Maven Communications

Maven Communications Results-driven public relations, social media, content marketing & issues management. mavenagency.com Crisis Management: What keeps you up at night?

Public Relations: The world of communications and PR has changed. Mass media and trade media relations, sponsorships, corporate blogs, social networks, Twitter, Google, YouTube and mobile are all part of the game now. Today’s oversaturated market requires a PR team that realizes these are no longer separate channels, but part of an integrated strategy that helps you stand out, speak up, educate an

d inspire. It’s about communicating the right message to the right audience so you can break through the clutter and deliver real marketing ROI. Corporate Communications: Effective corporate communications helps organizations explain their mission, vision and values in a cohesive message to employees and stakeholders. At Maven, we understand that a successful corporate communications program considers both the internal and external messages in order to create a common strategic framework. Internally, our team works closely with your organization to create campaigns that address communication gaps, improve collaboration between managers and employees and encourage engagement to drive better business outcomes. Externally, our team works to help shape your target audience’s perception of your organization’s brand, image and reputation for improved results and stronger relationships with key constituents. In times of crisis, Maven has always believed that the best offense is a good defense. And no, that defense does not mean shutting off the lights and pretending no one is home. From criminal investigations and food contaminations to real estate development and corporate mergers, our crisis team has the experience necessary to ensure your reputation remains intact. Our approach includes an integrated 360 degree view of potential issues, risks, tools and communications channels, including how to manage and respond to crises online. Social Media Strategies: Social media has forever changed the way we communicate with companies and brands. Today, anyone with a mobile phone or internet access can impact sales, influence change and make or break company reputations. To harness the power of this growing medium, you need more than an intern and a page. You need measurable goals and an actionable plan. Whether it’s creating thought leaders, promoting new products, building brand evangelists or driving sales, we help companies create a social media strategy that helps achieve their business objectives. Our analytics-driven approach means we measure real results, not made-up-metrics. Our team walks you through every step of the process to ensure your company has the tools it needs to succeed in today’s social landscape, including:

- Content Strategy and Editorial Development
- Best Practices Coaching and Audience Building
- Competitive Assessment and Platform Identification
- Crisis Management and Response
- Training
- Analytics, Monitoring and Support

Launched by Jack Dorsey’s team, the social media platform Bluesky has recently surged to 30M+ users as of January 2025. ...
02/26/2025

Launched by Jack Dorsey’s team, the social media platform Bluesky has recently surged to 30M+ users as of January 2025. Bluesky's customizable feeds and domain-based verification have helped it create a more authentic space for audience interaction.

The question is: to join or not to join? Emily Charles White lays out the details in her latest .

Read more: https://bit.ly/3Qynkoh

Jess and Emily had a strong start to the week with Philadelphia Business Journal's Mentoring Monday event!Presented in p...
02/24/2025

Jess and Emily had a strong start to the week with Philadelphia Business Journal's Mentoring Monday event!

Presented in partnership with The Forum of Executive Women, the event gathered some of Philly's best women in leadership for a morning of networking and relationship building.

Verizon held quite the kickoff to the big game!Philadelphia's Verizon Fan Fest was one of 30 events happening across the...
02/13/2025

Verizon held quite the kickoff to the big game!

Philadelphia's Verizon Fan Fest was one of 30 events happening across the country and offered Verizon customers and their guests an exciting fan experience featuring player meet and greets, free food, face painting, yard games, and more.

The Maven team was excited to lead local media outreach and to join the team on-site for this one-of-a-kind party. Rebecca and Emily F. even got to snag a photo with former Eagle David Akers!

Check out more of the action on our Instagram: https://bit.ly/4hCdNs9

Happy 2nd Mavenversary to Abigail Stryker! Abby first joined Maven as an intern while attending grad school at Drexel Un...
02/13/2025

Happy 2nd Mavenversary to Abigail Stryker!

