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Monday 10am - 5pm Tuesday 10am - 5pm Wednesday 10am - 5pm Thursday 10am - 5pm Friday 10am - 5pm

Heather's Choice

Name: Heather's Choice
Address: 700 W. 59th Avenue Unit C, Anchorage, AK, 99518, US
Telephone: +19072681147
Rating: 4.8

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Heather's Choice

At Heather’s Choice, we believe that life is full of adventures.

That’s why we make lightweight, packable meals and snacks that you can take with you anywhere in the world.

01/03/2025

Mark your calendars for our next coffee chat, Thursday, January 9th PST.

Come with any and all questions about the business, what it's like to be living in Oregon thus, far, and what the future holds for Heather's Choice!

12/23/2024

We know this week can be a little hectic. Whether you're feverishly wrapping last-minute presents or planning a holiday dinner, we wanted to offer you something to keep you company during for whatever this time of year brings.

This week's Wherever You May Roam episode features Samuel Taylor of Long Table Pancakes.

In this conversation, Heather and Samuel dive into topics like farm-to-table agriculture, society's disconnection from food sources, and of course, Samuel's experience on Shark Tank!

Samuel's mission is to inspire meaningful connections through the simple act of sharing a meal.

🎧 Tune in to this episode on Spotify, or watch the full conversation over on YouTube!

P.S. A few Heather's Choice products are still available on our Amazon page. Help us clear the shelves before we head to Oregon!

https://www.heatherschoice.com/blogs/journal/wherever-you-may-roam-samuel-taylor-of-long-table-pancakes

12/18/2024

There’s a lot happening in our world right now… Shark Tank updates, moving to Oregon, and so much more. Come chat about the future of the business and how you can get involved!

Send us a DM for the link to join. Hope to see you there!

12/11/2024

Today, I want to share a LONG story in a short amount of time…let’s dive in!

Two years ago, Brad and I visited Ashland, Oregon, to tour an old almond butter processing facility.

Within 48 hours, we had toured the facility, made fast friends, went fly fishing, enjoyed wine tasting, and decided this would be our new home. It was a whirlwind trip that felt a little bit fated…

Over the next 24 months, we faced endless excitement, countless tears, epic highs, the lowest lows, and a novel’s worth of trials in pursuit of this dream. We knew we had to move the business out of Alaska to scale and grow, and this was our best shot.

After being turned down by 100s of investors, denied for a $2.6M SBA loan, filming Shark Tank, and enduring the hardest two years of my life, we’re FINALLY moving into the building I’ve known was ours from day one ✨

This move means everything for Heather’s Choice. For years, we’ve struggled to keep up with demand—space, logistics, staffing, raw materials, cash, you name it. Now, with this move, we’re setting the stage for our business to really grow…FINALLY! Those walk-in dehydrators I mentioned in 2019? Yep, we’re getting one…maybe two!

Today is my 37th birthday, and my team and I are busy packing up for this epic 2,720-mile move.

I have one BIG favor to ask: if you’ve ever wanted to join the Heather’s Choice adventure, now is the time!

For as little as $100, you can become an investor in our business via Wefunder. Your investment will help us make this big bold leap and feed people good food when and where they need it.

Thank you for being part of our journey, and here’s to the next leg of the of adventure!

Love,

Heather

https://wefunder.com/heatherschoice

12/08/2024

Have you taken advantage of the Packaroon sale yet?

There are still a few flavors in stock to snag while you can and before we pack up the kitchen and head south to Oregon!

If you’re anything like us, you’ll be storing some Seasonal Packaroons away to keep the holiday spirit going into January🎄🎁

No discount code required. Simply add at least two Packaroon boxes to your cart and we’ll take care of the rest.

Sale ends 12/10 @ 11:59pm AKST.

12/04/2024

You'll never believe this, we have two whole batches of Grass-Fed Bison Chili available on our website! This is a big deal.

It's not uncommon for this product to sell out almost instantly when we add a fresh batch to our website.

But we can't blame you, it’s a classic chili recipe loaded with kidney beans, pinto beans, and a touch of jalapeño for some mild heat. Did we mention it has 44 grams of protein per serving?!

No matter where you decide to enjoy this meal, it’s sure to leave you satiated and satisfied.

Head on over to our website to grab yours before they're gone! We'll be taking a brief intermission from order fulfillment starting December 16th, with hopes to be back up and running around February 1st, 2025. If you need some product between now and then, we suggest you stock up soon!

12/03/2024

We just put a WHOLE BUNCH of meals up on our website, including the all-time fan favorite...Grass-Fed Bison Chili!

https://www.heatherschoice.com/collections/shop-all

We also have Swiss Muesli with Milk (yum!) and our beloved Vegetable Lentil Soup. There are so many good ones, and I didn't want you to miss out.

