HBX Group

A leading B2B TravelTech ecosystem player, driving growth for businesses across the world of travel.

A leading B2B TravelTech ecosystem player, driving growth for businesses by delivering fast, reliable access to a global network of interconnected products &and services. We empower choice while removing friction from the end-to-end travel experience.

14/11/2024

HBX Group are deeply saddened by the devastating flooding that occurred in Valencia, Spain and the surrounding areas recently. As such, we have committed to supporting those affected through a number of fundraising and aid initiatives:

We are working in collaboration with the Red Cross to collect global donations internally from our colleagues, and HBX Group will double the total amount raised.

In collaboration with the NGO SOS Mamas in Palma de Mallorca, we have collected 500kg of requested supplies to be sent to the region.

13/11/2024

Last week at the The Global Travel and Tourism Resilience Council, Hall of Fame Awards Ceremony held in London, HBX Group were proud sponsors of the Resilient Award.

The award recognises the outstanding work carried out in preparing for potential crises in the travel and tourism sector, as well as the effort to interpret lessons learned from challenging circumstances, and the development of medium- and long-term strategies to safeguard the future of our industry.

Bertrand Sava, General Manager Retail at HBX Group, presented the award to the worthy winners, Global Tourism Resilience and Crisis Management Centre, Eastern Africa. Congratulations!

08/11/2024

On Wednesday at the World Travel Market (WTM) London Ministers’ Summit, HBX Group CEO, Nicolas Huss, joined a distinguished panel of leaders to discuss the evolving role of AI for Good in Tourism.

Organised by UN Tourism and the World Travel & Tourism Council, it brought together voices from the public and private sectors to explore AI’s potential, while addressing ethical implications and the need for considered regulations. It inspired a thought-provoking debate on AI's transformative power in our industry.

WTTC President & CEO, Julia Simpson introduced the summit, highlighting how travellers of the future seek inclusive, sustainable travel, and that technology will play a pivotal role in enabling us to deliver on that vision. AI can help us streamline operations and assess our environmental impact more intelligently. Despite this, our sector trails behind others in AI adoption, and our progression will depend on clear, supportive regulation to address concerns.

Natalia Bayona, Executive Director, UN Tourism followed, sharing that AI’s power lies in partnership with human intelligence. As we face global challenges, tourism must build confidence, trust and security to ensure AI is used to make decisions that reflect sustainability, data privacy, and accountability.

A common theme among government figures was the importance of balance, and the need to “digitise the necessary, humanise the unnecessary.” Fully digitised experiences may lose the authenticity that is the heart of tourism. The Philippines Minister echoed this sentiment, pointing out that in the Philippines, the human element of tourism is its biggest asset.

Representing HBX Group, and offering a private sector perspective, Nicolas shared how AI is transforming our services. AI enables us to detect anomalies in pricing, forecast trends and prepare for market shifts. However, when unexpected events such as natural disasters occur, the human interaction is essential for putting the right people in front of the traveller to get them back on track.

To fully unlock AI’s potential, coordinated global standards are needed, backed by local regulations. Nicolas emphasised the need for government support to regulate AI’s use and reminded us that, in such an interconnected industry, we are only as strong as the weakest link in our chain.

The discussions underscored that AI must be used responsibly. Croatia’s Minister contributed that without data, you’re just another person with an opinion. Data is powerful, but it must be managed carefully, with global guidelines that adapt to local requirements and a code of conduct to ensure that AI remains transparent, secure, and human-centred.

At HBX Group, we’re proud to be part of this important conversation, advocating for sustainable, intelligent, and human-focused growth in travel and tourism. The goal is to work together to ensure that technology enhances—not replaces—the human touch that makes travel meaningful.

06/11/2024

Day 2 at World Travel Market - WTM London!

Today, HBX Group CEO, Nicolas Huss will be joining The Ministers' Summit in association with UN Tourism and World Travel & Tourism Council, discussing ‘AI for Good in Tourism: Exploring AI and Emerging Technologies'.

📍 Yellow Theatre at 10:30am

The HBX Group teams includingHotelbeds, Bedsonline and Roiback are back on our stand at S3-318.

05/11/2024

This afternoon at World Travel Market - WTM London, Rebecca Brett, Retail Director Europe, Bedsonline part of HBX Group, joined panel discussion 'Embracing a Circular Economy Addresses Climate Change' alongside representatives from Trust My Group, Planeterra Foundation, Bloomberg Media and Sabre.

