White PR and Marketing

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White PR and Marketing

Providing Outstanding PR, Marketing, VA, and Communications Support. We will then go away and put a bespoke package/cost together for you.

White PR and Marketing is a company that offers PR, Marketing, Virtual Assistant and Event services for businesses both large and small. Built on ethics of inspiration and motivation our main aim is to drive campaigns forward, raise profiles higher, and transcend expectations with new thinking, energy, and originality.

**SERVICES**

* Advertising
* Admin
* Branding
* Brochures
* Blog Writing
*

Copywriting
* Content Creation
* Content Marketing
* Consultancy
* Direct Marketing
* Diary Management
* Email Marketing
* Event Management
* Exhibitions and Trade Shows
* Networking support
* Newsletter writing
* Marketing Materials
* Print
* PR and Awards
* Research
* Social Media
* SEO
* Strategic Planning
* Workshops
* Website

**SPECIALITY**

Marketing:

Content Marketing And Management – including but not limited to :

Consultation, Strategy, and planning
Blogs
Articles
Emails and campaigns
Web content
Customer testimonials
White papers
Social media
Images etc…

Social Media And Content (Mainly Facebook, Instagram, LinkedIn) :

Consultation, strategy, and planning
Content creation – including the creation of images and graphics
Management

Monthly Blog Package :

Our white-label service means you can have a regular bespoke, blog for your site – and no one will ever know it’s not you who wrote it. Website :

An audit and look at your current content
Key word optimised content for your website
Content revamp for your website

Full Marketing Department :

White PR and Marketing will manage your Marketing needs acting as a central hub without the extra employment costs. We can help you with:

Overseeing all marketing campaigns

Implementing strategy

Promoting a business, product, or service

Ensuring a company is communicating the right messaging to attract prospective customers and retain existing ones

Representing a marketing team to cross-functional groups including product management, sales, or customer support

Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns

Managing and coordinating marketing and creative staff

Lead market research efforts to uncover the viability of current and existing products/services

Collaboration with media organisations and advertising agencies

Brainstorming ideas for new campaigns

Coordinating with the sales team and other departments to produce effective strategies

Monitoring current campaigns, ensuring their staff meets deadlines and complete necessary tasks

Analyzing data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

Virtual Assistant:
We can support you on a day-to-day basis with:

Data entry or general administration
Diary or inbox management
Financial tasks e.g. chasing a payment
Making travel arrangements
Preparing for meetings
Customer support
Sales support (e.g. handling enquiries)
Conducting research

**HOW DOES WPRAM WORK?**

Initial meet:
You tell us what you want and what you want to achieve in a brief consultation (FREE for 15mins) or email notes, bullet points, links, existing literature, etc. To discuss any of the above further, please DM Elizabeth, or email: [email protected]

13/02/2025

⭐️ I’m looking to partner with more incredible clients!

I’m open to both long-term collaborations and shorter contracts. Whether it’s digital marketing or business support, I’m here to help you level up your content and streamline your processes.

Here’s why I’m different:

⭐️I’ve been there – it’s personal to me. I understand the challenges of growing a brand because I’ve faced them myself. That’s why I bring a strategic yet empathetic approach to every project.
⭐️I become an extension of your team. I’m not just a service provider; I immerse myself in your business, aligning with your goals and values to deliver real impact.
⭐️I’m reliable and responsive. You’ll never be left wondering where things stand—I prioritise clear communication, quick turnarounds, and consistent support.
⭐️I bring a blend of creativity and strategy. Whether it’s crafting compelling campaigns or refining processes, I combine fresh ideas with a results-driven mindset to help your brand thrive.

Here’s how I can support:

✅ Marketing Strategy & Ex*****on – Tailored strategies that deliver measurable results. ✅ Social Media Management – Engaging content and targeted campaigns to boost your online presence. ✅ Event Organisation – Precision planning to make your events unforgettable. ✅ PR & Communications – Compelling messaging to amplify your brand’s voice. ✅ Graphic Design – Visuals that communicate your brand identity effectively. ✅ VA Support – Helping you stay organised with admin, inbox management, and more.

💼 Whether you need support on a one-off project or ongoing assistance, let’s chat!
If you’d like to work together, feel free to send me a message or connect with me—I’d love to hear about your projects!