PLUS you can still get 20% OFF sitewide!

As we continue selling the last of our meals and Packaroons in preparation for our big move (did you hear the news...we're moving!), I can't help but think that I need to squirrel away some inventory for those just-in-case moments...

🏡Ever found yourself at an AirBnB or hotel with absolutely no groceries? Our meals are great for that!

✈️ Stuck in an airport and not willing to pay $6 for a Clif Bar? Me neither, that's why I always fly with Packaroons.

🚴‍♀️ Got a last-minute opportunity to head out for a day in the mountains? Add water to one of our breakfasts and eat on the run!

😴 Just got home from a long day at work and can't bring yourself to cook? We have a solution for that...

No matter what your holiday season looks like, I hope that you'll have some Heather's Choice meals (and Packaroons) stashed away for those just-in-case moments. I know they're coming in handy while we navigate moving our business, moving out of our house, and spending Christmas on the road.

Wishing you a wonderful rest of your week! Don't forget to feed yourself some good food along the way.

Love,

Heather

P.S. Our 20% OFF sitewide sale lasts until midnight AKST. Go grab your favorites while they're in stock and on sale!

12/02/2024

Today is the last day to shop our biggest sale of the year... 20% OFF everything!

Whether you're preparing for holiday travels and need quality food you can count on, or you have outdoor winter adventures that could use some hot healthy meals, we can help!

Stock up on your Heather's Choice favorites while you can! We'll be taking a break from order fulfillment for our big move to Oregon, starting December 16th. We plan to be shipping orders again starting February 1st!

No discount code needed. Simply load up your cart and we'll take care of the rest!

11/29/2024

The best part about Thanksgiving? Leftovers, of course!

This weekend take 20% off everything at heatherschoice.com. No discount code needed. Simply load up your cart and we'll take care of the rest.

Be sure to shop our last-chance items that will be going away in 2025. If any of these are your Heather's Choice favorites, now's the perfect time to stock up!

Apple Pie Buckwheat Breakfast
Banana Nutmeg Buckwheat Breakfast
Blueberry Cinnamon Buckwheat Breakfast
Summer Harvest Oatmeal
Vegetable Lentil Soup
Orange Vanilla Packaroons
Mint Chocolate Packaroons
Snickerdoodle Packaroons

11/28/2024

Why did the turkey refuse to eat dinner? It was stuffed 🤭🍗

As the holiday season gathers us all around the table, we wanted to take a moment to share how deeply thankful we are for you.

This year has been a whirlwind — full of challenges and countless moments of growth. Through it all, you’ve shown up for us in ways that inspire and humble us every day.

This year we are thankful for:
⭐️the opportunity to live through the Shark Tank experience
⭐️to all those who have supported our crowdfunding campaign
⭐️for our expansion into more REI doors
⭐️for gaining a new outdoor retailer starting in fall of 2025 (more on this later!)
⭐️and as always, for YOU and your belief in Heather's Choice

We hope this Thanksgiving finds you surrounded by love, good food, and the chance to rest and recharge. Take a deep breath, enjoy that second helping of pie, and know that you’ve played an important part in our journey this year.

From the bottom of our hearts, thank you for being a part of the Heather’s Choice family. We are endlessly grateful for you and excited for all that’s to come.

Wishing you a cozy and joyful Thanksgiving.

Love,

Heather

P.S. We kicked off our Thanksgiving Leftover Sale early this year! Head to heatherschoice.com to shop 20% off everything. No discount code needed, discount automatically applied at checkout.

11/27/2024

It’s the LAST DAY to enter for your chance to win over $1,800 worth of prizes from industry-leading brands!

Head to the link below to enter your email and be sure to follow each participating brand on Instagram after you entered!

Finally, cross your fingers (and toes) that your name is drawn for the grand prize!

Participating brands include:

Good luck and thank you for supporting businesses!

https://heatherschoice.typeform.com/to/fQtVAq3i

11/23/2024

Did you hear?! The third annual Women-Led Wednesday Giveaway is LIVE!

Supporting women-owned businesses contributes to closing the gender wealth gap, which is why we love this giveaway so much. When supporting women-owned brands, we support women entrepreneurs, advance innovation, increase economic growth, and empower women financially.

