TrueKeratin

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TrueKeratin

TrueKeratin Eco-Lux Hair Care Only natural and certified organic ingredients are used in the haircare products we provide. in 2009.
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The fruits, herbs, oils, and keratin used have been carefully sourced from trusted, certified suppliers who are opposed to animal testing and who share our ethics concerning the environment. A rapidly growing leader in the beauty industry, TrueKeratin Inc. markets more than 11 different haircare products world wide. Selling its products exclusively at authorized hair salons and distributors. Luz D

e Armas, a celebrated business woman with over 25 years of experience in the beauty industry, and Karla Montenegro, who holds a bachelors degree in finance and strong marketing skills, founded TrueKeratin Inc. Together they have shaped their entrepreneurial creation into a market winner, succeeding through their strong beliefs in honesty, integrity and Keratin Treatment varieties. TrueKeratin Inc ships its haircare products to distributors who deliver the merchandise to hair salons where consumers purchase the company's products. The bottles are all packaged in a stylish and unique bottle design with its colorful featured fruit in the front. The company’s firm approach of distributor-to-salon-to-consumer has kept the company brand highly valued, and extensively sought after.

31/10/2024

🎃👻 Happy Halloween! 🎃👻🍬

Wishing you and your little trick-or-treaters a safe and spook-tacular night! Enjoy the magic, treats, and fun with family and friends! ✨

31/10/2024

🎃👻🍬Happy Halloween!🍬🎃👻

Wishing you and your little trick-or-treaters a safe and spook-tacular night! Enjoy the magic, treats, and fun with family and friends! ✨

25/10/2024

🌿 **Did You Know?** 🌿

Aloe vera contains enzymes that help remove dead skin cells from the scalp, promoting healthy hair growth while reducing dandruff! 💚 Plus, it’s a natural conditioner that leaves your hair soft and shiny. ✨

Want to experience these benefits? Our **BioCare Duo** from TrueKeratin is packed with aloe vera to give your hair the ultimate nourishment it deserves! 💧

Try it today at **www.true-keratin.com**!

23/10/2024

🌿 Aloe Vera = Hair’s Best Friend! 🌿

Did you know aloe vera is packed with hair-loving benefits? 💚

It hydrates deeply for soft, silky strands 💧
Helps soothe a dry, itchy scalp 🧖‍♀️
Adds shine while taming frizz ✨
Promotes healthy hair growth! 🌱
Ready to give your hair the aloe boost it deserves? Check out our BioCare Duo from TrueKeratin, infused with all the aloe goodness to keep your hair nourished and gorgeous every day! 💆‍♀️

Try it now at www.true-keratin.com! 🌟

22/10/2024

🌿 Discover the Power of Aloe Vera! 🌿

Say hello to the Aloe Vera Duo from TrueKeratin – your new go-to for naturally nourished, hydrated hair! 💧 Our shampoo and conditioner are packed with the incredible benefits of aloe vera, delivering salon-quality results that leave your hair feeling smooth, shiny, and rejuvenated.

✨ Why the Aloe Vera Duo?

Deeply hydrates each strand 💧
Soothes your scalp 🌿
Leaves hair looking sleek and frizz-free for days!
Ready for a hair care transformation? Give the Aloe Vera Duo a try today! Visit us at www.true-keratin.com and get one step closer to your healthiest hair ever. 💚

17/10/2024

✨ Discover the Magic of Our Moroccan Miracle Blow-Dry Smoothing Cream! ✨

Get ready for frizz-free, hydrated, and perfectly styled hair that lasts up to 3 days! 💧 Our miracle cream locks in moisture and protects each strand from heat damage, keeping your hair smooth, sleek, and gorgeous—even after using your favorite styling tools. 💁‍♀️

Say goodbye to frizz and hello to silky, nourished hair that stays in place without the worry. Try the Moroccan Miracle Blow-Dry Smoothing Cream for your next blowout and feel the difference!

