They can speak volumes and change minds. Persuade, convince, incite, seduce. The right words put together the right way can leap off a page and work wonders. But the wrong words thrown together can ruin something great – be it a message, a concept or a reputation. Laura Miller started Miller Works in 2007 with the goal of making words work for her clients. And that’s what Miller Works does. A Sout
h African writer/editor based in Hong Kong for the past 10 years, Laura is an author for Pearson in Hong Kong and Penguin in the UK. A keen photographer, runner and foodie, she also writes travel articles, gourmet columns and lifestyle pieces for a number of leading lifestyle publications such as AsiaSpa Magazine and Travel + Leisure. Laura’s clients include PR firms, international airlines and boutique hotel groups. She writes marketing materials ranging from brochures and newsletters, to press releases and websites. She crafts effective ad copy and helps hone brand identities. She also works on larger projects such as corporate histories, and is retained by several contract clients including Amanresorts. Laura holds a Master's Degree in Linguistics, and worked in-house in educational publishing before going freelance and broadening her client base.