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21/01/2021

Why Visual Literacy Matters... 😎

https://communication-breakdown.com/2020/12/27/tricks-of-the-light/

Our world is built upon our visual experiences in everything we see. Our visual context is already framed by others in everything we experience in this world. People function and communicate with each other through visual messaging. Describing them with only words is just part of the picture. Every time we watch TV, drive down a road, or any task, visual messaging is showing us the way. Framing the context for each of us to navigate the world in which we live.

All we see has form and function that reflects culture, history, space, and time. Along with styles, perspectives, shapes, and their incorporated signals.

We must slow down to encounter our visual world to learn how to perceive the wider world around us. We all try to induct meaning into the things we see around us instead of just observing for a moment or two.

Slow observation and description gives one a chance to see more clearly. Slow observation helps to build up our visual muscle memory. What shapes, textures and colors are there around you? How do they influence you? What meanings can you induce from them?

Using words helps to communicate what we see is a common way to interact with one another. But, there are always more ways to communicate ourselves than meets the eye.

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