Master-Pull Recovery Gear

Master-Pull Recovery Gear Master Pull develops the worlds highest quality recovery gear. From synthetic winch lines to kinetic

-The founder of MASTER PULL® Recovery Gear, Emil Bjornsson started at a young age working as commercial fishermen in Iceland and traveled the 7 seas working as a deckhand and as a deck boss in the merchant marine industry. In 1983 Emil and his young family moved to Washington State, USA.
-For 15 years Emil worked as commercial fishermen in the frigid Bearing Sea Alaska but due to an injury Emil w

as forced to retire early from the harsh and dangerous work of commercial fishing.
-Having the survival skills of the Vikings, it did not take long for him to come up with an idea. Instantly, MASTER PULL® Recovery Gear was born.
-Emil definitely had the knowledge and the experience that was needed for the new company. Using his vast knowledge of ropes from the fishing and marine industry he converted marine-grade products and lines (ropes) into synthetic winch lines and kinetic recovery ropes for off-road use.
-In late 90’s MASTER PULL® managed to get synthetic winch lines mandatory to use in most off-road competition like Rock Crawling that became a very popular off-road sport and soon after that it’s was mandatory to use synthetic winch lines in most off-road competitions worldwide.

Our Black Friday Sale is live! Save 20% on recovery gear through December 1st. Use code BF22 at checkout.
11/22/2022

Our Black Friday Sale is live! Save 20% on recovery gear through December 1st. Use code BF22 at checkout.

The most durable winch line you can put on your winch is on sale! Save 20% on all Superline XD winch lines through Augus...
08/10/2022

The most durable winch line you can put on your winch is on sale! Save 20% on all Superline XD winch lines through August 19th. Discount automatically applied in the cart.

Getting setup at the Northwest Overland Rally! Come say hi at our booth and check out all the awesome recovery courses t...
06/16/2022

Getting setup at the Northwest Overland Rally! Come say hi at our booth and check out all the awesome recovery courses they have to offer.

Show starts tomorrow, 6/16, and ends Sunday in Plain, Washington.

On Saturday we're hosting for a wine tasting at our booth.







We are helping our good friends over at  get the word out that this is the last week to purchase online tickets.  After ...
06/07/2022

We are helping our good friends over at get the word out that this is the last week to purchase online tickets. After June 12th tickets can only be purchased at the gate and the prices will increase as well. Hurry and get those tickets! See you guys there!

Our Spring Sale is live!  Save 20% on recovery gear through May 31. Use SPRING22 at checkout.
05/24/2022

Our Spring Sale is live! Save 20% on recovery gear through May 31. Use SPRING22 at checkout.







Check out our selection of rigging lines that we offer in different lengths that could assist you in just about any reco...
05/19/2022

Check out our selection of rigging lines that we offer in different lengths that could assist you in just about any recovery situation.

Our rigging lines include the 3ft Mini Mac, 10ft MacGyver, and 20ft MacGyver. Tap on the products in the pic to learn more.

Some of you may not know that we offer a range of sn**ch blocks that can be used in almost any application, big or small...
05/04/2022

Some of you may not know that we offer a range of sn**ch blocks that can be used in almost any application, big or small.

From lighter UTV/ATV use to heavy industrial applications our sn**ch blocks are built extremely tough, yet very lightweight. Tap on any of the blocks in the photo to learn more.



**chblock


04/27/2022

In this “Tech Tip Tuesday” we explain how to safely use a recovery bridle while winching or performing a kinetic recovery. You guys might wanna watch this video until the end. 😉

Here is a little Monday motivation for all of you to get through the work week!  We also wanted to let you guys know tha...
04/25/2022

Here is a little Monday motivation for all of you to get through the work week!

We also wanted to let you guys know that we will be attending this year in Plain, WA. We will have an exhibitor booth setup at the event. Be sure and swing by our booth to say hello because we really enjoy engaging with our customers.

Anyone else out there attending NWOR? Let us know in the comments below. 👇

04/12/2022

In this “Tech Tip Tuesday” video we explain how to safely join two kinetic ropes together. Sometimes you need a little extra length to reach that vehicle you’re recovering.

*Disclaimer: No Aussies we’re harmed in the making of this video.

