Maven Communications

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Maven Communications

Results-driven public relations, social media, content marketing & issues management. mavenagency.com Crisis Management: What keeps you up at night?
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Public Relations: The world of communications and PR has changed. Mass media and trade media relations, sponsorships, corporate blogs, social networks, Twitter, Google, YouTube and mobile are all part of the game now. Today’s oversaturated market requires a PR team that realizes these are no longer separate channels, but part of an integrated strategy that helps you stand out, speak up, educate an

d inspire. It’s about communicating the right message to the right audience so you can break through the clutter and deliver real marketing ROI. Corporate Communications: Effective corporate communications helps organizations explain their mission, vision and values in a cohesive message to employees and stakeholders. At Maven, we understand that a successful corporate communications program considers both the internal and external messages in order to create a common strategic framework. Internally, our team works closely with your organization to create campaigns that address communication gaps, improve collaboration between managers and employees and encourage engagement to drive better business outcomes. Externally, our team works to help shape your target audience’s perception of your organization’s brand, image and reputation for improved results and stronger relationships with key constituents. In times of crisis, Maven has always believed that the best offense is a good defense. And no, that defense does not mean shutting off the lights and pretending no one is home. From criminal investigations and food contaminations to real estate development and corporate mergers, our crisis team has the experience necessary to ensure your reputation remains intact. Our approach includes an integrated 360 degree view of potential issues, risks, tools and communications channels, including how to manage and respond to crises online. Social Media Strategies: Social media has forever changed the way we communicate with companies and brands. Today, anyone with a mobile phone or internet access can impact sales, influence change and make or break company reputations. To harness the power of this growing medium, you need more than an intern and a page. You need measurable goals and an actionable plan. Whether it’s creating thought leaders, promoting new products, building brand evangelists or driving sales, we help companies create a social media strategy that helps achieve their business objectives. Our analytics-driven approach means we measure real results, not made-up-metrics. Our team walks you through every step of the process to ensure your company has the tools it needs to succeed in today’s social landscape, including:

- Content Strategy and Editorial Development
- Best Practices Coaching and Audience Building
- Competitive Assessment and Platform Identification
- Crisis Management and Response
- Training
- Analytics, Monitoring and Support

09/16/2024

From beach days to Parisian getaways, it's clear that the Mavens made the most of the summer. Here's a little end-of-season recap from our team.🌞

09/12/2024

Last week, Rebuild Philadelphia's Workforce Development Program held its inaugural Ironworkers Academy Graduation to celebrate the incredible achievements of its nine participants. It was great to have Mayor Cherelle L. Parker kick off the ceremony, which was held at the Ironworkers' Local Union No. 401 in Northeast Philly.

Maven team members Abby Stryker and Emily Farrell attended the event to provide on-site support to Rebuild team members and coordinate conversations with local media.

09/04/2024

Strategic can enhance a client's visibility and credibility, successfully securing their industry influence. Senior Account Executive Carly Bianco outlines tactics and provides pro tips for positioning subject matter experts effectively in her latest .

Dig into the details here: https://bit.ly/3ALSkMS

08/30/2024

Earlier this month, Maven Senior Account Executive Carly Bianco and Account Executive Abigail Stryker attended Philadelphia Business Journal's second annual State of the Economy event with the Center City Business Association and Philadelphia Public Relations Association at City Winery.

It was a great opportunity to hear from financial services industry leaders about the current issues facing the local and broader economy.

08/28/2024

Monitoring for Maven-earned coverage is the best part of our morning routine. ☕📰

Philadelphia Inquirer recently highlighted the groundbreaking of Pennrose Companies's Good Shepherd, an affordable senior housing community in Overbrook. The project revitalizes the former block of Good Shepherd Presbyterian Church and will help address the city's pressing need for affordable housing.

Read the full article here: https://bit.ly/4g0zba8

08/26/2024

Happy Women's Equality Day!

Today commemorates the adoption of the 19th Amendment and marks a significant first step in achieving ballot access for women.

As a business, we're especially proud to celebrate the legacy of the women leaders who came before us. Today is a reminder that while progress has been made, there is still much work to do to achieve an inclusive and equitable world, in PR and beyond.

08/22/2024

From benefits and message control to increased visibility, press release distribution services can be an impactful tool in your media relations toolbox - depending on your goals.