With the demand for both tourism and sustainable travel options increasing each year, the discussion focused on how travel companies can address the three principles of a circular economy: eliminating waste, regenerating nature and reusing resources.

Collaboration is Key: For the panel collectively, collaboration is a necessity for tackling global issues. It requires cooperation across the industry, setting competitive egos aside, and to share resources and solutions for a more sustainable future. They encouraged actions that support local economies while protecting natural communities, and empowering people to act. Small actions together can lead to large-scale change.

Scaling Up: Sustainability projects are scalable, and once we see the difference one project makes, we can inspire further action by communicating the benefits. We must think globally but act locally to empower local communities to drive economic growth.

The Future of Sustainable Travel: The end traveller ultimately drives change, and today’s travellers, especially the younger generation, expect sustainability to be integrated into their journeys. HBX Group is committed to working with our partners to help deliver this through our Sustainability Hub, and Think Big volunteer project, to create a real impact for a more sustainable future.

05/11/2024

HBX Group and our brands,Hotelbeds, Bedsonline and Roiback are here at World Travel Market - WTM London and ready for an exciting week!

We’re at stand S3-318 so come say hello and let’s talk about how access to our global network of interconnected products and services can help drive success for your business!

31/10/2024

As part of HBX Group's commitment to empowering future generations of the travel industry, last year we joined forces with Mallorcan university Centro de Educación Superior Felipe Moreno. We worked together on The Industry Experience Trip initiative, which sent two students to New York to experience different perspectives of the industry first hand.

We have further enhanced our long-standing relationship, with the opening of the HBX Group Classroom at the university. Members of our team attended the inauguration last week, and took part in the roundtable discussion, '“Innovation and social sustainability, and corporate responsibility in tourism”. Some of the key takeaways included:

- The importance of quality data, and how it influences decision-making and strategy on all levels
- How valuable education and investing in future industry leaders is for a sustainable future

At HBX Group, we’re committed to showcasing our strengths and investing in Gen Z talent and innovation to shape the future of sustainable tourism together.

29/10/2024

In just one weeks time, HBX Group and our brands; Hotelbeds, Bedsonline and Roiback, will touch down for an exciting week at World Travel Market - WTM London!

Our teams will be present at stand S3-318, where we look forward to meeting with our valued partners and clients.

Rebecca Brett, Retail Director Europe, Bedsonline part of HBX Group, will be joining panel discussion, 'Embracing a Circular Economy Addresses Climate Change', at 2pm on Tuesday 5th November in the Orange Theatre.

HBX Group CEO, Nicolas Huss will be joining The Ministers' Summit in association with UN Tourism and World Travel & Tourism Council on Wednesday 6th November. The discussion, 'AI for Good in Tourism: Exploring AI and Emerging Technologies', will be held in the Yellow Theatre from 10:30am.

We look forward to an interesting and productive week!

28/10/2024

Imagine your employees returning from trips refreshed and motivated, thanks to their company’s benefits?

Increasingly, employees value work life balance, and companies that foster a culture of wellbeing and adventure among their workforce stand out in competitive markets.

Download the HBX Group guide on how to implement travel rewards into your employee benefits programme:

https://solutions.hbxgroup.com/ecommerce/benefits-programmes-download-1/?utm_source=social_media&utm_medium=linkedin&utm_campaign=benefits-programmes-download

23/10/2024

We are well underway here at ITB Asia in Singapore!

HBX Group and our brands, Hotelbeds, Bedsonline and Roiback are at stand T110, come say hello!

17/10/2024

Last month, on World Tourism Day, Skål Club Andorra recognised HBX Group for our contribution to tourism in the region, with the Skål Club d’Andorra de Turisme 2024 Award, for company of the year.

Monica Pascual, Regional Manager Chains, and Amaia Navarro, Contracting Manager at Hotelbeds, were presented with the award at the annual ceremony held at the Hotel Roc Blanc, Andorra. This is an extra special award as it was awarded to us for our ongoing success in the country over many years. Congratulations to the team!

16/10/2024

In our final blog post for month, The Knox Corps CEO, Scott Patterson, explores how travel professionals can protect their businesses by following cybersecurity best practices.

He looks at how, in the event of a breach, not only could a business face closure, but sensitive information — including financial and confidential customer details — could be compromised.

Understanding how to strengthen security measures and implement an effective disaster recovery plan can be the key to either withstanding an attack or falling victim to it.

Read his advice on compliance and implementation of cybersecurity solutions here: https://www.hbxgroup.com/news-room/blog/scott-patterson-cybersecurity-best-practices

14/10/2024

Stand out in today's competitive job market by offering unique travel perks in your employee benefits package.

