Lifestyle [lahyf-stahyl] Brand [brand]
The habits, attitudes, tastes, and standards that together constitute the mode of living of an individual or group. A trademark, used by a manufacturer, merchant or individual to identify that which makes them distinctive from others of the same type and is usually prominently displayed on its goods, in advertising, or as a defining characteristic of their
personal style. At BarCusi we believe that lifestyle is defined by where we live, how we travel, how we use technology, our individual style and how these things influence the image we project to define our personal lifestyle brand. It is with that in mind that BarCusi is working to modernize and redesign the systems, processes, built environments, and products that have failed to stand the test of time and are no longer relevant to modern lifestyles. With a foundation in the exploration of how we can redefine what functionality and user experience mean to lifestyle minded consumers. BarCusi hopes to provide design innovation in the areas of travel, finance, energy, aerospace, education, technology and exploration. As we work to create design solutions for the problems facing our focus areas we are working to connect the thing technologies that occupy our daily lives to the systems that are desperately in need of modernization. At BarCusi we are moving at the speed of light, because we understand that things will never be moving this slowly again! BARstow + Nick ManCUSI
