Story Mavericks LLC

29/09/2016

I love this excerpt from a book I am reading on business transformation. I can't help think of the current political environment including the many vitriolic post i see daily on Facebook on candidates for president of The United States.

"What we tend to remember, what we appreciate, what we prize, are gestures of concern and compassion that introduce a touch of humanity into the all-too-bloodless calculations that so much of twenty-first century commerce and modern life."

26/09/2016

Finding It (Your Purpose) is part of an exciting journey.

Each one of us can find purpose and bring it fully to our work and to our lives. It starts with discovering your unique gifts and then growing them in everything you do. When we find our purpose or it finds us, we come alive.

22/09/2016

While working on a new project I returned again to one of the best business books ever written ! I came across one simple sentence that all business owners (wanting to be special) should aspire to. " MAKE THE CUSTOMER'S MOST MEMORABLE EXPERIENCES HIS/HER MOMENTS WITH YOU. Some Food for thought !

21/09/2016

The Experience Economy comes to parking garages. I'd seen this one before but it popped up again in a new research project on customer experiences & storytelling.

ps. Our home base is Saratoga Springs, NY... A new parking garage is being considered by city leadership. Michele Madigan :):) Why Not ?????

http://www.1111lincolnroad.com

16/09/2016

HOW MUCH OF THE US WORK FORCE LOVES THEIR JOBS ??? TAKE A GUESS...
Gallup's extensive research shows that employee engagement is strongly connected to business outcomes essential to an organization's financial success, such as productivity, profitability and customer engagement.

Engaged employees support the innovation, growth and revenue that their companies need.

Answer: 31%... It's time to Rock Your Employees !

16/09/2016

ESPECIALLY FOR ALL MY RETAIL FRIENDS !! LEARNING FOR ALL BIZ PEOPLE.

Check out this New York City Boutique that understands the power Storytelling and Customer Experience Design.

AS WE SAY AT STORY MAVERICKS- The Story is The Experience !

http://thisisstory.com

Re-inventing Retail

09/09/2016

Food for thought in todays world of me & I......

04/09/2016

Joseph Campbell is one of my favorites to study & research to move my storytelling skills to the next level.
This quote figures into something new coming from Story Mavericks ! Stay tuned !

19/07/2016

Interested in Storytelling and Customer Experience Design ? Do Join Us.

09/04/2016

Was on the other side of the camera this week at a press conference to introduce The Saratoga Springs Lion's Club 'Honor A Vet' Program.

Visit... HONORAVETERAN.US for the program details.

09/03/2016

Yea we are still doing the storytelling thing and having a good time at it. Today we took a few seconds to capture a photo of The MadAddie Leadership Team, who shared their story on video with us. These peeps are MAD.... but extremely talented and creative..

31/12/2015

We've been on a little sabbatical from Social Media....See you in 2016.

08/10/2015

We're still here ! It's been a crazy month of the unusual. See ya soon.

02/09/2015

"Businesses must invest in defining not only a positive experience but also a wonderfully shareable experience."

Good to see an increasing number of management positions directly addressing what customers really want.

A great opportunity for all businesses as far too many companies stuck in the old way of marketing.

Director Customer Experience in Waltham, Massachusetts - RetirementJobs.com FRESENIUS CORE VALUES: Fresenius Medical Care is a people business. Our success depends on having the best and brightest employees, and helping them attain their personal and professional goals...

25/08/2015

Sorry but most businesses still don't get the fact that goods and services are no longer enough to differentiate or even be profitable. Welcome to The Experience Economy !


http://beyondphilosophy.com/could-you-be-left-behind-by-the-experience-economy/

Seventeen years after the prophetic Pine & Gilmore book and HBR article “Welcome to the Experience Economy” published, we see their concepts gaining momentum

19/08/2015

Love this ! From Brian Solis.

"I would like to shift the focus away from conversations like ‘content marketing versus social media marketing’ and towards creating experiences that embrace the audience and that make them walk away saying, “that was amazing.”

