Forrester helps business and technology leaders use customer obsession to accelerate growth.
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Forrester is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth. Through Forrester’s proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work — to navigate change and put their customers at the center of their leadership, strategy, and operations.
As we celebrate International Women's Day, we are proud of our gender parity globally. And as we look ahead, one of our key Diversity & Inclusion goals is to continue to enhance gender diversity in senior roles and across all regions at Forrester. Learn more: https://forr.com/43mzZ3r
At Forrester, our aspiration is for our workplace to reflect the diversity of the communities we serve and that every employee has an equal opportunity to join, belong, and thrive.
In 2024, accelerating our D&I journey is a strategic priority for us, and we are committing ourselves to the below three D&I goals.
Discover more about how we are working to build an inclusive culture: https://forr.com/3HbUmWx
Big cheers for the 171 Forresterites who celebrated a 5, 10, 20, 25, and 30 year work anniversary in 2023. Thank you for your loyalty, passion, and hard work. 💚 🙌 ⭐
🌎 From coast to coast across continents, our employees came together for a global volunteer effort to give back in honor of Forrester’s 40th anniversary.
Forresterites volunteered to support 15+ community organizations across the communities we serve by sorting, packing, and/or distributing food and clothing including:
▪️ Washington, DC’s
▪️ London, England’s
▪️ Norwalk, CT’s
▪️ Singapore’s
▪️ San Francisco, CA’s ’s Pop-Up-Pantry
▪️ Amsterdam’s
▪️ Cambridge, MA’s
Many thanks for all of the time and effort from countless employees. 🤲
In celebration of , we’re honoring the contributions, heritage, and vibrant culture of the Latinx community. This month, Forresterites are dedicating their time to engage in panel discussions and film analyses to celebrate Latinx heritage and explore the diversity within cultures and the intersectionality of the experiences. We're excited to amplify these stories and learn from our Latinx Forresterites. . 🙌🧡
At Forrester, we shed skin to work in new ways and have the hard conversations that are necessary to adapt, learn, and grow.
As part of this effort, we launched our Courageous Conversations series. These global conversations, facilitated by experts, explore important topics such as bias, identity, privilege, power, and impact.
The interactive experience is designed to empower individuals, teams, and leaders to embrace the richness of human differences and foster inclusivity in today’s diverse world and ever-changing workforce. Thus far, our employees have shown incredible engagement, vulnerability, and allyship across identity, level, function, and location. A heartfelt thank you to the 170+ Forresterities who have dedicated the time, showed up, and shared personal stories and insights with one another. 🤲
Learn more about diversity and inclusion at Forrester and how we’re working to provide a workplace in which every employee has an equal opportunity to join, belong, and thrive: https://forr.com/45tzIvO
On July 7, Forrester celebrated its 40th anniversary. To commemorate this milestone, we released a Forrester timeline to capture some of the best, brightest, and also some of the most trying times of our 40 years in business.
The timeline shows our humble beginnings, starting in 1983 when George Forrester Colony opened our first “headquarters” in the basement of his Cambridge apartment; looks into impactful moments such as the release of our first Customer Experience Index (CX Index™) report in 2007; and finally leads up to this month’s clarion call for companies to explore generative AI, predicting its widespread transformational impact.
Forrester has grown its influence by guiding companies through era-defining shifts. Click the link in our bio to see more pivotal moments along our four-decade journey. https://forr.com/3Ok13u2
At Forrester, we prioritize work that has an influence and impact on communities and citizens worldwide.
From storm warnings to protecting fisheries, the National Oceanic and Atmospheric Administration provides services and data to assist US residents in need. When the President called to accelerate customer experience (CX) and racial equity initiatives to put US residents at the center of operations, with a particular emphasis on underserved communities, NOAA answered the call. The agency tapped Forrester to be its strategic partner for a CX transformation effort that resulted in more effective and equitable service delivery.
