Travel Biz CEO

28/12/2023

Ever wondered what makes a coaching relationship truly successful?

🎙️ Dive into the latest episode of Purposeful Podcasting where Wendy Livingston Guth and I chat about the essential elements of a positive coaching experience. From deal breakers to red flags, we're uncovering the must-haves for a rewarding coaching journey. Tune in now to gain valuable insights and steer clear of common pitfalls.

Unlock stronger relationships in coaching for online business owners by embracing cultural sensitivity, leading to enhanced communication and understanding. Explore how cultural awareness can elevate your coaching practice and foster meaningful connections with diverse clients.

18/12/2023

Ever wondered how to savour the journey as an entrepreneur?

The latest Purposeful Podcasting episode is here to spill the beans! Wendy Livingston Guth and I discuss the powerful concept of SAVOUR and how it can make a real difference in your business and life.

Discover how to step out of your comfort zone, align with your passions, and venture under your own power.

Ready to transform your entrepreneurial journey? Tune in for some game-changing insights!

Gain increased fulfillment and confidence in your entrepreneurial journey with holistic success strategies tailored for female entrepreneurs through the SAVOUR method. Discover actionable insights and transformative guidance to elevate your business and personal growth - read now for a holistic appr...

20/04/2022

You asked, we answered.

For this one time only we are offering our Get Your Group On Workshop virtually!

What are we covering?

Have you ever wanted to lead group trips? Maybe you’ve even tried and announced to crickets.

In this workshop we take you through the steps you need to sell out a group trip with confidence.

But we are only going to offer it this one time. Doors closed April 24th. Jump in today!

https://serendipitousrebel.com/getyourgroupon

14/04/2022

We are so excited to announce that we have made our Get Your Group On Workshop a one time virtual experience!

Modules will go live April 25th and we will be live in our private facebook group April 25-29th to answer your questions and work through YOUR group travel business questions.

Have you ever wanted to incorporate leading group trips in your business model?

You won't want to miss out on this opportunity!

Doors close April 24th at midnight.

https://serendipitousrebel.com/getyourgroupon

14/04/2022

We are so excited to announce that we have made our Get Your Group On Workshop a one time virtual experience!

Modules will go live April 25th and we will be live in our private facebook group April 25-29th to answer your questions and work through YOUR group travel business questions.

Have you ever wanted to incorporate leading group trips in your business model?

You won't want to miss out on this opportunity!

Doors close April 24th at midnight.

https://serendipitousrebel.com/getyourgroupon

05/04/2022

When you think Group Travel what do you think of?

Do you imagine leading a group down the Rhine on a Wine river cruise like our member Liz?

Do you imagine leading a group on a Jewish history tour in Eastern Europe like Michele?

How about leading a group on a cycling tour like Jen?

Or an educators learning adventure in Finland with Jason?

These are just some of the group travel styles that we taught on our Get Your Group on Workshop.

What did they all have in common?

They were people who wanted to create a community and lead group travel.

So that's what we helped them do!

Define the community.
How to find them.
How to cultivate.
Finally, how to sell.

And we are going to cover all of this in our upcoming Virtual Get Your Group On Workshop.

Are you on the waitlist? Registration will go live next week!

https://travelbizceo.net/gygo-waitlist

09/03/2022

Today we say farewell to the beautiful country of Costa Rica, as well as the amazing colleagues we've gotten the chance to get to know over this past week.

We'll be excited to download with you everything we have learned from how to improve this workshop, to our favorite memories created along the way. Be on the lookout for some special things we've created just for YOU coming soon.

In the meantime Wendy and Krystal are boarding their flights, negative COVID tests in hand, and ready to get back to reality.

How do you feel when you return home from vacation? Excited? BIttersweet? Relaxed? Ready to take on the world? A little of all the above? Let us know in the comments below!

08/03/2022

Today is our final full day in Costa Rica!

As we make our way back to San Jose, we will be stopping at the Mi Cafecito Coffee Plantation, another Planeterra Non-profit organization.

