«My Business» is a wide network of centers in all major industrial enterprises in Russia. A huge number of specialists who turn to entrepreneurs open their own business or solve a legal issue. The range of services is huge, it is almost an indispensable assistant for those who need advice to take their business to the next level.
The «My Business» Center is immediately visible on the investment potential of any region. it meets with representatives of the business community doing their own thing. This is how the project for the Chelyabinsk center «My Business» appeared.
Such a video, filmed using live footage, would be very labor intensive, and the budgets would increase several times. 3D helped to fit a huge amount of information and visualize it. Thanks to this, we were able to cover a wide range of information, from the agricultural potential of the region to transport logistics.
More words will tell the video itself.
Symbiosis of technical excellence and ecological industry. More and more this is becoming a reality.
We are presenting our project for En+ Group, the world leader in the production of low-carbon aluminum and renewable energy. This is possible thanks to vertical integration, which ensures operational efficiency. You can watch the frame with this process in the video itself.
To simplify the visual, we have shown the main stages of production: bauxite mining, grinding, and the electrolysis process.The central theme of the video is the revolutionary technology of inert anodes, which provides a high level of environmental friendliness. It sounds complicated, but visually it looks like it is ready to watch endlessly.
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We reveal our cards: why is 3D graphics an ideal solution for developers? Those involved in the creation and reconstruction of real estate, as well as the development of land assets.
Schemes, drawings and layouts will always be relevant, but can this push a potential client to buy an apartment? 3D visualization can show a finished house where only construction work is currently being carried out. This greatly increases the attractiveness of the object and increases the likelihood of buying real estate. This way of presenting an object is becoming more and more commonplace.
This is exactly the idea we implemented for the federal developer Neometria. We presented several ready-made complexes and only those under construction. This shows the company as a stable player in the construction market.
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"How does it work?" – broadcast on the RBC TV channel. It tells about people who have become entrepreneurs without having an idea and capital at the start.
We presented the space in the form of a mechanism where impressive technologies, for example, a car or a fighter, are assembled as parts.
Last time we talked about the "talking name" of the project. 3D visualization allows you to show "how the mechanism or technology works". To look up close, in the context, to follow the sequence of actions and learn about the features of production, being an ordinary viewer. It was on this feature that we played.
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How we made a non-boring presentation film by Nisma.
Nisma specializes in the creation of steel balls for grinding small diameters. Difficult and incomprehensible. Instead of boring explanations with complex terms, we turn to 3D graphics and its visualization capabilities. We integrate graphics into live shooting. This is how a presentation film becomes interesting, beautiful, and, most importantly, understandable.
Several script options, approval stages, selection of the necessary animation references. And the result is a presentation film that tells about the company and its advantages in the market, showing production, logistics, geography of work. Speaking of geography, Nisma also works for the foreign market, so we made two versions of the film: in Russian and English.
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Donkarb Graphite is the only company in Russia with a full cycle of production and exploitation of graphite. This material can rightfully be called unique in its nature, due to its versatility. Graphite products serve a person not only in production, but are also actively used in everyday life.
It is about the areas of application of graphite from Doncarb that we talk about in our film. This is an image presentation video, which, using understandable examples, shows the uniqueness of the company, its weight and importance in the Russian market. The task was to make a clear association between the product and the company that produces it.
As you can see, most of the film is made in 3D graphics. Without it, this project would not have been possible to implement in the form in which the customer and we ourselves would like to see it. It is 3D graphics that make this film dynamic, visually pleasing, stylish and modern.
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Today we want to tell you about our project for ChTPZ
The main idea of the project is that ChTPZ is the future of white metallurgy in Russia. The goal is to tell in a succinct and spectacular way about the new personnel training program for the metallurgical plant. The main stylistic decision was the use of metal in the design.
In the first version of the concept of the video, it was decided to use a workshop and technological robotic arms as an environment. But in the end, together with the client, they came to the conclusion that it turns out gloomy.
Instead, the idea came to use a light background and freely floating metal objects in space. The images turned out to be clear and easy to read - which worked perfectly for the client's task.
We will be glad to receive your comments and questions on this project - contact us!
Main software: Cinema4d + Octane
Compositing: After Effects
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NeftService is a reliable supplier of equipment for the largest oil and gas companies in Russia and the CIS. A company with extensive experience in the market, an extensive geography of supplies and many unique technologies - we show this through the synergy of real shooting and computer graphics. This is another case in which 3D graphics is an essential tool for product presentation.
Our region is rich in enterprises, whose strategic weight in the Russian market is very high. Every time, working on such a project is a challenge to ourselves. This is an opportunity to immerse yourself in a complex system, isolate the most important from it and tell the audience about complex processes in an understandable visual language.
Software: Cinema4d + Octane.
