Rada Public Relations

Rada Public Relations Rada was founded in 1982. It is one of the leading public relations agencies in Egypt, specialized in communication strategies and reputation management.

Rada Research & Public Relations is a local firm with international experience, standards and quality. Rada Research was founded in 1982 as an Egyptian independently owned company. The staff is mostly Egyptian, which puts us in a position to understand the local culture and the market. Rada Research enjoy:
45 years of working experience in a dynamic and challenging market. Financial strength and s

tability. Credibility and appreciation by clients and stakeholders on both the local and international levels. A Fully equipped arm to handle both qualitative and quantitative research. Studying from problem definition to actionable marketing recommendations. Rada Public Relations and Communication services enjoy:
Helping clients meet their corporate, brand and communication objectives. Understanding and analyzing client business environment, as well as competitors. Staying ahead of the latest PR and communications development. Deep rooted relations with all media in Egypt, established over 40 years. Rada Research & Public Relations is a fully Egyptian, independently owned company, while being a member of:
The Egyptian Society of Marketing & Research (ESOMAR). The Marketing Research Society (MRS – UK). The International Public Relations Association (IPRA – USA) & PRCA (UK). The Egyptian Public Relations Society. The International Advertising Association (IAA). The Egyptian Advertising Association (EAA). Contribution to the Society:

Our records and portfolio, along with 40 years of experience in local and international markets, show how Rada has contributed in:

- Developing communication campaigns serving the Egyptian community.

- Changing negative habits and behaviors into positive ones.

- Changing negative images and perceptions of organizations into neutral and consequently positive ones.

- Setting strategic planning at times of crisis for both national and multi-national organizations, saving reputation and image.

- Cooperating with organizations and NGOs in CSR programs, educational studies, and training; with the objective of the development and welfare of the Egyptian people.

Sending heartfelt wishes from Rada's family to yours, wishing you peace and prosperity on this blessed occasion.
16/09/2024

Sending heartfelt wishes from Rada's family to yours, wishing you peace and prosperity on this blessed occasion.

An unforgettable night celebrating the launch of the all-new 7 seated Jeep Grand Cherokee L. 🌟 From the breathtaking des...
03/09/2024

An unforgettable night celebrating the launch of the all-new 7 seated Jeep Grand Cherokee L. 🌟 From the breathtaking design to the unmatched capability, this beauty is redefining adventure in style. Thank you to everyone who made this event as majestic as the vehicle itself.





⭐️Client Spotlight⭐️ We’re thrilled to shine a spotlight on our incredible client, Stellantis! As one of the world’s lea...
21/08/2024

⭐️Client Spotlight⭐️ We’re thrilled to shine a spotlight on our incredible client, Stellantis! As one of the world’s leading automakers and mobility providers, Stellantis is truly driving change in the automotive industry.

What sets Stellantis apart is their innovative spirit and unwavering commitment to sustainability. They’re not just about making cars; they’re about creating a better, greener future for all of us. From beloved brands like Jeep, Dodge, Fiat, and Peugeot, they offer something for everyone, each with its unique flair and heritage.

We're thrilled to share this glowing feedback from Hany Khafagy, General Manager at Informa Markets!
17/08/2024

We're thrilled to share this glowing feedback from Hany Khafagy, General Manager at Informa Markets!

14/08/2024

Check out this speech by Mr. Sean Jones, USAID’s Mission Director in Egypt.
Whether you're preparing for a big presentation or an important interview, mastering the art of communication can make all the difference.

30/07/2024

It's National Cheesecake Day! While we're not experts in cheesecakes, we excel in PR. Check out this glowing testimonial from Omar Abdallah, DCOP at USAID, on our outstanding work.

An unforgettable day! One year ago today, we partnered with Expotec to host the Egypt Water, Waste, and Infrastructure 2...
28/07/2024

An unforgettable day! One year ago today, we partnered with Expotec to host the Egypt Water, Waste, and Infrastructure 2023 Conference, by orchestrating Media Relations and managing key media personnel. Industry leaders gathered to shape a sustainable future. 🌍💡

Throwback to an inspiring moment! 🌟 The second session on "Successful Experiences and Practices" was headed by our CEO; ...
24/07/2024

Throwback to an inspiring moment! 🌟 The second session on "Successful Experiences and Practices" was headed by our CEO; Dr. Sherine Zaklama, a renowned communication expert and Professor of Public Relations at the American University and Misr International University. This highlight from day two of the Arab Communication and Public Relations Conference truly showcased the best in our field. 🌟✨

On World PR Day, we are honored to celebrate our Chairman; Mrs. Loula Zaklama: a living legend for being the first to in...
16/07/2024

On World PR Day, we are honored to celebrate our Chairman; Mrs. Loula Zaklama: a living legend for being the first to introduce a truer and pure understanding of the Communication industry in Egypt.

