月曜日 08:30 - 17:30 火曜日 08:30 - 17:30 水曜日 08:30 - 17:30 木曜日 08:30 - 17:30 金曜日 08:30 - 17:30 土曜日 08:30 - 17:30 日曜日 08:30 - 17:30

Sado Tourism Association

Name: Sado Tourism Association
Address: 2F Ryotsu Port. Terminal Bldg. 353 Ryotsu-minato, Sado, Sado-shi, Niigata, 952-0014, JP
Telephone: +81259275000
Rating: 5

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日本
Sado-shi, Niigata
Sado Tourism Association

Welcome to Sado Tourism Association official Facebook!! Share your favourite photos and travel memories on our timeline!! We also provide tourist information.

Sado is a beautiful island in the Japan Sea with a huge variety of tourist resources including a rich natural environment, history, traditional culture and performing arts. The influence of Kyoto culture brought by the nobles who were banished here in the middle ages, and the more recent influx of Edo culture (due to the prosperity of the gold mines) have made Sado a meeting-place for cultures fro

m all over Japan. Each village has inherited a tradition of public entertainment, which is still performed. The whole island is involved in efforts to have the Sado gold mines, which supported the financial system of the Shogunate, registered as a World Heritage Site and residents from every area are helping with town building. Efforts are also underway to reintroduce the toki (Japanese crested ibis) , an internationally protected bird, and to create an environment conducive to its breeding. The Sado Tourist Association, in cooperation with firms involved in the tourist industry, and national administrative and private voluntary groups, promotes the conditions vital to a tourist destination by developing tourist resources, conserving the environment, maintaining facilities and improving hospitality. The Sado Tourist Association and the people of Sado welcome you to Sado and hope that our island will inspire many happy memories. See more information:
In Japanese: https://www.visitsado.com
In English: https://www.visitsado.com/en

09/02/2025

Wonderful winter sunset as seen from the coast nearby Kirarium Sado.

05/02/2025

We stocked up on our Sado-T`s!

The "サド (Sado) T-Shirts" were very popular last year and sold out quickly.
This year we added new color variations (in total nine) and introduced a complementary "ガシマー (Gasima)" version, too!
If you get both versions and stand next to each other you will form "Sadogashima" (Sado Island). You may also wear it at Sado`s scenic spots and take commemorative pictures.

These T-Shirts are sold exclusively at the Tourist Information Centre in Ryotsu for
2,500 yen!

01/02/2025

The observation deck on a hill overlooking Lake Kamo and the Osado Mountain Range is lit up in the evening (17:00~23:00) until the end of March.
It is located right next to Shiizaki-Suwa Jinja, which has a Noh stage on its shrine precincts that is still actively used for performances during summer.
This hill is also one of the best sunset viewing spots on the island.

29/01/2025

We might see another cold wave in early February and can hopefully expect snowfall again.
It is very rare for snow to pile up that much in Aikawa`s historic Kyomachi-dori Street and Gold Mine area, because strong winds don`t allow for snow to accumulate. In early January people on Sado got to enjoy this rare view.

24/01/2025

February is the best month to enjoy oysters on Sado.
The oysters have grown to their maximum size by February and are being harvested either at Lake Kamo or Mano Bay - on opposite sides of the island. Even from your car driving by you can see the racks floating on the water from which the oysters hang on long ropes.
Many restaurants throughout the island will have oysters on their menu. CaMoco Café Koasobi close to Ryotsu Port in the south of Lake Kamo is for example operated by an oyster farmer, so you can expect the freshest meals: steemed oyster rice, oyster miso soup, or fried oysters.

20/01/2025

When you visit Sado Island, starting from your arrival at the port throughout your stay, you will notice various depictions of a bird again and again: be it cute illustrations, plush mascots, pastries and even milk cartons.
These all pay hommage to the toki (crested ibis) who once could be found throughout Japan, but went extinct due to over-hunting and the introduction of agriculture heavily relying on pesticides. Now, they can only be found in the wild on Sado.
Find out about the correlation between the toki and rice farming on Sado in this beautiful, well-researched Atlas Obscura article, penned by who visited Sado last year and was fascinated by the effort put into producing high-quality rice farmed using environment-friendly methods.

Here`s her article:
https://www.atlasobscura.com/articles/toki-bird-sado-island

13/01/2025

After having experienced the thrills of the buzzing capital of Tokyo, take time to explore the wonders of Japan`s countryside, too.
Tokyo is conveniently connected to Niigata Prefecture by bullet train taking you to quieter areas, such as Yuzawa, rather quickly.
If you want to take your countryside adventure further, board the ferry to Sado Island and visit the Sado Gold Mines with a mining history of 400 years.
(Also make sure to experience the many other things unique to the island!😉)

Check out this Discovery x Warner Brothers article to learn more:
https://sponsorcontent.wbd.com/tokyo-niigata/

08/01/2025

Adventure travel on Sado Island!
Go on a snowshoeing tour in the mountains and visit a frozen waterfall with Sado-born outdoor guide Ishizuka Hiroyuki.
While working at a sports store, Ishizuka-San has been exploring the island`s nature for years in seach of exciting outdoor adventures and started planning his own tours making the most of Sado's terrain regardless of the season.