Compositing: After Effects.
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Today we want to tell you about our project for the RBC TV channel.
The task was to make a promo for a TV program, the main theme of which is "New trends and technologies in medicine." We decided to use well-known images from the field of medicine and technology: DNA, forms of blood cells, gadgets. We also fantasized about nanorobots. Putting it all together, we came up with the cyberpunk concept in terms of style. The client was satisfied, and most importantly, that the whole story was able to fit into the agreed timing of 30 seconds.
We will be glad to receive your comments and questions on this project - contact us!
Main software: Cinema4d + V-Ray
Compositing: After Effects
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Today we want to tell you about a project for the Department of Nature Management and Environmental Protection of the city of Moscow.
An environmental project that tells about the great variety of plants and animals in Moscow, about the need to protect them. All of them are collected in the Big Book of Moscow.
We took the book as the main visual image. It opens and in a moment we find ourselves in the forest! The video was primarily created for media facades, so it was important to tell the whole story in the shortest possible time. Do you think we succeeded or not?
Main software: Cinema4d + Octane
Compositing: After Effects
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Our new project is a trailer for the Martian Colony NFT collection.
Mars Colony is an OpenWorld metaverse created by an international team with founders from the Czech Republic. It is based on blockchain technology with the active use of NFT. This is a unique project, with an original concept of fictional life on Mars and a futuristic depiction of the infrastructure and architecture of Martian cities, the ecosystem of Mars.
We have developed a cinematic trailer that tells about the life of aliens on the red planet. Our main goal was to stand out among a large number of NFT projects. The 1.5-minute video was made in just one month.
In conclusion, we would like to add that it is a pleasure to debut in game development with such a project and I would like to thank the founders of Martian Colony for their trust. By the way, this is not the only content for this project, we will soon please you with new products.
Main software: Cinema4d + X-particles + Octane render
Compositing: After Effects
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The new project for RBC is part of a series of commercials aimed at redesigning the business TV channel. This time, a passenger airliner was taken as the main object, which flies to the horizon.
We wanted to show a flight over the sea and land. The earth in this series of videos is revealed as a valuable resource on our planet. Once again, we decided to play with landscapes, as in the RBC Mars video. We advise you to watch it if you haven't done so yet. The orange bill of 5,000 rubles has now become a blue-green brand-new $50 bill.
Software: Cinema4d + Vray
Compositing: After Effects
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How is it clear, effective and respectable to present the activities of a company whose main processes go through a computer and paper? We show and tell.
Our project for the leasing company "Expert-Leasing" is really indicative, because many processes and actions of the company are hidden from the eyes of customers. It is this task that we solve with 3D visualization, where we can fully show the scale, directions and prospects of work.
It was necessary to visualize the services and show the advantages of Expert-Leasing over competitors. It was important for the client to adhere to the corporate identity, so the video was made in white and gray with red accents. You can also notice the dynamics of the video sequence. This also makes sense. Lack of mounting glues, a large number of spans - the client's wish. It shows constant movement and federal coverage.
Software: Cinema4d + Octane
Compositing: After Effects
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Continuing the Martian theme, we should tell and show you another project of the Winpix studio.
This video is part of a large project aimed at redesigning the RBC business TV channel. The idea was to show the image of money in the real world of people and business.
As planned, in the world of the future, together with the colonization of Mars, humanity will extract useful materials from the rocks of the red planet. The banknote of 5,000 rubles was taken as the basis of the visual image. It was decided to send it to Mars, and present it in the form of a relief. Where people are already using technology to collect valuable resources.
We especially enjoy working with "space" projects. This gives more room for imagination, and allows you to incorporate the latest graphics technologies into your work.
Main software: Cinema4d + Vray
Compositing: After Effects
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HANSA Winpix Studio
The long-awaited premiere of a commercial for Hansa
Our team was faced with the task of presenting the oven of the new Hansa model line. It is important that it is interesting, effective and at the same time that information is readable, even from the screens of mobile devices.
In the process of discussions with the client, the theme of space was chosen. An oven is a spaceship that interacts with the surrounding space. Stars, planets, meteorites, nebulae - it was necessary to put everything together and come up with a little story.
There were a lot of ideas, but not all of them were implemented, because there are still limitations both in the timing of the video and in the budget. The final result is a kind of successful compromise between the flight of fancy and the effectiveness of advertising.
Everything was implemented in the basic pipeline of our company:
Main software: Cinema4d + X-particles + Octane render
Compositing: After Effects
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We haven't been for a long time. But we did not sit idly by. We present an image project for the Chelyabinsk Forging and Pressing Plant, the process of which we described in the previous post.
Large-scale, spectacular and technologically advanced. We will be glad to receive your comments and questions on this project - contact us!
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