Abby first joined Maven as an intern while attending grad school at Drexel University. Today, two years after starting full-time, she's a Senior Account Executive working on many of our non-profit, real estate, and professional services clients.

Congrats, Abby — we're so grateful that you're a Maven!

Celeb appearances, weird CGI, and tried-and-true nostalgia.The Philadelphia Eagles dominated the nation's focus during t...
02/13/2025

Celeb appearances, weird CGI, and tried-and-true nostalgia.

The Philadelphia Eagles dominated the nation's focus during the big game, but we tuned in during the commercial breaks too.

Check out our latest to see our team's favorite spots from the biggest night of football and advertising: https://bit.ly/4gDRBg2

What was your favorite ad from Sunday?

Volunteer involvement, in addition to being deeply personal and fulfilling, can often provide supplemental benefits.For ...
02/07/2025

Volunteer involvement, in addition to being deeply personal and fulfilling, can often provide supplemental benefits.

For lawyers, pro bono work can help law firms looking to boost their name recognition, establish Big Law partnerships, or enhance recruitment and retention efforts. The key? Amplification.

In his latest Maven blog, Account Supervisor Tom McParland pulls insights from his moderation of a LMA Northeast Region panel to explain how PR can help firms leverage pro bono work.

Read more here: https://bit.ly/4aTmI6c

Maven was on-site at F***y Jackson Coppin School for the Philadelphia Phillies' Science of Baseball, presented by Philad...
02/05/2025

Maven was on-site at F***y Jackson Coppin School for the Philadelphia Phillies' Science of Baseball, presented by Philadelphia Gas Works. Players Kody Clemens and Westin Wilson engaged with the students through fun STEM activities. It's safe to say the visit was a home run!

See the school in action here: https://bit.ly/3WO8qOg

Black history is American history. Black History Month is an important time to celebrate the invaluable contributions Bl...
02/04/2025

Black history is American history. Black History Month is an important time to celebrate the invaluable contributions Black Americans have made and pay tribute to the generations of adversity they have faced.

As John Lewis said, justice is the struggle of many lifetimes. This February and beyond, let us strive towards justice by adopting a continuous pursuit of education, committing to support Black-owned businesses, and advocating for equality through action.

For ways to honor and celebrate here in the city, check out Visit Philly's guide here: https://bit.ly/3oP3CnZ

PR professionals know that a single community story can make a big splash, even at a small outlet.In her latest  , Abby ...
01/31/2025

PR professionals know that a single community story can make a big splash, even at a small outlet.

In her latest , Abby Stryker explains the importance of hyperlocal media outreach in public relations planning.

Read more here: https://bit.ly/4aDvXHm

We are excited to sponsor Chamber of Commerce for Greater Philadelphia's Mayoral Luncheon on Wednesday, February 12. May...
01/30/2025

We are excited to sponsor Chamber of Commerce for Greater Philadelphia's Mayoral Luncheon on Wednesday, February 12.

Mayor Cherelle L. Parker will speak on critical issues impacting our community, including business attraction, inclusive growth, and her vision to make Philadelphia the "safest, cleanest, and greenest big city in the nation."

Register and find full event details here: https://bit.ly/3PRpMpE

Maven's Rebecca and Veronica were on hand to support the Managing Director's Office with their recent press conference c...
01/29/2025

Maven's Rebecca and Veronica were on hand to support the Managing Director's Office with their recent press conference centered on the City of Philadelphia Government's historic work to help more people fight substance use disorders.

At the press conference, Mayor Cherelle Parker and city officials announced the opening of Riverview Wellness Village, a comprehensive care and recovery housing property aimed at addressing critical gaps in Philadelphia's wellness ecosystem.