Lizzie – White PR and Marketing

📩 [email protected] ➡️ Learn more at www.whiteprandmarketing.co.uk

11/02/2025

⭐️We grow best when we grow together.

In business, success isn’t built in isolation - it’s a collaboration.

We work in tandem.

I bring my knowledge - years of experience in business and marketing, you bring your vision - your goals, your ambition, your unique perspective. Together, we take action, refine ideas, and turn strategy into impact.

Growth happens when we push boundaries, challenge assumptions, and create with purpose. That’s where the magic is.

So, let’s build. Let’s innovate. Let’s make things happen - together.

Lizzie - White PR and Marketing

07/02/2025

✨ Keep It Simple! With so many marketing options available, it’s easy to feel overwhelmed. But the truth is, you don’t have to be everywhere.

✅ Know your audience – Who are they? Where do they spend their time? ✅ Choose a few key channels – Master them instead of spreading yourself too thin. ✅ Stay consistent – A clear, focused strategy always wins over trying to do it all.

Helpful tools to simplify your marketing:
 📌 Canva – Easy-to-use graphic design for social media & branding 📌 Hootsuite / Buffer – Schedule posts and manage multiple platforms in one place 📌 Mailchimp – Simple email marketing to stay connected with your audience 📌 Trello / Asana – Keep your marketing tasks organised

I keep it simple for you—helping you focus on what truly works.

Need clarity? Let’s chat!

Lizzie Wilson - White PR and Marketing

06/02/2025

⭐️I’m reintroducing myself! Hello, for those who don’t know me, I’m Lizzie Wilson, the founder of White PR and Marketing. With over 9 years of experience running my business, White PR and Marketing, I help businesses thrive through strategic marketing, communications, and business support.

Here’s how I can help:

✅ Marketing Audit, Strategy & Ex*****on – Tailored strategies that deliver measurable results.�✅ Social Media Management – Engaging content and targeted campaigns to boost your online presence.�✅ Event Organisation – Precision planning to make your events unforgettable.�✅ PR & Communications – Compelling messaging to amplify your brand’s voice.�✅ Graphic Design – Visuals that communicate your brand identity effectively.�✅ VA Support – Helping you stay organised with admin, inbox management, and more.

💼 Whether you need support on a one-off project or ongoing assistance, let’s chat!

📩 DM me or email: [email protected]

05/02/2025

Why You Need Ongoing Marketing Support

Setting goals is the easy part—sticking to them is where the real challenge begins!

One of my biggest passions is working closely with clients to really understand their businesses and develop the right marketing strategies for them. But the real magic happens in the follow-up.

That’s why I offer a minimum commitment of three months in my consulting packages. Regular check-ins allow us to:

✅ Reassess goals as the business evolves
✅ Track progress and measure what’s working
✅ Adjust strategies to keep moving forward

Marketing isn’t a one-off task—it’s a process. With the right support, you’ll stay on track and see real results!

Are you ready to take your marketing to the next level? Let’s chat!

04/02/2025

📈 5 Marketing Trends to Watch in 2025

1️⃣ Personalisation: Customers expect tailored experiences—use data to make your marketing feel personal. 2️⃣ AI-Powered Content: Tools like ChatGPT are transforming content creation. Are you making the most of them? 3️⃣ Sustainability Messaging: More consumers are looking for eco-friendly brands. 4️⃣ Video Content Domination: Short-form videos are leading the charge—think Reels and TikToks. 5️⃣ Interactive Marketing: Polls, quizzes, and gamified content are driving higher engagement.
Need help integrating these trends into your strategy? I can guide you.

📩 DM me or email me at [email protected].

Let’s get ahead together!

03/02/2025

⭐️ The Hot Cross Bun Debate: Toasted or Untoasted? Hot cross buns are popping up on shelves again, which means it’s time to settle a serious debate:

❔Do you toast yours until they’re golden and dripping with butter? Or do you eat them soft and straight from the packet (controversial, I know - but my husband disagrees!)

This simple question sparks opinions, and that’s exactly what makes seasonal marketing so powerful. The best brands don’t just sell - they create conversations, traditions, and moments people want to be part of.

Easter is a golden opportunity (much like a perfectly toasted bun) for businesses to tap into nostalgia, excitement, and community-driven engagement. The key? Knowing what sparks emotion and making your audience feel involved.

