Project "One Destination Two Countries"
Lead Partner is Uzunkopru Chamber of Commerce and Industry, Republic of Turkey
Partner: Haskovo Chamber of Commerce and Industry, Republic of Bulgaria
The main aim of the project is developing the tourism industry in the region with current strenghts and changing market structures by focusing on one of the rising tourism trends named "Border Tourism", whic
h creates destinations, including border countries in a region. The partners will increase their planning and marketing capacity with training programs, will work together developing a marketing plan for Border Tourism, jointly develop border tourism promotional materials and focus on marketing activities in the final implementation phase of the project. Based on these specific activities, the project will contribute to the attractiveness using the strengths of the region, will contribute to the cross-border tourism potential with common destinations and will increase the networking by creating a cross-border marketing initiative.
