Experience Italy with Towns of Italy: Authentic Tours, Lasting Memories, Unique Experiences.
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Towns of Italy produces some of the most memorable experiences you could imagine while planning your trip around Italy. You can find us in Florence, Milan, Palermo, Rome, Taormina and Venice
We are experience makers, we design and craft all our experiences from the ground up in every detail always looking for quality, authenticity, and innovation
We own and manage key assets of our experiences p
roduction, we constantly invest in the acquisition of transportation assets such as Piaggio Vespas, city bikes, mountain e-bikes, the Ape Calessino, the vintage FIAT 500, and the Land Rover Defender. We manage a set of strategic locations in our destinations, including 3 cooking schools in Florence, Milan, and soon in Palermo. We boast a great team of dedicated professionals, our organization is both flexible and wide-ranging, embodying the talent of 120 people all across the country. We are committed to respecting our destinations, and we develop our experiences by preserving and enhancing the culture, heritage, and identity of our towns.
19/04/2025
Colorful houses, sea-scented air, and trails with jaw-dropping views — welcome to Cinque Terre, where every village feels like a postcard come to life.
Did you know that the five towns were once only accessible by mule paths or sea? Today, you can still hike the iconic Sentiero Azzurro that links them — one of the most scenic walks in Italy!
Click the link in bio and book your Cinque Terre excursion with us!
05/04/2025
Florence wasn’t built in a day—but with the right tour, you can see its best in one!
Start with a guided walk through the heart of the Renaissance, then dive into the Uffizi—the largest art collection in Florence and one of the most important in the world 🎨
From iconic piazzas to Botticelli’s masterpieces, this experience is designed to show you the soul of the city, without wasting a minute.
Save time, skip lines, and see Florence the way it’s meant to be seen.
28/03/2025
Step into the vibrant heart of Palermo at the Mercato del Capo, where history, culture, and flavors collide! 🏺🍋
This bustling market, once part of the ancient Arab quarter, is a feast for the senses—colorful stalls overflowing with fresh produce, fragrant spices, and the irresistible calls of street vendors.
For those who love to cook, this experience is a dream come true! After exploring the market like a local, join our cooking class and learn how to make Sicilian classics from scratch.
Link in bio for more!
08/03/2025
Just a short 30-minute trip from Naples, Pompeii is a window into the past, forever intertwined with the city's history.
Walk its ancient streets, step inside remarkably preserved villas, and uncover the daily life of a Roman city frozen in time.
Click the link in bio to explore Pompeii with us!
01/03/2025
Experience the magic of Florence in the most fun and dynamic way—by bike! 🚴♂️
Glide through charming streets, past iconic landmarks, and hidden corners that only a two-wheeled adventure can reveal.
Feel the breeze as you ride along the Arno, stop for the perfect photo, and see the city like never before. Ready to pedal through history?
florencebybike
28/02/2025
There is a walkway in Florence that is frozen in time and represents a journey through history.
Almost 10 years have passed with the Vasari Corridor being closed, but now it's reopening, offering the chance to walk in the footsteps of the Medici, surrounded by breathtaking views of the Arno.
Be among the first to rediscover Florence’s most exclusive passageway with us, click the link in bio to secure your spot!
22/02/2025
Sicily is a paradise for food lovers, and Marsala is no exception!
This fascinating town is home to the world-famous Marsala wine, a rich, aromatic, and slightly sweet fortified wine that has been crafted here for centuries.
And what better way to experience this Sicilian gem than by pairing it with a visit to Marsala (and Erice) is the perfect way to taste local specialties, and, of course, savor a glass of authentic Marsala wine!
21/02/2025
Did you know the Colosseum wasn’t always called that? 🤔🏛️
Its original name was the Flavian Amphitheater, but it became known as the Colosseum thanks to a colossal statue of Emperor Nero that once stood beside it. This massive bronze figure, inspired by the Colossus of Rhodes, towered over ancient Rome—until time and history took their toll.
Though the statue is long gone, its name lives on, forever linked to one of the world’s most iconic landmarks.
14/02/2025
Love is in the air… but in Italy, it’s everywhere. 💘✨
A sunrise over Florence, the endless views from the Duomo of Milan, a quiet moment in the Chianti countryside, or a long lunch by the sea in Siracusa—romance isn’t just a feeling, it’s an experience.
With us, you can make any day unforgettable. Where would your perfect romantic escape be?