Our winch puck allows you to run a Full Synthetic Rigging (FSR) setup on your winch.  Paired up with our Superline soft ...
04/07/2022

Our winch puck allows you to run a Full Synthetic Rigging (FSR) setup on your winch. Paired up with our Superline soft shackle this eliminates redundant hardware. The winch puck is designed to sit flush against your fairlead using a soft eye on your synthetic winch line.

Need more info? Post a question below.⬇️

03/29/2022

In this “Tech Tip Tuesday” video we explain why it’s not ok to use a soft shackle in most bumper recovery points.

Having been in business now for over 25 years we figured it would be great to start sharing some Thursday throwback pict...
03/24/2022

Having been in business now for over 25 years we figured it would be great to start sharing some Thursday throwback pictures with you guys every week.

In this weeks “Throwback Thursday” pic features one of our own Victor Bjornsson. When we say Master Pull is a family business, we mean it. Victor started to get involved with the company at a very young age and is still here with us today. A lot of you guys are familiar with Victor’s wealth of information he provides within our community. He has been involved with almost every aspect of the company over the years. He’s a man of many hats and is extremely knowledgeable about all things recovery and running a successful business.

This photo was taken in 1996 when Master Pull first started. Emil (the owner and Victor’s father) loaded up his old Chevy Suburban with ropes and set up a booth at a local off-road swap meet to show people a new recovery tool: the Super Yanker Kinetic Rope.









Some of you may not know that we actually do all of our splicing in-house at our headquarters in Bellingham Washington. ...
03/23/2022

Some of you may not know that we actually do all of our splicing in-house at our headquarters in Bellingham Washington. We think it’s very important to show you guys what goes on behind-the-scenes for transparency. Also, we figured some of you guys just might find it pretty cool. 👍

This is our Super Yanker kinetic recovery rope currently being spliced at HQ.

You guys have any questions about any of our products don’t hesitate to leave a comment or reach out directly to us. We want to help educate and provide helpful information within the community.

If any of you guys use our products in the field don’t forget to tag us, we would love to share it with our community as well. You can also use hashtag to tag us as well.






Throwback Tuesday to 1986.  Our founder/owner Emil Bjornsson having some fun in his old Jeep.
03/15/2022

Throwback Tuesday to 1986. Our founder/owner Emil Bjornsson having some fun in his old Jeep.

We have been noticing lately in the off-road and overland communities that metal-less rigging systems, or what we call f...
03/08/2022

We have been noticing lately in the off-road and overland communities that metal-less rigging systems, or what we call full synthetic rigging (FSR), are being marketed as something very new and innovative.

Master Pull has been making full synthetic rigging systems for the US Armed Forces for well over 20 years, so it is nothing new, well to us anyways. We began testing our Winch Puck about five years ago and it was brought to the consumer market a couple of years later.

In the pic you’re seeing an FSR mockup.  This system includes a winch line with a soft eye, our Winch Puck, as well as our Superline soft shackle. The Winch Puck’s main job is simply to allow the winch line to mount flush and tight against the hawse fairlead when not in use.

Our full synthetic rigging is not only extremely safe but very strong as well. It is also versatile: our soft eye winch lines can be used with soft shackles or steel shackles, can attach directly to open bumper tow hooks, and can attach directly to recovery bridles without the need for a shackle.  

If you guys have any questions regarding this type of rigging setup, please post them down below and we would be more than happy to answer them.

Why use a kinetic rope in a recovery situation? When recovering a stuck vehicle the Super Yanker stretches and absorbs e...
03/04/2022

Why use a kinetic rope in a recovery situation? When recovering a stuck vehicle the Super Yanker stretches and absorbs enormous energy from the pulling vehicle. This energy is then transferred to the stuck vehicle, which then yanks the stuck vehicle free.

A kinetic rope is an essential piece of recovery gear to keep in your vehicle that can assist if you’re stuck in mud, sand, snow, etc. A kinetic rope is a simple yet effective tool you should definitely have in your recovery kit.

Our Super Yanker recovery rope is available in different diameters ranging from 9/16”-2” (14mm-44mm). These kinetic ropes are also available in 10’, 20’, and 30’ lengths.

How do you know which diameter Super Yanker kinetic rope to choose for your application? We provide diameter guide to assist you with when choosing the appropriate kinetic rope, just slide left to view it.

Our American made sn**ch blocks are an extremely durable piece of recovery gear that you definitely want in your kit.The...
03/01/2022

Our American made sn**ch blocks are an extremely durable piece of recovery gear that you definitely want in your kit.

