Travel CMS

19/12/2024

And that's a wrap on 2024, what a year it has been!

We want to express our heartfelt thanks for your support this year. It’s been our best year yet, and it’s your trust in our platform and boutique business that inspires us to keep improving. We use your feedback to make TravelCMS faster, more efficient, and packed with content that engages your clients and drives your sales.

After a very busy year, we’ll be taking a break from December 20th to January 17th.

The development calendar is open from 17th Jan, it's a great time to get that website or search engine happening in readiness for a bumper 2025.

Thank you once again for being part of this incredible year. We wish you a wonderful holiday season and look forward to working together in 2025!

10/12/2024

NEW SUPPLIER UPDATE!
After weeks of work, we are super happy to welcome AmaWaterways to TravelCMS🤩🥳

There are over 140 live itineraries in the system ready for your clients to search, dream about, enquire about and book when you have TravelCMS set up on your website.

If river cruising is what you want to sell more of in 2025, we've got you covered. There are over 1,000 river cruise itineraries on TravelCMS that are easy to promote via the inbuilt marketing system that is included in the system.

27/11/2024

Team work makes the dream work👌

Rona from Sun Centre Travel reached out to us wanting to know how TravelCMS worked. She didn't have a website for her business, it went by the wayside during the Covid shutdown.

In the space of 3 weeks -
💡She had a meeting with Greg to clarify her needs
💡She needed marketing support, so we introduced her to Vera from EcoStory
💡Rona loved the service Vera offered and signed up for her service and TravelCMS
💡Greg set up the website in 10 days with Vera providing headers and footers
💡 System training was completed with Vera and Rona

The website is now live and Rona has a marketing plan in the works for 2025 🎯

Why could we deliver a website in 3 weeks?
💡 It's what we specialise in
💡 We offer a templated website that has been built specifically for travel agencies to connect with their customers
💡 We will tell you honestly if our website is right for your business, we don't string you along and waste your development budget.

Get in touch to get the process started on your new or updated website 👇🏻

www.travelcms.com

https://suncentretravel.com.au/

Welcome to Sun Centre Travel & Holidays, your trusted travel agency located in the heart of Swan Hill. With over two decades of experience in the travel industry, we specialise in creating unforgettable journeys tailored to your needs. Whether you’re dreaming of exploring iconic international dest...

20/11/2024

" This is how we've always done it"

Is this what you're saying under your breath or loudly and vehemently when the idea of updating or creating a website is raised?

You're not alone, changing how we do things and moving out of our comfort zone is challenging, especially when we are busy and feeling that we can't take on anything else BUT

"What you don't change, you choose"

This means you are choosing to stay where you are because it's comfortable rather than being the best thing for your business.

Here's a great example of this -
Our IT guru had a chat with the lead IT person at a leading tour supplier about the new API that has been released and we've spent a lot of hours on to get the formatting right.
The IT person said he was getting push back from the head of marketing despite other distribution partners not being happy with the content because " That's the way we've always done it and it's been fine for the last 10 years"🤨

The travel consumer has changed significantly since the pandemic, your business needs to adapt and match that change.

https://travelcms.au/

18/11/2024

$2,500

This is the cost in time that our IT guru has put in so far to make a new API from one of our partners usable. That is ONE API, we handle over 50 of them from different suppliers.

There isn't an industry standard for API's, every supplier and tech team does it differently and there isn't a lot of communication between sales, marketing and tech.

Every time an API is changed or upgraded, we need to reformat it for our platforms. Greg is quick with doing it because it's what he's done for 7 years.

BUT if you are a travel business owner and want access to tour content from your favourite suppliers and a website developer tells you they can access the API, think carefully.

On average a developer will charge $100 per hour and won't commit to a set number of hours.

Compare that to $950 per year for hassle and headache free access to the supplier's content of your choice where we do all the work and you do the marketing and sales, which is what you excel at 💰

18/11/2024

" I'll happily read long form content in a blog or website post, but Facebook posts telling me how nice your hotel is.... nope, not for me."

"Email marketing works as those who stay subscribed are ones who want to hear from you."

These are a few comments I read this morning on a LinkdIn post written by Bronwyn White about

𝗗𝗼𝗲𝘀 𝗣𝗼𝘀𝘁𝗶𝗻𝗴 𝗼𝗻 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗔𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗟𝗲𝗮𝗱 𝘁𝗼 𝗠𝗼𝗿𝗲 𝗧𝗿𝗮𝘃𝗲𝗹 𝗕𝗼𝗼𝗸𝗶𝗻𝗴𝘀?
You can read the post here

https://www.linkedin.com/posts/bronwyn-white_travelandtourism-travelindustry-activity-7264049934792822784-3mb-?utm_source=share&utm_medium=member_desktop

The gist of it is -
Stop posting generic marketing content that is the same as every other travel agency's
Don't just rely on FB posts to drive engagement
Email marketing works

If you don't believe me, believe Bronwyn. She's an experienced travel marketing researcher who excels at dissecting the information from reports.

Get going on that website and blog today, we can set up your white label site before Christmas!

https://travelcms.au/

Set your travel business apart from the pack by offering easy online access to tours, small ship cruises and rail journeys.

13/11/2024

Only 5 Fridays to go until we go into Christmas holiday mode! 😱

We are currently planning the last of our TravelCMS developments for this year.

Getting a site up and running before the Christmas break is optimal as it gives you the time to add content and stylise it the way you want to during the quiet period in January in preparation for 2025 enquiries and sales.

Our cut off date for taking on new developments is 29 November to ensure that we have enough time to complete the development, training and handover before our office closes for Christmas.