Seasonal marketing isn’t just about themed promotions - it’s about storytelling, shared experiences, and reinforcing brand loyalty in ways that feel natural and fun.

So, whether you’re a toaster or a purist, one thing’s for sure - seasonal marketing, done right, is chef’s kiss.

🔥 What’s your verdict? Let’s hear it in the comments!

01/02/2025

💼 Your Business’s First Impression: Are You Getting It Right?

First impressions matter, especially in business.
Whether it’s your website, social media, or marketing materials, your brand is judged in seconds.

📌 Ask yourself:

* Is your website easy to navigate and visually appealing?
* Does your social media reflect your brand values and voice?
* Are your marketing efforts aligned with your business goals?

If you’re unsure, I can help you make those critical first moments count. Let’s work together to ensure your business stands out for all the right reasons.

📩 DM me today to find out more.

Lizzie - White PR and Marketing

31/01/2025

⭐️Friday Tip - How do I choose the right platform for my business?

Selecting the best platform for your business starts with understanding your goals. If building relationships and connecting with customers is your priority, Facebook is a fantastic choice.

On the other hand, if showcasing your products and services visually is your focus, Instagram might be a better fit—especially with features like the shopping button, which is perfect for eCommerce businesses.

Regardless of the platform, staying active and engaging with your audience is essential. Authenticity is the key to success. People want to connect with the real people behind the brand, not just the brand itself.

Need marketing support? Get in touch: 📧 [email protected]

30/01/2025

🎩Like most people, I wear many hats! Mum of two, wife, daughter, and proud owner of White PR and Marketing.

😊 I’ve been running my own business for nearly nine years, and it’s been an incredible journey with its fair share of highs and lows. After working in the corporate team of a football club, I took a leap of faith to go out on my own—and I’ve never looked back!

I absolutely love what I do, the people I work with and businesses I support.

📚I offer a range of services across PR, marketing & communications, including:

📈 Marketing strategy, design, and management ⭐️ Social media strategy, design, and management 🗂️ Acting as a full marketing and communications department for clients ⚙️ Ad hoc services like automation, graphic design, and content creation 💻 Virtual assistance services, such as inbox and calendar management, research, administrative support, data entry, and document preparation

😎 Interested in learning more? Feel free to send me a DM or email me at [email protected].

Lizzie | White PR and Marketing

28/01/2025

🔍 When Was the Last Time You Audited Your Marketing?

A marketing audit is the best way to ensure your efforts are aligned with your goals. Here’s what it involves:
 ✅ Analysing your audience and competitors. ✅ Reviewing your social media and website performance. ✅ Identifying opportunities to improve strategy and messaging.

📩 Let me take a deep dive into your marketing and show you where you can level up.

DM or email me at [email protected].

27/01/2025

🚀 Why Your Business Needs Marketing Support

We all do it —try to do everything ourselves 🤹‍♀️ —but that approach is neither productive nor efficient for your business.

We often convince ourselves that doing everything alone will save money, but time is invaluable. If you’re spreading yourself too thin, you’re not focusing on the areas of your business where you excel—the ones that actually drive revenue!

Let me lighten the load!

Marketing isn’t just about keeping the wheels turning - it’s about driving growth, increasing visibility, and achieving your goals.

With the right marketing support, you can:
 ✔ Focus on what you do best—running your business. ✔ Stay consistent with your messaging. ✔ Reach the right audience with the right message. ✔ Save time while seeing results.

Let me take the pressure off with tailored marketing solutions.

📩 DM me or email me at [email protected]. to learn how I can help.

23/12/2024

🎄 🎄 🙏Merry Christmas and Thank You! Well, that’s a wrap from me and my mini team at White PR & Marketing (🧑‍🧑‍🧒‍🧒).

As we wind down for the holidays, I wanted to take a moment to say a heartfelt thank you to all my lovely clients. I admire each of you and truly love being part of your teams, helping to contribute to the growth and success of your businesses.

The last part of the year has been challenging for me personally, and I can honestly say I wouldn’t have made it through without the support and understanding from my incredible clients, friends, and family.

Running your own business isn’t easy—it takes resilience, strength, and the ability to wear all the hats (and let’s be honest, rest days are rare!).

