2-U Oil not only provides a service to its customers that no other company in the United States offers, but is designed so that it can be expanded nationally through franchise opportunities. In today’s busy society, people are looking for services that simplify their daily lives. Getting regularly scheduled oil changes and maintenance services for vehicles takes time, even when you visit a 10-minu
te oil change business. It may only take 10 minutes for the technician to work on your car; but considering how long it takes to drive to a garage, complete paperwork, and wait for your turn, 2-U Oil is a valuable savings of your time. It is typical for drivers to put off regular oil changes and maintenance due to the lack of time and convenience. Missing the recommended engine service has negative effects on gas mileage, emissions, long-term engine life, and the environment, resulting in increased expenses for the owner of the vehicle and increased pollution.
2-U Oil is a unique organization, providing value to its customers, their employers, the franchise owners and the 2-U Oil Corporation. Customers benefit from a service that addresses the concerns of every person that owns a car and wants convenient, high quality, reliable services, at cost effective prices. Providing needed services to consumers that value their time saves them money. Employers who allow 2-U Oil to service their employees benefit from the commitment they show employees by providing valuable services, which contribute to a positive, supportive work environment. Employees with better maintained cars will lose less work time. Employers also benefit from discounted services for company vehicles. The franchise prospects will create opportunities for ambitious entrepreneurs that may lack the knowledge and or ability to develop a startup business. The franchise will provide them with the structure, support, training, and buying power to launch a successful business. Franchise owners will have the ability to grow their business with additional equipment and crews as they gain knowledge, experience and customer base. 2-U Oil franchisees have the opportunity to grow their business based on their market. Finally, because 2-U Oil is a franchise organization, it is expandable to a national level, with a minimal initial investment.
2-U Oil is an interesting concept that is truly unique in its service, and uses a proven business format, franchising. Because of this combination, there will be a large appeal to investors and potential franchisee owners. An effective marketing campaign will be important to the success of this business idea. Consumers want to do business with organizations that they recognize, can identify with, and trust. Developing brand recognition is a key component to the sustained growth and long-term success of 2-U Oil. A national marketing campaign also helps with the development of sponsorships and partnerships with compatible products and services, which further strengthens the success of 2-U Oil.