Two years later with a newly transformed CX portal, NOAA continues to respond to the president’s call for improved CX and equitable delivery by leveraging its partnership with Forrester to generate a steady drumbeat of improvement.
Read their story: https://forr.com/3D97DwZ
To celebrate , we're amplifying the stories and experiences of the LGBTQIA+ community, including:
▪️ Raising funds and encouraging support for All Out
▪️ Celebrating — and maybe dancing too — to 🎶 from our LGBTQIA+ artists and allies playlist
▪️ Hosting a Ted & Talk event so employees can have a trusted space to talk, listen, and discuss how to support the LGBTQIA+ community
Happy ! 🌈
At Forrester, we are on an ongoing journey to learn about diverse communities that enrich our culture. Asian American and Pacific Islander Forresterites have made a significant impact on our business and communities. This , we’re honoring their contributions and reflecting on our progress in building a more diverse and inclusive culture.
Learn more about Diversity & Inclusion at Forrester and how we’re working to provide a workplace in which every employee has an equal opportunity to join, belong, and thrive: https://forr.com/3LTmdOF
The name Bill Bluestein resonates loudly at Forrester. An analyst who later became Forrester’s first president, Bill died unexpectedly in 2001, at just 44. Yet Bill's leadership and research left an indelible mark, and for the past 22 years, the company’s most prestigious research honor has borne his name.
The Bill Bluestein award is given each year to an analyst whose work is provocative and courageous, that inspires clients and guides their decisions to be great.
Earlier this year, the award was given to VP and Principal Analyst Brandon Purcell, whose research focuses on customer analytics and AI — particularly, responsible AI.
Read our latest blog to learn more about Brandon and his research and the legacy Bill built. https://forr.com/41VWKJc
Forrester has been beating the drum since 2009, when former analyst John Kindervag authored our earliest Zero Trust research and helped push the term into the public consciousness. Since then, Zero Trust has been the basis of our security prescriptions, as well as some predictions. Though Zero Trust is now an industry standard, the road to adoption was slow.
Read about our Zero Trust predictions and validation of the model in our blog about Forrester's boldest calls throughout the years: https://forr.com/40HxXbL
“Examine your values. Do you love collaboration? Do you value trust? Do you see the value of having a diverse, equitable, and inclusive culture? Do you want to do work that breaks away from the status quo?” If you answered yes, VP and Principal Analyst Jinan Budge says you may want to consider a job as a Forrester analyst.
Read our latest Q&A blog, where Jinan shares her career journey and why she came back to Forrester after five years as a security and risk practitioner. https://forr.com/3l2eVxg
This , we’re happy to share that Forrester was recognized as a leader in The Boston Club’s 20th annual Census of Women Directors and Executive Officers of Massachusetts Public Companies. We are proud of this honor and committed to advancing and supporting women leaders.
Learn more about Diversity & Inclusion at Forrester: https://forr.com/3kUHaOf
At Forrester, we recognize our role in helping to build a better future — for our clients, our stakeholders, and the communities in which we work. Our commitment to ESG initiatives is integral to these efforts.
While our ESG journey is far from finished, we’re happy to share some of the progress we made in 2022:
▪️ We pledged to halve our carbon emissions to continue to reduce our environmental footprint.
▪️ We took decisive strides toward the diversity and inclusion (D&I) goals we set in 2021, improving our D&I fluency and establishing more inclusive recruitment practices.
▪️ We also continue to hold ourselves to the highest standards of integrity — both in our research and throughout our operations.
Read more in our 2022: ESG Year In Review: https://forr.com/3y9rPwg
What do a Forrester Security & Risk analyst and a Business Development Rep have in common?
Passion, ingenuity, and customer obsession.
❇️ Allie Mellen (Sr. Analyst, Security & Risk) ❇️
Allie joined the S&R team to help define XDR (extended detection and response). She spent her first year conducting interviews and research to publish the first Forrester New Wave report to help clients evaluate XDR vendor capabilities.
