EM Adventure Marketing

EM Adventure Marketing Marketing & PR consultancy specializing in transformational adventure travel. Fellow of the RCGS.

We are a boutique Marketing Communications and Public Relations Consultancy for the Travel and Tourism Industry specializing in 'transformational' travel experiences.

Oh Canada, how much we love you! You’re welcoming, diverse, accessible, affordable and truly beautiful!  *well, since we...
05/01/2025

Oh Canada, how much we love you! You’re welcoming, diverse, accessible, affordable and truly beautiful!

*well, since we are unable to share this CBC feature we decided to share it in this format.

Looking for the best vacation spots in Canada? Our fellow Canadians have some great ideas for you!

This year, many people have decided to spend their travel dollars in Canada, given tensions with our friends south of the border, the popular CBC radio show, The Current, set out to build a Canadian travel guide.

Loyal listeners sent more than 2,000 suggestions of places to visit, which they whittled down to a shortlist of 20 destinations. Here are the top 10. Look today’s article to see them all.

Note that Destination Canada and the provincial and territorial tourism offices also have great websites, should you want to explore more regions and sites.

Happy holiday planning! 🇨🇦

*Oh, personal favourites are close to our home(s), Tofino and Québec. The beautiful Maritime provinces are also very unique. You can’t beat the genuine and friendly hospitality!

« Onze randonneuses, deux femmes guides, six porteuses et cuisinières… En juillet 2024, un groupe 100 % féminin s’attaqu...
04/30/2025

« Onze randonneuses, deux femmes guides, six porteuses et cuisinières… En juillet 2024, un groupe 100 % féminin s’attaquait au trek du Salkantay, trajet moins fréquenté que le célèbre chemin de l’Inca pour se rendre au Machu Picchu. »

Merci Anne Pélouas pour ce
Superbe article sur ton incroyable voyage de trekking au Pérou avec Alpaca Expeditions Travel Peru.

Pour lire l’article visiter le cahier voyage de la Presse du mercredi 30 avril 2025.

Les détails:
Quand ?
Le trek du Salkantay 100 % féminin est offert de mai à octobre.
Combien ?
995 $ US (environ 1425 $ CAN). D’une durée de 7 jours et 6 nuits, le trek se fait en groupe d’un maximum de 16 personnes.
Où ?
Prise en charge à partir de Cusco.
S’y rendre :
Air Canada et Air Transat offrent des vols directs Montréal-Lima.
Copa Airlines propose un vol Montréal-Panamá-Lima. Ensuite, LATAM Airlines offre un vol Lima-Cusco.

Consultez le site d’Alpaca Expeditions pour plus d’information.

https://www.alpacaexpeditions.com

Thank you Anne Pelouas for this fabulous article about Peru and Alpaca Expeditions Travel  Peru. Merci Anne Pélouas pour...
04/30/2025

Thank you Anne Pelouas for this fabulous article about Peru and Alpaca Expeditions Travel Peru.

Merci Anne Pélouas pour ton superbe article au sujet de ton incroyable aventure au Pérou.

Onze randonneuses, deux femmes guides, six porteuses et cuisinières… En juillet 2024, un groupe 100 % féminin s’attaquait au trek du Salkantay, trajet moins fréquenté que le célèbre chemin de l’Inca pour se rendre au Machu Picchu.

Attention ladies, female adventurers and trekking enthusiasts! We must tell you again about this empowering adventure. Y...
04/09/2025

Attention ladies, female adventurers and trekking enthusiasts! We must tell you again about this empowering adventure.

Yukon-based sustainable adventure and trekking specialist, Terre Boréale in launching a “Women-Only” Wilderness Trekking Adventure along the historic and stunning Dempster Highway, July 11–20, 2025

This epic 8-day trek cuts through one of North America’s last truly wild frontiers—stretching deep into the Arctic landscape, beyond the Arctic Circle. It offers spectacular views of the tundra, soaring peaks (glowing under the midnight sun) and the pristine beauty of the Tombstone Territorial Park which offers a surreal natural escape. It offers a world few have seen. Amazing food and comfortable accomodation is part of the adventure too!

Led by skilled and experienced female guides with deep wilderness knowledge, this small-group journey is designed to empower women through shared adventure, connection, and discovery. Women feel safe, supported, and deeply inspired in their company.

Ladies, this is your time!
Go explore on your own and see how good you’ll feel!

For more information visit,
terreboreale.com

(https://terreboreale.com/tour/along-the-dempster-highway/)

The world is ditching the US for Canada and we are thrilled to welcoming visitors with open arms and hearts. 🇨🇦 🫶
04/01/2025

The world is ditching the US for Canada and we are thrilled to welcoming visitors with open arms and hearts. 🇨🇦 🫶

Rising costs, visa uncertainty and the Trump effect are leading holidaymakers to consider switching the US for its northern neighbour. Could this be its time to shine?

Oh, Greenland, beautiful Greenland, show us what you are made of. You are you, uniquely you, and please stay that way!
03/13/2025

Oh, Greenland, beautiful Greenland, show us what you are made of. You are you, uniquely you, and please stay that way!

