Susan Critelli - Making Business More Personal

26/12/2019

15/01/2018

Can you see me? I don't post often, but when I do, I usually have a decent response - better than zero, at any rate! I am very interested to see how a not too active page is affected by the new Facebook algorithm.Please let me know in the comments.

28/12/2017

Been wondering why your page reach is down? This is probably why - listen as Mari Smith describes the whole "engagement bait" issue and what you can do about it. https://www.facebook.com/marismith/videos/10155035519960009/

19/10/2017

News flash! Now you can share your own screen on Facebook Live, eliminating the need for software in some cases. How would you use this?

Facebook today added an option to share your screen directly on Facebook Live, thus eliminating the need for other software for many users.

21/07/2017

This is funny on a lot of levels, but my point in sharing it here is that IKEA really understands how to use social media. Watch and learn!

Sometimes things don’t go according to plan – and then you have a choice. Either you mope around and feel sorry for yourself, or you laugh about the situation and keep looking forward. When Norwegian ...

16/05/2017

I am a huge fan of Jon Morrow. He would be a remarkable success even if he had not had to overcome significant challenges in his life - but he is all the more remarkable because of his unstoppable attitude about life. Listen!

I was talking to Jon Morrow, who has been paralyzed from the neck down since birth. In the past few years he has created several multi-million dollar bus...

12/05/2017

Check out Kim Garst's great step by step tutorial on how to create amazing videos for your business.

Great blog post at Kim Garst | Marketing Strategies that WORK : Almost everyone is talking about how important video is to us as marketers but how can you, quickly and easily, create amazing videos for yo[..]

12/05/2017

Ever thought about trying copywriting? Copywriting is not writing. It is assembling. The best copywriters collect The best copywriters collect the varied parts of their research and assemble those parts into a true story that resonates with the particular worldview of an audience.

Discover one commonly overlooked practice that's turned out to be the best copywriting advice Robert Bruce has ever put to use.

03/05/2017

Haven't we all made mistakes! This is a really good article by Amy Porterfield about the mistakes she made when first starting out and how you can avoid them.

My business motto is this: To create a successful business you love, find someone who already has the success you want and model their strategies.

02/05/2017

If you use Facebook ads, this is something you definitely need to know how to use.

If you’re using Facebook ads, there’s one key tool you should start using right away to get the most out of your social ad budget: the Facebook pixel.

30/04/2017

It's National Small Business week. Be sure to support small businesses in your area this week. We are the life blood of a community!

29/04/2017

Ah, the perils of being a marketer AND a consumer. The very same features I find helpful as a marketer are the bane of my consumer existence. Like Facebook Messenger ads. Ugh. or Yay! depending on your point of view. Here is a fantastic article detailing how to use them. There is even a Blueprint they are selling that will help you make the most of Messenger ads before they are oversaturated. No, I am not an affiliate.

Learn how you can use Facebook Messenger Ads to connect with your audience, reach new prospects, and really stand out in today’s environment.

29/04/2017

''When you have exhausted all possibilities, remember this: You haven't.'' - Thomas Edison

29/04/2017

Do you upload videos to Facebook? Then you should try the tool that generates captions automatically for your videos. It is SO easy, and the voice recognition is really very accurate. I have found that I don't need to make very many changes in the text for an accurate rendering of what is being said.

Last February, Facebook introduced a new tool to automatically create captions for video ads. Now, the platform is extending the feature to all videos published by Pages. Research has shown that when sound starts playing unexpectedly, 80% of

28/04/2017

While I do write some of my own content, I am not turning out an article a day like I did a few years ago. I have become more of a content curator. How do you use content curation?

These examples of real life content curation to inspire thoughts and discussions about what content curation really is and how it can and should be used

28/04/2017

Do you use Facebook ads? Have they worked for you or not? Here are some examples from Kim Garst of Facebook ads that worked.

Great blog post at Kim Garst | Marketing Strategies that WORK : Facebook ads can be an extremely powerful way to reach more people on Facebook. Here at Boom Social, Facebook ads are a key part of o[..]

28/04/2017

Ever wondered if it is possible to actually get clients from LinkedIn? Julbert Abraham from Abraham Global says YES. (and it isn't an April Fool's joke!) This is the first part of an article he wrote for members of the Alignable network about getting customers from professional networks.

If you're wondering if you can get clients from a professional network such as LinkedIn or Alignable (or any other network) the answer is ...yes! I have gotten several clients from these sources,...

28/04/2017

There has been so much emphasis on social media the last few years that some people have fallen down in the list building department. I know I have. Here is a great podcast from Amy Porterfield about how to cultivate a list building mindset.

Good entrepreneurs know that every now and then, it's important to strip away the "bells and whistles" and retrain themselves in the essentials. For online business, that means one thing: your email list. ... Click here to read more.

28/04/2017

It is harder and harder to get your personal brand to stand out. Here are 26 (really!) great ideas for developing your brand online AND offline.

This article defines 26 powerful ideas for developing a personal brand in the modern age of social media, content marketing and increased competition.

17/03/2017

Here are some ideas to get your Facebook leads converting!

Want some ideas on how to start leveraging Facebook for lead conversion? Here’s a list of paid Facebook campaign ideas to get you up and running.

17/03/2017

Remember how a couple of years ago Buy buttons were a thing? Twitter has just announced that they will be dropping them at the beginning of 2018. Did you ever use them? What was your experience?

Buy buttons started coming on to the scene in 2014. They haven’t really taken off due to a variety of reasons which we will dive in to deeper in this post.

27/02/2017

If you are interested in internet marketing, or improving the results of your Wordpress blog, you may want to check out Michel Gerard's books on the subject. http://www.michelgerardonline.com/books/

23/02/2017

Pinterest is valuable for all kinds of businesses, particularly ecommerce and any business whose brand and vision can be conveyed with compelling visuals. Here are some tips on driving traffic to your offers using Pinterest.

Traffic. That’s why you need to care about Pinterest. According to comScore, Pinterest alone accounts for nearly 4% of all referral traffic Internet-wide.

12/02/2017

Thinking about using Facebook ads? Here is a good article to help you figure out how much you can afford.

Facebook advertising can be very fruitful, but also expensive when not done properly. Check out this guide to budgeting.

25/01/2017

Here is a super article aimed especially at those of us who get long winded and use a 25 cent word when a 10 cent one would be better.

Since great writing feels effortless to read, you need to learn some writing tips that will help you write better, more readable posts. This is exactly what we will be sharing with you today.

23/01/2017

What do you do to maintain ongoing relationships with your customers?

If you want more revenue, you'll need to build more relationships. These tips will give you plenty of ways to keep your customers coming back for more.

20/01/2017

Love him or hate him, Donald Trump is being sworn in today as the 45th President of the United States. Will you be using social media today to voice your opinion?