In her latest , Account Director Emily White explains the pros and cons of using wire distribution services: https://bit.ly/47a7VSN

08/20/2024

While an "I'm sorry" alone won't turn around a crisis, an apology is an essential first step in the right direction. It opens up the opportunity for companies to build trust and demonstrate leadership. Co-Founder and Principal Jessica Sharp's new provides tips on issuing an impactful public apology, analyzing examples that hit the mark and others... that certainly did not.

Read more about how to write a genuine apology: https://bit.ly/3yMAfO8

08/14/2024

Checking in, circling back, revisiting. We're all-too-familiar with the verbiage of the follow-up email, but do we know why they're worth hitting send?

For PR pros, a follow-up email is a strategic step in securing meaningful media coverage for clients. In her latest , Senior Account Executive Carly Bianco explains the importance of re-reaching out and how to do it effectively.

Read more on the art of following up: https://bit.ly/4cjbdDT

We’ve all been there. You send a pitch to a reporter and nothing. No acknowledgement of receipt. No “thanks, but no thanks.” Silence. Should you follow

08/08/2024

The 2024 Summer Olympic Games mark a four-year buildup to seeing the best of the best compete. However, alongside the excitement of athletic excellence and the spirit of competition, unforeseen challenges can arise.

Check out Vice President Veronica Mikitka Reed’s new about what PR lessons we can learn from how France and the Olympic Committee has responded to this year's various controversies: https://bit.ly/4chOacN

08/05/2024

Join us in wishing a very happy birthday to Director of Operations Amy Stasen. We hope you have a wonderful day!

08/02/2024

As Intern Jonah Proepper's time with Maven this summer comes to an end, he offers a few reflections in a recent for other interns to consider: https://bit.ly/4dtPdXU

08/02/2024

Join us in welcoming Director of Operations Amy Stasen to Maven.

Amy joins the team with over 25 years of experience in project, program, sales, and operations management. In her role, she'll oversee the internal operations to ensure Maven's efficiency, productivity, and alignment with strategic goals. We're so happy you're a Maven!

08/01/2024

We can't help but enjoy the dog days of summer (especially with these paws-itively adorable companions).🐾

Happy August from the Mavens and our four-legged friends!

07/31/2024

If you’re a PR practitioner who works with real estate clients, you know that many local publications will run new real estate listings. You may also know that it’s gotten harder to get listings featured. There are several reason for this, including shrinking newsrooms and higher demand for unique listing content. This means that while a multimillion-dollar luxury home is fun to look at, it might not be interesting enough to receive media coverage.

In her new , Account Executive Abby Stryker outlines elements to consider when conducting media outreach for high-end real estate listings. Read it here: https://bit.ly/3Yq2n3S

07/30/2024

Join us in welcoming (back) Assistant Account Executive, Creative Services Coordinator Emily Farrell. Emily was previously a Maven Intern and we are thrilled to have her creative eye back in the office.

07/25/2024

On this , we celebrate Maven interns Anne Joseph and Jonah Proepper. Both Anne and Jonah have assisted the Maven team with media relations, copywriting, special projects, and more. We're so thankful for all that you do!

07/16/2024

In recent weeks, several local organizations have faced public relations crises. While unfortunate, these situations serve as stark reminders for the importance of crisis protocols.

Check out Vice President Veronica Mikitka Reed's recent for communication tips and tricks to prepare for and navigate a PR crisis: https://bit.ly/4cEUuvO.

07/15/2024

Join us in wishing a happy birthday to Co-Founder and Principal Jessica Sharp. We hope you have a wonderful day!

07/11/2024

Join us in wishing a very happy birthday to Co-Founder and Principal Rebecca Devine. We hope your day is filled with sunshine, family, and relaxation!

07/10/2024

Has your social media feed been flooded with content about "brat summer?" Check out Intern Anne Joseph's new explaining musical artist Charli XCX's massive success in marketing her newest album through a simple social media campaign: https://bit.ly/3zD44AV.

07/09/2024

: Over the long weekend, Mavens enjoyed the sunny weather, traveled with loved ones, and watched some fireworks!

07/05/2024

Public relations crises are often unavoidable. However, there are proactive strategies to prevent an issue from developing into a full-blown PR nightmare.

Check out Account Director Emily Charles White's new on how to tame a PR crisis -- and a successful case study demonstrating the strategy: https://bit.ly/3W8SYfH.

07/04/2024

Join us in wishing a happy birthday to Maven's wonderful Account Director, Emily Charles White. We hope your day is filled with lots of joy, fireworks, and of course, Taylor Swift.