08/10/2024

✨ The Magic of Hydrated Hair with Argan Oil ✨

Proper hydration = strong, shiny, and resilient hair. 💧 When your hair is moisturized, it stays healthy, smooth, and less prone to breakage.

Argan oil is a game-changer! Rich in fatty acids, vitamin E, and antioxidants, it deeply hydrates, plumps up hair follicles, and adds natural shine. Plus, it protects from damage and soothes the scalp. 🧴💛

04/10/2024

🌟 Discover the perfect hair care match with TrueKeratin! 🌟

From smooth and sleek to voluminous and bouncy, we have a collection for every hair type. Whether you're looking to hydrate, strengthen, or tame your tresses, our premium formulas are designed to give your hair the love it deserves. 💇‍♀️✨

Ready to transform your hair routine? Visit us at www.true-keratin.com and explore our full range of products. Your dream hair is just a click away—give them a try today! 💖

20/09/2024

✨ Say Goodbye to Frizz and Hello to Shine! ✨

If you haven’t tried TrueKeratin’s #1 Best Sellers, now’s the time! The Moroccan Miracle Blow-Dry Smoothing Cream and Smooth-Guard Serum are total game-changers for prepping your hair each day. 💇‍♀️💨

Start your routine with the Blow-Dry Smoothing Cream, which works wonders to smooth and tame frizz while cutting your blow-dry time in half. 🌬️ Then finish off with the Smooth-Guard Serum for that extra boost of shine and protection! ✨

Not only do they leave your hair silky and sleek, but they also keep your locks looking healthy and gorgeous all day long. Your hair deserves the best, and these products will make sure you’re frizz-free and shining from morning to night! 🌟

18/09/2024

🍂✨ Get Your Hair Ready for Autumn with TrueKeratin’s Moroccan Miracle Collection! ✨🍂

As the crisp autumn air rolls in, it’s the perfect time to give your hair some extra love and hydration. The Moroccan Miracle Collection from TrueKeratin is your secret weapon for soft, nourished locks all season long. 🍁💆‍♀️

Packed with certified organic argan oil, this collection deeply hydrates and repairs your hair, leaving it silky smooth and frizz-free. 🌟 Whether you're battling dry air or windy days, your hair will stay strong, shiny, and healthy!

🍃 Why it’s perfect for fall:

Locks in moisture for deep hydration 💧
Nourishes and repairs damage from summer ☀️
Provides frizz control and shine ✨
Give your hair the TLC it deserves as we head into the coziest season. TrueKeratin’s Moroccan Miracle is a must-have to keep your hair looking flawless all autumn! 🍁

11/09/2024

💁‍♀️ The Secret to a Perfect Blowout? Primer First! 💨✨

Before you pick up that blow dryer, don’t forget the most important step—using a primer! Applying a blow-dry primer is key to protecting your hair from heat damage, reducing frizz, and ensuring a smooth, long-lasting style. 💆‍♀️🔥

We swear by the Moroccan Miracle Blow-Dry Smoothing Cream from TrueKeratin, and here’s why:

🌟 Smooths and tames frizz for a sleek, flawless finish. 🌟 Cuts blow-dry time in half (more time to enjoy your day!). 🌟 Heat protection to keep your hair healthy and damage-free. 🌟 Infused with pure certified organic Argan oil, it nourishes and hydrates your hair, leaving it soft, shiny, and silky smooth.

Whether you’re going for a bouncy blowout or sleek strands, this is a game-changer for achieving salon-worthy results at home. ✨

Make your blow-dry routine a breeze with TrueKeratin’s Moroccan Miracle. Your hair will thank you! 🙌

05/09/2024

🏊‍♀️☀️ Just finished a refreshing swim? Don’t forget about your hair! Chlorine can be harsh on those beautiful locks, stripping away moisture and leaving it dry and damaged. That’s why it’s so important to use a shampoo that efficiently removes chlorine and replenishes the hydration your hair desperately needs. 💧✨

Our Summertime Rejuvenating After Sun Shampoo is the perfect solution! It cleanses away chlorine, salt, and impurities while delivering intense hydration, leaving your hair soft, shiny, and healthy after every swim. 🌊💦

Keep your hair fresh and hydrated all summer long!

