graphix interactive advertising is a design firm specialized in mass media, including print, branding, advertising, interactive multimedia projects and web design. Our clients include, health-care companies, pharmaceutical, technology firms, financial and investment firms, industrial, services, retail, properties and housing, food services and non-profit organizations and Hotels. Our services incl
ude:
• Brand / Corporate ID.
• Advertising / Print Design.
• Packaging Design / Production ID.
• Web / Interactive.
• Corporate Videos (DVD).
• Indoor & Outdoor signs.
• Promotion & Exhibitions Materials. Big projects, small projects, same high quality …
Every project, no matter its size, reflects the quality of our work. Not solely the beauty of our designs measures this quality, but also the effectiveness of the campaigns involved. We empower a brand, and clearly communicate the message that drives our clients’ sales. Advertising and Print Design
Many believe advertising is a science. We would add - it is the intuition, the artistry, and the ability to create unique ideas that will make advertising effective. You need a talented, and intensely creative team that can craft client’s messages in a way that makes them heard, believable, and memorable. For every advertising campaign:
We research, collaborate, and question the established norms and standards. Together with our client’s, we define the most successful message for their campaigns; we develop content, art direction, design, and define style and typography. We coordinate photo shoots, research and select stock photography, or develop any visuals for our clients’ campaigns. Upon approval of creative ideas, designs, and layouts we can work directly with presses to ensure proper size, positioning, materials, deadline, and correct file format. For every print design project:
In addition to research, design and creativity we oversee production until the job is complete. Upon approval of designs and content we prepare the project for output. We then select a print vendor that best fits the job, and we follow through on-press direction, bindery production, or mailing fulfillment. We work with a number of vendors to ensure competitive prices, uncompromisable quality, and fast turnaround. Brand / Corporate ID
You may wish there was a simple recipe on how to create a unique and successful brand. There are many studies, analysis, and literature on how to build a successful brand, but it always comes to those unique and powerful ideas that brings a brand closer to the heart, and reserves a permanent place for it in the consumer’s mind. This does not simply happen with the creation of a logo. Brands can’t be communicated without a face; it may take years for a brand to become recognizable. The most important part is the beginning when the face of the brand is drawn, its character is defined, and its features are carved. Once we’ve defined a brand’s verbal and visual identity, It may be possible to modify the language of the brand, or change its makeup, but it would be very difficult to change its face. Therefore we always take a brand identity project very seriously. Web Design / Broadcast / Video
New technologies are emerging at the speed of light. The web has evolved far beyond plain web graphics and flash animations. Interactivity today requires experience and knowledge of tomorrow’s technology. We keep ourselves abreast of all breakthrough technologies to make sure that all designs and interactivity we implement in our clients’ project are backed up with the latest in technology. graphix has developed many websites, as well as, interactive kiosk presentations, CD’s, Power Point sideshows, animated Patient Education presentations, Videos and TV commercials, Flash and Director presentations, 3D animations and renderings. Regardless of the media, we strive to develop designs that are unique, powerful, and consistent with the brand’s style. We use shape, color, sound and motion whenever possible to energize the audience and create unforgettable experience. Packaging Design / Product ID
Every product needs an eye- catching name but even more importantly it needs a unique outfit -label or packaging that will make it noticeable, draw attention, demand respect, and will urge you to investigate further. It’s often said that a label can make the difference between someone picking up a product and simply walking past it. We always try to create product identities that not only make the product attractive, but also translate visually the unique idea behind the product. We Listen & Strive To:
• understand your goals
• know your company
• find inspiration
So you can successfully captivate your audience.
