25/03/2021
Speakeasy, hidden bars of Buenos Aires
It is a global trend that also exists in the Buenos Aires night. They work behind closed doors, offer premium cocktails and a restricted environment.
While it is a trend that stomps, it is nothing new. Bars are called "Speakeasy" and the term was originated in the early twentieth century, in the cosmopolitan city of New York. At such times, throughout the city, ruled the dry law, a controversial measure that prevented the manufacture and consumption of alcohol.
Using customer loyalty as the main bastion, the bars were true secret communities where customers themselves were responsible for inviting new friends to join the mystery. “The idea for admission was never restrictive or discriminatory, but a game where you have to have the data or address” …Some of them require a password to enter (that can change every week); others are camouflaged by a fake facade (like the Atlantic Flower shop, or Frank’s, where you enter through a phone booth). In the last decade in Buenos Aires a revival of this modality arose, maybe to contrast with a trend of too much display, and the "window" bars and restaurants of the previous decade.
A differential factor when comparing with a traditional bar is the bartending. If anything defines these redoubts is their premium bar with author proposals and classic drinks of high quality
(When challenging 2020 arrived, heavy commercial restrictions were imposed in B.A Argentina, and re-invention was at hand for a business already defined by Innovators… Premium drinks were then delivered in jars with addendum notes for proper ways to serve them).
Photo credit:
Hashtags
&Wine
