This Is Canada

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Banff, AB
This Is Canada

Discover Banff, Jasper, Lake Louise, & Whistler in Canada's Western Mountain Region.

The Most Canadian Destination in the World
Located in Canada's largest National Parks and home to some of the world’s most unspoiled wilderness, you will be hard pressed to find more scenic landscapes or truer mountain experiences. From chasing lakes to hitting the slopes at one of our world-class ski resorts to teeing off at one of our famed golf resorts

or ice climbing a frozen canyon, the True North in Western Canada delivers an authentic mountain escape for all! Book your mountain vacation in Western Canada where you’ll experience the ultimate mountain destinations: Banff, Jasper, Lake Louise, and Whistler. The This Is Canada campaign is a collaboration between Fairmont Hotels & Resorts, Destination Canada, Travel Alberta, Banff/Lake Louise & Jasper Tourism, Marmot Basin, SunDog Tours, Yamnuska, CMH Heli Ski and the Banff Gondola. Designed to bring the authentic, Canadian mountain experiences suited to every adventure traveler's style.

08/19/2024

Views from every angle. 📸

08/16/2024

That first glimpse after the alpine ascent—just enough of a tease to keep you pushing for the summit. 🏔️

Which hike are you hoping to get in before the end of summer?

08/09/2024

Blue stealing the show 💙

05/24/2024

Road trip from Vancouver to Whistler! From stunning coastal views to majestic mountains, this journey is pure magic. And the adventure doesn’t stop there—continue exploring the beauty of the BC and beyond. Who’s ready to hit the road?

🔗 Exploring the Coast Mountains: A Road Trip from Vancouver to Whistler blog: https://bit.ly/4dRsAxL

🎥: Destination British Columbia

04/22/2024

Celebrate Earth Day with us at This is Canada! 🌎

Let’s get our green on! Whether it’s choosing reusable over disposable, or exploring nature with care, every little action adds up to big changes. Dive into the beauty of eco-conscious living and help us protect our spectacular planet. Ready, set, sustain!

04/18/2024

Looking for the perfect way to spend your summer days? 🏌️‍♀

Take our quiz to discover which of our top golf courses in Canada suits your personality – your next tee time could be at one of these beautiful spots: Fairmont Banff Springs, Fairmont Jasper Park Lodge, or Fairmont Chateau Whistler!

Take the quiz now: https://tinyurl.com/golf-quiz

03/17/2024

St. Paddy's has us thinking green(s). 🍀⛳

01/30/2024

Mountains as far as the eye can see 🏔️

12/07/2023

A roaring fire truly completes the festive scene, adding warmth and ambiance to the twinkling lights and sparkling decorations of Christmas. It's the perfect backdrop for holiday cheer and cozy moments with loved ones.

📍 Larkspur Lounge
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The perfect spot to curl up in front of the roaring fireplace, our main lobby lounge, Larkspur, offers a warm and welcoming atmosphere to enjoy comforting fare.

10/31/2023

Happy Halloween from Canada's Western Mountain Properties! 🎃👻

10/27/2023

Fairmont Jasper Park Lodge is gearing up for its annual 'Christmas in November' celebration. From decadent dining to live entertainment and more - it truly is a sight to behold!

10/26/2023

Not long until the blue lakes freeze over and become epic skating rinks! Can you name the lake below? ❄️⛸️

10/26/2023

Goodnight from the stunning town of Whistler! We'll be dreaming of skiing and snow - how about you?

10/24/2023

Who has snowmobiling up a mountain on their winter to-do list?! ❄️☃️

This winter explore the Canadian Rockies with Discover Banff Tours and their awesome snowmobiling experiences.

10/23/2023

More snow is in the forecast in the Canadian Rockies this week!

Here's a look at Lake Louise last week! Are you looking forward to the magic of winter?!

10/20/2023

Just a reminder that Banff National Park will look like this in a couple of months!

📷: Banff & Lake Louise Tourism

10/19/2023

Imagine yourself sitting right here, with a glass of bubbly in hand and enjoying the views of Cascade Mountain in Banff National Park. ⛰️

10/17/2023

Time for a little wellness break?! We hear the in Whistler is the perfect spot!!

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10/13/2023

Picture perfect moments in Jasper National Park. Will you be visiting Jasper this autumn?

#📸: ⁣
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10/12/2023

Just a sweet reminder that Lake Louise will look like this soon enough 😍❄️⛷️

10/11/2023

Those mountains will be covered with snow soon enough! ❄️⛷️

09/29/2023

Fall, flannel and a paddle at Fairmont Jasper Park Lodge! It's the perfect trio!

09/28/2023

📍 SAVE THIS POST FOR YOUR UPCOMING LARCH HIKES

As fall approaches so does the much-anticipated Larch Season in Banff National Park, where the golden hues of Larch trees adorn the upper mountain slopes creating jaw-dropping hiking trails.

So don’t put away those hiking boots just yet! Here’s our top picks for to see the golden larches this fall:

🥾 Larch Velley | 8.9km | 604m elevation gain
🥾 Sentinel Pass | 11.1km | 799m elevation gain
🥾 Consolation Lakes | 7.4km | 323m elevation gain
🥾 Lake Agnes | 7.4km | 435m elevation gain
🥾 Saddleback Pass | 7.4km | 595 elevation gain

09/27/2023

Happy Wednesday!

This shot was taken on a Maligne Valley Sightseeing Tour this week! Name the iconic spot in the comments below! 👇🏻

📷:

09/26/2023

Spot Banff's wild locals- big and small! 🐿🐾

Visit some of the best places in Banff National Park with to view all walks of wildlife, from elk, bear, & bighorn sheep to some of the smaller national park residents.

