Clichéd Who?

16/07/2017

In the Game of Tubes, you win or you... experience minor delays on the District Line.

(Photo: , Instagram)

19/01/2016

New feather in our cap!

01/11/2015

Today's shareworthy post!

29/10/2015

Tesco's Halloween campaign.
10/10 on brand recall!

23/05/2015

The universal question answered - What have you been up to?
http://167296523444193.link.thndrpnny.com/QJpfR

Two's company, and that's all the conviction we needed to start ours. We are graphic designers and l

18/05/2015

Branding with just calligraphy, not your regular typefaces.
So Classy.
Arjun Kariyal photography something that'll interest you very much.

Calligraphy is a beautiful discipline that everyone loves but few have mastered. The craftsmanship and personal style that it takes to write every word, can't be reproduced on rigid, ge…

14/05/2015

You. Need. This. App
You. Want. This. App

Not because it's a great app, which it is, but for the copy guys/gals who work for them. Normally the sort of person who finds updating apps a waste of time, i actually look forward to their app updates. They are a pleasure to read, sometimes i read them three times back-to-back. Yes people, that good.

Why we do what we do. The ultimate transport app - iPhone / Android / Web

12/05/2015

Matchmaking fonts. As complicated as matchmaking humans.

This article does attempt to explain the science behind it. Yes, that's right, there IS a method to this madness.

So next time you want to experiment with different fonts for your Words or PowerPoints, you can be more...well...experimental. Armed with the power of this new knowledge. Masters of the fonts universe. The dark knights of Gotham city. Getting carried away.

When choosing fonts, there's an unspoken consensus that typefaces should work well together and be consistent. However, mixing fonts in unexpected ways can result in a striking and orig…

10/05/2015

AHHHAHAHAHHAHAAAA!! If we had a penny for every time we heard one of these, we'd be on world tours - twice - around the world - with the whole family.

Seriously speaking, the posters themselves are great examples of well matched types and styles, and the messages are even better. And on that note, keep an eye out for our next post if this interests you.....or not.
Well read it anyway.

Raise your hand if you've ever been asked to do a design gig for free. Really? Everyone? Yeah, that's what I thought. It seems like we've al…

07/05/2015

Why do we have a scribble for a logo?

We are curious about why no one is curious about our logo. After all as the self-proclaimed brilliant graphic designers that we are, we should be able to do better than a scribble, right? So today we shall be unraveling the mystery that no one is finding mysterious and be blowing our own horns. What else is social media for anyway?

Yea yea, we all want to be the ones to think of great ideas and great concepts. Be the trendsetters. What we do instead, is mostly end up investing a lot of time and energy cajoling the first idea that comes along into something good. But is that first idea 'the one'? May be yay may be nay. Will we ever know unless we go beyond that first idea (which is almost always influenced by something we have already seen or experienced) and pick our brains a bit more? A. Definite. No-brainer. Nay.

And that is what our logo stands for - scrapping the first thing that presents itself from the top shelf, easy-to-reach parts of our brains and digging a bit deeper for the gold, or in some cases, even diamond. We practice in what we call the 'idearrhea’ - not your everyday diarrhea. (Ha! Think we have a punchline here.) It’s deep people. Very deep.

So those little scribbly lines that you see is us making an effort, that is us digging for the gold. Not of the leprechaun variety, more like the Dubai-shopping-festival-goldrush-variety.

04/05/2015

So while we were researching on 'scheduling posts' on FB, a very obvious and complicated question presented itself - when IS a good time? What is that auspicious hour of the day when we can grab maximum eyeballs. Accha mahurat and all.

Here's what we found. Some very interesting studies I must say.

Since we did all that research and are kind enough to share it with the world, we are going to schedule this at a time when you are sure to see it! It IS for your benefit after all.

Hmmmm...Wonder if some one got really rich making these stats.

Do you know the best and worst times to post social media updates? Posting your social media updates at the right times is the key to improving your...

02/05/2015

In with the new, out with the old. No wonder Hillary needed a new branding. Sometimes it takes a bad idea to inspire a great one.
What's even more interesting is the target audience's takes on it.

In case you weren't on social media over the weekend (we're looking at you, Bob), you may have missed the news: Hillary Clinton has official…

01/05/2015

Agency: WHAT?? Build a brand in five days?? for THE Hillary Clinton??
Client (blowing on freshly manicured nails): Well of course. Took just seven to create the earth.
Agency:

In all seriousness, that's what a great brief can achieve. And as designers it's as much our responsibility to ask intuitive, probing questions, as the clients to point us in the right direction.

Sort of like googlemaps, you tell us your points A and B, we'll advice you on the best way to get there based on the boxes you check.

But you gotta know your points to begin with dude.

http://www.fastcodesign.com/3045490/how-to-build-a-brand-in-5-days

After Hillary Clinton's logo broke the Internet, Moving Brands considered a new, logo-less approach in a five-day design sprint.

29/04/2015

Analyse this.
Even though it's important to recognize/categorize your skills, it's also important to explore different approaches to a problem and not create boundaries for yourself.

Are you a leaper or a linker? Both can produce original and imaginative ideas—they just do it in different ways.

26/09/2014

Who we are
What we do

14/07/2014

Click here to see the album.

01/07/2014

lines, shapes, perspective and photography, all in perfect harmony, creating magic!

30/04/2014

Advertising from the 60's and 70's....
"Like a spirited woman who yearns to be tamed"
"Does everything but cook – that’s what wives are for!”..from 15 of the MOST sexist vintage ads....i don't know what's more shocking - the ads themselves, or the fact that they actually got women to be a part of the campaigns without them objecting.

http://www.businesspundit.com/15-unbelievably-sexist-vintage-ads/

Search Business Pundit During the 2013 Super Bowl, there were thousands of tweets with the hashtag ? .? The online conversation brought attention to sexist television commercials that were broadcast while the game was in progress.