The red powder coat provides high visibility and are very lightweight for easy rigging. These are specifically designed for synthetic rope…. Well, because why would you not be using synthetic rope? 🤔











Northwest Jeepcast had us on for an interview last night. We discussed the history of Master Pull and what we're all abo...
01/20/2022

Northwest Jeepcast had us on for an interview last night. We discussed the history of Master Pull and what we're all about, as well as some technical aspects of recovery gear. Check it out!

In this episode, Gary and  Gary bring on Victor Bjornsson to talk all about MasterPull products. Hear about the SuperLine winch rope, Super Yanker kinetic ropes, soft shackles, and more. Victor gives us the history of his small family owned business which has become the leader in recovery gear....

Hope everyone had a good Monday! We just wanna say thanks to our customers, your support means a lot to us! We have a st...
12/06/2021

Hope everyone had a good Monday! We just wanna say thanks to our customers, your support means a lot to us!

We have a stack of orders that we've been cranking through and we're shipping as fast as we can, so if you're still waiting, thanks for being patient!

We've been tying knots all weekend so a mountain of our new soft shackles are shipping today. What's the saying? If you can't tie a knot, tie a lot? Well, the second part rings true for us at least...












Our Black Friday sale ends tonight at midnight! Use code BF21 at checkout to save 25% on high performance recovery gear....
12/03/2021

Our Black Friday sale ends tonight at midnight! Use code BF21 at checkout to save 25% on high performance recovery gear.












🚨 NEW PRODUCT ALERT 🚨We’re finally ready to introduce our Superline Soft Shackle!Made with 3/8" heat-set Dyneema, it has...
12/02/2021

🚨 NEW PRODUCT ALERT 🚨

We’re finally ready to introduce our Superline Soft Shackle!

Made with 3/8" heat-set Dyneema, it has an impressive breaking strength of 50,000 lbs, making it stronger than any other 3/8" synthetic shackle.

It’s protected from wear and abrasion by the most durable Dyneema chafe protection available.

A Dyneema webbing slide lock keeps the shackle securely closed and is easy to open, even with gloves on.

For added usability, it has a longer length than most soft shackles, making it easier to connect to tow points and other lines.

Proudly made and tested in the USA, right here in Bellingham, WA.

On top of all that, it’s currently on sale for our extended Black Friday, which ends tomorrow! (Coupon code: BF21)

PS: Did we say Dyneema enough?












11/29/2021
Happy Thanksgiving everyone!Wishing you all a good weekend, and we hope you choose to   this Friday! There's plenty of s...
11/25/2021

Happy Thanksgiving everyone!

Wishing you all a good weekend, and we hope you choose to this Friday! There's plenty of sales online (including ours 😉), so get outside and enjoy nature.

We are closed today and tomorrow to spend time with family, so we'll see you next week!


🌲







Our Black Friday Sale is live! Save 25% on select recovery gear through December 3rd. December 3rd. Use BF21 at checkout...
11/25/2021

Our Black Friday Sale is live! Save 25% on select recovery gear through December 3rd. December 3rd. Use BF21 at checkout.

https://www.masterpull.com/sale/

To all the individuals who have served or still do, we thank you. 🇺🇸
11/11/2021

To all the individuals who have served or still do, we thank you. 🇺🇸

Hi diddly ho neighborinos! Have a fun and safe Halloween!
10/29/2021

Hi diddly ho neighborinos! Have a fun and safe Halloween!








It sure is looking like fall out there. What are your outdoor plans for the weekend?📸
10/22/2021

It sure is looking like fall out there. What are your outdoor plans for the weekend?

📸












Had a great time shooting this winch line install video with Hudson Z Roamer. Check it out!https://www.youtube.com/watch...
10/20/2021

Had a great time shooting this winch line install video with Hudson Z Roamer. Check it out!

https://www.youtube.com/watch?v=Vp4ccqZ9qCA

In this video I teamed up with Master Pull to show you guys how to properly install their Superline XD synthetic winch line. This install video spotlights M...

Address

3115 Mercer Avenue
Bellingham, WA
98225

Alerts

Be the first to know and let us send you an email when Master-Pull Recovery Gear posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Videos

Share


Other Bellingham travel agencies

Show All