AsureQuality

AsureQuality AsureQuality provides food safety and biosecurity services to the food and primary production sector We deliver independence of the highest integrity.

As Kaitiaki Kai, guardians of food, we work with care and passion to support Aotearoa’s primary industry and food producers. Working closely with our partners, at every point of their supply chains, sharing the knowledge and insights gained from over 100 years’ experience. Everyday our experienced team of over 1700 people work alongside farmers, producers, and others throughout the food supply cha

in to help them uphold what Aotearoa stands for in food - a higher standard of quality and safety. Owned by the New Zealand Government, our name helps inspire confidence. Helping Aotearoa uphold a higher standard in food as our partners proudly take their products to the world. We are proud to work with them to help build and protect this enduring trust in food.

Wrap up the year with new skills before the holiday break! 🎄🎓 Join AsureQuality Academy's online and in-person trainings...
21/11/2024

Wrap up the year with new skills before the holiday break! 🎄🎓 Join AsureQuality Academy's online and in-person trainings this December in food safety, auditing, animal welfare and more. Get ready for a brighter 2025! 🌟 Explore courses here: bit.ly/49iF3J7

AsureQuality’s stand was the hub for many inspiring conversations with NZ food exporters and others at the recent China ...
18/11/2024

AsureQuality’s stand was the hub for many inspiring conversations with NZ food exporters and others at the recent China International Import Expo (CIIE) in Shanghai. Our Market Assurance team exhibited as part of the New Zealand Pavilion, where we enjoyed re-establishing connections and creating new relationships with diverse teams. It was an invaluable opportunity to understand the market needs and brainstorm on what additional value we could potentially bring to our customers.

A highlight of our participation was the launch of our New Zealand Grass-Fed Programme, which was met with great enthusiasm. We also had the privilege of witnessing the launch of new products from our partnered New Zealand exporters and we extend best wishes for their success in the Chinese market.

One key takeaway from the expo was the significant role livestreaming plays in retail branding. Most retail brands at CIIE had full-time livestreaming teams, effectively showcasing their stands and brand strength to stimulate consumer interest. At Market Assurance, we have been supporting our customers with livestreams for a few years, and we are excited to expand these efforts in the future.

The CIIE provided a fantastic platform for promotion, networking, and insights into the global industry. We look forward to future opportunities where we can support New Zealand food exporters on the global stage.

We were pleased to welcome the JASANZ team on-site at AsureQuality recently for an audit of our accredited programmes. ✅...
11/11/2024

We were pleased to welcome the JASANZ team on-site at AsureQuality recently for an audit of our accredited programmes. ✅

As a conformity assessment body (CAB), AsureQuality inspects, audits and certifies food products and processes from the farm through to the supermarket shelf, helping our customers access export markets and maintain consumer trust. 🔍So it’s essential that we are regularly assessed, to assure our customers of our competence, impartiality and conformance to rigorous standards. That’s why we’re pleased to work with JAS-ANZ (Joint Accreditation System of Australia & New Zealand), the government-appointed body for Australia and New Zealand responsible for providing accreditation of CABs in the fields of and .📜JASANZ accreditation is internationally recognised as the peak seal of approval a CAB can achieve, so we were proud to complete another successful audit with the JAS-ANZ team.

Our AsureQuality team has been busy supporting the Kura Kai NZ Christmas Pēke (bag) Campaign, donating grocery goods for...
07/11/2024

Our AsureQuality team has been busy supporting the Kura Kai NZ Christmas Pēke (bag) Campaign, donating grocery goods for students and families in need across South Auckland this holiday season🎄. Huge thanks to Sarah Lilly for coordinating this effort and to our team for their generous contributions. Marie Paterson, General Manager at Kura Kai shared how much these donations mean to our community❤️.

