over 10,000 tour and river cruise itineraries and over 50 brands."

Get started on your tour search engine today, click on the link and register 👇

14/05/2024

Another happy TravelCMS client

This week we added another TravelCMS website. The agency owner had been grappling with the challenge of establishing an online presence, having never owned a website before.
Faced with daunting estimates exceeding $5,000 and inundated with features that didn't align with her needs, she found herself at a crossroads. Despite her thriving repeat business from loyal clients, she recognized the necessity of a website but felt overwhelmed by the process.

She remembered TravelCMS was available and reached out to us. With TravelCMS, we offer a hassle-free setup that can be accomplished in a matter of hours, with us handling the bulk of the workload—providing an all-inclusive service.

Whether you're looking for a standalone website or an add-on to your existing platform, TravelCMS offers versatility and ease of integration.

With TravelCMS your clients find it and you book it.

In 3 easy and quick steps you can set up your TravelCMS website or tour search engine add on.
1. The first thing you need to is choose a domain name/URL eg: tour.youragency.com
2. Watch the information session recording, it’s just under 30 min and goes through everything you need to know
https://youtu.be/suINTy42zKE
3. Click on this link and following the steps.
https://portal.travelcms.com.au/signup

09/04/2024

Time for some R&R😎
We are monitoring emails, response time may be delayed as we're cruising.
We'll be back in the office on 7th May 😊

04/04/2024

Have you been thinking about adding our tour search engine to your website but you're too busy?

Add it to your To Do List because you don't want to risk missing out?🧾

Why would you miss out? Because we are limiting the number of tour search engines we're implementing. We're doing this so that we can provide our customers with the best service possible exactly when they need it.

We don't like keeping our customers waiting when they have a problem that needs to be solved 🤗

We are getting closer to our target every month, make sure you are one of the exclusive travel agencies with a TravelCMS feature packed tour search engine on your website 🌐
Content is king and is the best way to engage your client base and generate sales💵

Email us at [email protected]

22/03/2024

Travel Agency owners, we have updated the content on the TravelCMS website.

Let me know if it is clearer for you to understand what we offer and how our products will benefit your business

Set your travel business apart from the pack by offering easy online access to tours, small ship cruises and rail journeys.

18/03/2024

We're always looking for ways to help agents get greater engagement with your database and I'm excited to let you know we have new development. My very clever IT fella has been able to connect Genesys email system to our TravelCMS white label sites.

For the agents who are using Genesys, you can create emails where the call to action is for your clients to click through to your website to look at the itineraries, where they can then explore more itineraries if they want to.

This combination gives you a choice of over 10,000 itineraries to market in your own way to your database 😊

The video below explains how it works

13/03/2024

This is a Public Service Announcement to all travel agencies - stop complicating your website!!
Your clients want easy to use, content rich websites that inspire them and make research easy.
The list below is the Most Visited Travel and Tourism Websites in Australia, February 2024.
What do they have in common? They're not the most beautiful websites, they are functional and provide information at the speed that the travel consumer now demands it.

You can have your personal branding and feel on your website, but keep it minimal, add those beautiful touches to their customer experience once they book with you, that's when they'll remember them.

We created TravelCMS to be simple and content rich, exactly how your existing and future customers want it to be.

25/02/2024

Do you know that travellers are now in a perpetual state of travel research?
This means that your ideal traveller spends hundreds of hours a year researching travel. Having useful, engaging and relevant content on your website tells them you understands them. It builds trust.
What doesn't tell them you understand them is a bounce back email to their enquiry saying that your agency is busy and will get back to them within 48hrs to one week.
A better way to engage them while you're busy is to re-direct them to your website that is rich in content, they will feel more connected to your brand and save you research time.

It's a win/win

Get in touch with us today and we'll get you started on your own content rich search engine or website.

22/02/2024

Have you just run a travel expo for your clients or are planning an expo?
You've gathered your favorite brands to talk to your customers and generate the wanderlust buzz 🤩

But what's next? Your clients go home with brochures that usually end up in the bin and you send out the occasional newsletter with deals.

A better way to keep your clients connected is with a TravelCMS search engine. It comes with an inbuilt social media link generator. This means you can keep that wanderlust buzz stoked with enticing content & it only takes a few minutes to create.

With thousands of itineraries at your fingertips, you have enough content for 12 months of social media posts.

What are you waiting for? Don't let the buzz fizzle out

22/02/2024

15/02/2024

Have you been wanting to promote more diverse products on your website to engage your customers?

We've got you covered with our newest wholesale partner Rediscover Travel who have a great range of theatre and concert packages ready for you to promote on your website -

Wicked The Musical
Tina The Musical
Beauty and the Beast

More packages are coming. It's great time to get your TravelCMS site up and running and promote the HUGE range of product that comes with it.

05/02/2024

How do you set up your TravelCMS website?

The first thing you need to is choose a domain name/URL if you don't already have one.
This is done by going to a site like Crazy Domains, entering your agency name and seeing if it is available. You then purchase the URL and let us know what it is, we take over from there.