🌸

23/08/2024

☀️ Our Water Immersion Cream from the Summertime Collection is your go-to shield against the harsh effects of chlorinated pools and salty ocean.

Chlorine and salt can strip your hair of its natural moisture, leading to dryness, frizz, and damage. But with our unique formula, you can dive in without worry!

This cream forms a protective barrier around each strand, locking in moisture and preventing the absorption of harmful chemicals. It also nourishes and hydrates your hair, leaving it soft, smooth, and beach-ready all summer long.

Don’t let the summer sun and surf ruin your hair’s health—grab your Water Immersion Cream today and keep your locks looking gorgeous all season! 🌞

06/08/2024

☀️✨ Your GO TO Summertime Hair Essentials Kit! 🌴🕶️

This all-in-one kit is designed to combat the harsh effects of sun, salt water, and chlorine, ensuring your hair stays luscious and vibrant no matter where your adventures take you. Plus, it all comes in a FREE beach bag with a handy beach hair detangling brush. These best-sellers are your ticket to an unforgettable summer adventure!

What’s included?

🌊 After-Sun Shampoo: Say goodbye to salt, sand, chlorine, and sunscreen residues with every wash.

🌞 After-Sun Mask: Rewind sun damage and instantly nourish your hair, keeping it healthy and shiny.

🏊‍♀️ Pre-Swim Cream: This water-resistant cream provides UV defense, shields your hair from salt and chlorinated water, prevents green hair, and protects your natural color.

🌟 UV Protective Mist: A lightweight mist that tames frizz, minimizes color fade, and provides up to 12 hours of UV protection.

🎁 Beach Hair Detangling Brush: Effortlessly detangle your hair after a fun day at the beach.

ALL YOURS 30% OFF SUMMER SALE. NO CODE NEEDED at true-keratin.com

Pack your summer with unforgettable moments and flawless hair with the TrueKeratin Summertime Hair Essentials Kit! 🏖️👒

03/08/2024

Hair Sunscreen Spray You Didn't Know Existed 🌞✨
Ever heard of sunscreen for your hair? Yep, it’s a thing, and it’s a game-changer! 🧴✨

Introducing our Scalp & Hair Mist Organic and Natural Sunscreen. This lightweight, no-oily-residue spray is here to protect your luscious locks from the sun’s harmful rays. ☀️🌴 Made with certified organic ingredients, it’s like a summer vacation for your hair!

Keep your scalp and hair safe and stylish with this unique, must-have product. Your hair will thank you! 💁‍♀️💛

31/07/2024

☀️✨ Protect Your Hair This Summer with Our UV Protective Mist! ✨☀️

Summer is here, and while we love soaking up the sun, it's crucial to shield our hair from harmful UV rays. Our Summertime UV Protective Mist is your hair's new best friend! Here's why:

🌞 Protects Against UV Damage: Prolonged exposure to the sun can weaken and damage hair, causing it to become dry, brittle, and prone to breakage. Our mist creates a protective barrier, keeping your hair healthy and strong.

🎨 Ideal for Color-Treated Hair: UV rays can fade and dull colored hair, especially blonde and bleached hair. Our mist helps maintain vibrant color, ensuring your locks stay stunning all summer long.

Give your hair the love it deserves and keep it looking fabulous under the sun with our Summertime UV Protective Mist! 🌴💛

21/03/2024

Hello, Spring! 🌼🌧️

As we welcome the season of renewal, don't forget to hydrate your hair along with those lovely spring showers. Keep the frizz at a distance and let your locks shine! But wait, blondes and grays, we've got something special for you – our TrueKeratin EverBlonde Collection is here to ensure your hair stays as vibrant and fresh as spring itself.