01/24/2025

In anticipation of this weekend's NFC Championship game, some of our team traded Maven-green for Eagles-green. Go Birds! 🦅

6abc Action News stopped by Philadelphia Gas Works' Conservation Workshop, run by partner Energy Coordinating Agency, to...
01/24/2025

6abc Action News stopped by Philadelphia Gas Works' Conservation Workshop, run by partner Energy Coordinating Agency, to help Philadelphians learn how to winterize their homes and be more cost-efficient this season.❄️

The event also connected attendees with energy assistance programs through PGW's Customer Responsibility Program, PGW Marketplace, and the LIHEAP grant. Maven's Veronica Mikitka Reed was there to support the segment.

Watch a recap here: https://6abc.cm/4g8p5CQ

Maven's Emily Charles White recently moderated a panel discussion with Archer & Greiner attorneys on how they use Linked...
01/22/2025

Maven's Emily Charles White recently moderated a panel discussion with Archer & Greiner attorneys on how they use LinkedIn for professional growth. Thank you to all who participated in the lively discussion!

Active participation is not just a choice but a responsibility. Dr. Martin Luther King reminds us that social change beg...
01/20/2025

Active participation is not just a choice but a responsibility.

Dr. Martin Luther King reminds us that social change begins with speaking up. Today and every day, we strive to put our words into action, working toward the equitable world that Dr. King dreamed of.

January is the month of planning, especially for PR professionals. The difference between a good communications plan and...
01/16/2025

January is the month of planning, especially for PR professionals.

The difference between a good communications plan and a great one can lie in its adaptability. In her latest post, Veronica Mikitka Reed outlines the art of being flexible without losing sight of core objectives.

Read her tips for creating a laser-focused communications plan here: https://bit.ly/42ogrge

As 2025 begins, many PR professionals are finalizing their 2025 communications plans. In an earlier blog post, “5 Steps for Creating A Strategic

The final count is in... Maven dedicated nearly 300 hours to volunteering in 2024!Through our Maven Gives Back program, ...
01/16/2025

The final count is in... Maven dedicated nearly 300 hours to volunteering in 2024!

Through our Maven Gives Back program, which empowers all employees to use as many work hours as they wish to volunteer at a cause important to them, our team volunteered for a variety of local nonprofits. Our top organizations include ACCT Happy Tails, Big Brothers Big Sisters Independence, Chester County Food Bank, Gift of Life Donor Program, Girls Inc of Greater Philadelphia and Southern New Jersey, Kennett Symphony, Legal Marketing Association - LMA International, and Saved Me Animal Rescue.

This program is one of our favorite parts of Maven's work culture, and we're proud to have a team that is so passionate about staying active in our community.

Happy birthday to Maven Associate Vice President and go-to source for what’s cool and happening in Philly: Emily Kanter!...
01/10/2025

Happy birthday to Maven Associate Vice President and go-to source for what’s cool and happening in Philly: Emily Kanter! Where would we (and our Wednesday lunches😉) be without your great taste? Wishing you an amazing day and a wonderful year ahead.

A cafe in South Philly is making a paws-itive impact by partnering with Morris Animal Refuge! 🐾At Get a Gato, you can no...
01/08/2025

A cafe in South Philly is making a paws-itive impact by partnering with Morris Animal Refuge! 🐾

At Get a Gato, you can now enjoy delicious cups of coffee and meet 12 up-for-adoption cats in the cafe's cat lounge. We're proud to support Morris Animal Refuge through volunteering and helping pets find their fur-ever homes.

Read more in KYW Newsradio: https://bit.ly/4214PQk

Join us in welcoming Lizzy Leer to Maven! As Account Supervisor, Digital Strategy, Lizzy works with Maven's professional...
01/06/2025

Join us in welcoming Lizzy Leer to Maven! As Account Supervisor, Digital Strategy, Lizzy works with Maven's professional services and nonprofit clients to enhance their digital media presence and refine their brand messaging.

Prior to Maven, Lizzy spent six years working in communications on Capitol Hill. We're thrilled to have her on the team!

