🌅Welcome to our metro mountain destination!
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🏞️ Your official source for planning your adventures in VBR! ⬇️
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Happy Labor Day from Virginia's Blue Ridge! 🎉 We hope you've enjoyed the weekend! To all of those who've worked today, including many in the travel and hospitality industry, we're grateful for your commitment to making our region an incredible place to visit ❤️
Experience our region's breathtaking views from the comfort of your car along the Blue Ridge Parkway, from the summit of one of our countless hiking trails, and from the beautiful lakes and rivers we love to explore.
⭐Plan your scenic itinerary here: www.visitroanokeva.com/things-to-do/outdoor-adventure/
Virginia is for Lovers
We ❤ the gorgeous architecture of the Taubman Museum of Art! Inside and out, this family-friendly attraction in Downtown Roanoke is truly a gem. From their permanent to rotating galleries, kid zone area, and special events, this spot is a Roanoke staple for visitors and locals alike!
⭐ The Taubman is open Friday, Saturday, and Sunday to the general public, and daily throughout the week for guided tours
⭐ Plan your visit here: https://www.taubmanmuseum.org/
Virginia is for Lovers | Get2KnowNoke
Check out our official guide to all things fun for Labor Day Weekend, including must-experience outdoor trails, fun local museums & attractions for the entire family, an exciting arts & culture scene with special events and festivals, and delicious food & craft beverages! 😍
A guide for things to do over Labor Day Weekend in Virginia's Blue Ridge.
We loved hosting MATPRA this year and showing all of these incredible members of the media how special our region is ❤ Photos and video highlights are coming out next week! 🥳
It’s the final weekend to sip from our August menu. House made Bloody Mary mix, a refreshing Watermelon Mule, Hippy Juice, and Smoked S’mores! 😌
We ❤ our Roaring Run waterfall trail! Thanks for the feature, Virginia is for Lovers!
After a day of hiking the trails or paddling the waterways, we head to one of Downtown Roanoke's favorite patio spots- Big Lick Brewing Company 😍 This dog-friendly microbrewery, taproom, and beer garden, specializes in craft beer. Easily order food from nearby restaurants like Food Hut, Beamer's 25, and Tuco's Taqueria Garaje, and have your food delivered right to your spot at the brewery.
⭐Be sure to check out their lineup of live music events and pick up a game of co****le out on the patio!
Virginia is for Lovers | Get2KnowNoke
Twilight views from the iconic Roanoke Star is a must-experience (and easy adventure!) for visitors and locals alike 😍 Get your selfie on at one of the most photographed attractions in the area!
✨ Pro tip! Pack a picnic from Crystal Spring Grocery Co. or get a pint of ice cream to-go from Blue Cow Ice Cream Co.!
🌟The Roanoke Star is the largest, free-standing, man-made, illuminated star in the world! For directions, history about the star, or to plan your next metro mountain adventure, click the link in our bio.
📍It’s located atop Mill Mountain in Roanoke, VA
Virginia is for Lovers | Get2KnowNoke
Smith Mountain Lake was voted "Best Lake" in Virginia by readers of Blue Ridge Country magazine 🎉 It's no secret our region is known for gorgeous views and fun outdoor adventures! Check out our region's other wins-
⭐Cascades placed 2nd in the "Best Waterfall- Virginia" category!
⭐Smith Mountain Lake State Park won 1st place for "Best Water-Related Park- Virginia"!
Read the full article here: https://blueridgecountry.com/newsstand/magazine/top-water-spots-in-the-mountains/
Thank you, BRC Magazine! 🎉
Virginia is for Lovers | Franklin County, VA | Visit Franklin County, Virginia
Celebrate the 20 year anniversary of The Crooked Road: Virginia’s Heritage Music Trail at an old time jam this Wednesday at Twin Creeks Distillery! 🤩
Our 20th Anniversary Celebrations continue!
In collaboration with Twin Creeks Distillery, an old time jam will be held this coming Wednesday, August 28th, starting at 6:00 PM to help us celebrate our birthday!
Swing by and listen to some local musicians, grab some delicious food and beverages, and experience the mountains of music in the Town of Rocky Mount, Virginia!
Celebrate Sweet Donkey Coffee's 10 year anniversary this Friday! 🥳
Huge congrats to Mama Jean's Barbecue on being named one of the “Best New Barbecue Joints in the South” by Southern Living! 🎉 Follow Mama Jean’s to keep up with their rotating menu of deliciousness 🤩
📍Located in Roanoke, VA near fun attractions like the Mill Mountain Zoo, museums at Center in the Square, and live music at Berglund Center!