During this snowshoeing tour you will see snow-covered terraced rice fields and a frozen waterfall (if the conditions are good). During a break, Ishizuka-San will invite you to enjoy a tea time in the snow right in front of the waterfall

Book your tour here:
https://www.enjoysado.net/activity/5114/

*This plan is based on the assumption of snowfall. If snow accumulation is not expected, the tour will be cancelled.

06/01/2025

With the help of JTB USA, our PR ads for Sado Island have been published in Hawaii newspapers✨
The ad also included a link to the English version of the Sado Tourism Navi and the English version of Sadoventure (our experience program).
Very quickly after the release of the ad, we were excited to hear that it had generated great interest.
We hope to see even more international visitors to Sado Island in the future!

04/01/2025

Hoshigaki season has come!
Almost every building in Ogi`s shopping street was decorated with persimmons in late December. Some of them had turned into a close to black deep purple looking like charcoal from afar, however most of these are still very much edible.
Eating at one of the restaurants there, that also had persimmons out to dry right next to the entrance, we got to taste some of those hoshigaki. It was a very special moment when the owner got us four, five persimmons from the rack outside to eat together with our yoghurt-mousse dessert!
The persimmons were at the stage of "anpogaki", partially dried with the core still being quite soft, which is also an interesting texture. By now, these hoshigaki should be fully dry and ready to use for various dishes.

31/12/2024

We wish you a happy and healthy year 2025!!!

Instead of fireworks the photos show drones forming koban gold coins and a mining image hovering over Doyu no Warito at a special event in celebration of the designation of Sado`s Gold Mine as a UNESCO World Heritage Site.
This is the accomplishment we are very proud of looking back at 2024.
May everyone accomplish something they can be proud of this year!

30/12/2024

Because it`s cute

27/12/2024

I was actually aiming for a photo with snow, but it had already melted.
Still, the bus stop of Takiwaki with its cute turqoise hut and the solitary pine tree next to it always catch my eye when driving by.

25/12/2024

We got our white Christmas!

The snow accumulation varies greatly even on small Sado Island. You will find the most snow in Ryotsu area and the Kuninaka plain - in the shadow of the Osado Mountain Range. Aikawa and Ogi area have comparibly little amounds of snow.

24/12/2024

Merry Christmas!

Deep in the Kosado Mountains of Akadomari area in the south of Sado, one man seems to have made it his mission to make people who find this place happy by putting up a huge Christmas illumination around his house and garden over the entire month of December.
And many people do indeed make the long drive: couples or families bringing their children along to get into Christmas mood.

The flooded rice field in front of the house reflects the colorful installation beautifully.

20/12/2024

One thing to do during winter on Sado is learning more about the islanders` everyday life as it used to be way back by visiting each respective region`s folk museums.

The Ryotsu Folk Museum is divided into three exhibition halls with the themes “Sea,” “Everyday Life with Wood,” and “Festivals”.

Many traditional tools handmade and used by the people in Ryotsu area are on display. The tools used to make these tools are also handmade, and you can really feel the time and effort people had to put into making these in the past.
You will also find a huge 3-meter-diameter miso barrel that you may "enter" to take photos in.

18/12/2024

"Nemare" means "take a seat" in Sado dialect which this Izakaya (Japanese bar) of the same name invites everyone to do in its relaxing, casual atmosphere.
Nemare serves both Japanese and Western style dishes and drinks: pasta, pizza, deep-fried chicken, horse-meat sashimi, seasonal fish, whiskies, craft beer by the local Toki Brewery, even interesting non-alcoholic cocktails.
The lovely animal details unexpectedly popping up during our meal at the bar - from the business hours sign at the entrance to the coasters and the bill in the end - put a smile on my face.

14/12/2024

Udon Aoi is a restaurant in the center of the island dedicated to serving dishes made from the best local Sado ingredients to their guests.
Their signature udon noodles are made with fragrant nagamo seaweed and come with various complementary side dishes like nanban-ebi (shrimp), zuwai-gani crab, and tempura made with seasonal vegetables and seafood that you dip in salt extracted from deep sea water harvested off the south-east coast of the island.
Paying attention to details, you will find that the hashioki (chopstick rest) and the deep sea salt are shaped like Sado, and some of the small plates or cups are made from red Mumyoi clay. Eating your way through the set you will make many intriguing discoveries.
Also have a look at the items on sale such as Mumyoiyaki ware from the Gyokudo kiln or the Sado-shaped hashioki if you are looking to bring unique pieces to your own dining table at home.

住所

2F Ryotsu Port. Terminal Bldg. 353 Ryotsu-minato, Sado
Sado-shi, Niigata
952-0014

営業時間

月曜日	08:30 - 17:30
火曜日	08:30 - 17:30
水曜日	08:30 - 17:30
木曜日	08:30 - 17:30
金曜日	08:30 - 17:30
土曜日	08:30 - 17:30
日曜日	08:30 - 17:30

電話番号

+81259275000

ウェブサイト

https://www.visitsado.com/en/

アラート

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