What are the opening hours?

Monday 9am - 6pm Tuesday 9am - 6pm Wednesday 9am - 6pm Thursday 9am - 6pm Friday 9am - 6pm Saturday 9am - 5pm

Blade Motorcycle Group

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United Kingdom
Cheltenham
Blade Motorcycle Group

Motorcycles dealer representing Ducati, Harley Davidson, Honda, Triumph, KTM, Suzuki, Yamaha Wiltshire, Warwickshire. We know no boundaries!
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Established in 1995 we go back some years, and over those years we have grown as a business with experience and knowledge just as the brands we represent have grown with theirs. We are proud to represent nine iconic, industry leading motorcycle brands, ranging from Ducati, Harley Davidson, Honda, Indian Motorcycles, Kawasaki, KTM, Susuki, Triumph, and Yamaha. Covering a wide spectrum of all types

of models and engines sizes, accommodating something for everyone’s needs. With dealerships in Abingdon, Cheltenham, Swindon and Stratford Upon Avon, we span a wide area across a number of counties, ranging from Gloucestershire, Oxfordshire. We believe in delivering excellent customer service and experiences through our dedicated experienced and manufacturer qualified staff. Our staff are enthusiastic, friendly, approachable and passionate about everything Motorcycling and are continually developing to ensure we deliver only the highest level of customer satisfaction. We also proud to be owned by the Heritage Automotive Group, who’s experience and heritage goes back almost as long as ours does. They represent eight-car and van brands throughout the whole south-west, with eighteen retailers to choose from, we really have all your motoring needs covered.

14/11/2024

Take advantage of some great deals on clothing and accessories in our End of Season Sale! But hurry, once they're gone...they're gone!

Shop now: https://bit.ly/3NZs2Kr

14/11/2024

Capturing the spirit of a British classic, the new Bonneville T100 Icon Edition has an Aluminium Silver finish, enhanced by deep Sapphire Black accents on the tank and side panels, creating an understated and relaxed retro style.

Explore it here: https://bit.ly/4fzVTEU

13/11/2024

Save a fantastic £2,804 on the KTM 890 Adventure and get ready to face the adventure that awaits

Get the offer: https://bit.ly/3Yv9tUJ

12/11/2024

It’s not just where you’ve been. It’s where you’re going. And the new CMX1100 Rebel is built to take you there in unique, street cruising style.

Find out more - https://bit.ly/3Yl39xD

11/11/2024

When you ride the Ténéré 700 Rally you're riding the ultimate adventure bike for off-road riding.

Start your adventure here: https://bit.ly/3ChyjOY

11/11/2024

🍂 End of Season Sale Alert! 🍂

Now’s your chance to grab some great deals on motorcycle clothing and accessories on the Blade Motorcycles online shop during our End of Season Sale! But hurry, once they're gone, they're gone!

09/11/2024

Unmistakably Streetfighter. The new V2.

Discover more: https://bit.ly/48JycYx

09/11/2024

New Suzuki DR-Z4S
The compact 398cc, liquid-cooled, DOHC engine that powered the original DR-Z400 became known for its performance, but also its robustness and reliability. One feature that helped enable it to develop this reputation was its dry sump lubrication system, which helped give greater levels of ground clearance.

Find out more: https://bit.ly/3UH0FIV

08/11/2024

Carl is here to show you all of the exciting things we currently have in stock at our Honda showroom in Stratford-upon-Avon!

If you've spotted anything in the video you'd like to find out more about, you can give the team a call on 01789 208960 or pop in and take a look.

07/11/2024

ALL-NEW TIGER SPORT 800
Built for riders who crave both thrilling performance and long-distance comfort.

Discover it here - https://bit.ly/40akrA5

05/11/2024

Honda Fixed Price Service Plans cover everything your bike needs to stay in peak condition—all at a fixed price with no surprises.

Learn more about our service plans today!

03/11/2024

Make sure your Harley is winterproof by booking your winter service with our expert team today.

Book now - https://bit.ly/4eOStxU

02/11/2024

Designed for both comfort and style, this vest is perfect for those colder off-bike days.

