Maven Communications

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Maven Communications

Results-driven public relations, social media, content marketing & issues management. mavenagency.com Crisis Management: What keeps you up at night?
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Public Relations: The world of communications and PR has changed. Mass media and trade media relations, sponsorships, corporate blogs, social networks, Twitter, Google, YouTube and mobile are all part of the game now. Today’s oversaturated market requires a PR team that realizes these are no longer separate channels, but part of an integrated strategy that helps you stand out, speak up, educate an

d inspire. It’s about communicating the right message to the right audience so you can break through the clutter and deliver real marketing ROI. Corporate Communications: Effective corporate communications helps organizations explain their mission, vision and values in a cohesive message to employees and stakeholders. At Maven, we understand that a successful corporate communications program considers both the internal and external messages in order to create a common strategic framework. Internally, our team works closely with your organization to create campaigns that address communication gaps, improve collaboration between managers and employees and encourage engagement to drive better business outcomes. Externally, our team works to help shape your target audience’s perception of your organization’s brand, image and reputation for improved results and stronger relationships with key constituents. In times of crisis, Maven has always believed that the best offense is a good defense. And no, that defense does not mean shutting off the lights and pretending no one is home. From criminal investigations and food contaminations to real estate development and corporate mergers, our crisis team has the experience necessary to ensure your reputation remains intact. Our approach includes an integrated 360 degree view of potential issues, risks, tools and communications channels, including how to manage and respond to crises online. Social Media Strategies: Social media has forever changed the way we communicate with companies and brands. Today, anyone with a mobile phone or internet access can impact sales, influence change and make or break company reputations. To harness the power of this growing medium, you need more than an intern and a page. You need measurable goals and an actionable plan. Whether it’s creating thought leaders, promoting new products, building brand evangelists or driving sales, we help companies create a social media strategy that helps achieve their business objectives. Our analytics-driven approach means we measure real results, not made-up-metrics. Our team walks you through every step of the process to ensure your company has the tools it needs to succeed in today’s social landscape, including:

- Content Strategy and Editorial Development
- Best Practices Coaching and Audience Building
- Competitive Assessment and Platform Identification
- Crisis Management and Response
- Training
- Analytics, Monitoring and Support

11/18/2024

A belated but big-time birthday shoutout to Senior Account Executive Tom McParland, our resident legal industry guru and Philly sports aficionado! The Eagles win had to be the perfect way to wrap up another great year.🦅🥳

11/15/2024

Every business will face unforeseen challenges at some point, but being prepared can make all the difference.

In her latest , Account Director Emily White outlines key steps for effectively managing the unexpected.

💡Read more here: https://bit.ly/40Iu0Xg

10/30/2024

Effective measurement is crucial for tracking client success, yet many still face challenges in showcasing their results. In her latest , Principal Jessica Sharp delves into the importance of knowing your audience and presenting your PR metrics in a way that connects.

Read more on how to make an impact with those end-of-year insight reports here: https://bit.ly/3CcWoq2

10/16/2024

We're thrilled to have Associate Vice President Emily Kanter back in the office after her parental leave! Check out her latest to read about how she's navigating the transition and balancing work with her new role as a mom of two: https://bit.ly/3Y4Hzxj

10/07/2024

Join us in wishing a very happy birthday to Maven's Vice President Veronica Mikitka Reed!

We're proud beneficiaries of your hard work and dedication as well as the funny stories and Philly-related expertise you share around the office. We are so thankful for you and hope you have a great day!

09/30/2024

Healing Verse Germantown went live last week with FOX 29 to promote their launch event at the Joseph E. Coleman Northwest Regional Library.

Healing Verse Germantown: The Streets Art Talking is an arts-based intervention created to address the mental health wounds of gun violence in Germantown through the transformative power of poetry and public art. The Maven team was on site to support Marguerite Anglin, public art director of Creative Philadelphia, and Trapeta Mayson, artist, licensed social worker, and Germantown resident.