Specially crafted for blonde and gray hair, EverBlonde keeps your color looking fresh, bright, and fabulous, fighting off any frizz that springtime humidity brings. Say hello to stunning, hydrated locks this season! 💛👱‍♀️

14/03/2024

✨ The moment you've all been waiting for -

our beloved Moroccan Miracle Kit is finally back in stock! But hurry, beauties, because if history has taught us anything, it's that this miracle doesn't stay on the shelves for long. 🏃‍♀️💨

Transform your hair care routine with the magic of our Moroccan Miracle Kit. Infused with the richness of certified organic Argan Oil, this collection is your secret weapon to combatting dryness and bringing life back to your locks. Perfect for those seeking ultimate hydration and unbeatable shine. 💦🌿

Don't miss your chance to indulge in the luxury your hair deserves. Get yours now and join the countless women who have transformed their hair care game. But act fast – a miracle like this won’t last forever! 🛍️💖

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08/03/2024

We couldn't have done it without you! 🤎

Happy International Women's Day to all the incredible women out there! As a proud women-owned company led by a mother-daughter duo, TrueKeratin celebrates your strength, beauty, and resilience. We are eternally grateful for the diverse and inspiring women in our community and around the world. Your brilliance and dedication light up our lives, and we're committed to making the world a brighter place, one beautiful head of hair at a time. Thank you for being you! 💖

02/03/2024

Why settle for ordinary when you can have extraordinary?

🌟 Introducing the ultimate game-changer for your bathroom shelf: the TrueKeratin Moroccan Miracle Travel Kit!

Here’s why it’s the best hair care routine you could ask for:

👑 Deep Nourishment: Infused with certified organic Argan oil, our Moroccan Miracle Kit deeply nourishes and revitalizes your hair from root to tip. Say goodbye to dryness and hello to silky smooth locks!

🌱 Natural Ingredients: We believe in the power of nature. That's why our products are packed with organic ingredients that boost hair health and shine without harsh chemicals.

💪 Strengthens Hair: Tired of breakage and split ends? Our kit is designed to strengthen your hair, reducing breakage and preventing damage. Stronger hair is on the horizon!

🎨 Color Protection: Keep your color vibrant and lasting longer. Our formula is specially designed to protect your color-treated hair, keeping it bright and beautiful between salon visits.

💆‍♀️ Easy to Use: Our kit fits seamlessly into your daily routine, providing professional results in the comfort of your own bathroom. Luxurious hair care has never been so simple!

Embrace the transformation. Welcome the TrueKeratin Moroccan Miracle Travel Kit into your life and witness the transformation in your hair's texture, strength, and overall health. 🌺

Your best hair day awaits... Why wait? Dive into the TrueKeratin experience and make every day a good hair day! 💖 Go to true-keratin.com and get yourself this kit before it runs out!

14/02/2024

Happy Valentine's Day to our wonderful TrueKeratin family! 💖

From our small shop to your homes, we're sending all our love and gratitude today. Your loyalty and support mean the world to our mom-daughter duo.

It's because of you that our dream of sharing natural, loving hair care continues to thrive. Thank you for being part of our journey and for choosing to celebrate beauty with us.

Here's to more beautiful hair days ahead, filled with love and care.

13/02/2024

Make this Galentine's Day unforgettable by gifting the magic of the SuperSleek+ Deep Conditioning Hair Mask to your bestie 💖. Imagine them flaunting the smoothest, sleekest hair they've ever had - all thanks to you!

It's more than a gift; it's a gesture that says:

'You deserve to feel fabulous.'

Don't miss out on making your friend super happy with luscious locks that shine with health and beauty.

