Unitec Digital

10/06/2019

02/05/2018

A potentially interesting job opportunity

08/11/2017

Unitec Business Challenge

01/11/2017

Digital Marketing final presentation

18/10/2017

Jordi Du from UMS speaking to the Digital Marketing class about Chinese social media.

16/10/2017

Measuring SEO effectiveness part 2

16/10/2017

Measuring SEO effectiveness with PureSEO

21/09/2017

The disabling of ads targeted based on people’s employers, schools, fields of study and job titles only applies to new campaigns.

20/09/2017

13/09/2017

event

13/09/2017

Representing at the event

13/09/2017

Team Based Learning in Digital Marketing

12/09/2017

Facebook advertising is effective if done well.

Studies show Facebook ads are competitive with search and outperform other social media. Wesley Young looks at what makes Facebook effective and provides four takeaways for planning your ad campaigns.

11/09/2017

Ankit Patel Part II

11/09/2017

Ankit Patel from PureSEO's giving a lecture on how to use Screaming Frog.

06/09/2017

PITCH YOUR VALUE

Know exactly what to say when someone asks you why you would be the best person for the job.

When: Wednesday 20 September

Option One:3 pm – 5 pm Register: http://bit.ly/2glsTsf
Option Two: 6 pm - 8 pm Register: http://bit.ly/2vnboyE

04/09/2017

Off page SEO with PureSEO's Laura Holding

21/08/2017

16/08/2017

Facebook advertising strategy lecture with digital marketing strategist Trevor Topfer from Circle Creative

15/08/2017

The results are in for the 2017 Google Online Marketing Challenge.

Once again, Unitec teams finished exceptionally well. Our top team was a Regional Semi-finalist and the top team in Australia and NZ. Team members are:
Adeel Umar, Bridget McCracken, Hannah Kilburn, and Kat Corbett.

Unitec also had the 2nd best team in Australia and NZ, and the 3rd and 4th best teams in NZ (8th and 9th overall in Australia and NZ).

This was, by far, the best results for a class with all but a couple of teams finishing very strong.

Well done Google Certified teams!

The Google Online Marketing Challenge (GOMC) is an exciting opportunity for students to experience online marketing and creating online marketing campaigns using Google AdWords and Google+.

14/08/2017

These are always great events to network and hear how Hubspot marketing automation software is adding value to the marketing and sales process.

The effectiveness of a targeted lead nurture strategy has been proven time and again, and yet, many marketers are still failing to actively nurture their leads. The result? Non-nurtured leads sitting in the database, waiting to be converted into paying customers. With an effective nurture program, y...

31/07/2017

This free event is a great opportunity to learn and network. The featured speaker is Jam Mayer, the lecturer for Unitec's Social Media Marketing class.

Is social media just for brand awareness and engagement? Or does it truly drive business results in an organisation? Discussions around Social Media ROI is a hot topic between marketers and senior management. But, it is often done behind closed doors and there is still some skepticism whether social...

04/07/2017

Getting your headline right on Facebook is crucial. Don't forget to do your A/B testing.

Which phrases in headlines on Facebook are most effective in encouraging people to engage with articles? Check out the top best (and worst) phrases at the beginning, end, and middle of headlines.

03/07/2017

Everything hinges upon your company/brand having a compelling unique selling proposition.

A unique selling proposition is an often overlooked but very important element of creating a business that customers love.

29/06/2017

If you weren't able to make it to the last then you can see the video here. It was great to be able to kick things off talking about all of the exciting things going on at Unitec.