Virginia is for Lovers | Get2KnowNoke
Listen to our latest Spotify playlist! 🎉 Curated with music from the Harvester Performance Center's free upcoming concert series, it's the perfect way to get introduced to the bands and artists before you see them live! 😍
📍Located in Rocky Mount, VA, the Harvester is a quick walk to craft cocktails at Anastasia's Speakeasy, burgers and wings from Rocky Mount Burger Company, and craft brews from Living Proof Beer Co! Staying the night? Check out the comfortable rooms at The Claiborne Bed and Breakfast 🎉
⭐Listen to the Spotify playlist here: https://open.spotify.com/playlist/5ZVVsBfjWgcrEgpIE2Il4t?si=88a5fd48010f4458&nd=1&dlsi=ab181895fa1940c2
⭐Check out our latest blog post for details on the free concert series: https://www.visitroanokeva.com/blog/post/harvester-performance-center-announces-free-concert-series/
Virginia is for Lovers |Town of Rocky Mount, Virginia | Visit Franklin County, Virginia
Multi-colored fall leaves are around the corner in Virginia's Blue Ridge 😍 Did you know? The Roanoke Region has over 1,000 miles of trails for hiking, biking, and paddling! ⛰️ On your next metro mountain adventure, explore the great outdoors, followed by a craft beverage at one of our awesome breweries!
✨ Pictured: Roanoke River at Explore Park in Roanoke County, VA
Virginia is for Lovers | Roanoke Outside | Roanoke County, Virginia | Roanoke County Parks, Recreation and Tourism
Take a moment to savor some quality time at Peaks of Otter. Whether you enjoy hiking, exploring, or simply relaxing in an Adirondack chair by the lake, Peaks of Otter offers the perfect escape to unwind and relish a beautiful Virginia summer.
Lucky Restaurant is the perfect date-night spot ✨ It's known for its candle-lit dining areas, gorgeous craft cocktails, and delicious dishes like fresh oysters, marrow bone, and other elevated comfort foods. Located in Downtown Roanoke, it's an easy walk to live music venues like The Spot on Kirk, festivals, and art venues like the Taubman Museum of Art ❤
⭐Learn more about dining at Lucky here: www.eatatlucky.com/EatAtLucky/
Virginia is for Lovers | Downtown Roanoke, Inc. | Get2KnowNoke
The beloved Roanoke GO Outside Festival returns this October 🥳 This annual family-friendly event is perfect for adventure-seekers and for those looking to get involved in the outdoor scene! View and demo several activities, jam out to live music, and enjoy delicious local food, from October 18-20!
⭐For details, check out https://roanokegofest.com/
Virginia is for Lovers | Roanoke Outside | Get2KnowNoke
There is so much to explore at the Beaver Dam Farm Sunflowers Festival, including unique events like Goat Yoga! With gorgeous views of the sunflowers before sunset, you won't want to miss this 🌻
⭐Happening the evening of Thursday, September 12
⭐Learn more here: https://www.visitroanokeva.com/events/goat-yoga-at-beaver-dam-farm-sunflower-festival/47344/
⭐Learn more about the entire festival here: https://beaverdamsunflowers.com/
Botetourt County | Virginia is for Lovers | Get2KnowNoke
The Harrison Museum of African American Culture's permanent collection cultivates an appreciation of contemporary art, history, and offers memorabilia, photographs, and objects relating to the African-American experience in the Roanoke Valley. ❤ Spend an afternoon in the museum, located inside Center in the Square in Downtown Roanoke.
✨See current exhibits on display and plan your visit here: https://harrisonmuseum.com
Virginia is for Lovers | Get2KnowNoke | Downtown Roanoke, Inc.
Purchase pre-sale tickets and save money💰!
We ❤ paddling the James River, especially with help from our friends at Twin River Outfitters!
Botetourt County | Town of Buchanan, VA | Virginia is for Lovers
The countdown to football fun is ON! 🥳Check the caption below for details!
We're 25 days out from the home opener against Marshall! We know you miss jumping in Lane (we do, too), and we can't wait to have you back in the stadium on Sept. 7.
Get your tickets now: http://vthoki.es/vLHEf
We ❤ having all four seasons to enjoy in Virginia's Blue Ridge! With just six more weeks of summer left before the official start of fall, we're looking forward to copper-colored views like this one from the Roanoke Star 🤩
⭐We'd love to know- how are you soaking up the last days of summer?
