10/09/2024
At Schreurs, we work with a dedicated team, which includes our robot. This robot ensures that once the plants are planted, they are efficiently transported to the correct section in the greenhouse.
Schreurs Roses & Gerbera
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- Nederland
- De Kwakel
- Schreurs Roses & Gerbera
As a breeder, we develop new varieties of rose and gerbera. With 50 years of experience, we are one of the leading companies in this field. Lots of it.
We aim to become and to stay the market leader for all the products we develop and market in the main production regions. We are proud of the fact that growers in more than 100 countries choose Schreurs varieties! Peter Schreurs, General Manager - Schreurs:“In our breeding efforts, we try to add value at every level. We attempt to improve every single detail of a rose that is important to our clie
nts. From productivity at low energy costs, resistance to diseases, trading qualities, opening characteristics and vase life to beauty, thornlessness and fragrance. Schreurs wants to be known as the breeder with the best and most beautiful varieties!”
Breeding
The demands made on a modern rose are high, and every party in the supply chain has different wishes. The consumer wants a flower with a beautiful colour and shape, a long vase life and a delicate fragrance. Florists need roses that do not perish, preferably with few or no thorns. The trade is looking for varieties that are easy to transport and have good trading characteristics. And the grower wants a plant that is resistant to diseases and offers high productivity at low energy costs. In creating a new rose, we do our very best to improve all the above characteristics. As a result we have a wide and deep assortment for all main production areas worldwide. The process of breeding a new rose is about combining parent varieties with the desired characteristics. And also about patience. It can take years from crossing the plants, collecting the seeds and planting them before a new variety is ready to be launched commercially somewhere in the world. Selection
Selection is an important part of our breeding programme. This process begins at Schreurs Holland, where we have 3 hectares dedicated to breeding and selection. But from an early stage we also send promising codes to our testing facilities abroad, so that new codes can be tested also in foreign climate conditions. Depending on the results they have the chance to become named commercial varieties. As a final step in selection, we add value by test launching successful codes ourselves in the Netherlands, Kenya and Ecuador. We name them and grow them commercially in a quantity large enough to generate serious feedback from the market and to stimulate initial demand until the first grower decides to plant the new variety commercially.
05/09/2024
Our Gerbera show greenhouse is bursting with color once again! Schedule an appointment with your representative to explore our latest varieties and see them in full bloom.
03/09/2024
The Pastini Spritz is one of our new Specials at Schreurs. With its curly leaves and light color, this unique variety is a fresh addition to our collection, offering something truly special for our customers. Discover the elegance of the Pastini Spritz today.
29/08/2024
Spray roses are one of the three distinct lines we offer to our growers. Interested in learning more? Contact our rose specialists today for detailed information and expert advice.
27/08/2024
At Schreurs, biological pest control is a key part of our cultivation process. Using a specialized blower, we carefully distribute beneficial biological agents over our young plants.
22/08/2024
Discover Sunshapers in various colors, like our striking yellow Bobby. Want to explore our full range? see the website www.sunshapers.nl
20/08/2024
Sunshapers love the Sun!☀
13/08/2024
For us at Schreurs, our show greenhouses are incredibly important. They are where we present our latest and finest assortment. Every day, our rose show greenhouse is carefully inspected to ensure that we offer you the very best quality.
Visit us to experience the beauty and elegance of our newest rose collection. We're committed to bringing you nothing less than perfection! 🌹
08/08/2024
Spider Cream Spin is one of our newest spiders. Our team would love to tell you more about it in our showgreenhouse.
06/08/2024
Our Sunshapers are evaluated outdoor so we can select the stronger plants. This ensures that only the best make it to your garden! 🌸
30/07/2024
Sunshapers, the happiest plants on earth are outdoor gerbera plants. Their shapes make them both cheerful and unique. We have a passion for gerbera plants and are committed to develop the most beautiful and strongest varieties.
29/07/2024
Schreurs Holland B.V. announces exclusive partnership with Kwekerij Esmeralda B.V. for the sales of gerbera varieties.