09/27/2024

Cheers to Maven team members Tom McParland and Abigail Stryker for showing up and showing out at the Legal Marketing Association - LMA International's Northeast Region Conference last week in Boston! The conference offered valuable opportunities for networking and discussion, including a panel Tom moderated on .

09/27/2024

Q4 is right around the corner, and now is the time to set the foundation for a successful start to 2025. In her latest , Principal Jessica Sharp shares key PR strategies to help you reflect on this year’s efforts and plan ahead for the new year.

Read more: https://bit.ly/4gVm5M3

09/23/2024

Yesterday was National American Business Women's Day, which honors the contributions of women in business and celebrates their important role in our society.

Maven is proud to be a business, today and every day. Check out the Philadelphia Business Journal's coverage of Maven's launch in 2006 to take a little walk down memory lane with us.

09/19/2024

Garnering media coverage for nonprofits can be challenging, especially in Philadelphia's competitive media landscape. In her latest , Account Executive Abby Stryker shares the inside scoop on securing the meaningful media mentions that nonprofit clients deserve.

Read more: https://bit.ly/4dcfidD

09/16/2024

From beach days to Parisian getaways, it's clear that the Mavens made the most of the summer. Here's a little end-of-season recap from our team.🌞

09/12/2024

Last week, Rebuild Philadelphia's Workforce Development Program held its inaugural Ironworkers Academy Graduation to celebrate the incredible achievements of its nine participants. It was great to have Mayor Cherelle L. Parker kick off the ceremony, which was held at the Ironworkers' Local Union No. 401 in Northeast Philly.

Maven team members Abby Stryker and Emily Farrell attended the event to provide on-site support to Rebuild team members and coordinate conversations with local media.

09/04/2024

Strategic can enhance a client's visibility and credibility, successfully securing their industry influence. Senior Account Executive Carly Bianco outlines tactics and provides pro tips for positioning subject matter experts effectively in her latest .

Dig into the details here: https://bit.ly/3ALSkMS

08/30/2024

Earlier this month, Maven Senior Account Executive Carly Bianco and Account Executive Abigail Stryker attended Philadelphia Business Journal's second annual State of the Economy event with the Center City Business Association and Philadelphia Public Relations Association at City Winery.

It was a great opportunity to hear from financial services industry leaders about the current issues facing the local and broader economy.

08/28/2024

Monitoring for Maven-earned coverage is the best part of our morning routine. ☕📰

Philadelphia Inquirer recently highlighted the groundbreaking of Pennrose Companies's Good Shepherd, an affordable senior housing community in Overbrook. The project revitalizes the former block of Good Shepherd Presbyterian Church and will help address the city's pressing need for affordable housing.

Read the full article here: https://bit.ly/4g0zba8

08/26/2024

Happy Women's Equality Day!

Today commemorates the adoption of the 19th Amendment and marks a significant first step in achieving ballot access for women.

As a business, we're especially proud to celebrate the legacy of the women leaders who came before us. Today is a reminder that while progress has been made, there is still much work to do to achieve an inclusive and equitable world, in PR and beyond.

08/22/2024

From benefits and message control to increased visibility, press release distribution services can be an impactful tool in your media relations toolbox - depending on your goals.

In her latest , Account Director Emily White explains the pros and cons of using wire distribution services: https://bit.ly/47a7VSN

08/20/2024

While an "I'm sorry" alone won't turn around a crisis, an apology is an essential first step in the right direction. It opens up the opportunity for companies to build trust and demonstrate leadership. Co-Founder and Principal Jessica Sharp's new provides tips on issuing an impactful public apology, analyzing examples that hit the mark and others... that certainly did not.

Read more about how to write a genuine apology: https://bit.ly/3yMAfO8

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123 S Broad Street Suite 830
Philadelphia, PA
19109

Website

http://www.mavenagency.com/

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