It will cost around $8 per year for a URL

To set up a tour search engine only, you go through the same process, but the URL you need to purchase will start with Tour
eg: tour.youragency.com

29/01/2024

This is a trend that is happening world wide. Gen Z are choosing travel and do you what else Gen Z do? They are super tech savvy and find everything they need online. This is why your agency needs a strong website and online presence

Gen Z choose travel over property

Two in three of Australians from Generation Y and Z are looking to choose travel over property ownership, according to research from travel insurance provider InsureandGo. Almost three-quarters (71%) of under-30s and 65% of 31-50-year olds would rather travel than buy a house over the next 12 months, the research found.

The average Australian spent $974 on a single holiday over the year leading up to Sep. CCO Jonathan Etkind said this sentiment is being fuelled by the after-effects of the pandemic.

“When forced to choose between an eye-watering mortgage and a travel experience, Millennials and Gen Z Australians are opting for the latter,” he said.
“This trend is fuelled by the ‘experience culture’ that erupted over the past decade and saw young Aussies eschew spending money on ‘stuff’ to making memories instead.

source TravelDaily 29/1/24

25/01/2024

Are you a travel agency owner?
Do you need a new or refreshed website?
Don't want the hassle of finding a website developer and a website designer?
TravelCMS is the solution for you!
Want to know more?
Easy, email Greg at
[email protected]

The duo behind Tour Atlas have launched TravelCMS, the first low-cost, hassle-free, low-maintenance white-label website for travel agencies.

22/01/2024

Did you miss finding out about TravelCMS in the trade media? Here's a quick link where you can get all the details and get started
https://www.tour-atlas.com/travelcms

15/01/2024

Today is launch day!!🥳

Travel agents and travel agencies say hi to TravelCMS, your hassle free white label WEBSITE solution!

What is TravelCMS? A project we have been working on for the last few months and are super excited about.

Based on our white label tour search engine and all the extra features we have added over the last 2 years, Go Touring has become TravelCMS

It's a fully white labelled website with a tour search engine, you can add a cruise, hotel, flight search plug-in of your choice also. We have created a great marketing and promotions system that is inbuilt, making it easier than ever for travel agencies to build the online presence and business they want and need to have to capture today's tech savvy traveller.

What does this actually mean for your travel agency?

No more tech hassles, no engaging a web designer, no budget explosions, no out of date website with links to suppliers websites, and relying on a page. TravelCMS is easy to implement, affordable and customisable for your client base.

Click on the link to see what we have created to help you build a hybrid travel agency that combines a great website with lots of content and personalised service and expertise that only a travel agent can offer.

https://www.travelcms.com.au

See the website in action

https://search.go-touring.com.au

All for a low monthly fee, makes expenses budgeting so much easier.

Want to know more? Get in touch with Greg at [email protected] and he’ll get it happening for you.

11/01/2024

Not long to go now until we unveil an absolute game changer for travel agency websites 🤩

27/11/2023

I spy with my little eye something starting with a new name 🧐👀
What is TravelCMS? Keep an eye on this page to find out more

09/11/2023

2023 has been a year of evolution for Go Touring which has led to big changes for 2024.
Keep your 👀 on this page 🧐🤩

24/10/2023

Travel advisors and travel agency owners are you avoiding innovation in your business because it's overwhelming?
No need, just follow these simple guidelines from Back to the Future 😃

https://www.facebook.com/100059646633834/posts/719955390002676/?mibextid=I6gGtw

19/10/2023

Business name✅
ABN✅
Purchasing contracts✅
Next on the list website and that's where the drama starts🤯❎

You are an expert at selling travel, not creating a website.
It's hard to find a good website developer who won't go MIA halfway through the project, blow your budget and timeline.
You finally get your website and vow to never go through this process again and your website becomes outdated and doesn't engage your clients.

What is the short term or long term solution?
A Go Touring website hosted by us with -
Your branding✅
Choice of suppliers✅
Contact details✅
Additional fields for cruise and hotel search engines✅

All for a low monthly fee. All the content and marketing capability, none of the tech hassles and stress✅

Click on the link in the comments to see our white label tour search engine in action 👇

09/10/2023

Website development is a pain, but necessary in the new landscape of expert travel researchers who spend a lot of time online.
We work with a lot of different websites and developers when implementing our Go Touring white label on agency websites and come across a repeating issues, so our IT fella has come up with 2 guides for you to follow for web development and choosing a web developer.
The blogs are on our blog page, click on the links below👇

Easy to follow 14 step guideline to not getting ripped off when selecting a web developer
https://tour-atlas.com/thebuzz/Tour%20Atlas/08

Starting and managing your website development in 15 easy steps
https://www.tour-atlas.com/thebuzz/Tour%20Atlas/09

Tour Atlas is the only online tour directory designed and built specifically for travel advisors. Tour Atlas makes finding that special tour effortless, saving your valuable time.

04/10/2023

What a fab way to start hump day!
The grind of running a small tech business in the travel industry is real.
Having your submission judged by independent assessors and making it through to the finals in the Innovation in Travel Support Services category is very sweet. We pride ourselves on the innovation we bring to our travel agent community, travel agency partners and tour operators.
Let's bring it home in 2023!🤩

22/09/2023

Atten travel advisors and travel agencies - is this your automated standard response to emails?

As a client or prospective client, how does this engage me?

You're not giving me anything to engage with and start my journey to purchase with you.

As a minimum now, you NEED a website with content that is engaging. Especially when you're busy, let your clients do their own research, the majority actually like to do it, they don't want to handle the nuts and bolts of booking.