Firstline Brands

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United States
Houston, TX
Firstline Brands

Our Mission: To enhance the hair care experience of the multicultural consumer.

03/25/2024

Our 🆕 TRIPLE PRO STYLER BRUSH IS NOW AVAILABLE 🚨🚨📢
Save space in your carry-on bag & Grab your new favorite Travel brush TODAY!

03/23/2024

NAACP Image Awards Recap 🎬📸
It was an honor to be apart of this event ❤️‍🔥
Naacp.Image.Awards live

03/21/2024

serves in EVERY Print! 🐾 What's your fav? Animal? Chain?
Satin Scarves available

03/18/2024

Elevate your hair game with our Triple Pro Styler Brush! From Parting to Smoothing and Swooping Edges, it's the secret to LeToya Luckett's flawless pixie cut.

01/29/2024

Satin protection and lace perfection LeToya Luckett – the Evolve Laced bonnet is the answer to a night of beauty rest with a touch of glam. 💤💖 Treat your hair to luxury – shop now at H-E-B !

01/25/2024

Whether you're rockin curls, waves, or keeping your beard in check - Our premium-quality Double Sided Fade Brush is perfect for any style!

Shop our products today and

01/18/2024

Stop wearing your girls old bonnets! Sleep like a king! Grab the WavEnforcer King Cap today at H-E-B! 👑

01/14/2024

Our Snug fit dorag in RED 🥵🌶️
Grab your Do-Rag today , , , and .

01/10/2024

🙌2024 Energy🙌

05/18/2023

Hair accessories – because sometimes a little sparkle is all you need.

05/12/2023

Don't miss a beat when it comes to swooping those edges. Our Triple Edge Styler is the only tool needed to style your edges to perfection.

05/11/2023

We are the originators of the Triple Edge Styler Brush. You Deserve An Upgrade.

05/10/2023

Our Spin Classic Do-rag locks in moisture to create deep waves with a spin! Try our products today SallyBeauty

05/08/2023

The beginning of her healthy hair journey starts with Camryn's BFF.

04/26/2023

Glam Girl✨

04/20/2023

If you’re passionate about natural hair care, you won’t want to miss out on the World Natural Hair Show! Here are a few reasons why you should come visit us at booth #243:

✨ We’ll be highlighting our new Camryn’s BFF X Karma’s World Collection

✨ You’ll have a chance to connect with the Firstline team and learn more about the brand

So what are you waiting for? Head over to naturalhairshow.org to buy your tickets, and be sure to stop by booth #243 to say hello! 💕

04/14/2023

.ashantii is all smiles with her Evolve tools.

04/11/2023

Know you're looking at THE original Camryn's BFF® Edge Brush. Designed and developed over 8 years ago, this brush has been integral in the EDGE movement in tools!

04/08/2023

.vital looks stunning in her Evolve Silky Wrap Scarf.

03/30/2023

Make wash day a breeze with our Evolve Flow Thru Detangler Brush and conditioning caps! 💫

03/29/2023

Make a stop in the haircare aisle to see the latest products from Firstline Brands.

03/24/2023

Make sure your edges are styled and swooped to perfection with our Triple Edge Styler.

11/29/2022

We sent a few representatives to the carpet for the 2022 Awards! We're elated our Silky Wrap Scarf and Grooming Brush made appearances in VIP gift boxes this year! Did you tune in to the show? What was your favorite performance? 🤩

03/17/2022

Spring is in the Hair! Click for tips to upgrade your style ---->
https://conta.cc/3JfTrnr

02/23/2022

Pursue a healthy lifestyle AND keep your hair looking great with DriSweat active headwear.

02/22/2022

Embrace the hair you were born with. It's ALL good hair.

02/17/2022

The way you care for your hair is the same way she will care for hers.

02/15/2022

Check out our newsletter for the latest in haircare. Subscribe today and always get the scoop. www.firstlinebrands.com

Address

Houston, TX

Website

http://www.firstlinebrands.com/

Alerts

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Videos

NAACP Image Awards Recap 🎬📸 It was an honor to be apart of this event ❤️‍🔥 #NAACPIMAGEAWARDS Naacp.Image.Awards live #firstlinebrands #youdeserveanupgrade #blackwomenowned #Houstontx

Stop wearing your girls old bonnets! Sleep like a king! Grab the WavEnforcer King Cap today at H-E-B! 👑 #KingCap #manbonnet #firstlinebrands #confidentstrongsmooth #wavenforcer #waves #menshaircare #blackowned #wavebrushes #beardcare #texturedhaircare #mensbrushes #360waves #180waves #barberbrushes

Our Snug fit dorag in RED 🥵🌶️ Grab your #wavenforcer Do-Rag today @walmart, @heb, @sallybeauty, and @walgreens. #firstlinebrands @xian_bell

@tylerwinstonn 🙌2024 Energy🙌

We sent a few representatives to the carpet for the 2022 @soultrain Awards! We're elated our @evolvebyfirstline Silky Wrap Scarf and @wavenforcer Grooming Brush made appearances in VIP gift boxes this year! Did you tune in to the show? What was your favorite performance? 🤩

Start her haircare journey with our Camryn's BFF line. #wavyhair #hair #longhair #naturalhair #hairstyles #hairstyle #hairgoals #camrynsbff #walmart #target #heb #sallybeauty #cvs

A true classic, the Evolve® Wrap Scarf is the perfect hair accessory for all hair types. @evolvebyfirstline #followus #blackhair #blackhaircare #healthyhair #hairinspo #hairisfashion #walmart #target #heb #cvs #sallybeauty

We are Firstline Brands #evolve #wavenforcer #camrynsbff #drisweat #sleek #walmart #target #heb #sallybeauty #cvs

Evolve® as you step into your day. @thegodyssey #satinbonnet #wideedgeheadband #frizzfree #haircare #hairinspo #firstlinebrands #evolvebyfirstline #walmart #target #heb #sallybeauty #cvs

Motivational Monday...Get up and get pretty! @viccilady #haircare #firstlinebrands #evolvebyfirstline #wideedgebonnet #frizzfree #walmart #target #heb #sallybeauty #cvs

Don't just lay your edges...SLAY! @afrochicas #stylingtools #edgestyler #camrynsbff #hairinspo #haircare #walmart #target #heb #sallybeauty #cvs

The only thing every waver needs? A brush for on the go! @wavenforcer #waversonthego #elitewavers #pocketbrush #menwhogroom #waverswhobrush #walmart #target #heb #sallybeauty #cvs

Sprinkling a little BGM your way! Tag someone you think is magical. #nationalblackgirlmagicday #blackgirlmagic #walmart #target #heb #cvs #sallysbeauty #satinbonnet #satinheadband

Check out our newsletter for the latest in haircare. Subscribe today and always get the scoop. www.firstlinebrands.com #haircare #firstlinebrands #evolvebyfirstline #hairlove #newsletter #wavenforcer #camrynnsbff #drisweat

It's the Evolve® Satin Soc for me. @thegodyssey #satinbonnet #satinsoc #naturalhair #haircare #frizzfree #hairinspo #hairfashion #walmart #heb #target #cvs #sallybeauty