By offering employee benefits that align with their desires, you will:

✅ enhance employee satisfaction
✅ become an employer of choice.

HBX Group help you provide a seamless booking solution for all your employees’ travel needs, find out how with our guide:

https://solutions.hbxgroup.com/ecommerce/benefits-programmes-download-1/?utm_source=social_media&utm_medium=facebook&utm_campaign=benefits-programmes-download

11/10/2024

On 1st October, HBX Group moved into our new Bangkok office, at the Gaysorn Amarin Tower. We were delighted to celebrate together with over 80 hotels and partners, who joined us for a networking session with our commercial team and to celebrate the occasion.

10/10/2024

HBX Group is once again bringing together the world's leading travel industry professionals for our flagship events, ! Under the theme, "Connecting Horizons", we aim to showcase the importance of bringing together different ideas, cultures and industries to drive innovation and growth.

MarketHub Asia will take place from February 11-14, 2025, and will be hosted at Studio City Macau 新濠影滙, an integrated resort located in the heart of Cotai, Macau.

MarketHub Europe will take place from April 1-4, 2025, and will be hosted at Tivoli Marina Vilamoura Vilamoura Algarve Resort, from Minor Hotels, a distinguished venue located along the Algarve coast in Portugal.

Carlos Muñoz, Chief Commercial Officer & Deputy CEO of HBX Group, said: “The MarketHubs by HBX Group are more than just conferences; they represent a convergence of visions and efforts aimed at inspiring industry leaders. These events reflect our commitment to innovation and are designed to encourage leaders to explore new opportunities and tackle challenges with creative solutions.”

Read the full announcement here: https://www.hbxgroup.com/news-room/press-release/hbx-group-announces-save-date-markethubs-2025-theme-connecting

08/10/2024

HBX Group have partnered with flynas and Onlinetravel, to support the relaunch of flynas' leisure and holidays platform nasholidays.com.

Using HBX Group's suite of interconnected travel and tech solutions, and Onlinetravel's B2B2C packages and stand-alone booking engines, the platform will be available in 6 languages and more than 20 different supported currencies, offering customers a platform with a single view to plan and book their travel packages, as well as a hotel only option.

The revamped platform delivers a significantly enhanced e-commerce performance for easier and faster navigation, aiding flynas guests through planning journeys, manage bookings, and explore special deals and destinations supported by flynas' network in Asia, Europe and Africa.

https://www.hbxgroup.com/news-room/press-release/flynas-partners-hbx-group-and-onlinetravel-relaunch-nasholidays

07/10/2024

As part of our series, HBX Group garnered expert insights from Christo Butcher, global lead for threat intelligence at Fox-IT, on how travel professionals can safeguard against cybersecurity attacks.

In his blog post, 'Cybersecurity: How to Protect Yourself in the Digital Battlefield', Christo delves into why cybercriminals love the travel industry, and exactly how travel professionals can protect themselves from cyberattacks.

'The answer lies in understanding the cybercriminals, and working to strengthen against those weaknesses they exploit,' he explains, as well as reinforcing the sentiment that cybersecurity is a collective obligation we all share, 'it’s time to empower ourselves by leveraging our diverse experiences and expertise as vital insights, as we work to strengthen our defences against cybercrime.'

Read the full blog here: https://www.hbxgroup.com/news-room/blog/Christo-Butcher-cybersecurity-risks

04/10/2024

Following her powerful keynote, 'Reality...what reality?' at the MarketHub 2024 earlier this year, HBX Group's Chief Tech, Data and M&A Officer, Paula Felstead, is further tackling the topic of cybersecurity for .

Take a look at her blog post, that offers key insights into the status of cybersecurity risks for the travel and hospitality sector, and how forward-looking businesses must adapt.

Paula touches on:

- the every day evolving digital reality and the risks that come with it
- the implications of interconnected ecosystems on a global scale, both positive and negative
- the HBX Group approach to cybersecurity and our obligations to safeguard our network of partners and clients
- our partnerships with cybersecurity experts such as Fox-IT and The Knox Corps, to bolster the travel industry’s defences against growing cyberthreats

Read the full blog here - it's time to get comfortable with an uncomfortable topic!

https://www.hbxgroup.com/news-room/blog/Paula-Felstead-cybersecurity-insights

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Palma De Mallorca
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Videos