It's time to get this one ticked off your 2024 to do list, get in touch via email - [email protected] or click on the link below to get started

https://portal.travelcms.com.au/signup

12/11/2024

Is this how you feel when you think about setting up a website or refreshing your existing one?

You know you need to do it because websites are as important to businesses as storefronts, but....

There's a hundred "but's" that stop you from making a decision, including IT developers who use confusing language that is totally foreign to you as a travel business owner.

Simplicity and transparency are our cornerstones. Our expert IT guru has the amazing ability to translate tech speak into an easy to understand conversation and our fee structure is transparent, no hidden costs.

There is no reason to delay your website, our white label TravelCMS solution is your answer.

Get in touch with us today to find out out easy it is to get yours up and running

[email protected]

08/11/2024

Writing awards submissions that are being read and judged by anonymous judges only once is challenging.

We are excited to announce that our co-founder Alex has been named a finalist in the Travel Tech category in the Travel Weekly Women in Travel Awards.

It's an achievement for a boutique travel tech business to be a finalist amongst peers from big travel and tech companies in the travel industry.

06/11/2024

Bronwyn White is a highly experienced travel marketing researcher who provides valuable insights to travel agents.
And we are absolutely on the same page with the topic of websites and customer research.

ALL travel agencies NEED to provide their clients with content rich & optimised websites.

Our website offers both, find out more in the comments 👇🏻

𝐇𝐢𝐠𝐡 𝐬𝐩𝐞𝐧𝐝𝐢𝐧𝐠 𝐭𝐫𝐚𝐯𝐞𝐥𝐥𝐞𝐫𝐬 𝐬𝐩𝐞𝐧𝐝 𝒉𝒖𝒏𝒅𝒓𝒆𝒅𝒔 𝐨𝐟 𝐡𝐨𝐮𝐫𝐬 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡𝐢𝐧𝐠 𝐭𝐡𝐞𝐢𝐫 𝐝𝐫𝐞𝐚𝐦 𝐭𝐫𝐢𝐩𝐬… 𝐬𝐨 𝐰....

27/10/2024

Here's a reason why a TravelCMS site needs to be on your agency website.

My 65 yr old sister in-law has begun planning a 9 week European holiday. She's never done an organised tour, but wanted to do a few while they were there. She didn't know where to start, I pointed her to our Travel4You white label website. She has spent 24 hours researching and now has a 9 week itinerary planned out with tours that she will take to her travel agent to book.

How easy is that booking for her travel agent?

My SIL's feedback on using the website was -
" It made it so easy to find tours that matched my dates, the maps showed all the towns included and it was exactly what I was looking for. I never would have thought of booking these tours with this supplier because I didn't even know they existed"

This is a win for her, the travel agent who's about to get a large booking and the tour company.

Do you still think it's not worth having a content rich research tool on your website?

Check the comments for more information 👇🏻

14/10/2024

Q4 is here and it's the perfect time to review how 2024 has been for you and to set up your goals for 2025.
We know growth is what we want in business, but it can make you feel out of control if you keep muddling along without setting goals and timelines.

Has updating your website or adding a tour/river cruise/rail itinerary search engine been on your to do list?

Online research is growing, particularly in travel, how much business could you potentially be missing out on by not offering your client base a modern website with rich and diverse content?

If you are relying on a FB page to engage them it's time for a website. FB will be marketing other travel services to your database.

When they're on your newsletter list and using your website, they are YOUR customer.

Worried about the cost and hassle of a website? No need to, we have it all covered for you. Our implementation is smooth, hassle free and we guide it all the way from start to end.

Find out more at www.travelcms.au

View our sample site at
travel4you.travelcms.com.au

Set your travel business apart from the pack by offering easy online access to tours, small ship cruises and rail journeys.

10/10/2024

Travel agency business owners where are you sending your clients to do their research?

Are you inadvertently sending them to competitors websites because you don't have any engaging content for them to browse through on your website?

Don't fall into the trap of thinking that because you don't spend a lot of time online browsing that your clients, especially boomers and older Gen X, aren't doing it either! They are huge travel researchers.

Source:
https://www.travelport.com/what-consumers-want?utm_campaign

09/10/2024

Are you a Helloworld travel agency owner wanting to promote tour and river cruise content to your client base?

We can help you, we have created a Helloworld branded search engine that mirrors your existing website 👌

It is a true whitelabel as it looks exactly like your website, our branding does not appear anywhere. It is an enquiry based system, all bookings go through your agency and you keep all the comms.

You can choose your own range of suppliers from our database and there is a custom built marketing system included that give you the ability to promote content to your client base. No risk of expired links that send clients from your website to one that lists other agencies.

https://helloworld.go-touring.com.au/

Get in touch today to find out how quick and easy it is to set up your tour and river cruise search engine
📧Email us at [email protected]

08/10/2024

Stephanie Myers Academy is the brand building coach travel agents need to follow. Why? because she has fresh ideas, continues to develop knowledge about branding that we all need to know and is an all round fabulous person to have in your corner.

We also think she's awesome because she is giving you, the agent and agency owner, the same message we are about being involved from the research phase of the customer journey, not just the booking part.
Letting your clients know that you have a website full of rich and varied content for them to search on is how you will build brand loyalty, visibility and referrals.

Get started today with your fully branded tour search platform that comes with an inbuilt marketing system for your socials 📱📧

https://travelcms.au/

03/10/2024

Our awesome CTO absolutey smashed it yesterday at TADA2024 🤩
We all know IT people prefer to sit in their cubicle and do more techy stuff than talking to people, but Greg stepped out yesterday and did a phenomenal job.
At times he would be talking to 3 people at a time, giving them info & answering questions all in 15 min, which is impressive because time management isn't his best skill 😀

Big shout out to Paola Swampillai-Nilo, thankyou for your ongoing support, xx