Can you guess how many different species of mammals live in Banff National Park? 🤔

📷: Stevin Tuchiwsky

09/25/2023

Unplug and unwind at the Scandinave Spa in Whistler!

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09/22/2023

Tomorrow is the first day of fall! Cue the hot apple cider, warm fuzzy socks and of course a road trip down the Icefields Parkway.

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09/21/2023

Have you ever taken a horse drawn sleigh ride around Lake Louise? With winter quickly approaching this iconic adventure from will leave you with ever-lasting memories.

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09/20/2023

September skies in Jasper’s Dark Sky Preserve.✨

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09/19/2023

Come along for a walk through this year’s ’Art in Nature Trail’ on the Bow River.

The outdoor art exhibition presented in collaboration with will be on display until September 30th and features over 65+ pieces of work from local Bow Valley artists.

📷: Banff Lake Louise Tourism

Address

405 Spray Avenue
Banff, AB
ABT1L

Website

https://bit.ly/_thisiscanada_learnmore

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Hit save on this post! We’ve rounded up the best fall hikes in Whistler! #thisiscanada #travelinspo #fyp

Are you ready for Christmas?! Tag your jolliest friend below! 👇 🎄🎅#ThisIsCanada #christmas

Reflections giving all types of feels. #ThisisCanada #AdventureHere

Lake days are the best days, especially when you’re surrounded by soaring mountains peaks! #ThisIsCanada #AdventureHere

Take a moment to enjoy the views ☀️🏔️#ThisIsCanada #CanadianRockies

It’s giving cosmic vibes…✨ Check out our "Which Hotel Should You Visit Based on Your Zodiac Sign" Guide: https://bit.ly/3LncXRH

Road trip from Vancouver to Whistler! From stunning coastal views to majestic mountains, this journey is pure magic. And the adventure doesn’t stop there—continue exploring the beauty of the BC and beyond. Who’s ready to hit the road? 🔗 Exploring the Coast Mountains: A Road Trip from Vancouver to Whistler blog: https://bit.ly/4dRsAxL 🎥: Destination British Columbia #ThisIsCanada #Whistler #Vancouver #TravelCanada #CoastalMountains #RoadTrip

St. Paddy's has us thinking green(s). 🍀⛳ #stpatricksday #golf #thisiscanada #mountaingolf #golfseason

Starlit serenity at Lake Louise ✨#LakeLouise #ThisIsCanada #NorthernLights

More snow is in the forecast in the Canadian Rockies this week! Here's a look at Lake Louise last week! Are you looking forward to the magic of winter?! #LakeLouise #AdventureHere #ThisIsCanada

Just a reminder that Banff National Park will look like this in a couple of months! 📷: Banff & Lake Louise Tourism #BanffSprings #MyBanff #ThisIsCanada

Just a sweet reminder that Lake Louise will look like this soon enough 😍❄️⛷️ #ThisIsCanada #LakeLouise #BanffNationalPark

Fall, flannel and a paddle at Fairmont Jasper Park Lodge! It's the perfect trio! #JasperParkLodge #ThisIsCanada #AdventureHere

📍 SAVE THIS POST FOR YOUR UPCOMING LARCH HIKES As fall approaches so does the much-anticipated Larch Season in Banff National Park, where the golden hues of Larch trees adorn the upper mountain slopes creating jaw-dropping hiking trails. So don’t put away those hiking boots just yet! Here’s our top picks for to see the golden larches this fall: 🥾 Larch Velley | 8.9km | 604m elevation gain 🥾 Sentinel Pass | 11.1km | 799m elevation gain 🥾 Consolation Lakes | 7.4km | 323m elevation gain 🥾 Lake Agnes | 7.4km | 435m elevation gain 🥾 Saddleback Pass | 7.4km | 595 elevation gain #LakeLouise #AdventureHere #ThisIsCanada

September skies in Jasper’s Dark Sky Preserve.✨ 🎥: @gerardkarlphoto #MyJasper #VentureBeyond #ThisIsCanada

Come along for a walk through this year’s ’Art in Nature Trail’ on the Bow River. The outdoor art exhibition presented in collaboration with @carterryanproductions will be on display until September 30th and features over 65+ pieces of work from local Bow Valley artists. 📷: Banff Lake Louise Tourism #BanffSprings #MyBanff #ThisIsCanada

Soaking in the last days of summer. 🏔🏰🌲 #BanffSprings #ThisIsCanada #BanffNationalPark

Have you seen anything more stunning than Lake Louise on a sunny day?! #LakeLouise #ThisIsCanada #BanffNationalPark @Fairmontcll

Let's make a splash at Fairmont Chateau Whistler this week! 💧🌊⛰️ #WeAreWhistler #ThisIsCanada #FairmontHotels

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Our Story

Located in Canada's largest National Parks and home to some of the world’s most unspoiled wilderness, you will be hard pressed to find more scenic landscapes or truer mountain experiences. From hitting the slopes at one of our world-class ski resorts to snowshoeing in the moonlight or ice climbing a frozen canyon, the True North in Western Canada delivers an authentic mountain escape for all! Book your mountain vacation to Canada’s Western Mountains, where you’ll experience the ultimate adventure destinations: Banff, Lake Louise, Jasper and Whistler. The True North Canada campaign is a collaboration between Fairmont Hotels & Resorts, Travel Alberta, Edmonton, Calgary, Banff/Lake Louise & Jasper Tourism, Marmot Basin, SunDog Tours, Yamnuska, CMH Heli Ski and the Banff Gondola. Discover your backyard, discover your true north.