Mi Cafecito was founded after the earthquakes of 2009 left the local region devastated. The co-op began agricultural tours to boost profits to the local coffee plantation. Since its inception, Mi Cafecito has helped 285 members of the local community and directlyl impacts over 1100 community members in the region.

Today we will tour the farm and learn about their organic harvesting methods, have a chance to sample a cup of cafe, and enjoy a nice lunch. It's the perfect stop between La Fortuna and San Jose!

Are you a coffee lover? Let me know in the comments below!

07/03/2022

Our morning today started with a group yoga class led outside by a local instructor, followed by our workshop. ⁠
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This afternoon we get the opportunity to partake in a hands on cooking class where we will learn more about local cuisine!⁠
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06/03/2022

We are sure by now you are convinced that this workshop has been all play and no work - We promise - nothing could be further from the truth! ⁠
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But when your job gives you the opportunity to have this as your view, who are we to say, "No"?⁠
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This year has been particularly tough in our industry. The constant changing travel climate and obstacles advisors and travelers have overcome have been relentless. That's why we are so appreciative of the opportunity to connect and build community with our colleagues and learn and grow in an area that is so beautiful. ⁠
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This week has been mentally, physically, professionally and personally rewarding, and we are so grateful! ⁠
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Have you incorporated some natural beauty in your life recently? ⁠
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05/03/2022

After all that excitement yesterday, we are so ready for today's (slower) adventure!⁠
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We are making our way to La Fortuna where we will enjoy an evening workshop in the Baldi Hot Springs. ⁠
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Can you imagine a better way to combine work + pleasure?⁠
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04/03/2022

Today we are gearing up to explore the cloud forest of Monteverde.

You will find a lot of suspension bridges spread amidst the forest canopy. Being higher lets you observe and appreciate the complex ecosystems that emerge through the trees and in the valleys. The bridges are safely and smartly constructed so tourists can marvel at nature's beauty.

Suspension bridges come in different sizes, ranging from 100 to 1000 feet. Guided tours enhance your experience by pointing out the plants and animals that otherwise remain invisible. Monteverde is home to some of the worlds most famous suspension bridges.

Bridge tours are the perfect activity for those who are looking for an adrenaline rush!

So what does this have to do with a workshop?

The ability to move our bodies, explore and get real world experience in a destination that interests our clients, and collaborate with fellow agents along the way allows for (in our not so humber opinion) the best opportunity for real world learning.

So much better than sitting behind another webinar or long conference, right?

03/03/2022

This morning we started out by setting our intentions and digging in to our first working breakfast for our Get Your Group On Workshop. Then we are heading out to Monteverde

Along the way we will take a moment to visit Life Monteverde, a coffee cooperative made up of 12 local families, dedicated to educating Costa Rica and the world about sustainable farming and conservation.

Visitors here directly benefit Life Monteverde's educational programs, which provide free access to local school groups, and training for Costa Ricans. We will have the opportunity to walk through the plantations of various tropical plants including bananas and pineapples, and learn about coffee growing and production, as well as various sustainable agriculture techniques like converting animal waste to fuel. Naturally we will also take the time to taste the coffee as we go!

We are so proud to be a part of the responsible and sustainable tourist movements that are happening in local communities around the world. It's a mission that aligns closely to the values and missions we embody at Travel Biz CEO.

02/03/2022

Today our group is making their way to San Jose!

To prepare for this trip we have our vaccination card, passport, and plenty of patience and excitement to be back traveling again!

We have been eagerly anticipating this trip. This will be the first time we have met any of our Travel Biz CEO Members in person (yikes!) so we are a mixture of nerves and excitement.

But we are ready! We are ready to:

Learn
Explore
Connect
(and hopefully) Relax and learn to enjoy Pura Vida!

Be sure to follow along on social media and in our stories!

