Play it Loud Music is a boutique Management & Creative Services Company. We bring a business approach to music and musical approach to business.
Play it Loud Music was established in 2006 by music entrepreneur Aaron Bethune. With a life long passion for music, an entrepreneurial spirit, and a background in music performance, Aaron has gained a unique perspective into the power of music and those that create it. In recent years Aaron's book Musicpreneur: The Creative Approach to Making Money in Music has become a text book at select univers
ities and music institutions worldwide. Music is at the core of the company; however, over the years we have expanded into other industries, always bringing our musical perspective with us. Music is not limited to one industry, it is a part of everyone's life. It is a backdoor to your subconscious mind. It creates the soundtrack of our lives and gives a voice to the feelings we would otherwise find hard to express. Like a brand, music represents us and tells people about who we are. Within seconds music can make us feel something. It brings us together, breaks down barriers, sees no colour, offers an escape from our reality and helps us feel what others are going through... brings us closer together. Harnessing the power of music, understanding its innate ability to build a following and create valuable experiences, is transferable to any industry. Play it Loud Music uses this approach to develop business opportunities, build brands and establish artistic careers inside & out of the music business. Value & fun is added at every step of the way. If you have any questions or want to know how we can work together, don't hesitate to get in touch. Aaron Bethune
Founder
Aaron Bethune started Play It Loud Music in 2006, dedicating his career to supporting musicians in this ever-changing industry. He recently published an incredible book called Musicpreneur: The Creative Approach to Making Money in Music. Written for working musicians, and absolutely packed … Continu...
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Steve Azar & The King's Men Delta Soul record releases on 08.11.2017. Exclusive and limited merch found here - http://ow.ly/FI0I30dSk7N
The story of Steve Azar with band members of B.B. King, Elvis Presley & Little Milton, making a record at Club Ebony.
7 Tips To Kick Your Career Into A Higher Gear - http://ow.ly/Dh30303AeXp
With summer coming to a close soon, now is the perfect time to kick your career into a higher gear. Here’s how.
Questlove Partners with Pandora, Announces Weekly Radio Show Questlove Supreme - http://ow.ly/ONj0303AeOL
The Grammy-winning musician has joined Pandora as a strategic advisor and their first artist ambassador.
The Biggest Labels In the World Just Started a Spotify-Based Music Competition - http://ow.ly/o5uo303AerV
The 3 major labels have teamed up with Norwegian-based Nordic World for a brand new TV musical competition that will have tracks available on Spotify.
How A Fan On Social Media Saved This Grammy Nominee’s Music Career - http://ow.ly/gqjM303AeIe
Singer Shanice was planning to quit the business, but one of her fans made her do a 180.
How Pandora Could Turn a Profit Where Spotify Hasn't Been Able To - http://ow.ly/oFZ7303AeDa
Pandora is launching its on-demand service soon, and it could get better deals from music labels than rivals like Spotify or Apple.
Why Does Spotify Pay Out Such A Terrible Per-Stream Rate? The Answer Is More Complicated Than You Think - http://ow.ly/v5BL303AemL
The Future of Live Music Event Ticketing - http://ow.ly/HbG3303Ae3e
Ticket Resale? No, Says Japanese Music Business - http://ow.ly/ivkH303Aeer
Four industry associations, 116 artists and 24 festivals have lent their support to , which is calling for an end to ticket touting in Japan.
World’s First Ever Music Edutainment Channel / Streaming Music College - http://ow.ly/xJFp303Ae7M
Since the last couple of years, we have been witness to a soaring number of
Spotify Has A Big Wrinkle to Iron Out Before It Goes Public - http://ow.ly/aYxk303AdzU
An IPO could come next year.
'Bad for the Industry': Spotify's Artist Whisperer Troy Carter Slams Exclusives, Updates Company's Subscriber Total - http://ow.ly/1WZy303Adh1
Spotify's global head of creator services says "exclusives are bad for artists, bad for consumers and bad for the whole industry."
The Great Streaming War of 2016 - http://ow.ly/6IMw303y8lh
Filtering what’s happening in music to save you time, money and effort.
TAO Network Team Up With Boogie Shack Music Group to Offer Music Industry Blockchain Solution - http://ow.ly/XIDd303y8h6
TAO Network, the cryptocurrency based smart contract DAO platform specializing in offering solutions to the music industry has announced its latest...
7 Things Digital Marketers Can Learn from the Music Industry -http://ow.ly/TA2N303Adcs
Most marketers I know love music. Many of the big marketing conferences feature engaging musical acts, and plenty of playlists exist to increase...
Amazon Wants To Sell a Cheaper Music Subscription Service - http://ow.ly/ZRbs303y8qB
Spotify, Apple Music and everyone else cost $10 a month. Amazon wants to charge half of that.
Frank Ocean Just Went Independent And Ignited A Music Streaming War - http://ow.ly/oLMI303y6qK
Frank Ocean is now an independent artist and Universal Music Group is not happy about that.
Spotify Is Out Of Contact With All Three Major Labels - And Wants To Pay Them Less - http://ow.ly/RPr2303y6V3
Spotify is currently paying 55% of revenue to labels. It wants to reduce it.
A Creativity Summit with Soul - http://ow.ly/C49a303tAlu
It was Coachella for the mind and soul, a voyeuristic peak into the human condition, and the joy and curiosity that's awakened when humans...
Is Sleep Music a Real Genre? - http://ow.ly/SZby303tAog
Tunes for the unconscious are a hot music trend. But how do you assess songs you sleep through?
What Is YouTube Red Paying Artists? - http://ow.ly/98fo303wqmK
Employee Motivation: A Millennial’s Perspective - http://ow.ly/R44O303tlHN
The Standard | Defining The News
Musical Teenagers Sound Out Future Career Plans - http://ow.ly/9Dpa303tAd6
BUDDING stars of the music industry took part in a summer school last week to help them learn how to get into showbusiness.
Vevo Is Reportedly Looking To Raise $500 Million In New Funding - http://ow.ly/ZolL303txaZ
The online video giant needs cash to fuel its anticipated massive growth.
Pandora, Ticketfly Introduce Concert Recommendations - http://ow.ly/6x4W303txiq
Overnight Music News From Around the World: Monday, August 22 - http://ow.ly/w5Vd303twP0
Music Week brings you news, profiles and interviews on music artists from indie up and comers to world-beating talent.
Ambition Versus Gratitude for What You Have - http://ow.ly/7S64303tlk5
What to keep striving for and what to accept as-is?
From Novice to Expert: Knowing & Moving Through the Stages http://ow.ly/V0qZ303rKRW
Like everything else, learning follows its own pattern
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