13/02/2024

Light up your Valentine's Day with the luminous Everblonde Collection 🌟

Embrace the glow of love with radiant, vibrant locks and let your hair shine as bright as your heart. Plus, enjoy a special treat from us to you.

Get 25% off with code VDAY24 at checkout 💖. Link in bio click on everblonde.

Make this Valentine's one to remember with the gift of gorgeous, glowing blonde hair.

27/01/2024

✨ Dive into the world of luxurious hair transformation. Our Aminotin Reconstructor is not just a treatment; it's a vital journey for your hair. Imagine a formula that smells like a light, refreshing citrus breeze, awakening your senses and rejuvenating your spirit.

🔬 Inside this bottle of magic:

🧬 Aminotin Technology: A symphony of peptides that match those in human hair, targeting and repairing the most damaged areas with precision.
🥑 Avocado Oil: A luscious embrace for your hair, moisturizing, repairing, and strengthening each strand, while sealing the cuticle to prevent breakage.
🌿 Organic Botanical Cocktail: A blend of nature's finest - ginger, garlic, kelp, spirulina, and more, infusing your hair with essential nutrients for unparalleled health and vitality.

💫 Transform your hair into a mane of strength, silkiness, and shine. Embrace the Aminotin Reconstructor, and give your hair the luxurious care it deserves.

🛍️ Indulge in the allure of Aminotin Reconstructor - Your hair's ultimate savior.

24/01/2024

🌟 Discover the Power of Aminotin for Lustrous, Healthy Hair! 🌟

Experience the transformation with Aminotin Reconstructor.
Tailored for every hair texture, it promises to bring out your hair's natural shine and strength.

✨ Specially formulated without harsh chemicals or formaldehyde
✨ Lasting results up to 3 months

• Immediate strength repair
• Improves breakage reduction
• 90% more conditioned hair
• Restores protein in the hair
• pH balancing properties
• Moisturizes scalp and roots
• Smoother hair
• Cuts styling time in half!

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Opening Hours

Monday	09:00 - 17:00
Tuesday	09:00 - 17:00
Wednesday	09:00 - 17:00
Thursday	09:00 - 17:00
Friday	09:00 - 17:00

Telephone

+13054568371

Website

http://www.true-keratin.com/

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How to help your hair grow faster and stronger: ✨ Eat Whole Foods ✨ Establish a Consistent Haircare Routine ✨ Support Hair & Scalp Health with a natural serum like the Hempfusion Celltherapy to give your hair a boost.

🌿🍏 Ever wondered how to stimulate robust hair growth naturally? Here's your answer! HempFusion's CellTherapy Hair & Scalp Elixir is more than just a treatment - it's a revolution in the hair care industry! 💇‍♀️✨ Harnessing the power of Mother Nature, our Elixir is packed with the natural potency of CBD and Apple Stem Cells. Yes, you heard that right - this vegan formula is setting a new standard for hair care. 🍃🍎 Ideal for moderate to severe hair thinning, this groundbreaking treatment works to extend the growth phase of your hair, fortifying roots for thicker, longer locks. Worried about stress-related shedding? Our Elixir is here to the rescue, using the therapeutic benefits of hemp to restore balance to your scalp and hair. 🌿💪 Make it a weekly hair wellness ritual and watch your hair transform. The best part? Tangible results are visible in just 90 days*. Uncover the power of nature with HempFusion! 🌱🌟 🛍️👈 Tag a friend who's in dire need of a hair transformation! #HempFusion #CellTherapyElixir #HairCare #HairGrowth #ScalpTreatment #CBDHairCare #NaturalHairCare #VeganHairCare

Why is straight hair so attractive? Whats up with this obsession? Long straight hair is so popular, because it is easy to create different styles and looks. It also looks neat, tidy and well presented, which appeals to most people’s eyes. The best part about having long straight hair is that it's very durable and easier to maintain as the oils flow through it quicker. The products that will help you achieve smooth and healthier hair are: Supersleek+ MaskMoroccan Miracle CollectionOur complete line of keratin smoothing systems

