How do the best account managers utilise data to maximise affiliate performance? π€ Traditionally, affiliate managers spend a significant portion of their time focused on the network or platform they manage. However, there is so much more potential that
How do the best account managers utilise data to maximise affiliate performance? π€
Traditionally, affiliate managers spend a significant portion of their time focused on the network or platform they manage. However, there is so much more potential that lies outside of that. The best account managers are leveraging data from third parties to gain a deeper understanding of demographics, consumer interests, and more.
Furthermore, your affiliate team shouldn't operate in isolation from your other team channels, such as SEO. There's incredible potential for cross-pollination! πΌπ»
If youβre looking to recruit new partners to supercharge your affiliate program, we can help:
https://bit.ly/3qJuKeU
#GetwiththeProgram #recruitment #affiliatemarketing #partnerships #ecosystem #DataDrivenInsights #CrossChannelPartnerships
Optimisation vs recruitment, what should you prioritise? From a recruitment perspective, affiliate managers are always driven to bring more partners into their programs. It's a strategy they rely on for revenue, success, and growth. They believe that rec
Optimisation vs recruitment, what should you prioritise?
From a recruitment perspective, affiliate managers are always driven to bring more partners into their programs. It's a strategy they rely on for revenue, success, and growth. They believe that recruiting more partners is the key to unlocking greater potential. π
However, If you already have a mature program and aim to increase revenue, is it more effective to focus on optimising existing relationships?
Find out more: https://bit.ly/3qyLWDJ
#getwiththeprogram #recruitment #affiliatemarketing #partnerships #ecosystem
Is recruitment underrated or overrated? π‘ Broadly speaking, it's underrated in the industry. Many claim to prioritise recruitment, but in reality, they get entangled in managing existing partners, optimising performance and handling payments. The truth
Is recruitment underrated or overrated? π‘
Broadly speaking, it's underrated in the industry. Many claim to prioritise recruitment, but in reality, they get entangled in managing existing partners, optimising performance and handling payments.
The truth is, recruitment is hard work. It demands considerable effort and the identification of suitable partners is often limited by technology, hindering the process. However, if done effectively, recruitment can be the catalyst for building a highly successful program.
https://bit.ly/3Nfzm5d
#getwiththeprogram #recruitment #affiliatemarketing #partnerships #ecosystem
How do you differentiate yourself when it comes to outreach and getting in front of an affiliate? π It all starts with a consultative framework, encompassing the benefits, measurables, culture, and timeframe from both sides. Put yourself in the shoes o
How do you differentiate yourself when it comes to outreach and getting in front of an affiliate? π
It all starts with a consultative framework, encompassing the benefits, measurables, culture, and timeframe from both sides. Put yourself in the shoes of the affiliate and envision what the brand wants from a partnership.
It's not just about selling the relationship; it's about painting the journey to ROI.
Recruit new partners: https://bit.ly/3C4cmiX
#GetwiththeProgram #recruitment #affiliatemarketing #partnerships #ecosystem
Once youβve identified a partner you want to work with, what should your approach be to recruit them? π€ Recruiting new partners can be hard and often the amount of effort it takes is underrated. It requires consistency, persistence and the ability to
Once youβve identified a partner you want to work with, what should your approach be to recruit them? π€
Recruiting new partners can be hard and often the amount of effort it takes is underrated. It requires consistency, persistence and the ability to differentiate yourself from all of the other brands out there. You need to demonstrate your value through insights and be able to sell yourself as to why the partner is the right fit for you.
Recruit quality partners π
https://bit.ly/43d9nka
#getwiththeprogram #recruitment #affiliatemarketing #partnerships #ecosystem
Is there an arm of salesmanship when it comes to recruiting an affiliate partner? π π² 70% of partnerships fail to meet their aligned goals. Could this be down to failing to communicate effectively at the recruitment stage? Fundamentally, a great sal
Is there an arm of salesmanship when it comes to recruiting an affiliate partner? π π²
70% of partnerships fail to meet their aligned goals. Could this be down to failing to communicate effectively at the recruitment stage? Fundamentally, a great salesperson is one who focuses on building quality relationships, where they explain the mutual benefit very clearly. A great salesperson should be transparent, persuasive and ethical. Qualities of a great affiliate manager!
