19/09/2024
Enjoy "International Goods & Food" all at once in Osaka! Hankyu's International Fair will be held simultaneously at three locations
大阪で「世界の雑貨&フード」を一気に楽しむ! 阪急の海外フェア、3会場で一斉開催
On the 9th floor of the Hankyu Umeda Main Store (Kita-ku, Osaka), an overseas fair is being held at three venues with the theme of "Feeling like you're travelling." By visiting unique fairs such as cute items from around the world, mainly from Asia, exotic Turkey, and cutting-edge fashion in New York, you can feel like you're travelling while in Osaka! ?
The "World's Cute Things Exhibition," which has been crowded with female customers since the first day of the event, has a wide selection of products from 25 stores, including European antiques, modern fabric apparel from India and Iran, and vivid traditional crafts from Mexico. In particular, miscellaneous Asian goods, such as key chains, stationery, glasses, and basket bags from Taiwan and Thailand, are easy to purchase at 300 to 1,000 yen and are said to be popular every year. The Korean corner, where trends change quickly, is full of local quilted Nubi mats and dull-coloured tableware by notable designers. In addition, this year, limited goods and original drawings inspired by the travels of the pure girl character "Mamuang-chan" born in Thailand will also be on sale. The buyer in charge said, "We hope that this will be a place where you can easily learn about trends without having to go to the local area. We also have items for travel connoisseurs that remain in local areas outside of major cities." The theme of the second "Thrilling Turkey 2024" is "Harika," which means delicious or wonderful. At the venue, Turkish tea, chai (351 yen) and lemonade (601 yen), named after local cafes, will be on standby. In addition, after ordering "Turkish coffee" (461 yen), you can enjoy the "Turkish way of making it" by heating it up in hot sand right in front of you. What you want to try with such a drink is the traditional sweets that have been loved since the Ottoman Empire era, baklava (4 pieces, from 1,998 yen). It is made by sandwiching nuts between thin pie dough and baking it with syrup, and there are also new pistachio and chocolate flavours. There will be a live demonstration and sale on each day, and the freshly baked goods sold from 1:00 pm and 5:00 pm are so popular that they sell out quickly (limited quantity). There will also be miscellaneous goods and interior items, including key chains made from "Nazar Boncú", which is famous for warding off evil spirits to blue eyes, fantastic lamps, and apparel incorporating traditional patterns, making for a lineup full of photogenic elements. The annual "New York Style Market 2024" will bring together original items of apparel, miscellaneous goods, and gourmet food, in keeping with NY, a city that disseminates diverse trends from around the world. Items that make a big impact at first glance, such as the fluffy "Fluffy Mini Bag" (from 18,480 yen) by Brooklyn-based "MOTCHIRI", which will be making its first appearance, and the large lip-shaped pillow (10,670 yen) by "Buddycious", are designed by notable designers. NY Gourmet will feature a lineup of signature dishes from popular shops, including freshly baked croissants from Tom Cat Bakery (351 yen), rich brownies from Fat Witch New York (391 yen), and flavorful cheesecakes from SWEET STREET (2 pieces for 1,500 yen and up). All are on the 9th floor of Hankyu Umeda Main Store, and will run until September 23rd. Hours are 10am - 8pm (until 5pm on the final day). Interview, text and photos by Shioya Kaoru
「阪急うめだ本店」9階(大阪市北区)では、「旅する気分」をテーマに3会場で海外フェアを開催中。アジアを中心とした世界のかわいいアイテム、異国情緒あふれるトルコ、最先端のファツションなどが集まるニューヨーク、といった個性あふれるフェアを巡れば、大阪にいながら現地を「旅する気分」に!?
開催初日から女性客で賑わう『世界のかわいいもの展』はヨーロッパのアンティーク、インドやイランのモダンテイストな布製アパレル、メキシコのビビットな伝統工芸など、25店による幅広い品揃え。なかでも台湾やタイ発のアジア雑貨・キーホルダーや文具、グラス、カゴバッグ類は300~1000円台で手軽に購入しやすいものが多く、毎年好評だそう。
トレンドの入れ替わりが早いという韓国コーナーには、現地のキルティング・ヌビのマットや注目デザイナーによるくすみカラーの食器類が充実。さらに、今年はタイ生まれのピュアな女の子キャラクター「マムアンちゃん」の旅をイメージした限定グッズとオリジナル描きおろし原画も販売。担当バイヤーは「現地に行かなくても、手軽に流行を知れる場になれば。主要都市以外のローカルに残っている旅行通向けアイテムも取り揃えています」と話す。
2回目の開催となる『ときめくトルコ 2024』のテーマは、おいしい・素晴らしいなどを意味する「ハーリカ」。会場では、現地のカフェにちなんだトルコ紅茶・チャイ(351円)やレモネード(601円)をスタンバイ。また「トルココーヒー」(461円)は注文後に、高温の砂でグツグツと温める「トルコ流の作り方」を実際に目の前で楽しむことができる。
そんなドリンクと味わいたいのは、オスマン帝国時代から愛されている伝統菓子・バクラヴァ(4個・1998円~)。薄いパイ生地にナッツを挟み、シロップをかけて焼いたもので、ピスタチオやチョコの新作も。各日とも実演販売があり、昼1時・夕方5時からの焼き立て販売は、すぐ売り切れるほど人気だそう(数量限定)。
雑貨・インテリアもそろい、青い目の厄除けとして有名な「ナザールボンジュウ」のキーホルダー類、幻想的なランプ、伝統柄を取り入れたアパレルなど、映え要素が満載の顔ぶれに。
毎年恒例の『ニューヨーク スタイルマーケット 2024』は、世界の多様なトレンドを発信するNYらしく、アパレル・雑貨・グルメの独創的なアイテムが集結。初登場のブルックリン発「MOTCHIRI」のふわふわのがま口「フラッフィーミニバッグ」(1万8480円~)、「バディシャス」の大きなリップ型ピロー(1万670円)など、ひと目でインパクト大なアイテムは注目デザイナーによるもの。
NYグルメでは、「トムキャットベーカリー」の焼きたてのクロワッサン(351円)、「ファットウィッチニューヨーク」の濃厚なブラウニー(391円)、「SWEET STREET」の風味豊かなチーズケーキ(2個・1500円~)といった人気店の看板メニューが勢ぞろいする。
いずれも「阪急うめだ本店」9階にて、開催期間は9月23日まで。時間は朝10時~夜8時(最終日は夕方5時まで)。
取材・文・写真/塩屋薫