06/21/2024

: Happy two year Mavenversary to Senior Account Executive Tom McParland. We're so happy you're a Maven!

06/20/2024

Jason Kelce's retirement speech from the Philadelphia Eagles certainly struck the city with great emotion. While intended for an audience of sports fans, the speech exemplifies many public relations principles in action.

Check out Philly sports addict and Senior Account Executive Tom McParland's recent for his key takeaways on how Kelce's retirement speech can be used as a stellar example across public relations specialties: https://bit.ly/3xuSc39

06/19/2024

Today we honor , a day of profound significance in American history. Let us continue to strive for equality, justice, and unity in our personal and professional communities.

To thoughtfully celebrate Juneteenth, learn more about the significance of the day by visiting The Smithsonian’s National Museum of African American History and Culture website: https://s.si.edu/4c5uSbk.

In Philadelphia, you can also find a Black-owned restaurant to support using Visit Philadelphia's guide: https://bit.ly/3kMTNKW.

06/18/2024

Last week, Maven Co-Principals Jessica Sharp and Rebecca Devine and Account Executive Abby Stryker attended The Forum of Executive Women's 2024 Annual Meeting. It was a great evening filled with networking, learning about The Forum's three-year strategic plan, and welcoming the new Forum Ally, Why Not Prosper!

To learn more about The Forum, visit: https://foew.com/default.aspx

06/17/2024

For this year’s Pride Month, we asked each Maven to share their own unique thoughts and perspectives on the topic to generate discussion and reflect on how we support and champion the LGBTQ+ community year-round.

Check out the recent : https://bit.ly/4eqieoQ

06/15/2024

Join us in wishing a very happy birthday to Maven Account Executive Abby Stryker. We're so grateful that you're a Maven.

Address

123 S Broad Street Suite 830
Philadelphia, PA
19109

Website

http://www.mavenagency.com/

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Videos

Meet A Maven - Amanda Piccirilli-Hall

Meet Maven’s Account Supervisor Amanda Piccirilli-Hall! IRONMAN athlete, Be Well Philly Health Hero Challenge Winner and a PR Maven - she's a woman who does it all! With nearly 15 years of PR experience, Amanda oversees strategic direction and ensures goals are being met, all with a smile on her face! Amanda also volunteers as the senior VP of marketing and the southeast Pennsylvania ambassador for Ainsley's Angels of America. For more on Amanda, visit: https://bit.ly/3UiuvQN #MavenTeam #MeetAMaven #Communications

Joey - Meet A Maven

Meet Account Executive, Joey Niedziejko! Joey works with Maven's law, healthcare, and construction clients where he expertly drives awareness and positions subject matter experts. When he's not pitching the media, you can find Joey at a Phillies game, exploring local coffee shops or brewing his own beer! For Joey's full profile, visit: https://bit.ly/3WdQLxq #MeetAMaven #TeamMaven

Meet A Maven - Jessica Sharp

Strategic thinker, master of PR, and novice violinist – meet Maven's principal and co-founder Jessica Sharp! Jess loves what she does and shares her thoughts on companies that make for the best clients and creating PR campaigns that succeed. She serves on the Boards of Directors for Girls Inc of Greater Philadelphia and Southern New Jersey and The Forum of Executive Women. For Jess’ full profile, visit: https://bit.ly/3qMg0Z7 #MeetAMaven #PublicRelations #Communications

Meet Emily, Maven's Account Supervisor. Emily provides high-impact #PR and integrated communications to Maven's healthcare, real estate, and professional services clients. She's a media relations pro with a talent for storytelling and cultivating close relationships with local, national, and trade media. Emily received her Bachelor of Arts in Strategic Communication with a concentration in Public Relations and a minor in Business from Klein College of Media and Communication at Temple University. To view Emily’s full profile visit: https://bit.ly/3AoqfJv #MediaRealtions #StrategicCommunication #MeetAMaven

We’re back with another “Meet A Maven!” Meet Veronica, our VP of Accounts and Director of Operations. Veronica has been an integral part of Maven's productivity, client success, and internal communications for the past ten years. She has experience in managing program launches, handling brand reputation, and crisis management. Outside of #Maven, Veronica serves as Kennett Symphony Board President, is a volunteer for the Arts & Business Council of Greater Philadelphia, and a communications advisor for Philadelphia Volunteer Lawyers for The Arts. To view Veronica’s full profile visit: https://bit.ly/3M7ZhI6 #MediaRelations #DayToDay #VP

