Your ideal holiday home in just a few clicks - precisely tailored to your needs!
26/01/2025
People don’t even buy a cup of coffee without reading reviews online about the coffee place.
Yes, that’s how it works nowadays.
Interested in buying/eating/experiencing something?
Let’s look up what others have to say about it.
Oh cool, they recommend it, I’ll try it too!
It’s called ‘social proof’.
So, you can surely imagine the ‘search’ people do before booking a holiday home.
Want to make the most of your property?
You have to get people talking about your vacation home!
Okay let’s do a quick list of benefits of reviews to convince you further:
· Reviews increase bookings
Don’t believe us, look at these figures from a recent study (PhoCusWright):
- 83% of participants said reviews helped them choose the right place
- 53% said they do not book a place without reading reviews
- 80% of travelers said they read 6 to 12 reviews before booking
· Reviews build trust
Social proof helps your potential guests feel comfortable and trusting of your services.
· Reviews help improve your business
They will also highlight the unique features of your rental which will help you earn more bookings.
Good reviews validate that the host is doing something right.
· Reviews help you rank higher in online booking websites
These websites use reviews to determine a property listing’s visibility in their search engine results.
The more positive your reviews, the more front and center you become.
Don’t forget reviews can become powerful marketing tools.
Stay tuned as we explore how to get guests to do the talking for you!
