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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

ON PURPOSE

Name: ON PURPOSE
Address: New Delhi, 110051, IN
Telephone: +919910147174
Rating: 4.7

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ON PURPOSE

ON PURPOSE We are communication professionals with international experience, passionate about the power of our craft to change the world. And passion.
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e driven by purpose. WE HELP BRANDS STAND FOR SOMETHING

Brands that can articulate their purpose and reach audiences with campaigns that are based on basic human truths will offer them an aspirational identity, a tribal sense of belonging and a unique way of being. AND TAKE CHARGE OF THE FUTURE

We help brands operate from a context where they are the generator of the cause in the matter of their lives, on purpose.

05/06/2024

It's not too late! 🌍

This , let's choose to be the power bank for Earth! Every sustainable choice you make today - from using reusable bags to conserving energy - recharges our future. ♻️

30/05/2024

Making a mark on the global stage!

ON PURPOSE soars into the top 15 of PRovoke Media's 2024 Global PR Agency Rankings.🎉 We're proud to be ranked 2nd in the Asia-Pacific, Middle East and Africa region. 🌍

It's an honour to be recognised for driving social impact and named as one of the only two Indian firms making India proud and our team even prouder!🙏

Visit this link to know more: https://www.provokemedia.com/ranking-and-data/global-pr-agency-rankings/2024-pr-agency-rankings/fast-movers

28/05/2024

No caption required.

17/05/2024

We are thrilled to announce that our Founder and Managing Director, Girish Balachandran, will be a jury member for the prestigious 12th SABRE South Asia Awards organized by PRovoke Media.

The esteemed panel of senior in-house marketing and agency PR executives have been chosen to celebrate excellence in public relations and communications across the region.

13/05/2024

Going from ’S’ to ‘M’, ON PURPOSE has become bigger and better than ever before!

Bagging PR Agency of the Year - Mid-Sized at ET Kaleido Awards 2024.
From small steps to this big win, it’s been a journey fueled by passion, persistence, and of course, PURPOSE!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Account Executive- Digital. 🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Graphic Designer.🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Senior Account Executive- Media Relations.🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Senior Graphic Designer.🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Manager- Finance and Accounts. 🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Senior Account Manager- Media Relations.🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

08/05/2024

Congratulations for stepping into the spotlight with this new role as Senior Account Director- Media Relations. 🎉

Your passion and creativity have set the tone for the journey ahead. We are so excited to see you flourish in this new role!

30/04/2024

We're thrilled to welcome Avdhesh Sharma as Media Relations Lead! 🌟

He brings over 14 years of experience in marketing and communications to this role and is ready to help us create maximum impact with our efforts.

Cheers to the exciting times ahead!🎉

29/04/2024

Rethink "either/or" - Shreya Krishnan, Managing Director, Anita B.org India & Anjalli Ravi Kumar, Chief Sustainability Officer, Zomato, advocates for embracing every aspect of diversity.

Their recent discussion, hosted by Mandag and ON PURPOSE, explored "multidimensional diversity," going beyond gender and race to include personality types, regional backgrounds, and abilities.

The key takeaway? When you embrace a wider range of perspectives, experiences, and voices, you unlock a treasure trove of potential.

25/04/2024

We recently hosted a closed-door event with Arto Sivonen, Founder of Mandag and Anjalli Ravi Kumar, Chief Sustainability Officer at Zomato on how companies can be profitable📈 AND sustainable🌍.

Intrigued to know what was discussed? 🤔

Here's a sneak peek for you:
* Sustainability isn't just "being green" - it's about social impact too!
* Long-term profits rely on sustainable practices.
* Sustainability should be a core function of every business, not an afterthought.

Read the full blog to find out more!
🔗https://www.onpurposeconsulting.in/event-roundup-growth-and-profitability-in-the-age-of-sustainability/

So. You may have seen that we recently hosted a Sustainability Roundtable on “Growth and Profitability in the Age of Sustainability”. You may have been curious about it. You may have even wanted to attend it. Or you may not have cared at all. On the off chance that you do care about our planet ....

22/04/2024

Clinging to plastic for 500 years?
That's a long, uncomfortable hug!🌍

Our planet deserves to breathe easy so let's reduce, reuse, and unite. 🌈💚

22/04/2024

Arto Sivonen, the founder of Måndag, articulates his perspective on the collaborative efforts between ON PURPOSE and Måndag.