This year’s Women-Led Wednesday Giveaway includes:

- Sample box of breakfasts, dinners, and Packaroons ($115)
- Lena Down Vest ($319)
- Isostatic Merino Wool T-Neck, Wool Hat, Bushwhacking leggings ($328)
- $75 Gift Card to akwaterbody.com
- Poco Mat, Vamos Strap, Mochi Roll Top Bag ($151)
- Treeline Mug, Treeline Beanie, Geo coffee 10 pack ($92)
- $150 Gift Card with Free Shipping
- 3 pairs of ToughCutie socks, T-shirt, and water bottle ($150)
- Climb On Hoodie ($150)
- Custom Topographic Scarf ($68.50)
- $200 Gift Card to bronwenjewelry.com

All you need to do is:
Head to the link below to enter your email
Once you’ve submitted your email, make sure you follow each brand on Instagram
This giveaway runs from Nov. 20th - Nov. 27th
The winner will be announced and contacted via email on Wednesday, Nov. 27th.

Good luck!

https://heatherschoice.typeform.com/to/fQtVAq3i

11/20/2024

The third annual Women-Led Wednesday Giveaway is ⭐️LIVE⭐️ From November 20th to 27th, we’re celebrating with an incredible lineup of 11 powerhouse brands - all led by inspiring women founders.

When you choose to shop with women-owned businesses, you’re playing an active role in creating a more equitable marketplace and helping to build a stronger, more inclusive economy.

Did you know, women make up more than half of the professional workforce, yet make up less than 10% of CEOs for the largest 500 companies in the U.S.?

Which is why we love this giveaway so much. We have the opportunity to highlight, celebrate, and educate the masses about women-owned brands. This year, one winner will receive $1,800 worth of grand prizes.

How to enter:

1. Use the link below to enter your email and throw your name in the hat to win 👇🏼

https://bit.ly/40VYO6L

2. After entering your email, be sure to follow each brand on social media. Winner must be following each brand on Instagram, and enter their email address to win!

- This giveaway runs from Nov. 20th - 27th

- The winner will be announced and contacted via email on the evening of Nov. 27th

This grand prize is full of top-notch products! Here is what you could win:

- Sample box of breakfasts, dinners, and Packaroons ($115)
- Lena Down Vest ($319)
- Isostatic Merino Wool T-Neck, Wool Hat, Bushwhacking leggings ($328)
- $75 Gift Card to akwaterbody.com
- Poco Mat, Vamos Strap, Mochi Roll Top Bag ($151)
- Treeline Mug, Treeline Beanie, Geo coffee 10 pack ($92)
- $150 Gift Card with Free Shipping
- 3 pairs of ToughCutie socks, T-shirt, and water bottle ($150)
- Climb On Hoodie ($150)
- Custom Topographic Scarf ($68.50)
- $200 Gift Card to bronwenjewelry.com

What are you waiting for?! Enter now to throw your name in the hat to win over $1,800 worth of prizes!

11/19/2024

This weekend we immersed ourselves with all our favorite Anchorage spots places. With dropping temperatures, jam packed schedules, relocating a business, and so much more, it’s more important than ever to find pockets of time to be “in the moment”.

Our weekend consisted of a trip to , , , and wrapped up with a perfectly cozy Friendsgiving at home.

If you’re new around here, Heather’s Choice is relocating to a new (bigger!) production facility so we can make more good food.

Help us with this big transition by shopping the products we have in stock! We’ll be taking a long break from fulfilling orders in December so if you need to restock your kitchen, now’s the time! Plus, the less we have to pack up and move, the better🤪

If you’re already stocked up for the season, you can also support this big move by contributing to our WeFunder campaign and becoming a Heather’s Choice investor!

Visit the link in our bio to learn more, or drop us a comment if you have questions!

11/15/2024

There’s still time to stock up on your favorite Heather’s Choice meals and Packaroons at 20% OFF!

We’ve partnered with 34 purpose-driven brands to bring you a one day sale that’s not to be missed!

Get the full list of brands including:

…and so many more 😱

Use code BUILTWITHPURPOSE at checkout 💫

Address

700 W. 59th Avenue Unit C
Anchorage, AK
99518

Opening Hours

Monday	10am - 5pm
Tuesday	10am - 5pm
Wednesday	10am - 5pm
Thursday	10am - 5pm
Friday	10am - 5pm

Telephone

+19072681147

Website

http://www.heatherschoice.com/

Alerts

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Contact The Business

Send a message to Heather's Choice:

Videos

Want to have coffee with me tomorrow? ☕️ I’m hosting the first of many virtual coffee dates with YOU live on Zoom! Join me to chat all things Heather's Choice, crowdfunding, and our current raise on Wefunder 💸 Want the link to join me? Shoot us a DM and we will get you the link! Curious to learn more? Grab the link in the comments to join us on the adventure and become an investor in Heather’s Choice 🚀 #heatherschoice #wefunder #crowdfunding #jointheadventure

Welcome to Wherever You May Roam, a podcast hosted by Heather's Choice! In this first episode, we sit down with our friend and fellow entrepreneur, Jen Loofbourrow from Alpine Fit. Heather and Jen share how their businesses got started, how they funded them, and the challenges of managing cash flow when your business really starts to take off! Catch the full episode on Spotify or YouTube. You can find links in the comments! We hope you love this new interview series! Stay tuned for more episodes with founders from your favorite outdoor brands and beyond! ICYMI Heather's Choice is now live on WeFunder! You can become an investor for as little as $100 and join us on the adventure.