Virginia is for Lovers | Get2KnowNoke
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These gorgeous views are your reminder to visit Natural Bridge State Park! 😍 Hiking adventures in Virginia’s Blue Ridge are top tier and this easy, family-friendly trail is no exception.✨Check out their website for summer-themed and late-night events! #visitvbr #trailsetter #blueridgeday #naturalbridge #naturalbridgestatepark #vastateparks #loveva #visitva #vamountains #virginiamountains #playroanoke #roanokeva #roanokevirginia
This new cozy bistro is now OPEN in Rocky Mount 🥳 Owner Sheryl made sure to include her award-winning wings on the menu for Lil’ Shabby’s Bistro & Bar and they do NOT disappoint 🤩 Other menu items include fried chicken sliders, fresh salads, pastas, burgers, lamb chops, and homemade desserts. ⭐️ As the new neighbors of The Harvester, we recommend adding a date-night concert after dessert! Staying the night? The charming Claiborne B&B is just around the corner. ⭐️ Pro tip! Stop by Lil’ Shabby’s on Sundays for their special Soulful Sunday menu 😍📍510 Franklin St, Rocky Mount, VA Lil’Shabby’s Bistro and Bar | Visit Franklin County, Virginia
We’re celebrating National Travel & Tourism Week, all week long! 🥳 We love sharing all of the incredible features our region offers through our website, blog, social media platforms, newsletters, our annual Visitor’s Guide, our Visitor Center (located in Downtown Roanoke!), connecting with travel writers and media members, strategic marketing campaigns, and so much more! ⭐️Planning a visit? We’d love to see you in our Visitor Center, located in the O. Winston Link Museum ! Pick up your own copy of the region’s official Visitor’s Guide and meet our friendly staff 😊 ⭐️Prefer to plan online? Our website is an incredible source for building an itinerary of places to stay, eat, and play! Discover exciting events like festivals, live music, and championship games, as well as information on outdoor adventures like hiking and paddling. Get started by heading to www.visitroanokeva.com #visitvbr #trailsetter #blueridgeday #roanokeva #loveva #get2knownoke #roanokeoutside #roanokevalley #NTTW #ustravel
The Roanoke Pinball Museum is home to more than 70 playable machines! Their unique collection of pinball and related amusement machines span nearly a century of American history- and you can play them all! 😍 Located in the Center in the Square building, you can enjoy a full day of adventures from The Candy Store, the Pinball Museum, the planetarium at the Science Museum of Western Virginia, a rooftop dinner at Six & Sky, and more! #visitvbr #trailsetter #blueridgeday #roanokeva #roanokevalley #roanokevirginia #get2knownoke #loveva #downtownroanoke #pinballarcade
Dinner and cocktails on the patio at Billy's Roanoke is a must-try 😍 Their courtyard and outdoor bar area is the perfect spot to unwind after a day exploring Virginia’s Blue Ridge! From steak and seafood to their decadent crème brûlée and chocolate mousse cake options, there’s something for everyone to indulge in from their menu 🎉 #visitvbr #trailsetter #blueridgeday #roanokeva #downtownroanoke #roanokevirginia #get2knownoke #loveva #patioseason
Trivia Nights, craft beer, and sunsets from the deck at Living Proof Beer Co are a few ways to enjoy a metro mountain adventure in Rocky Mount, VA 😍🌅 The scenic views from the deck are gorgeous at sunset, overlooking iconic spots like Harvester Performance Center 🎉 Grab a board game, sip some brews, and order food from a nearby restaurant who’ll deliver it right to your table at Living Proof! 🍻 Be sure to follow them for updates on their fun events and to plan your next outing there! Discover Rocky Mount Visit Franklin County, Virginia #visitvbr #trailsetter #blueridgeday #rockymountva #discoverrockymountva #brewerylife #roanokeva #roanokevirginia #roanokevalley #loveva #get2knownoke #franklincountyva
Happy Earth Day! 🌎 Today and everyday, we love sharing about the outdoor adventures Virginia’s Blue Ridge offers. With over a thousand miles of trails for hiking, biking, and paddling to explore, we’re grateful for the natural gems in our region!#visitvbr #trailsetter #blueridgeday #roanokeva #roanokevalley #roanokevirginia #roanokestar #jamesriver #earthday