He emphasises the imperative to transition from a Western-centric sustainability viewpoint to a global one, integrating the unique needs and expertise of the Global South.

18/04/2024

ON PURPOSE and Måndag hosted a roundtable of industry leaders to discuss the widely debated topic of Sustainability.

It was an insightful discussion on how sustainability in this day and age is not a standalone concept but needs to be viewed holistically, considering its interconnectedness with various aspects of business, society, and the environment.

A big shout out to everyone who participated in the discussion and made it a memorable one with their insightful thoughts and ideas!

Arto Sivonen, Founder and CEO, Måndag | Anjalli Ravi Kumar, Chief Sustainability Officer, Zomato | Kamlesh Kumar Sharma, Global Chief of Communications, TVS Motor Company | Minol Ajekar, Group Head (VP) - Customer Experience, Loyalty and ESG, Puravankara Limited | Shreya Krishnan, Managing Director, India, AnitaB | Akhil Kiran Ganatra (AKG), Managing Director, Clancy Global | Fenny Ganatra, Director, Healthcare & Education Lead, Clancy Global | Naresh V Narasimhan, Managing Partner and Principal Architect, Venkataramanan Associates | Dhiraj Chilakapaty Senior Associate Architect, Venkataramanan Associates | Girish Balachandran, Founder, ON PURPOSE | Madhvi Chandavarkar, Content Lead, ON PURPOSE

12/04/2024

Huge shoutout to Usha Agarwalla for being recognised as one of PRmoment India's 30 Under 30!

We've witnessed your incredible growth and dedication firsthand, and it's truly inspiring.

Here's to continued success!

11/04/2024

Eid brings reflection and celebration, shining light on our purpose.

Wishing you a joyous festival!✨

Eid Mubarak🌙

08/04/2024

Two of our AIPR awardees, Dhun Chhokar & Bhavika Arora made a significant impact at the recent Prcai at IIMC, Delhi, tackling critical PR topics with dynamic insights. ✨

Dhun Chhokar participated in a panel discussion alongside industry leaders, exploring the evolving landscape of PR. They delved into key topics like skills & knowledge for success, generational perspectives, and bridging the gap between traditional and modern PR practices. 🎤

Bhavika Arora joined a Q&A session, offering valuable insights and answering students on launching a successful career in Public Relations. 🎙️

Dhun & Bhavika's contributions provided valuable knowledge and insights for future PR professionals.🌟

04/04/2024

Our purpose just got a whole lot stronger with these amazing new faces joining !

We are ready for fresh ideas, infectious enthusiasm, and a whole lot of passion to create social impact. Let's make a difference together!

01/04/2024

You thought we tricked you, didn't you? We'd never joke about mental health.

Here's the real deal: We highly encourage taking a day off when you need it, no questions asked. A happy, healthy you is a superstar in our book! 💫

Need some time for yourself? Just peace out and come back feeling awesome.

28/03/2024

Join Girish Balachandran as he takes centre stage on The India PR Show, unravelling the narrative of his life, his deep-rooted love for India and the role of effective communication in driving positive change. 🌟

Check it out now: https://www.youtube.com/watch?v=JV4oGo8VMiE

Welcome to Episode 2 of the India PR Show!In this episode, we sit down with Girish Balachandran, the founder of On Purpose, a leading PR and communication ag...

25/03/2024

The spirit of Holi brings us closer together, inspiring us to embrace unity and paint the world with the vibrant hues of the Sustainable Development Goals! 🎊

This Holi, let's celebrate with compassion and splash the colors of harmony and progress.

23/03/2024

This Earth hour, dim the lights, ignite our minds, and recharge our planet.

Let an hour of darkness reveal a universe of possibilities.

Together, we can shine a light on a sustainable future. To learn more, visit this link: https://www.earthhour.org/

WWF-India

20/03/2024

From Designs to Decisions! Dhun Chhokar's inspiring journey was recently featured in Risely.

