SATSA For over 50 years, SATSA has been the trusted mark of credibility, quality and commitment to service

SATSA is a credibility & accreditation body representing the private sector of the inbound tourism industry.

As we approach the end of the year, SATSA extends our heartfelt gratitude to our members, partners, and the entire touri...
25/12/2024

As we approach the end of the year, SATSA extends our heartfelt gratitude to our members, partners, and the entire tourism community for your unwavering support and collaboration.

From enhancing visitor safety to promoting market access, we are proud to be the Voice of Inbound Tourism in Southern Africa.

20/12/2024

🤣

As we approach the festive season, please take note of important updates from SATSA. *Our Head Office will be closed fro...
20/12/2024

As we approach the festive season, please take note of important updates from SATSA.
*Our Head Office will be closed from 24 December 2024 to 2 January 2025. During this period, our dedicated team remains available for any emergencies.
*Ensure you are prepared by reviewing the Victim Support Checklist to handle potential incidents effectively.
*Our weekly newsletter will resume in mid-January 2025, with urgent updates being delivered as news flashes.
*Looking ahead to the new year, membership renewals will begin in the second week of January, with a significant emphasis on financial and insurance compliance. Meeting these criteria is crucial for your membership to remain valid.

See Checklist Here:https://www.satsa.com/sites/default/files/2024-03/Tourism%20Safety%20Victim%20Support%20Checklist.pdf

19/12/2024
This peak season, Southern Africa stands out as a premier destination for golfers seeking a world-class, immersive exper...
18/12/2024

This peak season, Southern Africa stands out as a premier destination for golfers seeking a world-class, immersive experience. The region offers an exceptional blend of leisure and luxury.

For tourism businesses, golf tourism presents a high-growth opportunity to attract discerning international travellers. At SATSA, we’re committed to helping you leverage this booming sector by promoting premium golf experiences that combine our natural beauty with tailored hospitality.

Let SATSA support your business by connecting you with global audiences eager to discover what Southern Africa’s golf tourism has to offer.

We are happy to announce our partnership with the Air France-KLM Group, offering SATSA and Africa's Eden members exclusi...
17/12/2024

We are happy to announce our partnership with the Air France-KLM Group, offering SATSA and Africa's Eden members exclusive flight fares to attend Africa's Eden North America Roadshow. With exceptional rates starting from ZAR 18,900, inclusive of taxes and one checked-in baggage, this is an opportunity not to be missed. The journey from Johannesburg to Amsterdam and onward to North America promises to be smooth, allowing you to focus on showcasing your products to key stakeholders. Departure is scheduled for 21 January 2025, with a prompt return on 2 February 2025. To secure your seat, please email [email protected] and CC [email protected] and [email protected] .

For further details and registration, please visit: Exhibitor Brochure:https://www.satsa.com/sites/default/files/2024-12/24%29%2012%20-%20North%20America%20-%20Exhibitors%20Brochure.pdf

Registration Link: https://web.cvent.com/event/003367a6-c449-4c0f-a0e7-fb97fa3fe6ff/regProcessStep1

Africa's Eden Communications Air France-KLM FSSC Ultrabalaton

For our tourism industry, reconciliation isn't just a historical concept—it's a living, breathing commitment. We recogni...
16/12/2024

For our tourism industry, reconciliation isn't just a historical concept—it's a living, breathing commitment. We recognise that tourism has a unique power to bridge divides, create understanding, and showcase the rich tapestry of our diverse cultures.

South African National Parks is intensifying security measures at Kruger National Park. From increased surveillance and ...
12/12/2024

South African National Parks is intensifying security measures at Kruger National Park. From increased surveillance and vehicle checks to collaborative efforts with law enforcement agencies, these initiatives aim to ensure a safe and enjoyable experience for all visitors.

Stay vigilant and have a wonderful festive season at the park.

Read more here: https://www.sanparks.org/news/security-boost-during-the-festive-season

South African National Parks (SANParks) will enhance surveillance at all Kruger National Park (KNP) entry gates as part of the Festive Season Crime Prevention Drive. There will be increased spot checks of vehicles inside the park to root out possibilities of contraband as well as to verify occupant....

The growing global middle class is driving demand for authentic and adventurous experiences, prompting the industry to o...
09/12/2024

The growing global middle class is driving demand for authentic and adventurous experiences, prompting the industry to offer more extreme sport options and activities, according to the World Travel Market (WTM) London’s Global Travel Report (TNW, 26 Nov).

Adventure tourism not only provides opportunities for travellers but also serves as a powerful driver of economic growth and tourism development. At SATSA, we support businesses by facilitating partnerships with leading adventure providers, helping companies harness this sector's potential and align with consumer demands for immersive, active, and sustainable travel experiences.

Find out more at satsa.co.za

Learn how adventure tourism can grow your business.

SATSA is going bigger and better with our Inbound Tourism Pavilion and the Tourism Association Networking Event at World...
06/12/2024

SATSA is going bigger and better with our Inbound Tourism Pavilion and the Tourism Association Networking Event at World Travel Market (WTM) Africa 2025.