Add some Ducati edge to your wardrobe and let your passion show—shop now! https://bit.ly/4hqv6gm

01/11/2024

Suzuki HAYABUSA 25TH ANNIVERSARY

This special edition model celebrates 25 years and 3 generations of the category defining hyperbike.

https://www.blademotorcycles.co.uk/suzuki/new-bikes/sport/hayabusa-25th

31/10/2024

👻 🎃 Happy Halloween from Blade Motorcycles! 🎃👻

31/10/2024

Triumph have just launched a new iconic collection.

Experience the exclusive Triumph Icon Editions. These 7 iconic modern classics are finished with a heritage-inspired design, premium detailing and unmistakable character.

Limited to one year only. Discover more: https://bit.ly/4e62Cpg

Address

Elgin Drive
Cheltenham
SN28DN

Opening Hours

Monday	9am - 6pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	9am - 6pm
Friday	9am - 6pm
Saturday	9am - 5pm

Website

http://www.blademotorcycles.co.uk/

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Videos

End of season sale gif

Take advantage of some great deals on clothing and accessories in our End of Season Sale! But hurry, once they're gone...they're gone! Shop now: https://bit.ly/3NZs2Kr

2025 Streefighter V2

Unmistakably Streetfighter. The new V2. Discover more: https://bit.ly/48JycYx

Honda Stratford Walkaround video November 2024 smaller

Carl is here to show you all of the exciting things we currently have in stock at our Honda showroom in Stratford-upon-Avon! If you've spotted anything in the video you'd like to find out more about, you can give the team a call on 01789 208960 or pop in and take a look.

H-D WINTER SERVICE RM Q4 NORTHERN EUROPE 8SEC 1-1

Make sure your Harley is winterproof by booking your winter service with our expert team today. Book now - https://bit.ly/4eOStxU

Ducati Scramber Full Throttle

The Full Throttle’s refreshed design blends heritage with modern flair. Discover it here - https://bit.ly/3ZW3I3e

KTM end of season sale

🟠 Don’t miss your chance to save up to £4,604 on selected KTM models at Blade Motorcycles in our end of season sale! 🟠 Check out the offers here and grab yourself an incredible deal today - https://bit.ly/3Yv9tUJ

Throwing it back to last Sunday to the Ducati Roadshow at Podium Place. What a great day and fantastic venue! #blademotorcycles #ducatioxford #throwbackthursday #ducati #bikercommunity

A massive THANK YOU to everyone who came out to our Big Blade Summer Bash in Swindon on Thursday evening! 🌞 Your energy and smiles made it a evening to remember. Check out these fun moments with our photo prop, comment below if you see yourself! 📸😄 Next stop: Blade Motorcycles Stratford! 📆 Thursday 25th July. 5pm - 8:30pm! See you there!

Bonneville T120 Elvis Presley Edition

The Bonneville T120 Elvis Presley Limited Edition celebrating the King of Rock and Roll and his Memphis Mafia Bonnevilles. With its classic design and rockin’ performance, it's a bike that'll have you all shook up! Don’t miss your chance to own a piece of motorcycle history. Secure yours now and ride like a legend 🤘https://bit.ly/4b8emG3

Harley-Davidson Brand Merchandise Specialist

🌟 Exciting Career Opportunity! 🌟 Are you passionate about Harley-Davidson and have a flair for retail? We’re hiring a Harley-Davidson Brand Merchandise Specialist in Abingdon! You’ll oversee inventory, create eye-catching displays, and ensure every product tells the Harley-Davidson story. Ready to ride into a new career? Apply now and be a part of our dedicated team - https://bit.ly/3XjaKhl

Senior Ducati Technician

We're on the lookout for a skilled Senior Motorcycle Technician who has a burning passion for motorcycles and is ready to take their career to the next level. As a Senior Ducati Technician, you'll be at the forefront of our mission, responsible for the meticulous service and repair of our customers' prized Ducati motorcycles. If you're self-motivated, have a keen eye for detail, and a desire to work with an iconic brand, we want to hear from you! Apply now and become part of our dedicated team - https://bit.ly/4aYRBV5

Father's Day Gifts

Last call for Father's Day gifts! ⌛ Don't miss your chance to make dad's day unforgettable with a special gift from Blade Motorcycles' online shop! Shop now 🎁 https://bit.ly/BladeMotorcyclesFathersDayGifts