Our team united for a special purpose at the Health and Sustainable Development Conference 🌱 .
27/06/2024

Our team united for a special purpose at the Health and Sustainable Development Conference 🌱 .

Our team united for a special purpose at the Health and Sustainable Development Conference 🌱.
27/06/2024

Our team united for a special purpose at the Health and Sustainable Development Conference 🌱.

27/06/2024

Mr. Sean Jones, Mission Director of USAID Egypt, signified the importance of this powerful partnership between the Institute of National Planning and Columbia University, supported by the USAID EGA for supporting the conference’s objective in
marking a positive impact in health and sustainable development outcomes.

We extend our sincere appreciation to the Mirror Production team for their expertise and invaluable contribution in bringing this content to life. Mirror Production




USAID/Egypt Columbia University معهد التخطيط القومي - Institute of National Planning

27/06/2024
The Annual International Conference Of The Institute Of National Planning : Health and Sustainable Development, A Colla...
27/06/2024

The Annual International Conference Of The Institute Of National Planning : Health and Sustainable Development, A Collaboration between INP, USAID Economic Governance Activity and Columbia University kicked off yesterday; featuring insightful sessions and panel discussions with esteemed partners. Our whole team at Rada is glad to witness such a remarkable partnership and looking forward to many more to come. 🌟




USAID/Egypt Columbia University معهد التخطيط القومي - Institute of National Planning

Rada’s on-ground services offer quick and professional media tools for the coverage of the Health and Sustainable Develo...
26/06/2024

Rada’s on-ground services offer quick and professional media tools for the coverage of the Health and Sustainable Development Conference.

-COLUMBIA

15/06/2024

From Rada's Family to yours, we wish you a joyous Eid Al-Adha!

04/06/2024

Fueling Innovation for an Accessible Future!

The Vodafone AI Assistive Tools Hackathon, a powerful partnership between the USAID Economic Governance Activity, Vodafone Egypt, Plug & Play, ATAA Charitable Investment Fund, and Itida, successfully concluded its run, sparking inspiration and generating groundbreaking solutions. A three-day event brimming with talent rising towards a shared mission.

Among the 74 participants, a third of which were differently abled, a powerful unity emerged as they explored the possibilities of AI. Equipped with intensive workshops and expert guidance, they turned their concepts into practical tools that have a promising potential to transform accessibility and inclusivity in future workplaces.

We extend our sincere appreciation to the talented Mirror Production team for their unwavering dedication and expertise in bringing this content to life! Production House



USAID/Egypt Vodafone Egypt Information Technology Industry Development Agency (ITIDA) Plug and Play Tech Center صندوق عطاء الاستثماري الخيري لدعم الأشخاص ذوي الإعاقة

Rada is proud to witness the launch of the 2nd Edition of The Vodafone AI Assistive Tools Hackathon. A groundbreaking in...
30/05/2024

Rada is proud to witness the launch of the 2nd Edition of The Vodafone AI Assistive Tools Hackathon. A groundbreaking initiative with such a valuable cause. Organized by the powerful partnership between USAID, Economic Governance Activity (EGA), Vodafone Egypt, ITIDA, Plug & Play Egypt and ATAA Charitable Investment Fund. This Hackathon empowers over 100 participants to build a more accessible and inclusive future in the workplace.



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Rada's Family wishes you a Happy Easter!
05/05/2024

Rada's Family wishes you a Happy Easter!

09/04/2024

From Rada's Family to yours, we wish you a joyous Eid al-Fitr!

Our dear founder; Mrs. Loula Zaklama has proven to be more than just a pioneer in the field of Communication and Public ...
20/03/2024

Our dear founder; Mrs. Loula Zaklama has proven to be more than just a pioneer in the field of Communication and Public Diplomacy, she is now a titan who carries a legacy that will be passed down to coming generations in the Rada family.

Loula, recived recognition by FLAIR Magazine’s “Modern List - A Celebration of Egypt’s Business and Art Titans”! Standing strong among Egypt’s biggest and best.

Thank you FLAIR magazine.

11/03/2024

Ramadan Kareem from Rada's Family to yours!
May this sacred month be a blessed one.

Address

1, Mostafa El Wakil Street, Heliopolis
Cairo

Opening Hours

Monday 10am - 4pm
Tuesday 10am - 4pm
Wednesday 10am - 4pm
Thursday 10am - 4pm
Sunday 10am - 4pm

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