22/05/2022
Zauberhaft Reisen Teil II
Kvarken destinations
Two countries, a world of contrasts
Explore a variety of nature experiences, ac
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The Destination Kvarken project will help SMEs with focus on hospitality industry to reach out to new and bigger markets to achieve more growth and competitiveness. The inten-tion is to increase the amount of visitors in an area covering the domains of the following destination companies: Visit Vaasa, Visit Umeå, Höga Kusten, South Ostrobothnia Tourist Ser-vice, Visit Kokkola, Visit Jakobstad Region and Visit Kristinestad.
Through shared and coordinated measures for intensified marketing activities we aim to increase the amount of tour operators who include our destination in their supply. Further, the project aims at arousing media interest in order to gain more visibility for the destination. There is a conscious focus on digitalization, re-search and development, and the opportunities this offers for improving the competitiveness of the tourism industry in this region.
kvarken.org/kvarkendestinations