Travelthink

Travelthink Travelthink is a non profit initiative focused on bringing the digital transformation to the travel industry by understanding new trends and relevant data

Travelthink es una iniciativa sin ánimo de lucro creada en 2006 por Javier González-Soria y Moreno de la Santa, que trata de ayudar a difundir las últimas tendencias y opiniones relacionadas con el mundo del turismo y del emarketing. Su principal instrumento de comunicación son los eNews Travelthink, que son recibidos cada dos semanas aproximadamente por más de 30.000 suscriptores

Discover the latest trends and facts related to Travel in the Digital World
18/12/2016

Discover the latest trends and facts related to Travel in the Digital World

eNews TRAVELTHINK: Discover the latest trends and facts related to Travel in the Digital World
14/12/2016

eNews TRAVELTHINK: Discover the latest trends and facts related to Travel in the Digital World

Discover the latest trends and facts related to Travel in the Digital World

eNews Travelthink
20/10/2016

eNews Travelthink

Discover the latest trends and facts related to Travel in the Digital World

11/07/2016
11/07/2016

Gary Morrison, SVP & Head of Retail, Brand Expedia Group , explains what is the vision of Expedia related to the different lodging options that the new econo...

11/07/2016

Stephen Kaufer, founder and CEO of TripAdvisor, explain his vision about direct distribution from hotel chains and independent hotels in comparison with othe...

11/07/2016

Olivier Gremillion, EMEA Managing Director at Airbnb, explains the Europe is half of the business of the company and is growing steadily despite the effect o...

11/07/2016

At Phocuswright Europe 2016 one of the key topics regarding business travel future what's the issue of how to access to all the relevant content which could ...

11/07/2016

The COO of the Citizen M hotels explains that when it comes to distribution it's not enough to attain to general rules but to se t up fluent relationship wit...

11/07/2016

Olivier Gremillion, EMEA Managing director at Airbnb explains that design that represents diversity is part of the DNA of the company

11/07/2016

Oliver Heckmann, VP for Travel at Google, talks about mobile travel micromonents and Google’s travel products: vacation-destination search, Book on Google, t...

Starwood Hotels transforms social influencers into travel agentsStarwood Hotels & Resorts? Tribute Portfolio brand has p...
11/07/2016

Starwood Hotels transforms social influencers into travel agents

Starwood Hotels & Resorts? Tribute Portfolio brand has partnered with shopping platform LiketoKnow.it, enabling travelers to browse social influencers? curated content on Instagram, tap a photo and receive a link via email to book a stay at a featured property.

11/07/2016

At phocuswright Europe Conference 2016 different stakeholders stated that the main aim is to serve the business Traveler regardless there old fashioned polic...

11/07/2016

Michael Levine, COO citizenM Hotel, explains that once a hotel chain moves from segmentation to channel management needs to understand what systems needs and...

11/07/2016

Michael Levine, COO Citizen M hotels, explains that hospitality is greeting someone with a smile and that check-in and check-out processes are purely transac...

11/07/2016

Olivier Gremillion, EMEA Managing Director at Airbnb, analizes the different reasons the travellers have to chooses Airbnb

Momondo and Trivago approach to travel MetasearchThere?s little doubt that consolidation has taken its toll on European ...
11/07/2016

Momondo and Trivago approach to travel Metasearch

There?s little doubt that consolidation has taken its toll on European brands. Power is dispersed among a few OTA players and the big are getting bigger. And in this game metasearches hava a lot to say.

Hugo Burgue, CEO Momondo, and Johannes Thomas, Managing Director, Trivago, explain what make different each company and that the Metasearch landscape is more...

Expedia Argues That Hotel Owners Are Losers in Direct-Booking PushExpedia is trying to enlist a new ally ? hotel propert...
11/07/2016

Expedia Argues That Hotel Owners Are Losers in Direct-Booking Push

Expedia is trying to enlist a new ally ? hotel property owners ? in its fight against the moves by hotel chains such as Hilton Worldwide, Marriott International, and Hyatt to increase direct bookings by offering lower rates on their websites than they give to the online travel agencies

Expedia is trying to enlist a new ally — hotel property owners — in its fight against the moves by hotel chains such as Hilton Worldwide, Marriott Internat

Independent Hotels ReportAccording to Phocuswright and h2c?s Independent Lodging Market: Marketing, Distribution and Tec...
11/07/2016

Independent Hotels Report

According to Phocuswright and h2c?s Independent Lodging Market: Marketing, Distribution and Technology Strategies for Non-Branded Properties represents less than 30% of all hotel revenue. But despite their size, independent lodging suppliers operate at a disadvantage. Many lack the resources, tools and expertise to compete with chains and each other. Their makeup is quite fragmented (inns, B&Bs, resorts, hotels/motels), making it hard for properties to band together for the greater good and consolidate marketing and distribution.

According to Phocuswright and h2c’s Independent Lodging Market: Marketing, Distribution and Technology Strategies for Non-Branded Properties represents less ...

4 Travel Marketing Trends You Need to Act onConsumers Are Doing More Searches than Ever Prior to Booking Travel; Brand L...
21/05/2016

4 Travel Marketing Trends You Need to Act on

Consumers Are Doing More Searches than Ever Prior to Booking Travel; Brand Loyalty Is Diminishing For Travel Sites; Mobile Searches Are on the Rise; People Are Ready to Buy on their Smartphones

How Travel Brands Can Embrace User-Generated Content There’s a lot of information generated through social media use, an...
21/05/2016

How Travel Brands Can Embrace User-Generated Content

There’s a lot of information generated through social media use, and it’s more important than ever that brands understand what it takes to turn that information into smart marketing campaigns. When used the right way, they can spread brand awareness in ways that million dollar marketing schemes might not be able to.

Travel brands, your users are already creating content for you. Here's how to get the most out of it.

21/05/2016

The Battlefield of Hotel Distribution

Getting hotel distribution is not a one-shot deal and requires an attack from multiple angles. These are some recommendations for Hoteliers brought by AVASANT

Getting hotel distribution is not a one-shot deal and requires an attack from multiple angles. These are some recommendations for Hoteliers:

Top 2016 Hotel Digital Marketing TrendsWith its promised flurry of shiny new software, apps, and marketing platforms, 20...
21/05/2016

Top 2016 Hotel Digital Marketing Trends

With its promised flurry of shiny new software, apps, and marketing platforms, 2016 is already an exciting year. Hotel industry giants with big budgets have already gotten a head start on the rest of us, which allows us to see the technology in action and to review their ROI.. Here are some of the trends already making an impact on hotel marketing:

Junvi Ola

Shared, Collaborative and On Demand: The New Digital EconomyThe sharing economy and on-demand services are weaving their...
21/05/2016

Shared, Collaborative and On Demand: The New Digital Economy

The sharing economy and on-demand services are weaving their way into the lives of (some) Americans, raising difficult issues around jobs, regulation and the potential emergence of a new digital divide

The sharing economy and on-demand services are weaving their way into the lives of many Americans, raising difficult issues around jobs, regulation and the potential emergence of a new digital divide.

Decision-Makers in Germany Focus on Customer Relations Marketing decision-makers in Germany are more prepared to integra...
21/05/2016

Decision-Makers in Germany Focus on Customer Relations

Marketing decision-makers in Germany are more prepared to integrate customer relations management (CRM) than they are for a number of other tech challenges, based on an April 2016 report from Brainagency Consulting. One in five decision-makers say their preparedness for this integration is very good

One in five marketing decision-makers in Germany say their preparedness for integrated customer relations management (CRM) is very good, putting it ahead of other tech-related challenges.

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