Behavior Design

07/17/2019

Today we announced we’ve been acquired by technology services leader Orion Business Innovation. Joining Orion will provide our team the ability to take on larger, more transformative projects, as well as offer UX design and technology services as a truly integrated solution for all our clients. Read the press release: https://behaviordesign.com/2019/07/17/orion/

06/20/2019

On this we look at our work for the Stephen M. Ross School of Business at the University of Michigan. The goal of the project was to reflect the school’s stature as a top educational institution in its field. With the Ross redesign, we set out to create a signature user experience embodying Michigan Ross’ brand attributes and values, including its focus on innovation, inspiration and leadership, and to tout the school’s faculty as active innovators in their fields. The result is a responsive, multi-platform experience with improved content find-ability for the school's various offerings — from multiple degree and educational programs, research, news, and events — and with Michigan Ross' thought leadership highlighted throughout the site.

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Also, congrats to the on making the ! ⚾️

06/19/2019

AB [Alliance Bernstein] is a leading asset management and research firm. We worked with their incredible team to improve the user experience of their insights content. We reorganized it to be both relevant, and regionalized, for the user. New features including a contextual way to browse related categories, surface timely articles, and highlight both global and regional perspectives on a topic.

06/12/2019

We worked with the amazing folks at Amalgamated Bank () on the design of the ‘Move Your Money’ campaign website to tell how they sees the world differently from other banks. We created an experience that helped Amalgamated tell their story about empowering customers to make their money count.

05/24/2019

Ellucian () makes software that helps higher ed institutions run. We worked with their amazing marketing team to redefine how they communicate their products and services to universities and colleges around the world. The centerpiece is an interactive map that acts as a gateway to Ellucian solutions across the entire digital campus.

05/16/2019

With just a few days left before we learn who will win the , we look back at one of our favorite projects: The Viewers Guide. Our friends at wanted a way to help those new to the series keep track of characters, places, and events. We had a ton of fun designing and developing this web-based experience! 🔥🐉

06/27/2018

Behavior Design is looking a full time Senior Project Manager to join our team.

Not a PM but have worked with someone great who may be interested? Please let them know, we would love to meet them. (Oh, and thanks for passing this along!)

http://behaviordesign.com/careers/project-manager/

07/06/2017

02/14/2017

For brands hoping to deepen their engagement with consumers, it’s time to look beyond smartphones and mobile strategy. Behavior Co-Founder Jeff Piazza outlines the 3 emerging technologies that will drive this evolution in 2017 - via HOW. http://bit.ly/2lcSJQ9

Jeff Piazza of Behavior Design covers the latest trends in technology that he thinks will have an impact on UX—this year & beyond.

01/17/2017

Can organizations keep up with evolving enterprise UX, driven by emerging tech like AI & bots? Behavior Co-Founder Jeff Piazza via Diginomica http://bit.ly/2gNEy0P

Enterprise UX design made progress. But the future of UX is rushing towards us, with AI, bots, voice, + wearables sending designers back to basic training.

12/21/2016

3 reasons why is education's future. Behavior Design Co-Founder Ralph Lucci weighs in via eSchool News https://t.co/xd3likAs9r

If you ask kids today why phrases like “hang up” the phone or “roll down” the window exist, chances are they’ll have no idea. Fast-forward to the near future and “search the web” may also cause a f…

10/12/2016

Behavior Co-Founder and Managing Director Mimi Young was profiled in The Huffington Post's Women in Business: http://www.huffingtonpost.com/laura-dunn/women-in-business-qa-mimi_b_12452232.html

09/30/2016

Need help increasing your brand's online customer engagement? Behavior Co-Founder and Managing Director Mimi Young has you covered in Target Marketing: http://www.targetmarketingmag.com/article/4-steps-consider-when-creating-content-strategy/all/

Creating a user experience content strategy that supports a brand’s story and unique differentiators is critical to customer engagement and retention.

09/01/2016

Behavior Co-Founder Ralph Lucci discusses the challenges K-12 websites currently face and ways to address them with EdTech Digest: https://edtechdigest.wordpress.com/2016/08/31/crash-course-for-k-12-websites/

Focusing on efficiency and effectiveness. GUEST COLUMN | by Ralph Lucci This summer, my 10-year-old nephew is enrolling in a “Website Design” class at our local museum’s summer camp program. I’ll b…

08/17/2016

Behavior Co-Founder Ralph Lucci shares how he sees AI being implemented in education with eCampus News: http://www.ecampusnews.com/disruptions-and-innovations/ai-educations-future/2/?all

UX innovator discusses what forward-thinking schools are doing now, and what AI in education will look like in the near future.

