SushiUniversity

SushiUniversity You don’t want to find yourself in a Sushi restaurant not knowing enough about the fish on offer. In 2013, Japan attracted more than 10M international tourists.

By 2020, this number is expected to reach 30M. In addition, the style of travel is changing -- from group tours to individual travel, with tourists seeking a more personal experience. More and more travelers now actively seek authentic experiences, using online review sites to find lesser-known restaurants, booking tables directly at Michelin star restaurants, and more.
 The more high-end the res

taurant, the more menus are exclusively “omakase,” or left to the chef’s discretion. This means tourists do not know which food will appear, or when. While Japanese diners find this an exciting surprise, the guest from overseas may feel flustered, finding sushi delicious but the uncertainty of handing off all decisions to be a cause for concern. Even if they like the dishes, they struggle to enjoy the cuisine on the level that Japanese do, knowing about sushi culture and being able to communicate with the chef.

Why is it important to avoid wearing too much perfume?
10/06/2025

Why is it important to avoid wearing too much perfume?

Sushi’s delicate flavors rely on subtle scents. Strong perfumes can mask taste. Learn about respect, culture, and etiquette in sushi.

What is “Suteshari”?
04/06/2025

What is “Suteshari”?

If the chef lacks such training, they may take too much shari and you’ll see them return some to the rice tub. This is called “sute-shari” or “discarded shari”.

Why are microplastics a problem?
03/06/2025

Why are microplastics a problem?

Looking at Chinese social media as follows, there are many posts about expensive sea urchin (Uni). About 40% of buyers o...
01/05/2025

Looking at Chinese social media as follows, there are many posts about expensive sea urchin (Uni). About 40% of buyers of luxury apartments in Tokyo are Chinese. The surge in sea urchin prices is also suspected to be due to Chinese buyers snapping them up. Is this a leap in thinking?

https://www.xiaohongshu.com/

As of May this year, there are a total of 127 salmon farming sites in Japan's coastal waters and on land. This is approx...
25/04/2025

As of May this year, there are a total of 127 salmon farming sites in Japan's coastal waters and on land. This is approximately 2.4 times the 54 sites recorded in a survey conducted in December 2015.

This is due to rising air freight costs, a weak yen, and increased global demand, which have driven up the price of imported salmon.

However, this business cannot survive unless it can be scaled up like smartphones to reduce costs.

Additionally, these salmon lack reproductive capabilities, so they will not reproduce in rivers or the ocean. However, there are still unknown aspects regarding other potential impacts.

On the 22nd, the US Department of Health and Human Services and the US Food and Drug Administration (FDA) announced that...
25/04/2025

On the 22nd, the US Department of Health and Human Services and the US Food and Drug Administration (FDA) announced that they would phase out the use of eight types of synthetic food coloring in US foods.

This will also affect the coloring of farmed fish and processed foods.

EPA and DHA, which are abundant in blue-backed fish such as Sardines and Pacific saury, are reduced to about 80% of thei...
22/04/2025

EPA and DHA, which are abundant in blue-backed fish such as Sardines and Pacific saury, are reduced to about 80% of their raw levels when grilled or simmered, and to about 50% when fried in tempura-style dishes. This means that nigiri sushi and sashimi are excellent dishes for obtaining large amounts of EPA and DHA.

We have added an article about tuna intermediate wholesalers at Toyosu Market. Please take a look.
21/04/2025

We have added an article about tuna intermediate wholesalers at Toyosu Market. Please take a look.

There are six types of tuna often used for sushi toppings: Pacific and Atlantic bluefin tuna, Southern bluefin tuna, Bigeye Tuna, Yellowfin Tuna, Albacore Tuna.

We are offering a free “Sushi University” tour for writers living in Tokyo to learn about Edomae sushi. To participate, ...
21/04/2025

We are offering a free “Sushi University” tour for writers living in Tokyo to learn about Edomae sushi. To participate, you must be willing to write an article about Edomae sushi accurately. For more details, please contact us. We look forward to your application.

住所

Itabashi-ku, Tokyo

営業時間

月曜日 18:00 - 22:00
火曜日 18:00 - 22:00
水曜日 18:00 - 22:00
木曜日 18:00 - 22:00
金曜日 18:00 - 22:00
土曜日 18:00 - 22:00
日曜日 18:00 - 22:00

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