Happy Valentine’s Day! ❤️
01/02/2025
With our cooking class & food tour you will explore the flavors of Sicily, starting at the lively Mercato del Capo—a historic market where scents of fresh herbs and sizzling street food fill the air. Dating back to Arab rule, its narrow alleys still echo with centuries of culinary tradition!
And if you're visiting Palermo this February, we’ve got a tasty little treat for you—an exclusive discount on our Cooking Class & Market Food Tour! 👀🍽️ Don’t miss your chance to savor Sicily for less—click the link in bio and search for "Cooking class in Palermo with market tour" in the Palermo section to grab your spot! 😉✨
31/01/2025
Exciting news! Our private tours on Mount Etna are making a comeback soon! 🌋
Did you know that Etna is Europe’s highest and most active volcano, constantly reshaping its landscape with breathtaking eruptions? It even has its own legend—locals say the forge of Hephaestus, the god of fire, was hidden beneath it! 🔥🏔️
Who’s ready to explore this natural wonder up close? Drop a 🌋 in the comments if you’d love to visit!
17/01/2025
January 17th is World Pizza Day, and here you have some of our favorite moments from our pizza-making classes! 🍕
How are you celebrating this iconic day? Let us know in the comments! 🥳
05/01/2025
Unlock the secrets of Florence’s iconic Duomo—literally! 🗝️✨
With our exclusive tour, you’ll join the "chiavigero," the official keyholder, as they open the cathedral’s grand doors at dawn. Experience the breathtaking beauty of the Duomo in complete tranquility, before it welcomes any other visitors.
21/12/2024
The highly anticipated reopening of the Vasari Corridor is happening today! 🎉
This iconic treasure, rich in art and history, is once again accessible to the public, and we couldn’t be more thrilled.
At Towns of Italy, we’ve been proud pioneers of the Vasari Corridor tour since 2008, introducing visitors to its hidden wonders.
As we celebrate its reopening, we are actively working to relaunch our exclusive tour, ensuring you experience the same passion and quality that have defined us for over a decade.
14/12/2024
The Galleria dell’Accademia in Florence is famous for Michelangelo’s David, but guess what?
Beyond David, another masterpiece awaits: Giambologna’s "R**e of the Sabines" plaster model. Did you know this intricate sculpture was carved from a single block of marble?
Have you explored all the hidden gems inside the Accademia Gallery? Let us know your favorite! 🖼️✨
23/11/2024
In the Chianti region, olive trees and grapevines grow side by side, creating the perfect synergy for producing some of Italy's finest wine and extra virgin olive oil. 🍷🫒
This enchanting land every sip of wine and drizzle of oil tells a story!
During our full immersive day trip to Chianti from Florence, you can taste the region’s iconic wine and olive oil, soaking in the breathtaking landscapes, and experiencing the authentic Tuscany.
09/11/2024
Here’s what it’s like to join our Vespa tour through Tuscany’s most iconic spots 🛵✨
With every twist and turn, you’ll catch the sights, sounds, and essence of Italy—just like a local. Ready to ride with us?
reel .mayte ✨
25/10/2024
Memories from our Vespa tour 🛵✨
There’s no better way to soak in the sights, sounds, and beauty of Tuscany than on two wheels!
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Contatta L'azienda
Invia un messaggio a Towns of Italy Tour Operator:
FLORENCETOWN was founded by Luca Perfetto and Urbano Brini - college friends and travel enthusiasts- with the deep desire to offer unique experiences in Florence and Tuscany. After warm Spanish winter studying the evolution of the tourism industry Urbano and Luca dreamt up their own project. Together they developed innovative ideas to explore Italian Culture in a brand new way, introducing exclusive itineraries and a different approach to tourists services with a focus on quality.
Florencetown was then created and it was a quick success. The company started by offering innovative, high quality group tours and a concierge service providing high-end custom experience. Florencetown was a trailblazer for many activities that, at the time, had never been done before, including:
first to offer a regular bike tour of Florence (2007)
first to open the world famous Vasari Corridor tour to the general public (2007)
first Vespa tour in Tuscany (2009)
first to offer regular cooking classes in Florence (2008) and TUscany (2012)
first to offer regular boat tours on the Arno River (2010)
Florencetown now runs more than 25 VIP and small groups tours in Florence and Tuscany every day.
“When passion, professionalism and friendship meet, you only need to be prepared for hard work and there you have the secret recipe. Now it might seem easy to say, but we’ve always known it was inevitable. It was the right potion and somehow we saw it happening.” Luca and Urbano.