Check out her bio here: https://bit.ly/3Wa3FON

Before she wrapped up her internship at Maven, Keida Fatmiri put together her insights from her semester working in publ...
01/03/2025

Before she wrapped up her internship at Maven, Keida Fatmiri put together her insights from her semester working in public relations. She was a helpful addition to our team and was quick to step in with monitoring, creating media calendars, and supporting social content. Best of luck in your last semester at Temple University, Keida!

Check out her post here: https://bit.ly/3ZUrjQk

12/23/2024

Happy holidays from the Maven team!

We hope this holiday season brings you moments of joy, fun, and laughter.

Throughout the year, we support nonprofits across our region through volunteerism, pro bono PR services, and direct contributions. This holiday season, we're excited to continue our commitment to Big Brothers Big Sisters Independence and Girls Inc of Greater Philadelphia and Southern New Jersey.

Last week we had the pleasure of visiting Maven client PPR Capital Management at their new offices. While there, we got ...
12/19/2024

Last week we had the pleasure of visiting Maven client PPR Capital Management at their new offices. While there, we got a chance to check out—and test drive—their incredible podcast room! 🎧🎙️

We’re always inspired by our clients’ innovation and PPR’s new space is no exception. Thank you for hosting us and for letting us experience firsthand the thoughtful design and tools that make your workplace shine!

At this year's Legal Marketing Association - LMA International Northeast Region conference, Account Director Emily White...
12/17/2024

At this year's Legal Marketing Association - LMA International Northeast Region conference, Account Director Emily White was recognized as a Rising Star in Philadelphia!

Rising Star awards are given to individuals who have showcased exceptional promise and talent while significantly contributing to the legal industry, the association, and their community.

Congratulations, Emily! We're so proud of you.

Energy management tips, AI assets, media relations trends. These are just a few of Account Executive Abby Stryker's top ...
12/13/2024

Energy management tips, AI assets, media relations trends. These are just a few of Account Executive Abby Stryker's top takeaways from her time at the Legal Marketing Association - LMA International's Annual Conference in Boston this fall.

Thank you to LMA for coordinating this opportunity to hear from professionals in the legal industry! We're excited to put our insights into practice.

Read more of Abby's takeaways in her latest : https://bit.ly/4guXgFl

Looking for something festive to do this weekend with the whole family? Be sure to stop by Eagleview Town Center for its...
12/06/2024

Looking for something festive to do this weekend with the whole family? Be sure to stop by Eagleview Town Center for its annual Holiday Spectacular from 2-5 PM on Saturday. Families can enjoy gingerbread decorating, s’mores station, face painting, live music, raffle prizes, and of course a special visit from Santa and tree lighting! Check out MyChesCo for more details: https://bit.ly/4imQgfI

A belated but big-time birthday shoutout to Senior Account Executive Tom McParland, our resident legal industry guru and...
11/18/2024

A belated but big-time birthday shoutout to Senior Account Executive Tom McParland, our resident legal industry guru and Philly sports aficionado! The Eagles win had to be the perfect way to wrap up another great year.🦅🥳

Every business will face unforeseen challenges at some point, but being prepared can make all the difference. In her lat...
11/15/2024

Every business will face unforeseen challenges at some point, but being prepared can make all the difference.

In her latest , Account Director Emily White outlines key steps for effectively managing the unexpected.

💡Read more here: https://bit.ly/40Iu0Xg

Effective measurement is crucial for tracking client success, yet many still face challenges in showcasing their results...
10/30/2024

Effective measurement is crucial for tracking client success, yet many still face challenges in showcasing their results. In her latest , Principal Jessica Sharp delves into the importance of knowing your audience and presenting your PR metrics in a way that connects.

Read more on how to make an impact with those end-of-year insight reports here: https://bit.ly/3CcWoq2

We're thrilled to have Associate Vice President Emily Kanter back in the office after her parental leave! Check out her ...
10/16/2024

We're thrilled to have Associate Vice President Emily Kanter back in the office after her parental leave! Check out her latest to read about how she's navigating the transition and balancing work with her new role as a mom of two: https://bit.ly/3Y4Hzxj

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