08/12/2016

Behavior Co-Founder and Managing Director Mimi Young discusses how brands can simplify their website content with Website Magazine: http://www.websitemagazine.com/content/blogs/posts/archive/2016/08/09/4-steps-to-simplify-website-content-and-grow-customer-engagement.aspx

08/10/2016

Applying UX design to VR, AR, and 360 video. Behavior Co-Founder Jeff Piazza talks about this and more in Diginomica: http://diginomica.com/2016/08/10/how-does-ux-design-fit-into-an-augmented-reality-and-360-video-world/

My recent forays into augmented reality got me thinking - how should we factor AR into UX design? Jeff Piazza of Behavior Design has some answers.

07/20/2016

VR as the future of UX design for businesses? Behavior's Jeff Piazza talks more about this in Brand Quarterly: http://www.brandquarterly.com/virtual-reality-new-tech-frontier-brands

This year is poised to be the year of Virtual Reality (VR) for brands. In fact, it’s predicted that this will be the VR industry’s first billion-dollar year – with the potential for market growth of up to 150 billion ...

07/18/2016

Behavior's Jeff Piazza comments on Pokémon Go's contribution to AR in MediaPost: http://www.mediapost.com/publications/article/280299/using-augmented-reality-to-drive-social-success.html

We asked a few sources to comment on whether Pokemon Go is indeed the breakthrough moment for augmented reality, as many observers are suggesting, and how brands can use AR to drive their own successes.

07/15/2016

Behavior Design's Jeff Piazza examines the business case for VR in Web Designer: http://www.webdesignermag.co.uk/virtual-reality-why-business-needs-it/

06/17/2016

Behavior Co-Founder Jeff Piazza shares his thoughts with MediaPost on AI's newest virtual assistant, Viv, and what it means for brands: http://www.mediapost.com/publications/article/278337/siri-viv-and-the-branding-potential-for-ai-assist.html

Apple's revelations Monday about the upgrades to its "intelligent personal assistant" -- aka Siri -- were met with generally good vibes, but there may be something even more exciting coming from the world of machine intelligence, dubbed Viv.

05/24/2016

Behavior Co-Founder Jeff Piazza was interviewed on IMI's Tech Talk to discuss businesses, brands and virtual reality: https://imitechtalk.wordpress.com/2016/05/01/the-past-present-and-future-virtual-reality/

Right click to download Virtual Reality is finally here and analysts predict the industry will see its first billion-dollar year in 2016 – that’s approximately $700 million in hardware …

04/13/2016

Behavior Co-Founder Jeff Piazza talks bots and brands with MobileMarketer.com: http://www.mobilemarketer.com/cms/news/messaging/22632.html

Staples, Fandango, 1800Flowers and CNN are among the first brands to reach out directly to Facebook Messenger’s large audience as part of a chatbot push announced yesterday at an annual meeting Facebook holds for its developers.

04/12/2016

Choosing a college is a big deal. Behavior Co-Founder Ralph Lucci shared his thoughts with EdSurge about the role a website plays in that process and how to design a user experience that makes an impact: https://www.edsurge.com/news/2016-04-09-school-shopping-why-most-college-websites-aren-t-making-the-grade

Obtaining higher education and attending college may be the single most important investment a young adult will make. And it’s no secret that college costs are escalating at an unsustainable pace. The rate of inflation for educational expenses (5.2%) has been far greater than that of healthcare (3.7

03/29/2016

Hey folks, we're hiring! Check out our post on Authentic Jobs here: http://authenticjobs.com/jobs/27028/visual-designer-lead

Responsibilities Design and design ex*****on as well as participation in all creative aspects of a project as necessary. Is jointly responsible for the overall quality of work produced by...

03/24/2016

Today’s content browsing habits are demanding “at-a-glance” brand storytelling. Behavior's Co-Founder and Managing Director Mimi Young shared her thoughts on this with http://bit.ly/1UOp1ed

Check out this content strategy approach specifically formulated to help you design the most impactful brand experience.

03/17/2016

Content consumption, designing for users and how agencies are changing forever: An interview with Behavior Design's Co-Founder and Managing Director Mimi Young - http://www.creativeboom.com/interviews/mimi-young-of-behavior-design-on-content-consumption-designing-for-users-and-how-agencies-are-changing-forever/

From expectations in experience, response time, content length and formats – the 'content consumption bar' has been raised. A recent Google survey found opinions on a site are formed in just 17 milliseconds....

02/26/2016

We shared our thoughts with about Facebook's Reaction emoticons http://www.adweek.com/socialtimes/can-facebooks-reactions-actually-help-businesses-better-understand-fans/

While the design is a bit wonky (especially on mobile) and it may not deter people from still just hitting "like," there could be some useful insight gleaned from Reactions.

01/22/2016

Behavior is hiring! We're looking for a full-time project manager to join our team. Send your resume to: [email protected]. Learn more here: http://www.behaviordesign.com/careers/project-manager/

Full Time Project Manager Responsibilities Serve as primary contact with clients Work closely with clients to implement solutions within mandated time frames and budgets Manage client expectations and ensure satisfaction Manage multiple projects: small, medium, and large-scale as needed Oversee prod…