WTM London 2024

Day 2 at World Travel Market - WTM London! Today, HBX Group CEO, Nicolas Huss will be joining The Ministers' Summit in association with UN Tourism and World Travel & Tourism Council, discussing ‘AI for Good in Tourism: Exploring AI and Emerging Technologies'. 📍 Yellow Theatre at 10:30am The HBX Group teams includingHotelbeds, Bedsonline and Roiback are back on our stand at S3-318. #hbxgroup

ESG at HBX Group

Last month HBX Group proudly shared our Sustainability Report, which includes initiatives developed to date and the key elements of our ESG strategy for the next three years, focusing on the positive impact potential of the tourism industry. As a leader in the TravelTech space, we are committed to creating a sustainable future for our planet, transforming tourism into a force for good. Find out how: https://www.hbxgroup.com/environmental-social-governance

Plastic Free July 2024

Did you know that the hotel industry generates 150 million tonnes of single use plastic every year? Sustainable tourism is a major focus for the travel industry, and HBX Group along with our brands believe in making tourism a force for good. Hotelbeds growing portfolio of 40,000 sustainable hotels meets the demand of today’s travellers; and of those, more than 5000 hotels have made the necessary change to eliminate single-use plastics. We recently caught up with Debora Morrison, director of Fundación Palma Aquarium, who takes a closer look at the issue and invites us all to be pioneers in making a difference:

Thing Big Project - Mexico

Yesterday, HBX Group shared our Sustainability Report which includes initiatives developed to date and the key elements of our ESG strategy for the next three years. One of those initiatives is the HBX Group Think Big Project, our corporate volunteering programme which enables the development of sustainable micro-destinations in rural areas, empowering these communities and encouraging their economic development while protecting natural and cultural resources. The pilot project was launched in Quintana Roo, Mexico, at the beginning of 2024, and collaborates with the "Caminos Sagrados" area. Over two weeks, ten employees of the group worked with Mayan cooperatives to enhance their tourism products, achieve greater digitalisation, and ensure the application of sustainability criteria. https://www.hbxgroup.com/news-room/press-release/hbx-group-announces-its-sustainability-report-highlighting-key Take a look:

MarketHub Europe 2024

A week on from MarketHub Europe in Istanbul - an incredible week filled with insightful topics, exciting keynotes from industry leaders, and great networking opportunities. #MHub2024

A closer look at another of our MarketHub 2024 Platinum Sponsors - Minor Hotels Minor Hotels is managing over 530 hotels across 56 countries. The brand boasts a diverse portfolio of properties, each uniquely designed to cater to the distinct preferences and needs of travellers. From luxurious resorts to boutique hotels, a wide range of accommodation options under 8 brands: Anantara, Elewana, Tivoli, nhow, NH Collection, Avani, NH Hotels and Oaks. Minor Hotels is committed to providing exceptional guest experiences. #MHub2024 #HBXGroup

Istanbul, the ‘City of the World’s Desire’ awaits us next week for MarketHub Europe! As Türkiye’s largest city, Istanbul has historically served as a beacon for trade, owing to its strategic position as the centre-point between both Europe and Asia. Indeed, this dual identity is intrinsic to Istanbul’s allure, with 20.2 million visitors in 2023 alone in order to sample its blended cuisine, unique structures and gorgeous, sun-kissed scenery. Take a look at our host destination, Go Türkiye! #MHub2024 #HBXGroup

A week on from MarketHub Americas in Las Vegas, let's take a final look at what was an incredible week filled with thought-provoking topics, exciting keynotes and of course, lots of fun too... #MHub2024

MarketHub Americas Welcome Dinner

A closer look at our MarketHub Americas welcome dinner hosted by Resorts World Las Vegas! #MHub2024 #HBXGroup

Clermont Hotel Group

With MarketHub Americas just around the corner, let's take a look at another of our Platinum Sponsors! Clermont Hotel Group, previously glh Hotels, was launched in November 2022. London’s largest owner/operator, with over 5000 bedrooms and 120 meeting and event spaces, Clermont Hotel Group is a pioneering group with a portfolio comprising iconic brands such as The Clermont, The Cumberland, and Thistle. Its focus is on its guest-centred approach, which allows it to create unforgettable, enjoyable, and successful experiences for guests at every location. #MHub2024

In just over two weeks time, HBX Group will welcome partners, clients and industry leaders to Las Vegas ahead of the MarketHub Americas. Our second host sponsor, Fontainebleau Las Vegas, opened in December 2023 and boasts world-class dining options, luxurious hotel rooms and suites, a stunning 150,000 square-foot casino, unparalleled nightlife and more... #MHub2024