Read about her story from a designer to a visionary leader on this link: https://www.risely.me/manager-story-dhun-chhokar/

13/03/2024

From textbooks to the real world! 🎓

Srishti Sharma collaborated with SCoRe - School of COmmunications & REputation oRe at Institute of home economics, delhi university to explore the ever-changing landscape of PR.🎙️

Amith Prabhu started the session by cracking the PR code, while Srishti focussed on the "what" and "why" of PR. 🎯

Together, they aimed to equip soon-to-be journalism graduates with the knowledge to navigate a PR career path.

12/03/2024

Unmasking Fake News in the Age of AI & Building Powerful Brands at Prcai's !

Priya Gorain and Girish Balachandran explored how artificial intelligence can spread false information, especially with deep fakes. The discourse expanded to address our innate attraction to sensational headlines and provided insights into effective strategies for brands to build trust and navigate crises successfully.

The students at St. Joseph's University actively participated in the session, sharing valuable insights and demonstrating their passion for the PR industry!

08/03/2024

"They said women can't have it all."

The Women of On Purpose: "Hold my chai!" ☕

Address

New Delhi
110051

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+919910147174

Website

http://www.onpurposeconsulting.in/

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Videos

It's not too late! 🌍 This #EnvironmentDay, let's choose to be the power bank for Earth! Every sustainable choice you make today - from using reusable bags to conserving energy - recharges our future. ♻️ #WorldEnvironmentDay #Recharge #ClimateAction #ClimateChange

What's next? According to us, something great! 🥳 ON PURPOSE meetings are a much-needed mix of strategies, engaging activities, and high-energy sessions. Our purpose for this year? Do what makes us the best and do it even better. #WayForward #ONPURPOSE #PurposeCrew

Moments with Mom: Simply unforgettable, like a favourite song on repeat. 🎶 Here's to celebrating the extraordinary bond we share! 🌼💕 #MothersDay #UnconditionalLove #OneOfAKind

Rethink "either/or" - Shreya Krishnan, Managing Director, Anita B.org India & Anjalli Ravi Kumar, Chief Sustainability Officer, Zomato, advocates for embracing every aspect of diversity. Their recent discussion, hosted by Mandag and ON PURPOSE, explored "multidimensional diversity," going beyond gender and race to include personality types, regional backgrounds, and abilities. The key takeaway? When you embrace a wider range of perspectives, experiences, and voices, you unlock a treasure trove of potential. #CollaborationForChange #AgeOfSustainability #VoicesfromtheGlobalSouth #Communications #IndustryLeaders

Arto Sivonen, the founder of Måndag, articulates his perspective on the collaborative efforts between ON PURPOSE and Måndag. He emphasises the imperative to transition from a Western-centric sustainability viewpoint to a global one, integrating the unique needs and expertise of the Global South. #CollaborationForChange #AgeOfSustainability #VoicesfromtheGlobalSouth #Communications #IndustryLeaders

ON PURPOSE and Måndag hosted a roundtable of industry leaders to discuss the widely debated topic of Sustainability. It was an insightful discussion on how sustainability in this day and age is not a standalone concept but needs to be viewed holistically, considering its interconnectedness with various aspects of business, society, and the environment. A big shout out to everyone who participated in the discussion and made it a memorable one with their insightful thoughts and ideas! Arto Sivonen, Founder and CEO, Måndag | Anjalli Ravi Kumar, Chief Sustainability Officer, Zomato | Kamlesh Kumar Sharma, Global Chief of Communications, TVS Motor Company | Minol Ajekar, Group Head (VP) - Customer Experience, Loyalty and ESG, Puravankara Limited | Shreya Krishnan, Managing Director, India, AnitaB | Akhil Kiran Ganatra (AKG), Managing Director, Clancy Global | Fenny Ganatra, Director, Healthcare & Education Lead, Clancy Global | Naresh V Narasimhan, Managing Partner and Principal Architect, Venkataramanan Associates | Dhiraj Chilakapaty Senior Associate Architect, Venkataramanan Associates | Girish Balachandran, Founder, ON PURPOSE | Madhvi Chandavarkar, Content Lead, ON PURPOSE #VoicesfromtheGlobalSouth #Sustainability #Communications #IndustryLeaders

The spirit of Holi brings us closer together, inspiring us to embrace unity and paint the world with the vibrant hues of the Sustainable Development Goals! 🎊 This Holi, let's celebrate with compassion and splash the colors of harmony and progress. #HappyHoli #ColorsofUnity #SDGs #ONPURPOSE

