AWW - Away With Words Copywriting

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AWW - Away With Words Copywriting AWW is a Freelance Copywriting service run by Lucy Cork In her spare time, Lucy is an avid photographer, yoga teacher and soon-to-be Mrs Leonard.

Lucy is a communications professional specialising in copywriting, brand identity and creative direction for non-profit organisations. She has seven years professional experience within creative and marketing teams at charities such as CAFOD, The Food Chain, Emerge Poverty Free, WSPA and War Child and has written copy for UNICEF, WWF, The British Heart Foundation and Shelter. Currently working as

a Copywriter at Mencap, Lucy is a key member of an exciting team and is involved in a large-scale outdoor advertising initiative, a hugely significant political campaign and is developing a new tone of voice document as part of the organisation’s brand guidelines. Prior to Mencap Lucy was Communications Manager at The Special Yoga Centre, a charity providing yoga therapy to children with developmental challenges and various special needs. Lucy qualified as a Sivananda yoga teacher in India in 2013 and a yoga therapist for children with special needs in 2014. Along with stints as a Reporter, online columnist, DM executive, PR assistant and copywriter agency-side, Lucy has amassed an impressive portfolio of work.

My Sunday. 🍃⌨🖱
16/07/2017

My Sunday. 🍃⌨🖱

And a Miso noodle pot to keep me going.....don't wake up River don't wake up!
27/06/2017

And a Miso noodle pot to keep me going.....don't wake up River don't wake up!

Looking through the finished article....
02/06/2017

Looking through the finished article....

Nothing like a bit of this. Home now and time to get back to it. As we enter into a busy summer period (and start worki...
20/04/2017

Nothing like a bit of this. Home now and time to get back to it. As we enter into a busy summer period (and start working on Christmas - I know how comms works....) if you need an extra writing hand you know where I am.

NEW BLOG POST: (Just a little one. Mainly a video actually.) With everything going on in the news this morning, it might...
09/11/2016

NEW BLOG POST: (Just a little one. Mainly a video actually.) With everything going on in the news this morning, it might help to distract you a little.
http://www.awwcopywriting.com/blog/2016/11/9/saving-ocean-giants

This week I am working with Marine Megafauna Foundation, a fantastic charity working to protect and conserve the large populations of marine megafauna found along the Mozambican coastline. If you don't know what marine megafauna is, don't worry, you're not alone. Megafauna are large marine species s...

02/10/2016

Unfolding my Centrepoint September Update this cosy Sunday. I wrote this one over the Summer - always nice to see it land on my doorstep knowing it will start making a difference to the charity - and young homeless people in the UK - from today.

A little down time in between jobs. While the baby naps.... ahhhh heaven. || Designers needing a Copywriter DM me! || ...
27/09/2016

A little down time in between jobs. While the baby naps.... ahhhh heaven. || Designers needing a Copywriter DM me! ||

Sketching out ideas for a new retention updates for a lovely project. Working with good designers is a dream. ...
23/09/2016

Sketching out ideas for a new retention updates for a lovely project. Working with good designers is a dream.

This week I've been working on some freelance writing for the homeless charity Centrepoint. I'm shocked at some of the s...
29/06/2016

This week I've been working on some freelance writing for the homeless charity Centrepoint. I'm shocked at some of the statistics I've been reading about young people affected by homelessness and the fact that despite all the chat in the news about nationalism and our so-called 'great country', we don't seem to look after ANY homeless person very well, regardless of their nationality. 83,000 young people, talented, creative, hard-working young people, are homeless every year in the UK. Without support, they are trapped. Sponsor a room and give someone the chance to get safe, better health and skills to find employment and eventually...a home of their own. 40p a day. Go on. http://www.centrepointroom.org.uk/

Beautiful
16/12/2014

Beautiful

Always constructive.
22/11/2014

Always constructive.

"If we can get under that heavy self, light a torch of awareness, and find our essence, our connection to the infinite a...
21/11/2014

"If we can get under that heavy self, light a torch of awareness, and find our essence, our connection to the infinite and every other living thing [...] then we can truly appreciate the privilege of life."

Courage: Shrugging off the world's crass judgements.
20/11/2014

Courage: Shrugging off the world's crass judgements.

Great copy from a Hoxton Vietnamese sandwich board tonight.
19/11/2014

Great copy from a Hoxton Vietnamese sandwich board tonight.

Three words
19/11/2014

Three words

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Unfolding my Centrepoint September Update this cosy Sunday. I wrote this one over the Summer - always nice to see it land on my doorstep knowing it will start making a difference to the charity - and young homeless people in the UK - from today. #charityfundraising #charitycopywriter #centrepoint

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