01/03/2022

It's finally here! We are getting ready to head to Costa Rica for our very first Travel Biz CEO Workshop: Get Your Group On!⁠
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We have members coming in from all over the country, vaccination cards and ready to be dusted off passports in hand, ready to learn and connect with each other.⁠
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Do you have a desire to learn how to build a community and lead group trips? Follow along and be sure to keep an eye out for our next Get Your GROUP On Workshop Opportunity. ⁠
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Until then be sure to follow along this week in our stories and on social!⁠
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07/02/2022

When it comes to marketing our businesses so many of us are doing it wrong!

Work smarter - not harder!

* Repurpose your original content - there's not need to reinvent the wheel. Cherry pick your best stuff and build on it.

* Repeat your messaging often! No one pays as much attention to our own content as we do. Trust me - they didn't hear you the first 5 times.

* Focus on relationship building - Don't worry about "selling" or "marketing." Worry about how to build relationships with a core group of die hard fans.

Definitely don't solely use generic templates that just plug and play, don't worry about posting daily, and don't try to appeal to the masses. Mint Chocolate Chip ice cream isn't for everyone - and it doesn't try to be. Neither should you.

03/02/2022

If you're interested in the Get Your Group On workshop, tonight is the last chance to get in on it!

Enroll in the workshop tonight and you'll be all set to mastermind and zip line with us in Costa Rica March 2-9, 2022!

If you've ever wanted to sit behind the scenes with a group travel expert, a marketing expert, and a retreat leading expert, you're not going to want to miss this.

We've been getting a TON of requests for the next one, or if this will be recorded. Here's the short answer - we don't know. We don't know if/when we will run this workshop again.

Wendy and Krystal have been discussing the possibility of turning this workshop into a virtual opportunity. Because this was always designed to be an in-person event with SO MUCH tailored to the individual participants, it's difficult to convert to a straight video tutorial. So for now we think it is best kept as a live in-person offering.

So what do you say? Will we be seeing you in Costa Rica?

XO,

Krystal + Wendy

https://travelbizceo.net/adventures

02/02/2022

🙋 We get asked often, “Can’t I just buy a virtual course that teaches this?” and well, the answer is yes - but you’re going to spend hundreds of $$ to purchase videos that you have a 50/50 chance of consuming. Then you miss out on the opportunity to mastermind, to talk through YOUR unique situation, and get on the ground materials to use for marketing later on.

Wendy and Krystal collectively have gone through this process many times. We’ve gone through the trial and error process so you don’t have to.

👉 And here’s the thing - most group travel models that are taught focus on joint-venture models or encourage you to find a pied piper. There are several industry leaders that swear this is the only way to successfully sell groups, short of becoming a destination wedding specialist. And if bridezillas are not your thing, then you are really left with few options.

But we KNOW that there are people out there dying to add this model to their business. The difference with us? No snake oil sold here. This is hard. This is a long game. And there is a definite right way and wrong way to doing it. But we know that it CAN be done.

In this workshop we are going to talk through the little details that help keep you on track and set you apart from those cricket concert inducing agents that try to announce group trips.

Join the Get Your Group On workshop here, your sanity depends on it!

See you in Costa Rica!

XO

Krystal + Wendy

https://travelbizceo.net/adventures

PS: One final thing - these last two years have been hard AF - as a society and industry as a whole. We can not undersell the value of an in person mastermind. We are taking all the precautions we can to keep everyone healthy and safe including requiring testing and vaccinations. But truly, it's time to get back to connecting in person and soaking up the genius and community that only happens when you can come together and get out from behind our computer screens. We hope to see you there!

01/02/2022

I’ll admit, planning a group trip can seem overwhelming.

🤔 How do you put together the nuts and bolts?
🤔 How do you promote/market it?
🤔 How do you coordinate everything in the back end?
🤔 How do you find people to go?

✨ Our Get Your Group On workshop is going to answer all of these burning questions and so many others you may not know you have!

Here’s what you can expect during our 7 day workshop in Costa Rica…

You’re going to start the day with the most jam-packed working breakfasts where we are going to take you through the blueprint to setting yourself up for group travel success.

You’re also going to get the Get Your Group On planning workbook. This workbook is going to lay out every detail you need to think of when trying to plan a group trip.