What do you think?
https://bit.ly/43cCqEQ
#getwiththeprogram #recruitment #sales #relationships
What is the process of identifying new partners when looking to diversify your program? π π§β𦱠Breezy founder Alexander Phillips, identifies some hidden gems you can apply to identify potential partners for your brand. From search term rankings,
What is the process of identifying new partners when looking to diversify your program? π π§βπ¦±
Breezy founder Alexander Phillips, identifies some hidden gems you can apply to identify potential partners for your brand. From search term rankings, backlinks and competitor analysis, these processes will allow you to shortlist relevant partners ready to engage with. π€
Discover new affiliates: https://bit.ly/3MmtiGk
#getwiththeprogram #recruitment #affiliatemarketing #partnerships #ecosystem
What are the pains an Affiliate Manager faces with recruitment? The pains of recruitment can tie into the pains of the entire universal journey of an Affiliate program. Once partnerships are a channel that your brand is looking to explore, the initial di
What are the pains an Affiliate Manager faces with recruitment?
The pains of recruitment can tie into the pains of the entire universal journey of an Affiliate program. Once partnerships are a channel that your brand is looking to explore, the initial discovery piece is a common pain many account managers face.
A huge pain point for account managers within that discovery piece is data. Getting access to the correct data is something that can be difficult. It can also be time-consuming, inaccurate and scattered across many channels.
Without having the right data at hand, itβs extremely hard to establish whether a partner is a good fit for your brand.
Discover how to overcome pains within partner recruitment π
https://bit.ly/3oacYAk
#GetwiththeProgram #recruitment #affiliatemarketing #partnerships #ecosystem #data
How does an account manager typically recruit new partners? π Our Head of Global Partnerships, Nicholas Yates, uncovers the typical ways an account manager does recruitment to identify the right partners for your brand. Start recruiting partners effect
How does an account manager typically recruit new partners? π
Our Head of Global Partnerships, Nicholas Yates, uncovers the typical ways an account manager does recruitment to identify the right partners for your brand.
Start recruiting partners effectively π
https://bit.ly/3MtdeUw
#getwiththeprogram #recruitment #affiliatemarketing #partnerships #ecosystem
We sat with Breezy founder Alexander Phillips to discuss how effective partner recruitment can supercharge your affiliate program π Before realising the potential effective recruitment can have, itβs first essential to understand fully what recruitme
We sat with Breezy founder Alexander Phillips to discuss how effective partner recruitment can supercharge your affiliate program π
Before realising the potential effective recruitment can have, itβs first essential to understand fully what recruitment within Affiliate marketing is.
Recruitment is the process of identifying potential partners who are suited to the ecosystem you are building within your program. Once you have identified the partner you want to collaborate with, the challenge then becomes how to effectively recruit them.
The goal of recruitment is to expand the reach of your program by acquiring new affiliates to promote your brand, generate more sales and drive revenue growth. Effective recruitment is essential for building a successful affiliate marketing program! π
Find out more π
https://bit.ly/3McJzyO
#getwiththeprogram #partnerrecruitment #affiliatemarketing #partnerships #affiliates
Introducing our βGet with the Programβ series! π₯π€
Get with the Program is our new content series bringing you lessons learnt, exclusive insight and actionable advice from some of the most credible leaders within Affiliate & Partnership marketing.
Join us as we navigate the constantly evolving landscape of affiliate marketing, and learn how to capitalise on the growth opportunities within your program. Stay tuned!
#getwiththeprogram #podcast #affiliatemarketing #partnerships
We're attending Affiliate Huddle 2023! π₯³ π
Team Silverbean is heading down to Brighton on the 19th of April for the annual Affiliate Huddle. We're super excited to catch up with publishers, form new relationships and share our knowledge alongside our peers.
If you're attending, make sure to say hello to Liam Goodfellow, Nicholas Yates, Daniel Webb, Claudia Codling and Charlotte Nunnerley! If you'd like to arrange a chat with us prior to the event, you can do so below! π
https://www.silverbean.com/affiliate-huddle/
#AffiliateHuddle2023 #Affiliatemarketing
What a start to the awards season! πππ
We're thrilled to announce that we've been shortlisted for not one, not two, but SIX categories in collaboration with 5 of our clients, and 1 for us as an agency at the Performance Marketing Awards. π€©
We're up for:
β Best Affiliate & Partnership Marketing Agency - Silverbean.