🌲 Merry Christmas & Happy Holidays From Your TK Family 🌲 #truekeratin

💻CYBER MONDAY ~ BOGO SALE! One Day Only! 🛍 Use code: CYBER21 at checkout 🛒 Sale ends at midnight 🕛

✨🎁IT'S TIME: FOR OUR T H A N K F U L G I F T A W A Y ! 🎁✨ You can WIN a @truekeratin $200 shop credit 💵 The biggest sale of the year is approaching and we are kicking it off with an exciting Giveaway! HOW TO ENTER: • Follow @truekeratin • Tag 3 friends, like this post & comment below on why you want to win! One lucky person will be chosen to win! [Giveaway ends Wednesday Nov, 24, 2021 at 11PM EST] Winner will be announced in this post on the morning of Thursday Nov 25th

🧖‍♀️Treat your hair to a home spa🧖‍♀️ TODAY! In this kit, you will get: ✨ Super Sleek+ Mask: A weightless Frizz Control Treatment infused with a Vitamin C blend that helps neutralize environmental stressors and shield against frizz, breakage and dryness. ✨ Turban Towel: One of a kind waffle weave bamboo towel, designed for super absorbency. ✨Tk Clips: Great for holding small to large sections of hair in place without leaving dents or tugging strands. GET 20% OFF now through SPOOKtacular Halloween ( sale valid at true-keratin.com ends October 31 2021, 11:59pm EST).

Premiere Orlando Specials is LIVE NOW 🛍 Stock up now with the BIGGEST sale event of the year! Disclaimer: The Premiere Orlando special runs from October 15 - October 22, 2021. Valid online and through our truekeratin corporate office at 📍11912 Miramar Pkwy, Miramar, FL 33025 - 📞3054568371

⭐️LABOR DAY SALE IS HERE! ⭐️ Use code LABORDAY21 for 20% off entire site! *Sale ends 9/6/2021 at midnight EST. No limits on usage. Cannot be combined with other discounts. Only valid at true-keratin.com

Considering going blonde this spring? All you will need is this purple lavender infused shampoo to keep your blonde looking healthy and radiant! check out the complete #everblonde collection.

Happy Int'l Women's Day

👩🏻‍🦰👩🏻 Happy Int'l Women's Day 👩🏼‍👩🏿‍👩🏼‍🦳👱🏽‍♀️ 🎁 Gift Alert! 🚨 Buy 1 full size Moroccan Miracle Blow Dry Smoothing Cream and get the travel size for free! - This week! TrueKeratin encourages our community to stand together and celebrate the everyday achievements and strength of women everywhere. We want to inspire you to discover and acknowledge your strengths, talent, and uniqueness. Our theme for this year is #discoveryours. This week we will be featuring real women in our story posts! To be featured: • Like this post • Tag a woman you admire and comment what makes them unique! Make sure to use hashtag #discoveryours and #truekeratin

BOGO sale is coming to an end at 11:59PM EST. Don't miss your chance to get yourself the gift you deserve! Use code: VDAY 21 at checkout. #truekeratin

👯‍♀️BEST FRIENDS SHARE THEIR LOVE FOR HAIR CARE!💕 This Valentine's Day, share the love with #truekeratin! Enter code VDAY21 at checkout. Limited time offer ends Feb 10 2021, 11:59PM while supply lasts.

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Our Story

TrueKeratin is your local hair care store in the Doral area. Established in 2010, TrueKeratin boasts a fantastic line of natural, organic, eco-friendly hair care products. Whether you are looking for shampoo, conditioner, styling products, or hair masques, we’ve got something for you. We proudly offer sulfate-free, paraben-free, and color-safe products and all of our packaging down to the bottles themselves are bio-degradable. Our products are made in the USA, using organic ingredients from certified suppliers, and are never tested on animals. Come see us or shop online today!

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