19/08/2015

Just came across this comment while doing some research & Learning.

"Everybody is trying to be the special snowflake in the blizzard and not enough people are focusing on determining why people should even care about their brand’s content in the first place."

18/06/2015

Check Out this site ! especially for our dog loving friends….

Came across this company while listening to a marketing podcast. Notice the sense of purpose driving the business. (Taking care of dogs-rescue dogs/shelters etc.)

Love the site language. Perfect !

I found out they have two full time people just to delight & surprise customers. "Customer Surprise" is a critical element to incorporate into customer experience design.


https://barkbox.com

Get a monthly box of treats, toys & products for your pup! Plans start as low as $19/month, all treats made in USA or Canada and we donate 10% of profits support rescue groups!

27/04/2015

A great piece on Experience Design. Let's be clear….People want more today that just the stuff you sell or the service you provide. This is a great example of one aspect of "The Experience Economy".

Check out these buildings !

LEDS are environmentally friendly lights that are turning up everywhere these days. David Begnaud reports from a company that’s come up with a creative use of this technology in architecture.

22/04/2015

Here's the official video trailer for the story (book) "She Called Him Raymond" by author Ray O'Conor.

Here's a comment from a professional writer and International Journalist.
Ray,
"If the book is even half as powerful as the video, you’ll have a story for the ages. I’m looking forward to next month’s launch."

A True Story of Love, Loss, Faith, And Healing. Book Author- Ray O'Conor Book Launch May 8th Visit shecalledhimraymond.com for details Video Trailer produced...

22/03/2015

We had access to some great footage working on the book video trailer for "She Called Him Raymond." by author Ray O'Conor. Book release date is May 8th, 2015. Pre-order date and details will be announced soon. Visit shecalledhimraymond.com to sign up for updates.

14/03/2015

Our next video story... About a book project featuring two people from "The Greatest Generation."... Stay tuned.

11/02/2015

Love the thinking on Storytelling, Customer Experience and Purpose driven business activity.

http://bit.ly/1DitRre

Lorraine Twohill, Google’s senior vice president of global marketing, describes what has and hasn’t changed for marketers trying to connect with customers. A McKinsey Quarterly article.

09/02/2015

We celebrate our anniversary with a brand new website.

http://storymavericks.com

09/02/2015

We continue the tour ! January 2015 marks our 28th Anniversary as a video storytelling company. We believe it's all about inspiring hearts & minds with story and compelling experiences ! Thanks to all who have been a part of our journey. It's been a great ride so far.

http://storymavericks.com/story-mavericks-show-must-go-tour/

The SHOW that we call Story Mavericks is back on tour for our 28th Year of Business. First, a heartfelt Thank You to all our customers who have partnered with us during our journey. A special shout out to The Fort Miller Company, our first corporate customer. They’re still with us. The Show M…

23/11/2014

Welcome to The Experience Economy !

Rumors of the mall's death may be overexaggerated. As Amazon, and online sales eat into profits, indoor malls are countering with a new kind of tenant -- entertainment destinations -- that could change how we shop.

16/10/2014

Interesting debate on cost of games regardless of the experience.

Football teams across the country have overhauled their stadiums with upgrades that might just make you forget there's a game on the field

16/10/2014

Reporting to the Executive Director, the Senior Director, Communications and Customer Experience is a key member of the New York Cares senior management team. S/he will be responsible for refining and strengthening uniform

18/09/2014

Customer service is only one element of a great customer experience…but an important one. It's been 5 days since I sent a note to a shoe company about a defect in their shoes. According to the correspondence I've received to date they are still trying to figure out what department handles my complaint. Really !!!!!!

More than half of U.S. customers switched service providers in the last year due to poor customer service experiences.

15/09/2014

I'm still here !!! Some thinking from a favorite author. (Mavericks at Work & Practically Radical)


http://time.com/3378718/this-is-what-customers-really-crave/

According to the co-founder of Fast Company