This Earth hour, dim the lights, ignite our minds, and recharge our planet. Let an hour of darkness reveal a universe of possibilities. Together, we can shine a light on a sustainable future. To learn more, visit this link: https://www.earthhour.org/ #EarthHour #BiggestHourForEarth #EarthHourIndia2024 WWF-India

"They said women can't have it all." The Women of On Purpose: "Hold my chai!" ☕ #WomenOfOP #InternationalWomensDay #WomensDay

Team OP Impact XI is ready to bowl over the competition at PRPCL 2024! We're not just playing, we're gearing up for a boundary-breaking journey.🏏 Get ready to witness the power of our spirit on the field. Prcai #OPImpactXI #PRPCL2024 #CricketFever

Bigg Boss ain't got nothin' on us! Navigating India's Largest Tech Expo Convergence India and @smartcitiesindia was a mix of caffeine, chaos, and last-minute "twists". The finale made it all worthwhile! #TechExpoSuccess #ThePurposeCrew #CI2024 #SCI2024 #ConvergenceIndia #SmartCitiesIndia #SmartCity #TechExpo

Bringing the spirit of sustainability to the season! 🎄 Its time to spread the cheer for a brighter and greener future! Merry Christmas ✨ #MerryXmas #SustainableHolidays #ShineWithPurpose

This #WorldAidsDay, let's erase stigma, embrace love, and ensure everyone feels the warmth of support in accessing HIV services. Together, we can build a world where love conquers judgment, and every community practices acceptance and inclusive care. #unityagainststigma #CommunityAgainstAIDS #Hope #Awareness #Health #Support #HIV

Intricate, mesmerising, and filled with purpose. Our rangoli designs are more than just art; they're the roadmap to a brighter future. 🪔 These are just a few goals we are focussed on, help us enlighten change by connecting one dot at a time. ✨ #HappyDiwali #DiwaliWithPurpose #Rangoli

Gaming isn't just entertainment—it's a gateway to refining reflexes, strategic thinking, teamwork, and adaptability. Embrace failure as a stepping stone, immerse in storytelling, and find wellness in the virtual world. How has gaming positively impacted your journey? Share your thoughts! #FairlyOPinionated

Face challenges, defeat inner struggles, and ignite change one step at a time. Your empowering journey starts with self-belief! ✨ #OvercomeYourDemons #HappyDussehra #Dussehra2023

In a world where ‘I am FINE’ can hide a ‘NOT,’ let’s reveal the hidden emotions and encourage open conversations. Just remember, mental health matters! #MentalHealthDay #Comms4SocialChange #mentalhealthawareness

Gandhi’s wisdom holds true for us even today. We are the key to the change we want to see. Let's do our part to be the architects of positive change. #HappyGandhiJayanti #SocialChange

In this fast-paced world of constant scrolling and endless content, it's easy to get caught up in a spiral of comparison, stress and anxiety. Remember, taking care of your mental health is a proactive choice and it's okay to pause, reflect and prioritise self-care. 🧘‍♂️📱 #MentalHealthMatters #FairlyOPinionated #ThePurposeCrew #Comms4SocialChange

As hustle culture gains prominence, it's crucial to acknowledge its downsides, ranging from toxic work environments to the neglect of personal well-being. Let's initiate a dialogue about reshaping our understanding of success through a more holistic lens. Share your opinion in the comments section. Chandrasekar Periagaram #FairlyOPinionated #HustleCulture #ThePurposeCrew #Comms4SocialChange

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Our Story

Our team includes one of the world's most influential PR people (as suggested by PR Week's 2016 Global Power Book), a rising star (recognised as one of the 30 brightest budding stars in India by PRmoment.com in 2017) an advertising professional, a market research expert, an international development consultant and an award-winning content and multi-media specialist. We only work with teams that are driven by purpose. And passion. WE HELP BRANDS STAND FOR SOMETHING Brands that can articulate their purpose and reach audiences with campaigns that are based on basic human truths will offer them an aspirational identity, a tribal sense of belonging and a unique way of being. AND TAKE CHARGE OF THE FUTURE We help brands operate from a context where they are the generator of the cause in the matter of their lives, on purpose.