A successful business knows its customers and creates a product which satisfies its customers stated / unstated needs. Having extensive knowledge of and an unparalleled passion for sports we know what clicks with a sports fan. Our educational background and past work experience has placed us in a position to harness that passion and knowledge about the sports industry to create experiences which a
re unique and capture mind share of the participants in our events and programs. We at Sprinter Sports aspire to promote various sporting activities in India through innovative and contemporary properties designed to ensure large scale participation and exposure to the sport. We intend to do this by conceptualizing programs, events, tournaments, and other initiatives around the sport in a wholesome manner securing the involvement of the experienced, amateur and the enthusiasts. In addition, we also aim at introducing variations and different forms of mainstream sports to the Indian audience to augment their sporting experience. We hope to accomplish this by either integrating the distinct forms in the property conceptualized by us or through stand alone workshops, interactive sessions etc. with experts and connoisseurs. These, we believe, will serve as catalyst in the strengthening of the core sporting activity, as the former will be structured and conducted in a manner that will retain the integrity of the latter. One of our fortes is connecting with the public through social media, utilizing the power of viral marketing through Facebook, Twitter and Youtube. We have experience in managing brand presence through social networks, having covered a number of pages for Sportskeeda, India’s No. 1 sports website. We will look to create a lasting account of your sporting experiences which people will share and spread through word of mouse. In this digital age, Youtube and Facebook are the lifelines of the youth. We plan to use this platform to the best of our advantage to cover the sporting events, provide exposure to the sponsors, spread the word about them and to highlight the stakeholder’s contribution.