Schreurs Holland B.V., a leading breeder of gerberas, roses, and Sunshapers, has announced an exclusive partnership with Kwekerij Esmeralda, regarding the exclusive sales of gerbera varieties bred by Kwekerij Esmeralda.
Kwekerij Esmeralda, based in Rijnsburg, is a prominent company in the production of gerbera flowers. The company has started its own breeding program for mini and large-flowered gerberas since 2013. Kwekerij Esmeralda focuses on breeding varieties with a compact but open crop, high productivity and ease of picking is an important selection benchmark as well.
The company's efforts have resulted in the development of five commercial varieties, which can be admired in Schreurs' show greenhouse in De Kwakel. Of the five varieties, two are already in Schreurs' newest catalogue. From September it will be available to everyone.
Kwekerij Esmeralda's assortment is a valuable addition to Schreurs' existing range.
Each country and culture has its own preferences regarding colour schemes, flower varieties and use of gerberas. Schreurs is always seeking the best varieties for every market. With the addition of Kwekerij Esmeralda's assortment, Schreurs will be even better equipped to meet customer demand.
"This partnership marks an important milestone for both Schreurs and Kwekerij Esmeralda", said Robin van Schip, Export Manager at Schreurs Holland B.V. "We are excited to combine our expertise and experience to jointly bring innovative and high-quality gerbera varieties to the global gerbera market."
25/07/2024
Schreurs varieties are chosen by professional growers in more than 100 countries. Our commitment to quality and innovation makes us a trusted name in the floriculture industry worldwide.
23/07/2024
In recent weeks, our dedicated team has been working hard on cross-breeding roses to develop stunning new varieties. We're excited to bring you the best in beauty and innovation.
18/07/2024
Here is a sneak peek of our new assortment of gerberas. Tompouce is one of our new mini gerberas in the Catalogue 2025.
15/07/2024
Last week, we had the annual Schreurs BBQ with the team. It was a pleasant and sunny afternoon with delicious food from Smoke Masters.
20/06/2024
The first year of Flower Trials is over! We experienced this week as a great success. Thank you for your visit and we look forward to seeing you again next year! Team Schreurs.
13/06/2024
Tomorrow is the last day of our first year of Flower Trails. 🌸We welcome you between 8:00 AM and 3:00 PM. See you tomorrow!
27/04/2024
Happy King's Day! Today we celebrate the birthday of King Willem-Alexander in the Netherlands.
19/04/2024
Our sales support team is ready for all your questions and remarks.
17/04/2024
Pop Art, is a new standard Gerbera variety in Schreurs' assortment. For more information about this flower, please contact your designated representative.
15/04/2024
Our gerbera plants are available in various sizes, either in a peat pot (jiffy 6, jiffy 4) or in a rockwool plug. Consult our experts to determine which option will be best for your circumstances.
11/04/2024
This week we are at the Flora Expo Astana with Schreurs. Here we are showcasing the best roses. We are located at booth E2/1. We look forward to seeing you!
11/04/2024
Otis!, the yellow rose cultivated in Africa. For more information, contact our specialists.
09/04/2024
Plucking rose petals is a continuous process.
04/04/2024
Our gerbera showcase is like a rainbow full of color.
02/04/2024
Pasta Marinara, This cheerful orange pasta turns any bouquet into a celebration!
31/03/2024
Happy Easter from all of us at Team Schreurs!
29/03/2024
Discover our rose show greenhouse, where we present a stunning selection of roses all year round. Contact our expert advisors for more information on our assortment.