We’re back with another “Meet A Maven” featuring a #Maven team member and some facts about them. Meet our Account Director Emily Kanter! Emily brings ten years of client management and communications experience, with expert knowledge in the implementation of #PR and strategic campaigns. Outside of Maven, Emily serves as a board member of Big Brothers Big Sisters Independence and The Power of Professional WoMen. To view Emily’s full profile visit: https://bit.ly/3OKPla3 #ClientRelations #Trends

Meet A Maven - Alexa Vecchione

Welcome to “Meet A Maven” where we feature a #Maven team member and a little something about them. We kick off with our Senior Account Executive, Alexa! Alexa is detail-oriented, a natural storyteller, and a former Maven intern - GO Klein College of Media and Communication at Temple University! To view Alexa’s full profile visit: https://bit.ly/3DpPyKH #SocialMedia #Trends

Kindness Lives Here

Last week we helped our client PA Humanities launch their new brand with a heartwarming video called "Kindness Lives Here." The video was the result of a year-long initiative called the PA Kindness Poem Project that invited all Pennsylvanians to share messages of generosity, healing, reconciliation and peace on social media. Created by Philadelphia Poet Laureate Trapeta B. Mayson, the poem is read by notable Pennsylvanians from across the state to spread kindness. #PAKindnessPoem bit.ly/3oIuyYy

Client News: Chip Rossi, President of @BankofAmerica Delaware, surprised @LACCDE and @TrueAccessCapital on @DeTv302’s Good Morning Wilmington

Client News: Last week, Chip Rossi, President of Bank of America Delaware, surprised Latin American Community Center and True Access Capital on DeTv’s Good Morning Wilmington to let them know their respective organizations were selected as 2021 #NeighborhoodBuilder awardees in #Delaware! Neighborhood Builders is #BankofAmerica’s signature philanthropic program that advances economic mobility and nonprofit leadership. All video footage courtesy of DETV 28 NEWS

Women's Equality Day 2021

As we commemorate #WomensEqualityDay, we celebrate the remarkable women of Maven. Let’s recommit to a vision of #WomensEquality where words like 'hire', 'promote', 'pay', 'raise', 'bonus', 'invest', 'fund', 'enrich' are a workplace reality that exists for ALL women. #EqualityCantWait #MavenComms

Client Spotlight: America250 allows us to showcase American history in creative ways. As the nation celebrated its first official #Juneteenth holiday, we partnered with Koi Fly Creative to break down the history & symbolism of the Juneteenth flag. #America250 #MavenComms

Today, we celebrate the power of people and organizations that make our communities stronger and the world a better place. To all of you, we say thank you. #NationalNonprofitDay Girls Inc of Greater Philadelphia and Southern New Jersey, Big Brothers Big Sisters Independence, Cradles to Crayons Philadelphia, Gift of Life Family House, Fox & Roach/Trident Charities, Pennrose Foundation, Public Health Management Corporation America 250 #MavenComms

As businesses seek to move forward during #COVID19, Maven Communications' Jessica Sharp discusses the four questions that companies should be asking themselves to shift from a business sustaining to a business growth mindset. Read Jessica's blog post bit.ly/MavenQuestions and learn more at MavenAgency.com #MavenComms

With 3 months left in 2019, we’ve already hit our goal of 200 volunteer hours! Through our #mavengivesback program, members of the team are making a difference throughout the Philly area. #communityservice #agencylife

Happy Holidays 2018

Happy Holidays from Maven!

Happy Thanksgiving!

Happy Thanksgiving from the Maven team!

12 Years of Maven

We're celebrating 12 years! Since November 1, 2006, we've loved connecting local companies with Philadelphia and beyond. Here's to many more.

Veronica's Spotlight

We're wrapping up our #SpotlightMonday series with our favorite new mom (!!!), Veronica Mikitka Reed! Learn more about her Czechoslovakian roots and her love of rap over on our blog. https://bit.ly/2BVx6IR

Jess' Spotlight

It's #SpotlightMonday! Get to know our other OG Maven lady, Jessica Sharp. From triathalon training to playing the violin, we are in awe of her fierceness. https://bit.ly/2x0Lnmv

Brianna Rooney Spotlight

If you couldn't tell, we're all a little obsessed with Mexican food. Meet account executive Brianna Rooney in this week's #SpotlightMonday. Head to our blog to learn more about her! https://bit.ly/2wtiVcD