We are also excited to announce that our new partner, Africa's Eden Tourism, will join us on the pavilion, bringing together the best of Southern Africa. Find exhibitor options and register here: https://satsa.glueup.com/event/125130/register/

We are going bigger and better with our Inbound Tourism Pavilion and the Tourism Association Networking Event at World Travel Market (WTM) Africa 2025. We are also excited to announce that our new partner, Africa's Eden, will join us on the pavilion, bringing together the best of Southern Africa.Why...

04/12/2024

By Edward Tsumele, CITYLIFE/ARTS Editor

The peak season is in full swing, and safety should remain the top priority for tourism businesses. SATSA is encouraging...
03/12/2024

The peak season is in full swing, and safety should remain the top priority for tourism businesses. SATSA is encouraging members to revisit industry-specific safety protocols and crisis management strategies to ensure smooth and secure operations during the busy period.

Explore SATSA's safety resources that are designed to help tourism businesses navigate peak travel periods effectively and securely.

https://www.satsa.com/safety-and-security

DACH Market decoded! Calling hospitality and tourism professionals! Join an exclusive webinar on navigating the German-s...
02/12/2024

DACH Market decoded! Calling hospitality and tourism professionals! Join an exclusive webinar on navigating the German-speaking travel market.
Discover:

- Key trends in German, Austrian, and Swiss travel
- Market segments and traveller preferences
- Strategies to attract DACH tourists

📅 Date: 4 December 2024
⏰ Time: 14:00 (SAST)
🔗 https://us02web.zoom.us/webinar/register/WN_FeCukvgETpuCHGHu-74XOg #/registration
Join us to tap into this lucrative market.

Join us for an exclusive look into one of the world's most influential travel markets! Germany, Austria, and Switzerland—the DACH region—offer vast potential for destinations worldwide with their strong economies, adventurous spirits, and diverse travel interests. From budget-friendly getaways t...

Diversity is key to growth. SATSA’s Acess, Inclusivity and Diversity initiatives help tourism businesses promote inclusi...
27/11/2024

Diversity is key to growth. SATSA’s Acess, Inclusivity and Diversity initiatives help tourism businesses promote inclusivity and ensure that their experiences and workforces reflect the diversity of our world. Let's build a more inclusive future for tourism together.

Learn more: https://www.satsa.com/access-inclusivity-diversity

We knew that already 😋
23/11/2024

We knew that already 😋

SOUTH AFRICA CROWNED WORLD’S MOST ADVENTUROUS COUNTRY

South Africa has been named the world’s most adventurous nation, according to a global study by InsureandGo that used the Big Five Personality Test to assess openness to new experiences. Scoring an impressive 36.50 out of 40, South Africa leads a list of 15 nations that embrace thrill-seeking and adventure, with France and Mexico following closely behind.
What is the Big Five Personality Test?
The test is a globally recognised and standardised personality test, which measures five key personality traits: openness, conscientiousness, extraversion, agreeableness, and neuroticism. Openness to experience, the section of the test InsureandGo’s study is based on, can be directly linked to how likely an individual is to seek out a variety of experiences, feel more comfortable with the unfamiliar, and try new things. To find out which nationalities exhibit the most “openness to experience”, 3 000 respondents from around the world were asked questions such as: whether trying something unfamiliar is exciting for them, whether they spend time learning about unfamiliar topics, and how much they enjoy straying from routine.
The higher a nation scored, on average, the more “open to experience” they are, and as such, the more adventurous they are likely to be. South Africa, which sees around 350 000 citizens flying abroad on average each month, topped the list of the world’s most adventurous nations with a score of 36.50 out of 40, sending them straight to the top. With the country’s landscape lending itself to adventure in any direction you look, from hiking to surfing and safaris, it’s no surprise that they lead the way as the nation most open to adventure.
Source: www.sapeople.com

Join David Frost, Chief Executive Officer of SATSA, at the SA Chefs Conference & Expo on the 26th of November for an ins...
22/11/2024

Join David Frost, Chief Executive Officer of SATSA, at the SA Chefs Conference & Expo on the 26th of November for an insightful discussion on Gastronomy Tourism. David will be participating in sessions throughout the day, unpacking how South Africa’s culinary identity intersects with tourism and what unique opportunities lie within this sector.

Session details:
• 10:20: Panel Discussion: Current state of Gastronomy Tourism in South Africa
• 11:30: Presentations: National awareness around SA gastronomy and role players
• 14:30: Workshop: Leveraging Gastronomy Tourism to grow SA culinary and tourism industries

Don't miss this opportunity to explore how we can position South Africa as a leading gastronomy destination.

Register for the event here: https://allevents.eventsair.com/sachefconf24/create/Site/Register?utm_source=SA%20Chef%20Media&utm_medium=Marketing&utm_campaign=SA%20Chef%20Conference%20and%20Expo

Address

Rosebank Terrace North 23/25 Sturdee Avenue, Rosebank
Johannesburg
2196

Opening Hours

Monday 08:30 - 17:00
Tuesday 08:30 - 17:00
Wednesday 08:30 - 17:00
Thursday 08:30 - 17:00
Friday 08:30 - 16:00

Telephone

+27 (0)11 886 9996

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SATSA is the Voice of Inbound Tourism, representing private-sector stakeholders in Southern Africa’s inbound tourism sector .