As a result of her bold and customer-first approach, Allie gained the trust of clients who were unsure in a new market, receiving Forrester’s Courage award.
In Allie’s own words: “It has been very transformative. I have never had my ambition and my drive so celebrated as I have at Forrester.”
❇️ Ilda Prifti (BDR, Events) ❇️
With an ever-changing selling landscape and increasing business challenges, Ilda knew it was time to try something new to help connect prospective sponsors to Forrester Events.
Her solution was to build a VIP sponsor program at Forrester’s 2022 North America events. The program connected prospective sponsors with Forrester analysts and event team members in an intimate setting to learn about the value Forrester events can bring to sponsors. It was a great example of the ecosystem working together.
Ilda credits Events leadership and colleagues for giving her the freedom and trust to bring this program to life.
“Forrester is a great place to learn, to grow within your position, and to get motivated by your peers.”
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Thank you to Allie and Ilda for your unwavering commitment to our clients and prospects.
Honorary Customer Success Manager Baxter, reporting for duty. 🐶 📸 Leanne Cryts
Eleven years before Mark Zuckerberg founded Facebook in his Harvard dorm room, the late Forrester Analyst (and later, our president and chief operating officer) Bill Bluestein described a technology-enabled future in which “intelligent phones” would make online messaging and services easier to navigate. 📱
Later, in 2008, Analysts Charlene Li, Jeremiah Owyang, and Peter Kim predicted the rise of social communities and advised companies to integrate social media into online marketing campaigns.
Read more on how Forrester has helped our clients anticipate change in Chief Research Officer Sharyn Leaver's blog: https://forr.com/3jAMKEN
This month and every month, we're celebrating Black excellence. We honor the countless contributions, accomplishments, and impact of the Black community on our society. Let's take a moment to reflect and build a truly just and equitable nation for all.
We’ve started a simple new ritual: The first Wednesday of each month is an office day around the world.
Employees told us that while they appreciate the flexibility of remote work through our program, they also crave opportunities to come together in a more structured way.
These monthly office days offer employees purposeful time together.
📸 : London
Every month the Singapore office comes together to have lunch, an important way to stay connected in a remote work world.
In June, the team also welcomed two new employees: Deepu Nair, Sr. Consultant, and Saurav Chowdhary, Principal Analyst.
Learn more about Forrester's locations across Asia Pacific, Europe, and North America
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[Image description: Group of employees smiling and posing around a table. There is a dessert in the center of the table.]
10.3% of employees at Forrester are boomerangs 🪃
Forrester has a long tradition of boomerangs — former employees who rejoin the company. It’s always a celebration when someone makes their way back to us to continue where they left off or start something brand-new.
Every boomerang story is as unique as the employees themselves, and we can’t wait to share their stories with you!
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[Image description: What is a Forrester boomerang?]
As Researcher to the CEO, Jeremy is in the room where it happens. Just four years out of college, he's been given the opportunity to work alongside the executive team and learn how a business is run.
His duties include aiding in research, drafting the quarterly investor conference call, and helping CEO George Colony with special projects.
Thanks to Jeremy for stepping up to the plate and helping us be .
VP, Research Director Rick Parrish made some BOLD fashion choices at our CX North America event this year.
We love seeing Forresterites wear their passion on their sleeves (or shoes). Rick's passions? Helping our private sector and government clients put customers at the center of everything they do.
Rick helps us be .
Nothing says quite like empowering working parents to bring their best selves to work.
Forrester offers:
• Generous paid leave benefits (maternity, paternity, and adoption)
• Parent and caregiver groups for sharing and support
• Designated breastfeeding spaces in the office
"Forrester allowed me and my son, Jeremy, to bond and create some beautiful memories that I will treasure forever. While I'll be working from home most days, it's nice to know I'll have the facilities I need to continue to take care of Jeremy even though we're apart for the day."
How has at Forrester allowed you to be more present with your family? Let us know below.