The announcement from Roanoke County we’ve all been waiting for has arrived! 🎉 The beautiful azalea boardwalk trail at Happy Hollow Gardens is in BLOOM! 🌸 🌸After getting the perfect selfie among the azaleas, enjoy an easy family-friendly walk along the 2 mile trail at Happy Hollow Gardens! 🌸Enjoy a picnic packed from Crystal Spring Grocery Store in your adventure! Please remember to properly dispose of all trash to help keep our natural gems in tip-top shape. #visitvbr #blueridgeday #trailsetter #happyhollowgardens #roamroco #roanokecounty #roanokeva #roanokeoutside #get2knownoke #roanokevirginia #roanokevalley #loveva #azaleas
With cinema inspired vibes and a delicious array of dishes and craft cocktails 🍹, Cast Plates & Pints is the perfect gathering place for dinner with your favorite people. Located in Roanoke County, VA, Cast Plates & Pints is a great way to end to an adventure out on the trails at Explore Park or from the waters of the Roanoke River. ✨Give them a follow to keep up with weekly specials!#visitvbr #trailsetter #blueridgeday #roanokeva #roanokevalley #roanokevirginia #roamroco #loveva #get2knownoke
Pack a picnic with delicious local items from Bryant Orchards Farm Market before hitting the trails for an outdoor adventure in Botetourt County 😍 ✨Visit the Swinging Bridge which spans across the James River or hike the family-friendly Roaring Run trail in Eagle Rock! Be sure to dispose of your picnic items properly to keep our outdoor gems in tip-top shape 😊✨Bryant Orchard Farms Market is an incredible source for local and Virginia-made food and craft items. Just a few of the items seen in this video include pottery by The Slap Shoppe, spices from the Spice Titan, and Route 11 Chips!✨Be sure to stop in to try an apple cider slushie and to see what’s new with their seasonal inventory ❤️#visitvbr #blueridgeday #trailsetter #botetourtcounty #botetourtva #loveva #roanokeva #roanokevirginia #roanokevalley #get2knownoke #shoplocal
Experience the Daisy Art Parade this Saturday, April 13, in Downtown Roanoke! 🥳 The parade will start at 12pm sharp, beginning at Norfolk Ave and Market St. The parade will make its way to Elmwood Park, where activities and live music will be after the parade 🎉 Don’t miss this free family-friendly event!✨Check out Daisy Art Parade 2024 for details!#visitvbr #blueridgeday #trailsetter #roanokeva #roanokevalley #roanokevirginia #daisyart #artinroanoke #downtownroanoke #parade #loveva #get2knownoke
Visit Virginia’s Blue Ridge unveiled its spring 2024 strategic marketing campaign today! 🎉 The 12-week campaign, running April through June, will target the Northern Virginia area of the Washington, D.C. DMA (designated market area) - a key feeder market for our destination. 🎉 Read all about the success of last year's campaign and the strategic plan that's underway to build on that exciting momentum for 2024! https://www.visitroanokeva.com/articles/post/visit-vbr-launches-strategic-spring-marketing-campaign/ 🎉Thank you to all of our partners and members of the media who attended today's press conference!
It's festival season in Virginia's Blue Ridge! 🎉 Here are five must-experience events happening around the region this month: 1. Sounds of the Mountains Storytelling Festival, happening April 12-13 at Camp Bethel, featuring nationally-known storytellers Motoko, Kevin Kling, musical guests, and more!2. Down by Downtown Music Festival happening April 18-21 in Downtown Roanoke, at a variety of music venues! This fun event coincides with the popular Blue Ridge Marathon event! 3. Blue Ridge Kite Festival, happening April 20 at Green Hill Park in Roanoke County, Virginia ! Bring the whole family as hundreds of kites fill the sky! 4. Vinton Dogwood Festival, happening April 26-27 in the Town of Vinton. This annual celebration includes a carnival, annual parade, live music, fun forthe kids, and more!5. The Peaks Wine, Beer, & Art Festival, happening April 27 at The Peaks Retreat & Adventure Center, featuring a variety of art vendors, food trucks, and a great selection of craft beer and wine!Save this post to plan your next metro mountainadventure!
