07/16/2024
This is what your travel professional do!
Dear Sharon,
You’ve probably heard by now that American Airlines backed off its NDC implementation plan that included withholding AAdvantage points and miles for non-preferred agency bookings. This is a major win for the travel advisor industry, and you should take a bow.
This action is a direct result of you taking time out of your busy schedule to contact your elected officials, warning them of the dangerous, anti-competitive precedent this could set for agency bookings and consumers who rely on trusted travel advisors to customize their travel experiences. American Airlines heard loud and clear from advisors and consumers alike that its proposal was ill advised, and you should be proud of the role in you played in making that happen.
Thank you for stepping up to make your voice heard. Your advocacy made a difference in a big way.
Sincerely,
The ASTA Advocacy Team