And because we know there’s so much that goes into each individual nich and travel business model, we have built in a LOT of one on one and mastermind time to flush out YOUR individual business questions and problems.

We have collectively planned hundreds of events and know the ins-and-outs like the back of our hand - you’re going to be able to tap into that to ask any questions you may have about the planning process. Attrition rates? Deposits? Group contracts? We’ve got you covered!

And we’ve added a few extras. We were able to convince our dear friend and fellow retreat leading coach to come along and show you her process of building a loyal community, selling out travel retreats, and creating an affinity that sells.

We are also going to include templates and swipe files for sales pages, facebook ads and more to help you get started growing your community and getting your business ready to sell.

All yours as a special bonus of the workshop.

We are also going to throw in a special Social Media Template prompt that you get schedule before you leave for your trip that will help you promote your business and your brand while you are out learning. Throughout the trip we will incorporate opportunities for you to market yourself on vacation and show you the most effective way to do so.
If you have ever wanted to incorporate leading group trips into your business, this workshop has everything you need.

BUT the clock is ticking. This workshop is taking place in less than 30 days so we are closing the doors for registration by the end of the week. So if you’ve been on the fence, now is the time to jump in!

https://travelbizceo.net/adventures

31/01/2022

Let me quickly share with you a tale of two group travel leaders and their experiences with planning a group trip…

Wendy decided to put together a group trip for a Virgin Voyage Cruise. When the new cruise line experience was announce she KNEW that the opportunity was PERFECT for her Rebel Community…

- She announced the trip opportunity in her Facebook Group via a happy hour

- She sold her group block almost immediately.

- Her marketing efforts were a breeze. At no point did she feel stressed or feel the push to hustle the trip.

- Wendy’s community was thrilled to go and travel with her. When the opportunity came up there was no question. She even exceeded her booking goal with the trip.

Best of all, Wendy was doing EXACTLY what she set out to do! Lead group trips the Rebel Way! And it didn’t stop with her cruise. She was able to do it with a Backroads trip, and had several other opportunities lined up down the pipeline.

On the other hand, the first time Krystal announced a group trip opportunity she had another experience entirely…

- She worked with another agent to announce a Disney Girlfriend Getaway in her group….and got crickets.

- She spent weeks organizing the itinerary. She overconfidently touted it - to an audience that was completely disinterested

- She even got feedback from members - really? Disney? This is not what I expected!

- She didn’t sell a single slot. She was discouraged and really didn’t think that a group model that wasn’t a “joint venture” or “find a pied piper” would even work.

- She almost gave up leading group trips all together. Then she met Wendy and her eyes were totally opened. The blueprint and path were RIGHT there. And she instantly could see all of her mistakes and where she went wrong.

Yikes, right?!

Make sure you secure the “Wendy” experience for your business. Register today and you’ll be on your way!

https://travelbizceo.net/adventures

XO

Wendy + Krystal

28/01/2022

We’ve been getting a bunch of questions about what exactly will be covered (and won’t be) in the Get Your Group On Workshop in March in Costa Rica.

Here’s the scoop! During the workshop we’ll give you all you need to know about the following:

*How to take your audience from Cold to Warm to HOT!
*How to build know, like, trust with ideal clients
*Learn how to position yourself as an expert
*A step by step roadmap to planning, budgeting and filling a group trip - nuts to bolts
*Marketing strategies to grow your list, and warm them up
*Templates and swipe files for advertising
*How to build a sales page for your group
*How to build affinity among group members
*How to use your personal travel experiences to sell a trip with YOU
*And so much more!

What we won’t cover (because we’re not in the business of wasting your time):

*How to find a joint venture opportunity with a group you don't have a relationship with
*How to sell an AirBNB trip that won't make you money

Is there anything YOU want covered specifically on how to sell a group trip? There is a TON of time built in for one on one mentorship and learning from Wendy and Krystal. But if we can build it in ahead of time we’d love to hear from you!

We have just a few spots left! https://travelbizceo.net/adventures

27/01/2022

Have you ever wanted to lead group trips?