29/10/2024
Through a decade’s journey of supporting New Zealand food producers and exporters, the AsureQuality Assurance Marks team...
25/10/2024

Through a decade’s journey of supporting New Zealand food producers and exporters, the AsureQuality Assurance Marks team has learnt that consumers value AQ Assured products, not just for the trust that our Assurance Marks instil, but also for the authoritative AsureQuality endorsement behind them. 🛡️

To better reflect the full value of our offering, we are excited to announce the rebranding of Assurance Marks to Market Assurance – helping New Zealand food producers connect with global consumers through tailored product claims and brand endorsement solutions. ✅

Catch our Market Assurance team at the upcoming China International Import Expo (CIIE) in November. There, we will support customers with co-marketing campaigns, further enhancing the premium profile of New Zealand products.

Read more: https://www.asurequality.com/about/news/market-assurance-new-name-broader-vision/

To better reflect the full value of our offering, we are excited to announce the rebranding of Assurance Marks to Market Assurance

🪔🧨✨🎆❤️ Yesterday the team at the AsureQuality head office came together to celebrate  , a special time to reflect and co...
24/10/2024

🪔🧨✨🎆❤️ Yesterday the team at the AsureQuality head office came together to celebrate , a special time to reflect and connect across cultures. It was a wonderful opportunity to share traditions and enjoy the warmth of community. Wishing everyone a happy and peaceful Diwali! 🌟

We’re excited to share this article in Business North Magazine, by Kim Newth, highlighting the redevelopment of our Auck...
16/10/2024

We’re excited to share this article in Business North Magazine, by Kim Newth, highlighting the redevelopment of our Auckland Food Laboratory. The three-year project includes new state-of-the-art automation and a dedicated people hub to improve efficiency and staff wellbeing. Thanks to Strong Group, Jasmax, and others for helping us bring this vision to life.
Check out the full story below⬇️

🌍 Happy World Food Day from AsureQuality! 🍎🥦Today, we celebrate the people behind Aotearoa’s trusted food system – from ...
15/10/2024

🌍 Happy World Food Day from AsureQuality! 🍎🥦

Today, we celebrate the people behind Aotearoa’s trusted food system – from growers to farmers, producers, and everyone along the supply chain. Together, we are helping Aotearoa shape a better food world🌱.

As Kaitiaki Kai, guardians of food, we carry a deep responsibility to care for food and the environments it comes from.
https://www.asurequality.com/about/who-we-are/

AsureQuality provides the broadest range of food assurance services in NZ, with over 100 years of experience working in our food and production sectors.

🎉 AsureQuality was proud to sponsor the Lifetime Achievement award at the New Zealand Food Awards, where Edmonds Cooking...
11/10/2024

🎉 AsureQuality was proud to sponsor the Lifetime Achievement award at the New Zealand Food Awards, where Edmonds Cooking Baking Powder secured the title for 2024. The product is known to be an essential ingredient in every Kiwi household.

The Award was introduced in 2019 and celebrates Kiwi products that have withstood the test of time. The consumer loyalty to Edmonds Baking Powder is proof of the impact of its initial innovation.

Congratulations to all the finalists on behalf of AsureQuality and a further congratulations to Edmonds for this outstanding achievement.

27/08/2024

We're excited to connect with growers at the Horticulture Conference this week! 🌱Horticulture New Zealand

We take pride in working alongside our growers and exporters as they take their products to market by providing:
🌍 Internationally recognised auditing services
🌿 Organic certification
📝 Plant export certification
🔬 Laboratory testing services

Come down to Mercury Baypark in Mount Maunganui and visit the AsureQuality team at booth 32 to see how we can help you meet sustainability standards and market access requirements!🌟

➡️Learn more about our related services: https://lnkd.in/gDjf3Thd
➡️Event details: https://lnkd.in/gWmTbqNB

AsureQuality is at the leading edge in food testing science and is proud to embrace diversity in the workplace. Come and...
26/07/2024

