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Mint STR Hosting Mint STR, the Airbnb hosting experts that will help you manage and host your short-term rental like a pro!

We’ll help you:

• Rank higher in Airbnb search ranking
• Increase your Airbnb bookings
• Simplify your hosting with automated strategies

My favorite week of the year is here! 🍾🎄🎅🏼 See you in 2025! Merry Christmas & Happy New Year to all!
24/12/2024

My favorite week of the year is here! 🍾🎄🎅🏼 See you in 2025! Merry Christmas & Happy New Year to all!

A weekend in Patio Elba
22/10/2024

A weekend in Patio Elba

Comment “Audit” and lets increase your Airbnb IG profile visibility!SEO on Instagram is all about making your content ea...
05/09/2024

Comment “Audit” and lets increase your Airbnb IG profile visibility!

SEO on Instagram is all about making your content easier to find, just like on Google! 😉

Here’s how it works:

  for 🌿  We loved capturing small moments and details of this boutique hotel 🤍Want to know about my process for shooting...
05/07/2024

for 🌿

We loved capturing small moments and details of this boutique hotel 🤍

Want to know about my process for shooting on location?
✔️Research the property listing or website
✔️Research things to do around the property
✔️Create a board for inspo
✔️Meet with the owner to discuss areas of focus
✔️Create a list of shots
✔️Pack my props - sometimes hats, fruits, wine, always coffee 😊, board games, and clothes
✔️Arrive at the property ✈️🚃🚗 & get to work!

Comment “CTC” to get your STR’s content creation scheduled!

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Social Media Management Airbnb Boutique Hotels
Content Creation, UGC Airbnb

Things you can do in bed 🤍☕️📗 Vol.1Patio Elba | Boutique hotel in the heart of San Juan, Puerto RicoA seamless blend of ...
05/06/2024

Things you can do in bed 🤍☕️📗 Vol.1

Patio Elba | Boutique hotel in the heart of San Juan, Puerto Rico

A seamless blend of past and present. Modern touches mixed with perfectly preserved ancient elements. Our stay was filled with melancholy, relaxation, and a chance to unwind and reconnect 🤍

Stay tuned for more of our experience staying at Patio Elba, Santurce | San Juan, PR.

This is how I would plan your cabin feed →⁣⁣1️⃣ Based on the content pillars, I create content and select the images tha...
03/05/2024

This is how I would plan your cabin feed →⁣

1️⃣ Based on the content pillars, I create content and select the images that best align with them.⁣

2️⃣ I arrange the feed so it is balanced & properly portrays a desirable lifestyle.⁣

Why is this important? ✨⁣

I have worked with many rentals managing their social media since 2019, and the ones that make bank, are the ones that successfully create and share content that portrays lifestyle! ⁣

People are drawn to images and stories that evoke a desirable lifestyle = which means it can help attract more attention and ultimately lead to bookings of your ideal guests. ⁣

If you wish to change the trajectory of your STR, hit the link in bio and apply to work with me, or comment below and let’s get the conversation started! ⁣



I will say this with so much love because I want to see you thrive. You won’t stand out doing what everyone else is doin...
30/04/2024

I will say this with so much love because I want to see you thrive. You won’t stand out doing what everyone else is doing 🟰 putting little to no effort on creating visual content that converts! ⁣

The competition is fierce out there… they say Airbnbs are saturated… but do you know what I believe is saturated? Instagram profiles for Airbnbs/STR with no branding, and real estate-type photography that makes me do that silent scream 😫 I want you to do better on the ‘gram! ⁣

Here’s how you can start planning your content to make your profile stand out and grab the attention of your potential guests!⁣

1️⃣Optimize your bio! Make sure you include keywords in your name, your bio description should highlight your amenities, location, how your guests will feel when staying in your property, and a call to action so they can book using the link in your bio. ⁣

2️⃣Select your brand colors and stick with them when creating content - don’t know how to select your colors? Comment “Colors” below and I’ll send you a quick video on how to do this. ⁣

3️⃣Focus on how you can sell an experience. Is it the views, the sound of birds in the morning, the starry sky at night, the coffee shop that’s walking distance? ⁣

4️⃣Create engaging content, not just boring images. Record videos of the flowers, the morning coffee, the sun rays coming through the window and use it as reels.⁣

You might be thinking “it’s easier said than done”. But that’s what I’m here for! ⁣

This 👆🏼is what I do day-in and day-out. Hiii - I’m Lace, UGC Creator and social media manager for STRs! Send a DM and let’s chat!