If so, then you don't want to miss our Get Your GROUP On workshop in Costa Rica March 2-9.

Cost is $1249 + $297 Workshop Fee.

We start the day off each morning with working breakfasts. Then you spend the day on epic adventures with the group where we talk about actively marketing your travel, enjoy mini mastermind opportunities and one on one mentorship with our leadership team.

We have a few spots left! Don't miss out!

https://travelbizceo.net/adventures

27/01/2022

In our rebrand and reshuffle we completely reset our email list to zero yesterday. EEEEK!

Have you ever done a mass reset on your email list?

Maybe your list isn't full of your ideal PERSON?
Maybe you need a reset?

In our case our partnership dissolved and we knew that to stay within ethical and legal guidelines we needed our list of almost 1k to resubscribe if they wanted to stay in touch with the next chapter of Travel Biz CEO.

Scary? You betcha!

The upside? We will now have a FRESH, engaged list of people who really want to hear from us.

In the long run it helps:
*Open rates
*Build a tighter community
*Keep it fresh
*Keep us connected with the right people

So while we are sad to drop back down, (105 resubscribes in the first 12 hours) and Krystal Eicher will probably be overly anxiously watching this number closely for a few days, it does feel nice to have a fresh new start to the New Year.

Make sure you are on the list and sign up here!
https://travelbizceo.net/comingsoon

26/01/2022

If you’ve been in the industry for more than five minutes, you know there’s enough blogs and YouTube videos to eat up the next decade of your life that talk about group travel.

Aside from trying to scour through it all, there’s a little secret that most of those planners don’t tell you:
They are optimizing the plan for joint venture models or to plan a small AirBNB retreat.

So travel agents try to copy the model and they end up spinning their wheels. Why? They are out of alignment with the affinity that they are trying to attract.

The other possibility is that an agent will take the time to create an itinerary and then announce to crickets.

So can a group business model ACTUALLY be successful?

YES - A group business model can be successful. And today I’m going to give you five quick planning tips for becoming a group leader.

🌻Know your person
🌻Find alignment with your affinity.
🌻Create a community that positions you as the expert.
🌻Have a long term vision and plan.
🌻Think outside the box of what has been done and blaze a trail that leaves you fulfilled in both your life AND your pocketbook.

This is a sneak peek of just 2% of what you’ll learn in our Get Your Group On workshop in March in Costa Rica.

Space is limited, so be sure to reserve your spot soon!

https://travelbizceo.net/adventures

25/01/2022

I’ll never forget my first year as a travel advisor.

I was so excited to jump all in! I signed up for every supplier webinar that was offered by my host agency. I picked out my logo. Spent a ton of time on brand colors. I was open for business.

Then I started taking business - ANY business that would come by way to be exact.

I wanted business. I NEEDED business. So I took everything. Even business that left me resentful and full of resistance because my heart wasn’t in it.

Then the opportunities for courses and masterminds came up. And all of the tools available to travel advisors - I signed up for ALL of it. After all, you have to spend money to make money, right?

Then the end of the year came and I started to look at my bank account and I was nowhere near where I thought I would be as an entrepreneur. Certainly no where near what was promised by other guru's in the industry - and thought, “It doesn’t have to be this way.”

So I got to work. It was time to take control over my brand and my business. Over the past few years I have perfected this process so that I could have a roadmap to where I wanted to be as an entrepreneur. Then I went to work with other masterminds outside the industry to perfect it. I wanted to lead group travel. I wanted to create a community of rebels to join me. And I wanted to do it without the hustle.

So now, I decided to make it my mission to help other travel agents, actually take control of their business so they can be profitable at the end of the year.

I am so excited to announce our Get YOUR Group on Travel Workshop.

Get Your Group On will help you will help you become a community leader to fill your travel group.

All of this is specifically created for:

🌻 New Travel Agents
🌻 Experienced Agents that are ready to finally grow a group business
🌻 Coaches that want to lead profitable retreats

Spots are limited, so reserve your seat ASAP here → https://travelbizceo.net/adventures