25/03/2024
Palmares! The radiant yellow rose brings the perfect spring atmosphere to your Easter celebrations. 🌹
Adres
Hoofdweg 81
De Kwakel
1424PD
Website
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Video's
In the rose greenhouse, we’re busy planting new rose variaties! 🌹
Explore the world of gerberas in our year-round open greenhouse! Our representatives are ready to give you a tour.🌸
#schreurs #opendays SAVE THE DATE!📝📍 Only one month to go until the Schreurs Open Days start. We’re very excited, because we're going to introduce a new product line. So stay tuned to our social media channels and don't miss our sneak peek coming up soon! 🤩 #schreursroses #schreursgerbera #floweroftheday #opendays #feelinggerbera #roseoftheday
#schreursgerbera There are more than 170 varieties on display in our gerbera show greenhouse. You are most welcome to visit us! #schreurs #breeding #floweroftheday #gerbera #gerberaalwayssurprises #feelinggerbera #gerberaverrastaltijd #weneedmoreflowers
#schreursgerbera Each year we renew our gerbera show greenhouse. After a worthwhile wait, it’s in full bloom again 😍 #schreurs #showgreenhouse #gerberadaisy #gerberaverrastaltijd #gerberaalwayssurprises
#schreursgerbera Coming soon! Our new gerbera catalogue for the 2024 season. #schreurs #gerbera #gerberadaisy #gerberaverrastaltijd #gerberaalwayssurprises
#schreurs Koppert NL visited us today for an interview about our experiences with their Natutec Scout app. This app helps us with effective and efficient pest monitoring. Full interview follows soon. #schreursroses #schreursgerbera #natutecscout #koppert #ipm #werkenindekas #tuinbouw
#schreurs Just like #barbie, we know that life is prettier in pink 💓 #barbiethemovie #hibarbie #schreursroses #schreursgerbera #weneedmoreflowers #gerberaalwayssurprises
#schreursroses Floral influencer Peter van Delft visited our company for an interview about Schreurs with our colleague Arthur. Read the full interview on Thursd. - your floral meetup spot ➡️ https://bit.ly/3pLVMBZ
#schreursroses A peek into our blooming show greenhouse 🌹 #schreurs #roses #floweroftheday #breeding #rose #rosa #roseoftheday #weneedmoreflowers
#schreurs We belong together 🌹💗 Have you spotted our Red Naomi! hearts at @greentechrai yet? Find our representatives at booth 01.532. The GreenTech lasts until Thursday 15 June. #rednaomi #schreursroses #schreursgerbera #kimsey #redroses #roseheart #floweroftheday #roseoftheday #greentech #schreursgreentech #schreursevents
#schreursgerbera All boxed up! June is the peak of our delivery season for the gerbera’s. Which means our dispatch area has been continuously filled with boxes full of healthy plants, ready to go to the growers 🚛 #schreurs #floweroftheday #breeding #gerberadaisy #gerbera #gerberaalwayssurprises #weneedmoreflowers #shipment
#schreursgerbera Out with the old, in with the new! Our yearly rotation of our gerbera showgreenhouse has been successful. Right now, all we can do is wait for the flowers 🌼 #gerbera #croprotation #teeltwissel #nieuweplanten #jongeplanten #gerberagreenhouse
#schreursgerbera We’re simply obsessed 🤷🌼 #schreurs #breeding #floweroftheday #gerbera #gerberaalwayssurprises #feelinggerbera #gerberaverrastaltijd #weneedmoreflowers #wehebbenmeerbloemennodig
#schreursroses Beautiful Taylor! 💗 Production medium Vaselife 12 #schreurs #roses #floweroftheday #breeding #rose #rosa #roseoftheday #taylor #taylorrose #pinkroses #pinkrose #weneedmoreflowers
#schreurs Last Friday we were visited by a group of incredible Brazilian Influencers for a technical visit. After a brief introduction to breeding, they selected varieties with potential for the Brazilian market and created some great content. Thank you so much for visiting and thank you to Flortec Eventos and our agent Karís Holambra for arranging. #roses #schreursroses #schreursgerbera #gerbera #influencervisit #brasil
#schreursroses Paparazzi is absolutely dazzling! Vaselife 10-12 #schreurs #roses #floweroftheday#breeding #rose #rosa #roseoftheday #sprayroses #sprayrose #paparazzisprayrose
#schreursroses Green for #stpatricksday🍀 Gorgeous Jutta! #schreurs #roses #floweroftheday#breeding #rose #rosa #roseoftheday #greenrose #greenroses
#schreursroses Giselle! is a beautiful romantic spray rose in a deep pink colour. #schreurs #roses #floweroftheday#breeding #rose #rosa #roseoftheday #pinkrose #sprayrose #sprays #giselle #gisellesprayrose #mothersday #ukmothersday #mothersdayuk
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