AsureQuality is at the leading edge in food testing science and is proud to embrace diversity in the workplace. Come and meet with our women in science leaders on Monday 29th July at the University of Auckland. 🙌🏼

AUWS careers night is next Monday! We have 12 awesome companies joining us 🤗Get ready for a fantastic night of networking!🎉🙌

🗓️Date: Monday 29th July
⏳Time: 6:30 - 8:30PM
📍Location: OGGB Foyer (260-101)
🎟️ Tickets (free): Limited available, get yours now!
🍴Food: Light catering is provided

25/07/2024

Check this out! AsureQuality (Kaitiaki Kai) have held 11 team cook ups over this past year, engaging 84 of their staff! Business support is so important to us at Kura Kai as it means our freezers are topped up with a bulk supply of meals.

Incredible mahi AsureQuality – thank you!

If your team is also keen to have some fun and help Feed our Kaupapa (Cause), head to the Volunteer section in our bio to register!

Unlock your potential with AsureQuality Academy's comprehensive training courses this August! 🎓 From food safety trainin...
25/07/2024

Unlock your potential with AsureQuality Academy's comprehensive training courses this August! 🎓 From food safety training to auditing skills, our courses are designed to inspire and educate. Whether you're seeking to advance your individual skills or enhance your team's expertise, experience the flexibility of classroom learning or bring our expert trainers to your workplace. 💡Don't wait – enroll in our August trainings now and take the next step in your professional journey!
https://www.asurequality.com/academy/course-finder/programmes?DateRange=01%2F08%2F2024+-+31%2F08%2F2024&action_programmes=Show+Courses&Delivery=&start=0

We're proud to sponsor the 2024 Primary Industries Awards, celebrating success and innovation in New Zealand's primary s...
04/07/2024

We're proud to sponsor the 2024 Primary Industries Awards, celebrating success and innovation in New Zealand's primary sector. 🌟
A huge congratulations to the Farm 4 Life HUB team for winning the Technology Innovation Award, sponsored by AsureQuality. We are thrilled to support technological innovation in NZ's primary industries and the Farm 4 Life HUB’s dairy farming education platform is a great example! 👏
Read more: https://www.linkedin.com/feed/update/urn:li:activity:7213837688175493120/?actorCompanyId=277035
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It’s all about food science this week and AsureQuality is proud to support two key events on the New Zealand food scienc...
02/07/2024

It’s all about food science this week and AsureQuality is proud to support two key events on the New Zealand food science calendar, taking place in Kirikiriroa Hamilton this week.

The New Zealand Food Safety Science and Research Centre (NZFSSRC) Annual Symposium on Monday offered insightful sessions on current topics such as food safety culture, the effects of climate change on food safety, and food safety through a Gen-Z lens.

And the AQ Team are enjoying a fantastic programme at the New Zealand Institute of Food Science Technology (NZIFST) two day Annual Conference, where the theme is Diversity in the Food Industry, with the programme covering the latest advances in technology and science as well as food safety.

We’re proud to be an official LEAF Marque approved Certification Body, promoting sustainable farming globally. 🌍✨ As the...
27/06/2024

We’re proud to be an official LEAF Marque approved Certification Body, promoting sustainable farming globally. 🌍✨ As the only certifier in New Zealand, we support growers in meeting the sustainability standards required by major UK supermarkets like Tesco and Marks and Spencer.

The new certification sits alongside other services we offer for the horticultural sector, including auditing for GLOBAL G.A.P., organic certification, plant export verification services, food safety audits for programmes such as SQF, and laboratory services, including residue, environmental and pathogen testing.

🔗 Read more: https://www.asurequality.com/about/news/asurequality-is-now-accredited-to-certify-growers-to-the-leaf-marque-standard/

🔗 Learn more about our Horticulture Services - https://www.asurequality.com/industries/horticulture/

AsureQuality offers top-notch horticulture services growers and exporters, ensuring high-quality crops and smooth export processes.

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Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

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