Tuborg Christmas brew

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Tuborg Christmas brew Najbolje pivo u blagdansko vrijeme! The best beer in the holiday season! Tuborg is a Danish brewing company founded in 1873 by Carl Frederik Tietgen.

Since 1970 it has been part of Carlsberg. The street "Tuborgvej" in Copenhagen, Denmark is named after the Tuborg brewery, and is the street where the original brewery was founded. The name Tuborg originally comes from the name Thuesborg ("Thues castle") which was the name of an inn from the 1690s, situated in the area of the brewery. This name was kept in the form of the local placenames Lille Tu

borg and Store Tuborg, which eventually was used for the brewery founded on the location. n 1990 Tuborg launched their annual Christmas brew on the second Wednesday in November, with the marketing term "J-day"; "snestorm" (blizzard) and "snefald" (snowfall) are also used. 'J' stands for Jul (Christmas) or julebryg (Christmas brew). Similarly, there is a P-day for påskebryg (Easter brew). In 1999, J-day moved to the first Friday in November. Traffic police laid out an alcohol control plan for that evening. In 2009 J-day was moved again to the last Friday in October.

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Tuborg sell a variety of beers in over 26 countries including: Tuborg Green, Tuborg Lemon, Tuborg Christmas beer, Tuborg Gold.

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