To everyone running your own businesses, I admire you deeply and hope you all get some much needed time off this holiday season - you deserve it!

I’m so excited to step into 2025 with both new and returning clients, ready for another year of growth and collaboration.

Wishing you all a Merry Christmas and a wonderful holiday season!

Lizzie - White PR & Marketing

09/12/2024

How to Organise Your Social Media Content Like a Pro.

Creating and managing social media content can feel overwhelming, but with a little organisation, you can stay on top of your game and keep your audience engaged. Here are my top tips for streamlining your social media content:

1️⃣ Plan Ahead with a Content Calendar
Use tools like Google Sheets, Trello, or Asana to map out your posts in advance. Include key dates, themes, and campaign goals to ensure you’re covering all bases.
2️⃣ Batch Create Your Content
Set aside time to create multiple posts in one go—this saves you time and helps maintain consistency in tone and visuals.
3️⃣ Use Scheduling Tools
Tools like Hootsuite, Buffer, or Meta Business Suite allow you to schedule posts ahead of time, freeing up your day for other tasks.
4️⃣ Stick to a Theme or Strategy
Decide on your tone of voice, visual style, and posting schedule. This not only strengthens your brand identity but also makes planning content easier.
5️⃣ Repurpose Content
Turn a blog post into a carousel, a video snippet, or even an infographic. Maximise the value of your content by reusing it across platforms.
6️⃣ Track and Adjust
Monitor your analytics regularly to see what’s working and tweak your strategy accordingly. This helps you focus your efforts where they count.

Organising your social media doesn’t have to be a headache. A little preparation goes a long way toward building a consistent, engaging presence online.

What are your go-to tips for managing social media content?

Let me know below! 👇

21/10/2024

🚀 Let’s Make Your Vision a Reality - What can I do for you? It all starts with a blank canvas. I take the time to listen to your story, vision, struggles, and goals. Then, with my experience and expertise, I create a tailored plan to help you achieve those objectives.

I have the expertise to bring your vision to life. What sets me apart? I prioritise clear, efficient communication. After our initial consultation, I dive straight into the work—no delays.

As we move forward, we’ll have regular monthly check-ins to ensure your vision stays on track, and I’ll provide updates as needed without being intrusive.

Sound like the kind of partnership you’d like?

Let’s chat.

Drop me a DM today!

01/10/2024

📸 The Power of an Image - They say a picture is worth a thousand words, and I couldn’t agree more. Whether it’s in a press release, blog post, or social media campaign, the right image can take your content to the next level!

Here’s my son, camera in hand, reminding me of the importance of capturing the perfect shot😉

⭐️As communicators, it’s not just about what we say, but how we visually represent it too. Pairing strong visuals with your message creates a powerful impact that grabs attention and builds engagement.

🔑 Here are a few tips to ensure your image complements your content:

* Relevance: The image should align with your message. It needs to visually support the story you’re telling.
* High quality: No pixelation or blurry graphics. A clean, sharp image signals professionalism.
* Consistency: Make sure your visuals reflect your brand’s tone and identity.
* Simplicity: Don’t overwhelm your audience with too much in one image. A clear, focused image works best.

When words and images work together, your content becomes more memorable, relatable, and impactful.

📷✨What’s your go-to tip for selecting the perfect image? Drop a comment below!

Lizzie - White PR and Marketing

30/09/2024

💡 How Can Outsourcing Supercharge Your Business?

Outsourcing can give your marketing team the expertise they need to thrive, while freeing you up to focus on other areas of your business. When done right, it’s a cost-effective way to get top-notch results without stretching your budget—especially in today’s economic climate.

💸Instead of gambling on hiring full-time staff, outsourcing gives you access to skilled teams that hit the ground running and add value from day one.

🚀Ready to elevate your marketing?

📩 DM me or email [email protected] to learn more.

23/09/2024

🚀 Exciting news – with my two little monkeys now at nursery and school, I’m opening up my hours! If you need marketing strategy, design & development, communications support, or content creation – or maybe you are looking for a marketing manager to help grow your business – I’m ready to assist.

🤩 Let’s connect! I’d love to hear about your goals, challenges, and future plans. Together, we can turn your vision into reality!

Drop me a message today.�Lizzie | White PR and Marketing

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http://www.whiteprandmarketing.co.uk/

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