Tourism in Australia

13/12/2023

09/01/2023

09/01/2023

Blue Mountains National Park

The Blue Mountains National Park is a protected national park that is located in the Blue Mountains region of New South Wales, in eastern Australia. The 267,954-hectare (662,130-acre) national park is situated approximately 80 kilometres (50 mi) west of Sydney, and the park boundary is quite irregular as it is broken up by roads, urban areas and inholdings.

27/07/2022

NATIONAL EXPERIENCE CONTENT INITIATIVE
A $12 million content creation initiative aimed at supporting tourism businesses across Australia in their recovery and driving increased visitation by helping them to better market their experiences and attractions.
The National Experience Content Initiative will provide a suite of new imagery and footage for up to 1,500 tourism experiences from around 57 regions across Australia to ensure that operator’s marketing materials and online product listings stand out in search results and are booked more often by domestic and international travellers. The National Experience Content Initiative is being delivered in close consultation with State and Territory, and Regional Tourism Organisations.

21/04/2022

Tourism Australia says ‘Holiday Here This Year’

The campaign calls on Aussies to help those affected by filling up places like restaurants, hotel rooms, caravan parks and beaches. It will be rolled out across billboards, print, social media, radio and outdoor ads. It’s part of a bid to boost Australia’s tourism industry, with Aussies encouraged to share their holiday experiences with their friends and online using the hashtag .

“There is no doubt that Australian tourism has been hit hard by the recent bushfires. It’s critical that we help the industry get back on its feet as soon as possible,” Phillipa Harrison, managing director of Tourism Australia said.

“The desire from ordinary Australians to assist the communities impacted both directly and indirectly by the bushfires has been overwhelming. This campaign seeks to show them how they can directly support the recovery by simply holidaying here in Australia,” he added.

03/02/2022

Tourism in Australia

Tourism in Australia is an important component of the Australian economy. In the financial year 2014/15, tourism represented 3.0% of Australia's GDP contributing A$47.5 billion to the national economy.Domestic tourism is a significant part of the tourism industry, representing 73% of the total direct tourism GDP.

In calendar year 2015, there were 7.4 million visitor arrivals.Tourism employed 580,800 people in Australia in 2014-15, 5% of the workforce.About 43.7% of persons employed in tourism were part-time. Tourism also contributed 8.0% of Australia's total export earnings in 2010-11.

Popular Australian destinations include the coastal cities of Sydney, Brisbane and Melbourne, as well as other high-profile destinations including regional Queensland, the Gold Coast and the Great Barrier Reef, the world's largest reef. Uluru and the Australian outback are other popular locations, as is the Tasmanian wilderness. The unique Australian wildlife is also another significant point of interest in the country's tourism.

Trends

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Despite the global economic challenges and natural disasters in 2010-2011, Australia's tourism growth was supported by increased consumption (up 4.4% over the previous year, largely due to an increase in the number of visitors from overseas). On the back of a strong Australian dollar, 2010-11 also saw a record 7.4 million short-term resident departures from Australia, an increase of 9.9% from 2009-10. Domestic tourism consumption grew at less than half the pace of international consumption in 2010-11 (up 2.1% compared to 4.4%).

The Australian Government released the 2020 Tourism Industry Potential on 15 November 2010, and estimates the Australian tourism industry to be worth up to $140 billion in overnight expenditure. This growth will largely be due to key emerging markets, including the China market, which is estimated to be the largest economic contributor to the Australian tourism industry by 2020.The number of Chinese visitors has more than doubled from 2006 to 2012 reaching a peak of 626,400 in 2012 and surpassing for the first time the number of arrivals from the United Kingdom.In 2013, China was Australia's fastest growing tourist market.According to Tourism Australia Managing Director Andrew McEvoy, the Chinese are the highest spending visitors to the country.

Visas

Main article: Visa policy of Australia
All visitors to Australia, apart from New Zealanders, require advance permission to enter the country. For most countries, a full visa is required. Holders of passports of all European Union countries as well as all Schengen Area countries and European microstates only need to apply online for an eVisitor authorisation. Citizens of some OECD and some East Asian countries are able to apply for the similar Electronic Travel Authority authorisation.

History

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From colonial days the idea of travel has been more natural to Australians than to people long established at one from their homes, were prone to continue their search for wealth or security for a while, or, having settled down, to return to the old countries to visit their kin and refresh old memories. The opening of new lands, the establishment of industries and towns and the consequent dispersal of people over Australia created a habit of mobility and enterprise which encouraged Australians to face the hardships of early travel by coach, on horseback or by ship. Even so, the slow and uncomfortable modes of travel and the vast distances separating Australian towns tended to restrict travel to essential journeys for purposes of trade, to pursue an occupation or to settle. This changed somewhat with the advent of rail travel.

18/12/2021

Australia Open to Tourism

21/09/2021

21/09/2021