It's finally time for the BIG announcement I've been teasing for a while... This week marks Heather's Choice ten year business birthday! How wild is that?! According to the U.S. Bureau of Labor Statistics, only 35% of small businesses make it to the 10-year mark. The odds are forever stacked against you as an entrepreneur, but despite all the setbacks, mistakes, and steep learning curves, Heather's Choice is still here today, ready to feed people more good food! In honor of our ten-year business birthday, we are giving you the opportunity to join us for the next decade of adventures! Today, we are publicly announcing our very first crowdfunding campaign! For as little as $100, you can add "investor" to your résumé! Our business has grown exponentially this year, and this community round couldn't be coming at a better time. If you've been to our website recently, you may have seen that we have a 6 to 8-week lead time. We have WAY more demand than we can keep up with, and that's why we are asking for your support. Your investment in Heather's Choice allows us to do one thing; make good food for people whenever and wherever they need it. Whether you're racing out the front door in the morning, or scaling the tallest peaks in the world, we're here to keep you well-fed. I'd like to invite you to head on over to our campaign page to learn more. A quick heads up, we are 80% of the way to our first fundraising milestone, and there's less than $10k left of our early bird deal! If you find this opportunity intriguing, I would skip on over to get the discount while you can! Most importantly, I want to say THANK YOU from the bottom of my heart. My entrepreneurial journey has been nothing short of epic, and I cannot thank you enough for being a part of it. I promise I will write a book someday about what it has taken to get here, and I cannot wait to see what the next chapters have in store for us! Love, Heather P.S. Too long, didn't read? Here's your synopsis ;)

“Is the six to eight week lead time real?!” Yes, yes it is!

Our most popular product, by far, has to be the Grass-Fed Bison Chili. And we make it exactly the same way you do at home! Just with a few more cans of tomatoes, maybe a couple more cans of beans…😂 Most at-home recipes call for 6 servings. Our recipe makes about 150 servings! That’s a lot of chili! We’re curious… Have you had a chance to try this fan favorite?

Thank you from the bottom of my heart❤️ It’s been such a wild ride and we’re just getting started💋

T-Minus 2 days!🦈📺 Who’s tuning in with us this Friday, Jan. 12th @ 8 pm ET/PT?

Our Shark Tank Debut is now Friday, January 12th at 8 pm ET/PT 💥 We hope you’ll be tuning in and watching Heather swim with the Sharks 🦈 Drop us a comment if you’ll be watching 📺

Shortcuts

Our Story

Born and raised in Alaska by a mother notorious for her organic good cooking, I've always had an appreciation for healthy delicious food.

When I left for college at Western Washington University, I was quickly recruited for the women's rowing team. From my first morning out on the water, I knew I wanted to excel at this sport. Our team was highly competitive, having already won two national championships. Deep down I understood that if I wanted to work my way into the varsity boat, I needed the best food I could get my hands on. For the duration of my rowing career, I struggled to find the right diet for optimal performance. I learned everything I could about nutrition, and eventually found a system that worked well for me and made sense! In the end, I helped my team win their fifth and sixth consecutive NCAA National Championships with a seat in the "engine room" of the varsity eight. I graduated in 2010 with a degree in Evolutionary Nutrition, eager to share the nutrition knowledge I had gained with other young athletes. From there, I went on to study at the Institute for the Psychology of Eating, continuing my pursuit for dietary wisdom.

With all I had gleaned from my formal education, I switched from the high-carbohydrate diet of my collegiate rowing days to a Paleo-oriented nutrition plan that was geared towards CrossFit. In 2011, I began coaching fellow athletes through my first business; OPENutrition. It was unbelievably gratifying to help people find the right diet strategy, while encouraging them to cultivate a healthy and satisfying relationship with food.

That same year, I was invited on my first trip rafting the Colorado River through the Grand Canyon. Fired up by my new found "high-performance diet plan", I dehydrated over 50 pounds of food for my month-long adventure. Turkey jerky, instant sweet potatoes, fruit leathers, and other creations were just a sampling of what I discovered was possible!