Mint STR Hosting is growing! Yay 🤩 We’re hiring a part-time Digital Content Creator to join our team. ⁣⁣We’re seeking fo...
07/02/2024

Mint STR Hosting is growing! Yay 🤩 We’re hiring a part-time Digital Content Creator to join our team. ⁣

We’re seeking for a creative and dynamic Digital Content Creator to manage and grow our clients’ brands across various social media platforms. DM for details! ✨

It’s Day 11 and my gift 🎁 for you is an IG Bio Audit! Comment below and I’ll send you a personalized video with my recom...
15/12/2023

It’s Day 11 and my gift 🎁 for you is an IG Bio Audit! Comment below and I’ll send you a personalized video with my recommendations to improve your short-term rental’s IG bio🎄Valid until December 15th, 2023!

If you're anything like me, you probably dread showing off your face on IG! I totally get it... while working from home,...
04/08/2023

If you're anything like me, you probably dread showing off your face on IG! I totally get it... while working from home, I constantly come up with excuses to avoid putting on makeup, making my hair look decent, and hitting record.

While it is important to create connection with your followers, not every day you want to show your face, and that is totally ok!

Swipe to read some ideas that you can come up with without showing up your face, but most importantly, showing up features of your property!

If you want to increase your reach and be found by potential guests, adding keywords to your posts is something you need...
24/07/2023

If you want to increase your reach and be found by potential guests, adding keywords to your posts is something you need to start incorporating asap!

➡️ Add keywords to your name, description, and captions to increase the chance of others finding your account.

❓What keywords should you use? That will depend on your specific niche... but for starters, here's a few you can use:

[Location] airbnb vacation rental
[Location] beachfront rental
[bohemian, modern] getaway for [couples, family, retreats]

🌱 Send a DM if you need help! I'll be happy to answer any questions 😊

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airbnb social media, short-term rental marketing, hospitality marketing, airbnb social media management

It is time to invest in YOU! Join us this January 24-26 on the STR Virtual Summit for Women 💕 An immersive, interactive ...
04/01/2023

It is time to invest in YOU! Join us this January 24-26 on the STR Virtual Summit for Women 💕 An immersive, interactive experience, with experts in the STR industry covering topics from Finance, Marketing, Interior Design, and much more! ✨Go to the link in bio to register today!

Is your follower count going down? READ THIS! 👇So you've lost followers... I know, It can be sad... but it's actually no...
28/09/2022

Is your follower count going down? READ THIS! 👇
So you've lost followers... I know, It can be sad... but it's actually not! Let's go all Marie Kondo on this. Do you actually want followers who have no interest in what you offer? Absolutley not! Picture this: you are at a festival selling a product and everyone is inside your tent, but they actually have no intention of buying... don't you want them out? Yes!! Shoo, shoo... you need space for those who actually appreciate what you offer. Next time you see your followers count go down, do these two things:

1⃣ Make sure you are still sharing relevant high-quality content aligned with your niche, values, and target audience

2⃣ Smile and appreciate those that appreciate you 😁

I had to.
03/05/2022

I had to.

Did you notice I was gone for a few months? And, oh I wanted so badly to be back, and show up regularly. But my body and...
29/04/2022

Did you notice I was gone for a few months? And, oh I wanted so badly to be back, and show up regularly. But my body and mind were both screaming "Pls take a break!". 🤯 Between a very demanding full-time job, to managing multiple social media accounts, and launching a product. Burnout might be an understatement.

I was forced to rest and take care of my mental health. Was I worried I would lose my business? Yes. Was I losing followers every day? Also, yes. Was that more important than my well-being? Absolutely not.

We cannot pour from an empty cup. So if you, my host friend, feel like social media is affecting your focus, mental health, and time management, this is your call to pause and weight what matters the most.

I hope you always choose yourself! 💚

27/04/2022

Isn’t this still so valuable? 2 years later - still on point and even more relevant with so much competition! Data is queen 👑!

Our brand is getting a makeover! 🌱💜 I can’t wait to start sharing our transformation. ✨ STAY TUNED ✨💻 Rebranding by
20/04/2022

Our brand is getting a makeover! 🌱💜 I can’t wait to start sharing our transformation. ✨ STAY TUNED ✨

💻 Rebranding by

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