Design:
Competition is not a barrier; it’s an invitation to continuous innovation: the process we follow is in perpetual regeneration. For us design is a blend of creative ideas and innovative technology whereas Artistic drawings are developed into 3D designs and Prototypes prior to any production process. Investments in state of the art machineries and computerized equipments made us pioneers of
mechanical jewelry production in the region. Technological innovations help us produce unique and distinctive products of optimal quality and perfect finishing. Shop concept:
We have developed a distinctive retail concept combining modern design, luxury materials and innovative display system, making the shopping experience pleasant and practical at once. Franchising program:
Starting 2008, we have structured a franchising program, providing retail professionals with the opportunity to be part of the international expansion and success of the brand. We provide all assistance, guidance and follow up for the establishment, development and operation of our affiliate locations and we grant our franchisee geographical exclusivity for their operations. Wholesale and Dealership:
Selected distributors can choose limited inventory from Carati Paris collections coupled with dedicated displays, packaging and communication materials and become legal re-sellers of the brand. Communication:
We have established an in house design studio that offer complete communication services in terms of packaging, decoration and advertising. Advertising campaign are structured and designed to strategically target specific customer groups at different occasions throughout the year. An e-commerce platform www.caratiboutique.com was launched in 2009 to abide with the increasing online shopping trend worldwide.