Have plans for the solar eclipse happening Monday, April 8? 😎 We recommend heading to a beautiful spot like Natural Bridge State Park to experience this awesome celestial event!☀️Head to the Children’s Discovery Area Skyline Trail on 4/8/2024, from 2pm-4pm. ☀️Remember to use proper eye protection for a safe viewing experience! #visitvbr #blueridgeday #trailsetter #naturalbridge #naturalbridgestatepark #solareclipse #loveva #vamountains #virginiamointains #roanokeoutside #get2knownoke
The Cherry Blossom Trail is in bloom! 🌸 Enjoy a metro mountain adventure in Daleville, VA by taking a family-friendly walk along the trail and then head to the Daleville Town Center for a delicious meal! 🌸 The trail is open to explore on foot and by bike 🌸The trail is approximately .88 miles in length🌸Footage was taken 3/19/2024 Botetourt County #visitvbr #trailsetter #blueridgeday #bocova #botetourtva #roanokeva #cherryblossoms #cherryblossom #loveva #roanokeoutside #get2knownoke #vamountains
Happy Spring! 🌸😍🎉 Looking for the perfect spot to plan an adventure and enjoy the blooms? Peter Pan Park behind the Main Library offers a stunning view of the Elmwood Park Amphitheater and some of Downtown Roanoke! 🌸For a complete metro mountain adventure, head into Downtown Roanoke for a delicious meal at a spot like Well Hung Vineyard or Billy’s! 🌸Footage was taken 3/14/2024 Virginia is for Lovers
The twinkling lights peeking through the cherry blossom trees in the Wasena neighborhood are 😍 Reserve a window seat at bloom | restaurant & wine-bar to enjoy the scenery and a delicious dinner! 🌸 Footage of the blooms was taken 3/14/2024 🌸 During the day, we recommend exploring the nearby Greenway by foot or by e-bike, for a complete metro mountain adventure! The Wasena area of the Greenway runs along the Roanoke River which makes for a beautiful backdrop! #visitvbr #blueridgeday #trailsetter #roanokeva #roanokevalley #roanokevirginia #cherryblossoms #datenight #loveva #get2knownoke
Perfectly made lattes and cinnamon knots are a delicious way to start your next metro mountain adventure! 😍 🌿Did you know? The cinnamon knots are made by @breadrunroanoke ! Give her a follow to see when she’ll be popping up at a farmers market nearby 🎉 🌿Choose to dine inside their space or sit outside on the patio! 🌿RND has 2 locations- this one in Vinton, VA and the other in Roanoke, VA. Learn more about the original location here- @roanokecoffee 🌿Have you heard? Owner @chef_qr has a podcast out! Hear all about the stories of restaurateurs and foodies, both local and abroad, here- https://youtube.com/playlist?list=PLH0Nk4PzEDiYhdb3okp9EWwLkYXvAAM1j&si=zIITt2tNpvrqq8wl
Happy Spring! 🌸 This season is full of blooms, festivals, and fun events in Virginia’s Blue Ridge! Head to our website to plan your metro mountain adventures (spring break with the family or a romantic weekend getaway, anyone?)! Www.visitroanokeva.com #visitvbr #blueridgeday #trailsetter #roanokeva #roanokevirginia #roanokevalley #downtownroanoke #springday #loveva #springblooms
A stunning 40-foot waterfall cascading into several others is the reward waiting at the end of this trail 😍 This 3 mile round trip hike is a relatively easy one, perfect for beginners, families, and for bringing your pup along! Add Stiles Falls to your next metro mountain adventure 🎉✨Stiles Falls is located at Camp Alta Mons in Shawsville, VA ✨This trail is open to the public daily, except during times when Camp Alta Mons is hosting summer camps or during severe winter weather#visitvbr #blueridgeday #trailsetter #stilesfalls #loveva #vamountains #virginiamountains #roanokeoutside #get2knownoke #roanokeva #roanokevirginia #roanokevalley
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The Roanoke Valley in Virginia’s Blue Ridge offers an exciting metro mountain adventure. With over 1,000 miles of trails for hiking, biking and paddling, it’s an amazing destination for outdoor recreation. As the only IMBA Silver-Level Ride Center on the East Coast, Virginia’s Blue Ridge is America’s East Coast Mountain Biking Capital. A visit to the region will also include the opportunity to enjoy great local breweries & wineries, a vibrant arts & culture scene, and lots of unique history - including the connections to Roanoke’s original founding as a railroad town.
Check out visitvbr.com to begin planning your vacation!
Visit Virginia’s Blue Ridge (Visit VBR) is the region’s official destination marketing organization, promoting the cities of Roanoke and Salem and counties of Franklin, Roanoke and Botetourt.
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