[Pictured: Senior TEI Consultant Stephanie Slate and her son, Jeremy]
VP, Research Director Natalie Schibell, a Lieutenant Commander in the United States Navy Reserve, believes in dreaming big and making things happen. Her “river of life” has followed a passion for health, wellness, and service at the highest levels.
Natalie joined Forrester with an incredible background in healthcare from the US Navy and The Centers for Disease Control and Prevention, which she put to use with our healthcare clients from day one.
When asked what brought Natalie to Forrester, she said “Forrester looked past a background that may be somewhat atypical for an analyst. My manager saw a dynamic skill set and the potential. That ability to think outside of the box with a fresh perspective is what makes Forresterites distinctly special.”
🔗 Click the link in our bio to learn more about Natalie's research and work at Forrester
Forrester employees from around the world gathered to celebrate Pride this month. Scroll through to see Forresterites from Nashville, Cambridge, London, Austin, Amsterdam, and a presentation from in Paris.
Forrester’s Diversity & Inclusion Council is excited to host our first Forrester Ageism Awareness month. Throughout July, we'll be educating employees on stereotypes, prejudice, discrimination, and how to achieve intergenerational inclusivity.
"The main reason I've been at Forrester for 23 years is because Forrester always looks to promote from within." interviewed CSO Kelley Hippler on why it's an exciting time to join the sales team at Forrester.
Every employee within sales and customer success has access to:
• Annual career conversations
• Coaching tools
• Comprehensive sales enablement trainings
• Access to subject matter experts
• The opportunity to qualify for awards and Winner's Circle 🎉
🔗 Click the link in our bio to view our open jobs globally.
"The powers that be have given me sufficient leash to indulge myself in all of these topics that interest me. So I sometimes write about kind of wacky things."
VP, Principal Analyst Dipanjan Chatterjee recently spoke with Forresterites during AAPI month about the joy and passion he finds in his work. Dipanjan's research covers employee experience, brand, marketing and gender, consumer behavior, and more.
Thanks to Dipanjan's fearless ambition, we're .
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"The main reason I've been at Forrester for 23 years is because Forrester always looks to promote from within." @venturefizz interviewed CSO Kelley Hippler on why it's an exciting time to join the sales team at Forrester. Every employee within sales and customer success has access to: • Annual career conversations • Coaching tools • Comprehensive sales enablement trainings • Access to subject matter experts • The opportunity to qualify for awards and Winner's Circle 🎉 🔗 Click the link in our bio to view our open jobs globally.
Our community is stronger when we see each other for more than our job titles. These bold Forresterites are showing us what it means to bring your whole self to work...
Thanks to all the Forresterites that helped us ring the Nasdaq Opening Bell this morning. What a great way to start the week! #ForresterLife #BoldDecisions
Introducing Forrester Decisions, our new portfolio of research services that helps executives, functional leaders, and their teams plan and pursue their most pressing initiatives. https://forr.com/3nPiW55 #PressRelease #BoldDecisions
Forresterites are given the permission to innovate and constantly challenge the status quo. Learn more about what our brand purpose means to employees: https://forr.com/39PKqzR #ForresterLife
Forresterites want to be curious, creative, and innovative to constantly reimagine experiences that will delight our clients. Learn more about what Forrester's brand purpose means to our employees: https://forr.com/39PKqzR #ForresterLife
How we're evolving as an organization has to keep pace with our clients in order for us to deliver maximum value. Learn more about what Forrester's brand purpose means to our employees: https://forr.com/39PKqzR #ForresterLife
Forresterites are encouraged to think through new lenses and be curious about new perspectives which allows them to see different ways of doing things. Learn more about what Forrester's brand purpose, Imagine The Possibilities Of Change, means to our employees: https://forr.com/39PKqzR #ForresterLife
The nexus of all client need is change. It requires trust because change can be vulnerable. It also requires deep expertise because the other element of change is opportunity. Learn more about what Forrester's brand purpose, Imagine The Possibilities Of Change, means to our employees: https://forr.com/39PKqzR #ForresterLife
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