Backlot Media

03/08/2021

In the first episode of Marketing mind & Perception we talk about how to grab people's attention in 2021.
Do you like this series? do you have some suggestions for the next episode? Let us know in the comments section!

What is the most valuable asset in 2021?Money?Time?Cryptocurrencies?What about attentionAttention is the process where certain stimuli are selected from a gr...

02/24/2021

It seems as if live video is continually becoming a common way for brands to interact with brands. It's a natural progression following the trend of video content garnering higher views than other forms of traditional media.

Consumer behaviour changes with every generation due to various factors. Available technology, trending engagements, and brand appeal all work and affect each other almost simultaneously. This makes it difficult to trace whether consumers are influencing the brands or vice-versa. A recurring trend f...

02/12/2021

With the new year still young, you must aim to create quality marketing video content. Having a robust video marketing strategy ensures plenty of customers will come to your doorstep, whether digital or physical. When this year draws to its end, you might just see your company survive and thrive. 👇👇👇

Today, people want to see relatable videos. Otherwise, they will feel like the video is not relevant to them. For example, rather than focusing specifically on just how good your product is, showcase its value to them. You can do this by highlighting a pain point that your audience generally experie...

02/12/2021

We just launched a new service, have a look below!👇👇👇👇