In a digital age where Artificial Intelligence is changing our lives, Greenland would like to celebrate its own version of AI - Authentic Intelligence. It's ...

The solo female travel market is the biggest in the industry worlwide. There are plenty of destinations to chose from so...
03/12/2025

The solo female travel market is the biggest in the industry worlwide.

There are plenty of destinations to chose from so why not consider Peru?

Solo female travel offers freedom, empowerment, and personal growth—and Peru is an incredible place to experience all of that.

From breathtaking landscapes to rich cultural experiences, here’s why Peru (and one of my clients, Alpaca Expeditions) is a great choice for women.

1. Supportive & Safe Guided Adventures
*Trekking to Machu Picchu with Alpaca Expedition means you’re never truly alone, their local female guides ensure a safe and supportive journey, with a women led team dedicated to comfort smd safety.
*Small group tours allow for camaraderie with like-minded travelers while still enjoying the independence of solo travel.

2. Confidence-Boosting Challenges
*Trekking the Salkantay Trail can be challenging but it’s an empowering achievement that builds confidence and resilience.
*Overcoming high-altitude hikes and rugged terrain is a rewarding experience that proves your strength and capability.

3. Authentic Cultural Connections
*Meet Indigenous communities, learn from Quechua women weavers, and experience Andean traditions firsthand.
*Traveling solo often leads to deeper cultural immersion, as locals are more likely to engage in meaningful conversations.

4. Ethical & Female-Friendly Travel
*Alpaca Expeditions is committed to responsible tourism, supporting local communities and employing female porters—one of the few tour operators in Peru to do so.

5. Hassle-Free Planning & Local Expertise
*Traveling solo doesn’t mean planning alone—operators take care of logistics, permits, and accommodations so you can focus on the experience.
*Solo travelers often appreciate guided treks for added security and peace of mind in remote areas.

6. A Welcoming & Diverse Travel Community
*Peru attracts adventurous travelers from around the world, making it easy to connect with fellow hikers and make new friends along the way

7. A Life-altering Experience
*Standing at Machu Picchu after days of trekking is an unforgettable moment of accomplishment, made even more special when experienced on your own terms.
*Solo female travelers often describe their journey in Peru as life-aftering—an experience that fosters confidence building, independence, self-discovery, and a deeper appreciation for the world.

Ready to Embark on a Solo Adventure? You can find great recommendations right here.

EF Go Ahead Tours and Alpaca Expeditions are tapping into the growing demand for women-only travel experiences.

We did it—and we had a blast!  Our small but mighty Vancouver RCGS Fellow delegation took the plunge into the frigid Pac...
03/09/2025

We did it—and we had a blast!

Our small but mighty Vancouver RCGS Fellow delegation took the plunge into the frigid Pacific Ocean today.

A huge thank you to Canadian Geographic for organizing this meaningful initiative—for the love of Canada, Canadian Geographic and the Royal Canadian Geographical Society’s research and educational initiatives, including the .

I’m just $80 short of my $300 fundraising goal—thank you for your support! 🇨🇦🙏 To donate see here:

https://donate.rcgs.org/fundraisers/elysemailhot

Special thanks to my Fellow Polar plungers, Melanie Knight & Ruby Banwait, my supportive sister Diane Ebner and my dear friend and photographer extraordinaire Helen Brown, and others who were with us in spirit!

Looking for travel inspiration? Check out this fantastic list of lesser-known destinations!Fellow Canadians, take note—b...
02/13/2025

Looking for travel inspiration? Check out this fantastic list of lesser-known destinations!

Fellow Canadians, take note—beautiful Newfoundland and Haida Gwaii are featured on the list. Something to consider as many of us are exploring alternative travel plans.

From bubblegum-coloured lakes in Australia to a solar-powered safari camp in Botswana, these are BBC journalists' top destinations this year.

Who doesn’t like Rick Steve? Fun read!
02/06/2025

Who doesn’t like Rick Steve?
Fun read!

Travel writer Rick Steves’ adventures on the Hippie Trail from Istanbul to Kathmandu made him think differently about the world. He says others should seek out mind-expanding travel, too.

Like many other small 🇨🇦businesses across the nation, we are deeply concerned about the current state of affairs with ou...
02/04/2025

Like many other small 🇨🇦businesses across the nation, we are deeply concerned about the current state of affairs with our southern neighbor—our biggest trade partner and friend. In these unsettling times, we believe it’s more important than ever for Canadians to stand together.

I’d like to encourage friends to consider spending their holiday budget within our great country—we have so much to offer from coast to coast to coast. Now is the time to support Canadian adventure providers and operators by exploring closer to home or, if you prefer, anywhere but south of the border for now. Of course, Mexico remains a great ally and destination.

We are currently working with incredible clients based in BC, the Yukon and on Canada’s East Coast. Let me know if you’d like to learn more about them—or feel free to check out my posts.

I appreciate, respect, and love my American friends, relatives, industry colleagues, and the tourism operators I currently collaborate with, and I sincerely hope you understand our stance.

What strange times we live in! Let’s hope this doesn’t last too long. 🙏🇨🇦

01/20/2025

The mountains are calling and we must soon answer the call.

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North Vancouver, BC
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