β Best Managed Affiliate Programme (SME) - Sage Appliances & Silverbean.
β Best Programme Launch or Migration - Tesco & Silverbean.
β Best Performance Marketing Innovation - John Lewis & Partners, Silverbean & RevLifter.
β Best Influencer Marketing Campaign - The Body Shop & Silverbean.
β Best Content Commerce Campaign - Ralph Lauren & Silverbean.
We can't wait for the ceremony in May - best of luck to all of those nominated! π€
https://lnkd.in/dr6pqFw
#PMA23 #marketingawards #nominated #shortlisted
A day in the life: Senior Affiliate Marketing Manager edition π‘ This week, Rebecca Marley (and her dog Sydney!) take us through what a typical day for her looks like as a Senior Affiliate Marketing Manager here at Silverbean. β πΆ #dayinthelife #ma
A day in the life: Senior Affiliate Marketing Manager edition π‘
This week, Rebecca Marley (and her dog Sydney!) take us through what a typical day for her looks like as a Senior Affiliate Marketing Manager here at Silverbean. β πΆ
#dayinthelife #marketing #silverbean #newcastle #marketingmanager
A day in the life: Account Director edition π‘ This week, it's Account Director Lucy's turn to take us through a day in the life of her role. ππ» From leading and developing her team to planning strategies for ultimate client success (all by the si
A day in the life: Account Director edition π‘
This week, it's Account Director Lucy's turn to take us through a day in the life of her role. ππ»
From leading and developing her team to planning strategies for ultimate client success (all by the side of the office dogs, of course πΆ) take a look at what she gets up to. ‡οΈ
#dayinthelife #officelife #agencylife #silverbean #marketing
#InternationalWomensDay πͺ π We're celebrating #IWD here at Silverbean, from the UK right across to our team in Australia. π We continue to support values of equality and actively ensure our culture is free of bias, stereotyping and discrimination
#InternationalWomensDay πͺ π
We're celebrating #IWD here at Silverbean, from the UK right across to our team in Australia. π
We continue to support values of equality and actively ensure our culture is free of bias, stereotyping and discrimination. Here at N21, you can develop your career in any area that interests you, with total support from management along the way.
Fancy being a part of our ever-growing team? We're actively recruiting for various roles across the agency! ‡
https://bit.ly/3yrC5A1
#march #womensday #support #diversity #marketing #newcastle
We're huge animal lovers here at Silverbean, so as today is 'Love your pet day', we thought we'd share a few of our furry friends who regularly pay a visit to our HQ and put smiles on our faces! ππΆπ #silverbean #loveyourpetday #agencylife #dogsof
We're huge animal lovers here at Silverbean, so as today is 'Love your pet day', we thought we'd share a few of our furry friends who regularly pay a visit to our HQ and put smiles on our faces! ππΆπ
#silverbean #loveyourpetday #agencylife #dogsofsilverbean
A day in the life: Marketing Executive Edition π‘βοΈ Affiliate Marketing Executive, Nia, takes us through what a typical day within her role at Silverbean looks like. π β¨οΈ #dayinthelife #agencylife #officelife #newcastle
A day in the life: Marketing Executive Edition π‘βοΈ
Affiliate Marketing Executive, Nia, takes us through what a typical day within her role at Silverbean looks like. π β¨οΈ
#dayinthelife #agencylife #officelife #newcastle
What are our Client Experience goals? π‘ General Manager, Rebecca McNiven, explains how our Client Experience function will continue to develop and benefit clients as effectively as possible whilst they're onboard with us. π» https://www.silverbean.co
What are our Client Experience goals? π‘
General Manager, Rebecca McNiven, explains how our Client Experience function will continue to develop and benefit clients as effectively as possible whilst they're onboard with us.
π» https://bit.ly/3ZxfI8U
#affiliatemarketing #clientexperience #agency #newcastle
What does our client onboarding process involve? π‘ Associate Director, Rebecca McNiven, explains how we make our process as smooth and efficient as possible for clients who come on board with us. β€΅οΈ #silverbean #affiliatemarketing #ourteam #cliento
What does our client onboarding process involve? π‘
Associate Director, Rebecca McNiven, explains how we make our process as smooth and efficient as possible for clients who come on board with us. ‡οΈ
#silverbean #affiliatemarketing #ourteam #clientonboarding