Style Me Up!® is an international fashion-forward brand for creative tweens founded on the concept of empowering girls through Design-It-Yourself activity sets and products. Style Me Up! is dedicated to providing kids and tweens with the tools they need to create and define beauty and style for themselves through combining DIY with the latest fashion trends. has big news! The line is beyond excite
d to introduce their new collection of charm bracelets: Charmazing™! Trendsetters can design, wear and share personalized trendy charm bracelets for ages 8 +. Charmazing provides tweens with more than 100 different charm designs from 11 unique themed collections categorized in two worlds, Karma (positive energy) and Nature (powerful energy). Available exclusively at Toys“R”Us® stores nationwide and online at Toysrus.com beginning October 15, Charmazing offers young designers the chance to create custom charm bracelets, which they can wear, share and gift. Additionally, kids can scan their Charmazing charms into a virtual Charmazing world where they can trade with friends and connect with other fashionistas via the inventive new FREE Charmazing app. Activate your “charma”, uplifting notifications which help you maximize your points to become the ultimate charmaster. Discover 5 levels of fashion-adventure, 14 different challenges, and 24 unique avatars within the app. For more Charmazing info, videos and creative tips, visit the official website http://charmazing.com/